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CAPTION TEST, PLEASE STAND BY. CAPTION TEST, PLEASE STAND BY. CAPTION TEST, PLEASE STAND BY. CAPTION TEST, PLEASE STAND BY. CAPTION TEST, PLEASE STABBED BY. BY -- PLEASE STAND BY. CAPTION TEST, PLEASE STAND BY. THE RESULTS ARE FAIRLY RICH, SHOWING HOW DIVERSE SHOPPING PATTERNS ARE ACROSS THE COUNTRY AS A TEASER, ONE OF THE RESULTS WE FIND IS THAT PEOPLE SPENDING PER PERSON WITHIN STATES ON GASOLINE AND FUEL OIL CAN BE AS DIFFERENT AS FIVE TIMES AS GREAT IN SOME STATES VERSUS OTHERS. CAPTION TEST, PLEASE STAND BY. CAPTION TEST, PLEASE STAND BY. CAPTION TEST. PLEASE STAND BY. CAPTION TEST, PLEASE STAND BY. CAPTION TEST, PLEASE STAND BY. CAPTION TEST, PLEASE STAND BY. CAPTION TEST, PLEASE STAND BY. >> WE'LL GET STARTED IN ABOUT A MINUTE OR TWO PLEASE. >> WE'RE READY TO CALL THE MEETING TO ORDER. I'M EXCITED TO USE MY GAVEL. LET'S GET ROLLING. I'LL TURN IT OVER TO IAN KALIN. >> THERE WE GO. HELLO. NOW THE MIC IS ON. THANK YOU ALL FOR BEING HERE. THE MEMBERS OF THE COMMERCE DATA ADVISORY COUNCIL, THE PRESENTERS THAT I SEE ALREADY STAGED UP, THE PUBLIC GUESTS THAT ARE HERE IN PERSON, AND THE YET TO BE CONFIRMED NUMBER OF PEOPLE WATCHING ON THE WEB STREAM AND THANK YOU TO THE FOLKS ON THE SUPPORT STAFF AND MANAGEMENT STAFF AND LEADERSHIP STAFF THAT ARE ALLOWING US TO BE GATHERED HERE TODAY. I'M VERY EXCITED FOR THIS SECOND GATHERING OF THIS GROUP, AND WE'LL HAVE A NUMBER OF AMAZING THINGS TO TALK ABOUT AS PRESENTED IN THE AGENDA. WE'LL GO THROUGH A BIT OF THOSE, BUT AS A MEANS TO SAVE TIME WE'VE BASICALLY INTRODUCED OURSELVES IN THE LAST MEETING, AND SHARED GREAT DEAL OF INFORMATION WITH THE PUBLIC, AND ALSO THE MEMBERS BEFORE SHOWING UP HERE, SO WE DON'T NEED TO GO AROUND THE ROOM AND DO INTRODUCTIONS. WE'RE READY TO GET TO WORK. THE FIRST THING I'LL DO IS TURN IT OVER TO CO-CHAIRS FOR A WELCOME AND OPENING FOR TODAY'S SESSION. >> I'LL START. THANK YOU, IAN. THANK YOU, EVERYONE, FOR COMING TO INTEL. WE'RE HAPPY TO HOST THIS EVENTED EXCITED FOR THE SECOND DATA ADVISORY COUNCIL. TODAY'S AGENDA IS A STEP FORWARD FROM WHERE WE STARTED IN APRIL, AND I THINK WE'VE GOT SOME GREAT CONTENT TO SHARE WITH EVERYONE TODAY. SO THANK YOU. >> AND I ECHO THAT. WE CAN START TACKLING SOME PROBLEMS, I WON'T STAND IN THE WAY OF THAT. LET'S DO IT. >> ALL RIGHT. ALSO A FEW MORE TIMES, BUT THANK YOU AGAIN TO INTEL FOR HOSTING US. WE HAVE A NUMBER OF FUN SURPRISES THROUGH THE DAY THAT CAN ONLY BE POSSIBLE AT INTEL, BUT I'LL SAVE THAT FOR WHEN THE TIME COMES. WE'RE EAGER AND EXCITED TO BE HERE. LET'S GET TO IT. IF I CAN ASK FOR THE HELP FROM THE BACK, THE FIRST SET OF INFORMATION MATERIALS UP ON THE SCREEN. WHILE THAT COMES UP, I'LL JUST DO A LITTLE QUICK HOUSE KEEPING ITEM. THE WI-FI HAS A VERY SPECIFIC LOG-IN AND PASSWORD. I SEE SOME FOLKS WRITING THIS DOWN. I'LL HOLD THIS UP HIGHER, A LITTLE LONGER. I'LL PASS IT AROUND IN A MOMENT. >> IT'S ALSO POSTED IN SEVERAL PLACES AROUND THE ROOM. >> YEAH. SO FOR THOSE THAT WANT TO HAVE ACCESS TO WI-FI. >> WE'LL PASS IT AROUND THE ROOM. >> THAT'S MY 30-SECOND CHILLER WHILE WE GET THE SCREENS UP. THERE WE GO. COMING UP, OKAY. WHILE IT'S COMING UP, WHAT I'LL DO IS I'LL JUST SPEAK TO THE POINTS HERE FOR A MOMENT. AND THEN MY SLIDES AND PRESENTATION MATERIAL WILL FOLLOW. AT THE LAST MEETING, A NUMBER OF BRILLIANT IDEAS WERE SHARED. WE BASICALLY WALKED AWAY WITH A TOP TEN LIST, IF YOU WOULD, OF RECOMMENDATIONS THAT DEPARTMENT OF COMMERCE -- THERE WE GO. AS RECORDED IN THIS BLOG, WITH A GENTLEMAN THAT'S NOT AT THE TABLE NOW, ONE OF YOUR FELLOW MEMBERS, WE PUBLISHED THIS LIST IN THIS ONE DOCUMENT OF THE TOP TEN RECOMMENDATIONS. WHAT ARE SOME OF THOSE THINGS THAT WE SHOULD DO TO ORGANIZE OURSELVES NOT JUST AS COUNCIL BUT DEPARTMENT OF COMMERCE AND BY EXTENSION THE FEDERAL GOVERNMENT. WHAT SHOULD WE DO TO IMPROVE THE DISSEMINATION, QUALITY AND USE OF PUBLIC DATA? AND ON THAT LIST OF THINGS, WE DID OUR BEST AT THE DEPARTMENT OF COMMERCE TO IMMEDIATELY TAKE ACTION ON YOUR RECOMMENDATION. AS AN OPENING REPORT TO THIS EXECUTIVE BOARD ON THE BUSINESS THAT IS THE DEPARTMENT OF COMMERCE, I'D LIKE TO BASICALLY START WITH A QUICK SURVEY OF SOME OF THE SPECIFIC ACTIONS IN RESPONSE TO YOUR RECOMMENDATIONS. AND SO NEXT TAB. STARTING WITH IMPROVED FEEDBACK LOOPS, ONE OF THE FIRST THINGS WE DID WAS PROVIDE A MECHANISM TO HAVE FEEDBACK ON OUR DATA. SIMPLE CONCEPT FOR CUSTOMER SERVICE BUT WE DIDN'T PROVIDE ABILITY TO REQUEST DATA IN A CENTRAL WAY IN A STRUCTURED WAY TO FIGURE OUT WHAT ADDITIONAL INFORMATION RESOURCES WE SHOULD PROVIDE, OR WHAT'S WRONG WITH THE STUFF WE'RE ALREADY PROVIDING. THERE WAS NOT "THIS STUFF IS BROKE "BUTTON. NOW WE HAVE IT. EVERY REQUEST IS TRACKED LIVE. WE PUBLIC IF THOSE CHOOSE TO INDICATE A REPORT, WE SAY, HEY, HERE'S OUR PUBLIC TROUBLE CALL LOG AND STATUS ON RESPONDING. NEXT TAB PLEASE. INDIVIDUAL BUREAU LEVELS HAD A SERIES OF OPERATIONS TO BUILD OUR PRODUCTS IN A MORE PUBLIC INTERACTIVE AND TRANSPARENT WAY, LATER THIS MORNING YOU'LL HEAR FROM THE PATENT AND TRADEMARK OFFICE, ONE OF THEIR SUCCESSES SINCE WE LAST MET WAS TO START WITH WHAT THEY ARE CALLING DEV OPS DAYS, I WON'T STEAL THUNDER FROM PRESENTERS BUT IT'S THE CIO SHOP BUILDING TOOLS IN PUBLIC WITH OTHER TECHNOLOGISTS AND COMPANIES AND ANYONE WHO WANTS TO GO TO THE INNER WORKS, MECHANICS OF INFRASTRUCTURE. IN TERMS OF GOVERNMENT OPERATIONS, A CULTURAL REVOLUTION IN MANY PARTS OF THE FEDERAL GOVERNMENT, WE'RE TRYING TO LEAD THE WAY IN MANY AS SECRETARIES, AND OTHER PART OF THE DEV OPS DOG-FOODING, EATING OUR TECHNOLOGY TOOLS, THAT WAS PART OF THIS BUILDING IN A MORE TRANSPARENT WAS AS ANOTHER WAY OF TAKING YOUR RECOMMENDATIONS INSIDE ONE OF THE BUREAU'S DEPARTMENT OF COMMERCE. NEXT TAB. WE CONTINUED TO ITERATE ON EXISTING PRODUCTS, CONSTANTETTERRATION THAT ALL OF YOU IN YOUR TECHNOLOGY COMPANIES DEPLOY YOURSELVES WERE ADOPTING THAT INTERNALLY, IN THE FEEDBACK LOOP. THE INTERNATIONAL AND TRADE ADMINISTRATION, AS YOU CAN SEE FROM THIS ONE SITE, TOOK SOME FEEDBACK, YOU MAY REMEMBER A WONDERFUL LADY NAMED KIM WHO GAVE A LIGHTNING TALK ON THIS PORTAL, APPARENTLY SOME OF Y'ALL HAD OPINIONS AND SAID AFTERWARDS, YOU KNOW WHAT YOU SHOULD DO? WELL, SHE DID IT. IN VERSION 3 I'LL SAY OF THIS DEVELOPER PORTAL, DIRECTLY INTEGRATED SOME OF YOUR HIGHLY SPECIFIC AND TACTICAL FEEDBACK AND HOW WE CAN BETTER ENGAGE POWER USER COMMUNITY, API COMMUNITY, ON SOME OF OUR DATA. SHIFTING TO ANOTHER SET OF RECOMMENDATIONS, AS YOU RECALL FROM THE LAST SESSION, WE HAD BREAKOUT GROUPS, AND EACH GROUP HAD KIND OF A FRAMEWORK FOR TALKING ABOUT SPECIFIC AREAS OF IMPROVEMENT IN FUNCTIONAL AREAS OF DATA OPERATIONS, AND IT'S FUNNY, ALL THREE GROUPS LAST TIME BASICALLY SAID Y'ALL SHOULD FOCUS MORE ON THEMES, NOT THE AMERICAN COMMUNITY SURVEY BUT HOW ABOUT INEQUALITY? NOT, YOU KNOW, THIS ONE RANDOM SATELLITE FEED, HOW ABOUT CLIMATE CHANGE? TALK ABOUT IT IN THE LANGUAGE OF WHAT PEOPLE ARE FIGHTING FOR OR WORKING ON, AND THAT IS ACTUALLY THE MAJORITY OF TODAY'S AGENDA, THOSE THEMES WILL BE A MAJOR PORTION OF THE AGENDA BUT THERE'S ONE SIDEBAR THAT'S NOT -- THAT DOESN'T HAVE AN EXPLICIT FOCUS ONED THAT, SMART CITIES, THE WAY OUR NATION IS INCREASINGLY LIVING, THE LABORATORY OF SO MANY DATA AND TECHNOLOGY INNOVATIONS BEING DEPLOYS ACROSS GOVERNMENT AND ECOSYSTEMS. NIST LAUNCH THE A GLOBAL CITY TEAMS CHALLENGE TALKING ABOUT THE NEW TECHNOLOGIES, A VERY SUCCESSFUL ENGAGEMENT OPPORTUNITY ON EVERY LEVEL, CONNECTING THOSE THAT ARE DRIVING THE STANDARDS, DIRECTLY WITH THE CONSUMERS IN A REALLY COLLABORATIVE FASHION. NEXT TAB. WE FROM A PRODUCT LEVEL, BECAUSE OF THE FANTASTIC WORK OF SOME OF THE FOLKS ACTUALLY HERE IN THE ROOM RIGHT NOW, AND WILL BE ALSO PRESENTING LATER, WE LAUNCHED A PRODUCT CALLED CITY SDK, SOFTWARE DEVELOPMENT KIT, A TRANSLATOR, TAKING AWAY THE CENSUS SPEAKS WILL TRACTS AND RELATES IT TO ZIP CODES, MY CITY IS SAN FRANCISCO. HOW DO WE CONNECT THAT INFORMATION IN A PROGRAMATIC FASHION? WE LAUNCHED -- WELL, THIS PRODUCT WAS DEVELOPED IN AN OPEN SOURCE, IT HAD A MAJOR FOCUS AT THE RECENT NATIONAL DAY OF CIVIC HACKING PROVIDING AN OPPORTUNITY TO USE THIS INFORMATION TO POWER PRODUCTS AND SERVICES, TAKING GOVERNMENT DATA AND ALLOWING FOLKS TO UNDERSTAND HOW WE USE IT, HOW CAN I PROGRAMATICALLY USE THIS AND TESTIS IN AN ENVIRONMENT THAT ALLOWS ME TO BUILD SOFTWARE FASTER AND BETTER. THIS ONE PRODUCT WAS VERY SUCCESSFUL BY EVERY LEVEL OF IMPRESSION, BY ADOPTION, OF COURSE HELPING INNOVATORS BUILD PRODUCTS ON GOVERNMENT DATA, LETTING OUR DATA BE A FUEL TO POWER SO MUCH OF THESE OTHER OPERATIONS THAT ARE IMPROVING CITY LIFE. NEXT TAB. AND THEN IN A TOPICAL WAY, SO SINCE WE LAST MET, THERE HAVE BEEN A NUMBER OF TROUBLING EVENTS IN OUR NATION. WITHOUT GOING INTO THE DETAILS, I'LL JUST BRIEFLY MENTION, FOR EXAMPLE, SOME OF THE UNREST AND INCIDENTS THAT TOOK PLACE IN CITIES LIKE BALLOT BALTIMORE IN TERMS OF INEQUALITY THAT EXISTS IN OUR COUNTRY. THAT BEING AN INCIDENT OF NATIONAL IMPORTANCE, DATA HELPS FRAME THE DISCUSSION, AS YOU CAN SEE ON THE SCREEN. THIS IS ONE OF THE LOCAL NEIGHBORHOOD ALLIANCES, A LOCAL NON-PROFIT THAT DIRECTLY USED CENSUS DATA IN THIS CASE. WE'VE BEEN ABLE TO VERIFY AND CAUGHT UP WITH REPORTS, THIS INFORMATION WAS PRESENTED TO THE MAYOR, ABOUT HOW TO SPECIFICALLY REACT TO THE INCIDENT, THE CRISIS, THE ACTIVITIES IN BALTIMORE. ALSO HOW THEY CAN START TO IMPROVE THEIR CITY AND REALLY UNDERSTAND THE SCOPE OF THE PROBLEM. SO ALTHOUGH A LOT OF THIS GOVERNMENT DATA CAN BE VERY WHOLESALE, VERY DISTANT, WHEN IT COMES TIME TO -- NO, THERE'S A RIOT IN THE STREET, WHAT ARE WE GOING TO DO TOMORROW AND THE DAY AFTER? LITERALLY THIS WAS SHOWN TO THE LEADERS OF THAT ONE CITY TO FIGURE OUT HOW THEY CAN IMPROVE THEIR COMMUNITY. SO THEMES, SMART CITIES, CITY ENGAGEMENT WAS ONE THEME WE TRIED TO FOCUS ON AND RECOGNIZE THE IMPORTANCE OF THIS INFORMATION. LATER TODAY, WE'RE GOING TO TALK ABOUT INCOME. WE'RE GOING TO TALK ABOUT INTELLECTUAL PROPERTY. AND WE'LL HOPEFULLY TALK ABOUT SOME OF THE OTHER ISSUES YOU THINK ARE IMPORTANT. NEXT TOPIC, THESE ARE THE RECOMMENDATIONS YOU GAVE TO US, AND I WANT TO CONTINUE TO DO THE QUICK HITS OF SOME OF THE WAYS WHICH WE RESPONDED TO YOUR RECOMMENDATIONS, AS MY EVIDENCE OF SAYING WE'RE LISTENING, EVERYTHING YOU SAY IS IMPORTANT, AND WE TAKE IT SO SPECIFICALLY. EVERY RECOMMENDATION YOU MAKE FOR HOW WE CAN IMPROVE OUR OPERATIONS. SO ANOTHER -- KIND OF AN OFFSHOOT OF THE THEME, RECOMMENDATION, THAT YOU ALL GAVE, FOCUSED ON BIG PROBLEMS. WELL, THE GLOBE. BIG PROBLEM. SPECIFICALLY IN CLIMATE CHANGE. WE'RE CONTINUING TO DEVELOP ONE OF THE BIGGEST PROJECTS IN THE DEPARTMENT OF COMMERCE RIGHT NOW IS LITERALLY I THINK THEY CALL IT THE BIG DATA PROJECT. FOR THOSE THAT AREN'T FAMILIAR, AND AS YOU CAN SEE FROM THE LOGOS ON THE SCREEN MANY OF YOUR COMPANIES THAT YOU WORK FOR ARE ACTUALLY REPRESENTED HERE, MAY OR MAY NOT BE DIRECTLY INVOLVED WITH THIS PROJECT BUT IF YOU'RE NOT DIRECTLY INVOLVED PLEASE KNOW IT'S ONE OF THE MOST FUN EXPERIMENTS WE'VE GOT GOING ON RIGHT NOW. FOR THE EXTRAORDINARY AMOUNT OF INFORMATION IN THE NOAA, THE WEATHER FOLKS, THE OCEAN FOLKS, WE'RE TRYING TO LIBERATE MORE INFORMATION THAN BASICALLY ANOTHER GOVERNMENT AGENCY HAS AT ONE TIME. IT'S ROUGHLY, WE ARGUE OVER ESTIMATES, LOOSELY 45 TERABYTES PER DAY OF REALTIME INFORMATION AND SOME ON THE WEATHER SECTOR COULD SPEAK MORE SPECIFICALLY TO HOW GOOD OR BAD IT IS, BUT FROM OUR PERSPECTIVE WE'RE TRYING TO GET IT OUT THERE, SPUR ECONOMIC GROWTH. HOW DO YOU GET 40 TERABYTES FROM POINT A TO POINT A EFFECTIVELY THAT PROVIDES EQUITABLE ACCESS? IT'S HARD GIVEN THE TECHNICAL SYSTEMS IN THAT ONE BUREAU. THIS CONTINUES TO BE A MAJOR FOCUS FOR OUR EFFORT, FOR THE DATA STRATEGY, AND ONE THAT AGAIN IS -- WE'RE TRYING TO ALIGN AS YOU RECOMMENDED TOWARDS A BIG PROBLEM, A GALVANIZING EVENT, NOT JUST WITHIN OUR WALLS BUT THE ORGANIZATIONS REPRESENTED. NEXT TAB. ANOTHER BIG PROBLEM, IF YOU SCROLL DOWN JUST A LITTLE BIT, OUR DATA IS HELPING VERY SPECIFICALLY TO ADDRESS SOME OF THOSE THAT DO NOT HAVE ACCESS TO THE RESOURCES THEY SHOULD, THAT DO NOT HAVE ACCESS TO SOCIAL SERVICES, BEYOND THE NET, BEYOND THE DIGITAL DIVIDE. DATA CAN STILL HELP. IT MAY NOT BE DIRECTLY DOWNLOADING A FILE TO A SMARTPHONE IF YOU DON'T HAVE A PHONE AND CAN'T AFFORD ONE, BUT HOW DO YOU HELP THE FOLKS GET INTO THE FIELD, PROVIDE RIGHT SOURCES FOR THE RIGHT PEOPLE AT THE RIGHT TIME. THIS IS A RECENT ARTICLE FROM THE HUFFINGTON POST ABOUT HOW CENSUS DATA SPECIFICALLY HELPED A SET OF AID PROVIDERS TO BETTER FIND THE POPULATIONS THAT WERE MOST IN NEED. AGAIN, SOME OF THIS DATA STUFF CAN GET FUZZY, HARD TO UNDERSTAND, BUT WHEN IT'S TRYING TO FEED A FAMILY AND YOU CAN'T FIND THEM, ESPECIALLY WHEN IT'S SUMMERTIME AND SCHOOL IS NOT IN PROGRAM, THE SUPPLEMENTAL ASSISTANCE PROGRAM CAN'T FIND A HUNGRY KID THAT'S NOT IN SCHOOL, IT'S A MORE SPECIFIC CONVERSATION ABOUT HOW DATA CAN HELP PEOPLE, HELP US TO BROADER GOALS AS A NATION. I'LL START TO WRAP UP. I APPRECIATE YOUR PATIENCE WITH THE RAPID FIRE, BUT AS IT COMES WITH THE DEPARTMENT OF COMMERCE, THERE'S SO MUCH HAPPENING EVERY DAY, PART OF WHAT I HOPE TO LEAVE WAS A TAKEAWAY, PART OF THE CHALLENGE IS THAT THERE'S SO MUCH GOING ON, HOW DO WE START TO ORGANIZE THE COHESIVE STRATEGY THAT CAN MOVE THE NEEDLE NOT JUST IN OUR DEPARTMENT BUT THE WHOLE FEDERAL GOVERNMENT. NEXT TAB. THERE WAS A SET OF RECOMMENDATIONS I THINK SPECIFICALLY ARTICULATED, BUT OTHER FOLKS MENTIONED IT, AROUND DATA EDUCATION, HELPING FOLKS IN THE PUBLIC SECTOR, SAY IN THE PUBLIC COMMUNITIES, USE IT BETTER AND IN OUR OWN ORGANIZATIONS, HOW DO WE UNDERSTAND HOW TO LEVERAGE THIS INFORMATION. TWO EXAMPLES OF THE PUBLIC/PRIVATE PARTNERSHIP WAS COMPELLING, ONE IS WITH A START-UP COMPANY IN NEW YORK CITY CALLED ENIGMA. THEY DID A DATA CLEANSING OF THE FOR THE CENSUS BUREAU AND WE DIDN'T EVEN HAVE TO ASKED, SYNCING THE AMERICAN COMMUNITY SURVEY, FOLKS IN THE BACK, AND HOUSING, WHERE THE DICTIONARY WASN'T EASY ENOUGH FOR THE AVERAGE PERSON TO UNDERSTAND. THEY CLEANSED IT SO MORE PEOPLE COULD CONTINUE TO BUILD ON TOP OF THAT INFORMATION, BASICALLY DEMOGRAPHIC AND BUSINESS INFORMATION. AND DID SO LEVERAGING OUR OWN DATA TO IMPROVE ITS OPERATIONS. THEY PROVIDED A SET OF INSTRUCTIONAL DICTIONARIES, HELPING US HELP OTHERS. ANOTHER EDUCATIONAL EXAMPLE, THIS IS A FEATURE FROM THE WASHINGTON POST, A GRAD STUDENT TOOK SOME CENSUS INFORMATION AND MAPPED BEAUTIFULLY ALMOST EVERY SINGLE JOB IN THE COUNTRY. THIS PARTICULAR VISUALIZATION GOT A BIGGER PICKUP THAN MOST OF OUR -- SCROLL DOWN A LITTLE BIT -- GOT A BIGGER PICKUP THAN MOST OF OUR OTHER PRODUCTS AND PRODUCT LEASES COMBINED. A LITTLE BIT MORE, WE'LL GET A TEASER OF THE GRAPHIC. A LITTLE BIT MORE. THERE IT IS. AN EXAMPLE OF HOW OUR RAW DATA MAY BE HARD TO UNDERSTAND, BUT THE POWER OF VISUALIZATION ALLOWED PEOPLE TO UNDERSTAND HOW IMPORTANT THIS INFORMATION IS, ONE, AND HOW TO USE IT FOR THINGS LIKE ECONOMIC DEVELOPMENT PROGRAMS. AND JUST FOR FUN, I ENCOURAGE YOU LATER TO SEE HOW MANY TECH JOBS ARE OR ARE NOT IN THE AREA, IT'S LESS THAN YOU THINK. LET'S GO TO THE NEXT TAB. AND THESE THE LAST TWO RECOMMENDATIONS, REFINING OUTCOME MEASURES. SO ARE WE MEASURING DATA USAGE OR JOB CREATION? ARE WE MEASURING ADVERTISING PICKUP ON A YOUTUBE CHANNEL OR MEASURING HOW MUCH SAFER IS THE PLANET? THE TRICKINESS OF MEASURING GOVERNMENT SERVICES IS AN OLD PROBLEM. ONE OF THE WAYS WE'RE TRYING TO BE TRANSPARENT IS PUTTING OUR METRICS UP LIVE, AND ACTUALLY THE NEXT TAB. OH, THE LAST ONE. UH-OH. I'LL SPEAK TO IT. WE HAVE DASHBOARDS. WE'RE TAKING -- WHETHER WE BAD AT SOMETHING OR GOOD AND PUTTING IT IN THE PUBLIC DOMAIN SO FOLKS WITH SEE HOW WE'RE TRYING TO MEET THOSE GOALS, KIND OF YOUR OWN COMPANY OR NON-PROFIT OR ACADEMIC PERFORMANCE METRICS, WOULD YOU PUBLIC FOR YOUR STAFF? WE ARE DOING THAT AT THE DEPARTMENT OF COMMERCE. AND THEN THE LAST SET OF EXAMPLES, THAT WAS JUST ON THE SCREEN, IMPROVING ACCESS TO RAW DATA. SO WE KNOW EVEN WITH AN EXECUTIVE RECORD, MAY NOT BE WORKING AS WELL AS WE WOULD LINE. WE LAUNCHED A NEW PRODUCT, THAT'S WHAT WAS ON THE SCREEN PREVIOUSLY, THE SLASH DEVELOPER PORTAL, WE'RE PROVIDING WHAT SALES FORCE AND AMAZON AND GOOGLE AND OTHER COMPANIES HAVE BEEN DOING FOR MANY YEARS, PROVIDING THE PROGRAMATIC ACCESS TO API POWERED TOOLS WITH A DEVELOPER PORTAL, SEEING AS A FEATURE WITH THE CITY SDK PRODUCT THAT I MENTIONED EARLIER A GREAT PICKUP FROM THE DEVELOPER COMMUNITY TO LEVERAGE OUR RESOURCES IN A BETTER WAY. THE LAST TAB, ENDING RIGHT ON TIME HERE. WELL, I'LL SPEAK TO IT. WE'RE ALSO SEEKING TO IMPROVE THE UNDERSTANDING AND EVEN THE MANAGEMENT OF OUR RAW AND REFERENCE DATA, SO NIST, ONE OF THE BUREAUS, JUST LAUNCH A NEW CHALLENGE, COMPETITION, $50,000 I BELIEVE, BASICALLY FOR FOLKS TO HELP US BETTER USE AND UNDERSTAND HOW WE CAN PROVIDE GREATER ACCESS TO OUR RAW DATA, EVEN OUR OWN UNDERSTANDING OF HOW WE CAN DO MORE WITH THIS INFORMATION, WE'RE HAVING A COMPETITION ENCOURAGING OTHERS TO TEACH US WHAT ELSE CAN BE DONE. THAT WAS LAUNCHED THIS WEEK, ACTUALLY. THERE YOU GO. YOU GAVE US TEN RECOMMENDATIONS, FROM MY DIRECT OBSERVATION THERE'S SEVEN OR EIGHT WE'RE ABLE TO SHOW REAL MOVEMENT ON, HOWEVER INCREMENTAL, AND THE OTHER ONES THAT WE DIDN'T QUITE TALK TO THIS MORNING, I GUESS I HOPE YOU ALL AS A COUNCIL HOLD US ACCOUNTABLE. WHY DIDN'T YOU DO THE ONE I RECOMMENDED? TALK MORE ABOUT WHAT IT TAKES TO GET THERE. SO WITH THE EYE ON THE CLOCK I'LL ROUND OFF THAT. THAT'S WHAT I WANTED TO REPORT OUT. THESE ARE SOME OF YOUR RECOMMENDATIONS. THESE ARE SOME OF OUR ACTIONS. I GUESS ONE MORE PROCESS POINT THAT I'LL MENTION, THERE WAS A GOOD AMOUNT OF FEEDBACK AS TO HOW THE COUNCIL ITSELF, THE AGENDA WAS STRUCTURED, AND WITH SOME FANTASTIC FEEDBACK FROM KIM AND DAN WE TRIED TO BASICALLY ENGINEER THE MOST EFFECTIVE USE OF YOUR TIME TODAY TO PROVIDE THE RIGHT AMOUNT OF FEEDBACK AND RIGHT FORMATS THAT WE CAN GET SOME REAL STUFF DONE. THERE'S LITTLE CHANGES WE MADE AS A RESULT OF YOUR FEEDBACK. FOR EXAMPLE, LAST TIME THERE WAS A RUSH, SOME PEOPLE SAID, TO CAPTURE ALL THE LESSONS AND BASICALLY THE LAST HALF HOUR, IT FELT LIKE WE DIDN'T GET TO IT ALL. ONE OF THE THINGS WE DID TODAY IS PROVIDED MORE TIME TO DOCUMENT THE TAKEAWAYS, AFTER EACH SECTION OF THE AGENDA, SO THE INCOME SECTION WILL HAVE TIME TO -- WHAT ARE WE GOING TO DO ABOUT IT? PATENT AND INTELLECTUAL PROPERTY WILL HAVE TIME AS WELL. IT MAY FEEL LIKE WE HAVE A COUPLE INTERRUPTIONS THROUGH THE DAY BUT REALLY THAT'S A DIRECT FEEDBACK TO SOME OF THE LESSONS FROM THE LAST SESSION. THAT'S ALL I GOT. THAT'S MY OPENING. THAT'S MY REPORT. BACK TO YOU, COUNCIL MEMBERS, WITH A LITTLE BIT OF TIME NOW. ANY QUESTIONS, COMMENTS OR FEEDBACK WITH SOME OF THESE MILESTONES SINCE OUR LAST MEETING? >> I ASSUME YOU WILL SHARE ALL THE LINKS PLUS THE DASHBOARD LINK WITH ALL OF US? >> ABSOLUTELY. NOT JUST WITH YOU BUT EVERYONE PUBLICLY AS WELL. WE HAVE A WEBSITE, WE'LL PUT IT THERE. WE'RE ALSO GOING TO PROVIDE SOME OF THE INFORMATION THROUGH -- WE HAVE A SHARED BOX FOLDER, WE'LL ALSO BE TWEETING THESE OUT THROUGHOUT THE DAY. I SHOULD MENTION FOR THOSE OF YOU AT THE TABLE, I FORGOT MY OWN TO-TWO LIST. FOR THOSE WATCHING REMOTELY AND THOSE IN THE ROOM, THOSE AT THE TABLE, WE ENCOURAGE YOU TO USE THE HASHTAG #CDACMEETING ON TWITTER. HASHTAG #CDACMTG, ALL THE OTHERS WERE TAKEN. CDACMTG. ALL ONE SET OF LETTERS. IT'S AT THE BOTTOM OF THE AGENDA. THAT'S A WAY TO ENGAGE IN THE CONVERSATION. I'LL HAVE IT OPEN THROUGHOUT THE DAY. WE HAVE A NUMBER OF FOLKS IN THE BACK WILL BE MONITORING. YES, HEATHER? >> A QUESTION. IN TERMS OF BEING ABLE TO LINK TO OR REUSE WHAT YOU GAVE -- DISCERN DISCERN (INAUDIBLE). >> OH, YES, OF COURSE. I ENCOURAGE YOU TO. RATHER THAN SLIDES, I REASON I CHOSE WEBSITES IS TO SHOW IT'S ALREADY OUT THERE. PLEASE FEEL FREE TO USE. >> PERFECT. >> ANY OTHER FEEDBACKS, COMMENTS? IN TERMS OF ACTIONS THAT YOU ALL SET US ON THE PATH TOWARDS, IS THIS THE KIND OF RESPONSE YOU WERE EXPECTING TO SEE FROM YOUR DEPARTMENT OF COMMERCE? OKAY. A COUPLE SMILES WITH THE MORNING COFFEE. YES? >> I'M REALLY IMPRESSED WITH HOW MUCH YOU COULD DO AT SUCH A BIG AGENCY, SUCH BROAD GOALS. >> YEAH, THANK YOU. >> IT MAY BE THAT A LOT WERE ALREADY BREWING. >> YES AND NO. >> IT'S GREAT THAT YOU ACCOMPLISHED ALL THAT SINCE THE LAST MEETING. >> I WILL EXTEND THAT FEEDBACK TO THE 45,000 PEOPLE THAT MADE IT HAPPEN. YEAH, A BIG GROUP, BUT THANK YOU. ALL RIGHT. WE'LL, WITH THAT THEN WE'RE GOING TO GO TO THE NEXT -- >> BEFORE WE MOVE ON, I COULD SAY A COUPLE THINGS. ONE IS THAT UNFORTUNATELY UNDERSECRETARY OF COMMERCE IS ONE OF THE FORCES OF THE COUNCIL HAD TO STAY IN WASHINGTON ON DOC BUSINESS, DEPARTMENT OF COMMERCE BUSINESS, AND WAS UNABLE TO JOIN US. WE'RE JOINED BY JOHN THOMPSON, DIRECTOR OF THE CENSUS BUREAU, AND THE CHIEF OF STAFF FOR THE STATISTICS ADMINISTRATION. I ALSO WANT TO SAY WE'RE DEEPLY APPRECIATIVE TO INTEL FOR HOSTING US. IT'S A WONDERFUL FACILITY. WE'LL SAY THANK YOU MANY TIMES TODAY AS WE HAVE UP TO NOW. IT'S DELIGHTFUL THAT WE'RE HERE TODAY AT INTEL. >> THE NEXT TOPIC ON THE SESSION IS A DISCUSSION OF THE INCOME AND WEALTH DATA PROJECT AT THE CENSUS BUREAU. ENRIQUE LAMAS, TRUDI RENWICK AND LISA WOLFISCH FROM THE CENSUS BUREAU WILL PRESENT TO US, THE DISCUSSION FOR THE NEXT SESSION. >> LET ME JUST SET THE STAGE FOR THIS AS THE CENSUS TEAM IS WORKING ON THIS PROJECT, COMING UP AND TAKING THEIR SEATS. WE AT THE CENSUS BUREAU HAVE QUITE A BIT OF DATA. WE KNOW IT CAN BE DIFFICULT AT TIMES TO ACCESS THIS DATA THROUGH OUR WEBSITE OR SOME OF OUR TOOLS LIKE THE AMERICAN FACT FINDER, SO WE'VE BEEN DOING SOME THINGS BUT WE REALIZE WE'VE GOT A MAJOR INITIATIVE UNDERWAY TO REENGINEER THE WAY WE PUT OUR DATA UP, BUT AS WE MOVE FORWARD WE'RE DOING SOME SPECIFIC THINGS TO TAKE IMMEDIATE ACTION TO MAKE OUR DATA AND OTHER DATA MORE ACCESSIBLE. SO ONE OF THEM WAS THE CITY SDK THAT IAN SHOWED YOU, WHICH WAS SPEARHEADED BY JEFF, IN THE BACK OVER THERE, A PRESIDENTIAL INNOVATION FELLOW THAT WAS FORTUNATELY ASSIGNED TO THE CENSUS BUREAU AND DID SOME GOOD WORK THERE. WE'VE ALSO BEEN PARTNERING WITH EZRI TO PRODUCE A TOOL THAT IS DESIGNED TO COMBINE THE AMERICAN COMMUNITY SURVEY WITH SOME OF OUR ECONOMIC DATA AND GEOGRAPHIC DATA, SO THAT SMALL BUSINESSES PRIMARILY CAN ACCESS BOTH THE AMERICAN COMMUNITY SURVEY AND OUR BUSINESS DATA TO HELP THEM MAKE MORE INFORMED DECISIONS AND HOPEFULLY HAVE THE BETTER CHANCE OF GETTING STARTED. AND THAT'S BEEN A GREAT, GREAT PARTNERSHIP WITH EZRI. BUT TURNING TO INCOME, WE ALSO REALIZE THAT THERE IS A GREAT INTEREST IN INCOME, PARTICULARLY WITH WEALTH AND INEQUALITY, AND THIS IS PARTICULARLY TOPIC THAT'S OF GREAT INTEREST TO THE UNDERSECRETARY, WHO I CAN ASSURE YOU WOULD MUCH RATHER BE HERE WORKING WITH YOU THAN WHAT HE'S DOING AT THE DEPARTMENT. SO IN DOING SO, WE'VE GOT A TEAM THAT'S WORKING ACROSS THE DEPARTMENT TO TRY TO PUT TOGETHER INCOME DATA, NOT JUST FROM CENSUS BUT FROM OTHER SOURCES, DEA, BUREAU OF LABOR STATISTICS, AND CREATE A PORTAL, IF YOU WILL, THAT WILL -- THAT WILL BE POSITIONED TO HAVE A REALLY GOOD DISCUSSION, ONGOING DIALOGUE, ON INCOME AND WEALTH AND INCOME AND EQUALITY. TODAY WE'LL HEAR FROM ENRIQUE LAMAS, ASSOCIATE DIRECTOR FOR DEMOGRAPHIC PROGRAMS, AND HIS AREA OF COURSE BY THE DEFINITION FOCUSES ON INCOME, POVERTY, CURRENT POPULATION SURVEY, PROGRAM PARTICIPATION, AND ENRIQUE WILL TALK ABOUT THE CONCEPTS OF HOW WE GO ABOUT MEASURING INCOME AND INCOME INEQUALITY, AND THEN TRUDI RENWICK WILL TALK ABOUT THE WAYS THAT WE CURRENTLY DISSEMINATE DATA ON INCOME AND INCOME INEQUALITY AND TOOLS OUT THERE NOW TO ACCESS THE DATA. TRUDI IS CHIEF OF THE POVERTY STATISTICS BRANCH AT THE CENSUS BUREAU. LISA WOLFISCH WILL TALK ABOUT THE PORTAL WE'RE CREATING TO HIGHLIGHT THE INFORMATION AND SHE'S GOING TO SHOW YOU SOME THINGS ABOUT WHAT THE PORTAL WILL LOOK LIKE. LISA IS THE DEPUTY DIRECTOR FOR THE CENTER FOR NEW MEDIA AND PROMOTION AT THE CENSUS BUREAU AND CURRENTLY ON DETAIL TO THE INTERNATIONAL TRADE ADMINISTRATION AT THE DEPARTMENT OF COMMERCE, ACTING AS THE DIRECTOR OF DIGITAL COMMUNICATIONS THERE. SO THAT I WILL PASS ON TO EN-- WITH THAT, I WILL PASS ON TO ENRIQUE. >> OKAY, THANK YOU. I WANT TO THANK YOU FOR THE OPPORTUNITY TO BE HERE TODAY AND TALK TO YOU A LITTLE BIT ABOUT SOME OF THE DATA THAT WE FEEL VERY STRONGLY ABOUT IN TERMS OF THE QUALITY OF THE DATA AND THE IMPORTANCE OF THE DATA, AND THEN TALK A LITTLE BIT ABOUT HOW WE MIGHT BE ABLE TO MAKE IT MORE ACCESSIBLE BECAUSE I THINK THAT THAT'S THE BIG CHALLENGE FOR US. SO EVERY YEAR, WE RELEASE DATA ON INCOME, POVERTY, HEALTH INSURANCE, WELL BEING, THAT GET A LOT OF ATTENTION IN THE MEDIA AND IN OTHER PLACES. I DON'T KNOW WHO IS GOING TO CLICK. THE NEXT SLIDE -- >> ACTUALLY CAN WE BRING THE CLICKER TO THE TABLE? >> THAT WOULD BE GREAT, YEAH. >> OH, IT'S UP HERE. >> I'M PRETTY GOOD WITH REMOTES. [ LAUGHTER ] >> THERE WE GO. OKAY. HOWEVER YOU WANT TO -- SO HERE'S THE TYPE OF COVERAGE WE GET ON AN AVERAGE WEEK. WE GET A LOT OF HITS ON THE TERM INEQUALITY AND ECONOMIC WELL-BEING. THANK YOU. AND THEY GO AROUND SEVERAL DIMENSIONS. SOME OF THEM DEAL WITH HOW IS THE LOCAL AREA DOING? SO COMPARISONS OF ECONOMIC WELL-BEING OR INEQUALITY BY GEOGRAPHIC AREA. OTHER ONES DEAL WITH CHANGING MEASURES OVER TIME. SO HOW IS INEQUALITY GROWING OR SHRINKING OVER TIME? AND THEN OTHER ONES DEAL WITH POLICIES. SO SHOULD WE HAVE A MINIMUM WAGE OF $15? WHAT ABOUT TAXES? WHAT ABOUT THE ASSISTANCE PROGRAMS? SO THEY MAKE -- THESE ARE THE THINGS THAT THESE AUTHORS OR THE MEDIA ARE REPORTING ON. FOR US, OUR CHALLENGE IS TO PUT THE DATA OUT THERE AND LET THE POLICY MAKERS LET THE ADVOCACY GROUPS DISCUSS FROM THEIR POINTS OF VIEW, LEFT, RIGHT, UP, DOWN, WHATEVER IT IS, TO HAVE THE DISCUSSION, BUT HAVE THE DISCUSSION BASED ON THE BEST QUALITY DATA THAT WE CAN PUT OUT THERE. LET ME SEE IF I CAN -- HERE ARE A COUPLE QUOTES THAT I PUT UP THERE BECAUSE IT KIND OF REPRESENTS OUR CHALLENGE. THE FIRST ONE IS FROM THE "NEW YORK TIMES". AND IT JUST BRINGS OUT THE HIGH LEVEL OF INTEREST AROUND THE ISSUE OF INCOME INEQUALITY IN PARTICULAR, BUT ECONOMIC WELL-BEING IN GENERAL. THE SECOND QUOTE IS FROM AN ARTICLE THAT WAS IN THE WASHINGTON POST, BUT IT CAME FROM AN ARTICLE THAT WAS PUT TOGETHER BY THE NATIONAL BUREAU OF ECONOMIC RESEARCH, WHERE THEY DID A SURVEY OF THE PUBLIC AND TO GET AN IDEA OF HOW MUCH THEY KNOW ABOUT THE INEQUALITY. AND THE CHALLENGE FOR US IS WE HAVE A LOT OF DATA, AS JOHN SAID. IT WAS UP ON OUR WEBSITE, BASED ON KIND OF HISTORICAL DEVELOPMENT OF THE WEBSITE THROUGH THE '90s, 2000s AND 2010s, AND HOW DO WE ORGANIZE IT IN A BETTER WAY TO MAKE IT ACCESSIBLE TO THE PUBLIC. WHAT I'M GOING TO DO IS TALK A LITTLE BIT ABOUT THE CONCEPTS TO KIND OF GIVE US A STRUCTURE OF WHAT WE'RE TALKING ABOUT, WHAT THE MEASURES ARE, WHAT ARE THE DATA SOURCES OUT THERE. TRUDI WILL TALK ABOUT KIND OF WHAT THE DATA PRODUCTS WE HAVE AVAILABLE OUT THERE, NOT JUST FROM THE CENSUS BUREAU POINT OF VIEW BUT THE GENERAL GOVERNMENT SOURCES AS WELL AS OTHER SOURCES. AND THEN WE HAVE A STRAWMAN, OR A WIRE FRAME, OF WHAT WE'RE THINKING OF DOING. OUR NEXT RELEASE WILL BE SEPTEMBER 16. WE WOULD LIKE TO MAKE SOME PROGRESS BY SEPTEMBER 16 ALONG THIS WAY AND WOULD LIKE TO HAVE YOUR DISCUSSIONS ABOUT THIS STRAWMAN THAT WE CAN DIRECT OUR ACTIONS AS WE GO FORWARD. SO HERE IS THE TYPES. I PUT THE TYPES OF INEQUALITY MEASURES, OR METRICS, INTO LIKE FIVE BROAD GROUPS. THIS IS MY TAXONOMY. IT'S JUST TO HELP US THINK ABOUT THINGS AS WE'RE DISCUSSING IT TODAY. THE FIRST ONE DEALS WITH INDEX NUMBERS. SO THERE'S A GROUP OF INDEX NUMBERS OUT THERE, SINGLE MEASURES, THAT LOOK AT MEASURING INEQUALITY IN GENERAL, SO THAT YOU CAN COMPARE IT WITH ONE NUMBER OVER TIME. I'LL TALK A LITTLE BIT ABOUT -- A LITTLE BIT MORE ABOUT EACH OF THESE IN THE NEXT FEW SLIDES. THE SECOND THING, WELL, ONE INDEX NUMBER, THE GOOD THING IS THAT IT'S ONE NUMBER. THE BAD THING IS THAT IT'S ONE NUMBER. AND IT DOESN'T TELL YOU ALL ABOUT THE DISTRIBUTION. SO THEN THE NEXT GROUP, SECOND GROUP, DEAL WITH HOW DO YOU DESCRIBE THE DISTRIBUTION OF INCOME OR WEALTH, IN DIFFERENT TYPES OF MEASURES. SO SOME OF THEM MIGHT BE THE QUINTILE MEASURE. SOME ARE HOW MUCH EDUCATION IS GOING TO EACH QUINTILE, SOME RATIOS THAT WE'LL TALK ABOUT BRIEFLY. THE THIRD GENERAL LAST ARE THE POVERTY MEASURES, THEY FOCUS ON THE LOWER END OF THE INCOME DISTRIBUTION. THERE'S A LOT IN THE MEDIA AND RESEARCH ABOUT THE MIDDLE CLASS, AND HOWEVER THAT MIGHT BE MEASURED. THERE'S NO OFFICIAL MEASURE OF THE MIDDLE CLASS BUT WE'LL TALK ABOUT THAT. THE OTHER ONE IS HOW DO FAMILIES OR HOUSEHOLDS OR PEOPLE MOVE ALONG, UP OR DOWN, THE INCOME DISTRIBUTION, HOW THEY GO FROM THE BOTTOM OF QUINTILE OR THE TOP, OR THE OTHER WAY AROUND. THAT'S BROADLY THE FIVE METRICS THAT WERE USED. HERE IS AN EXAMPLE OF AN INDEX. THE GENIE INDEX IS PROBABLY THE MOST COMMONLY USED. IF YOU LOOK ALONG THAT GRAPH, THE DIAGONAL IS PERFECT INCOME EQUALITY. SO 50% OF THE POPULATION OWN 50% OF THE INCOME, OR 75% OWN 75% OF THE INCOME. AS YOU GO AWAY FROM THE DIAGONAL, THE INCOME INEQUALITY GROWS, SO MORE THE TOP OF THE INCOME DISTRIBUTION OWNS A LOT MORE OF THE INCOME OR THE WEALTH. SO PERFECT EQUALITY IS ZERO. PERFECT INEQUALITY WOULD BE 1. SO IF EVERYBODY OWNED THE SAME PERCENTAGE OF INCOME, AS THEY REPRESENT IN THE POPULATION, IT WOULD BE ZERO. IF ONE HOUSEHOLD OWNED ALL OF THE INCOME, IT WOULD BE PERFECT INEQUALITY, AND THAT WOULD BE -- THE MEASURE WOULD BE 1. LIKE I SAID, THE ADVANTAGE IS YOU CAN COMPARE THAT NUMBER OVER TIME, SO IN 2013 THE NUMBER WAS .47. IT DOESN'T MEAN MUCH IN TERMS OF WHAT THE NUMBER IS ITSELF. I'LL GIVE YOU SOME OTHER MEASURES AS WE GO ALONG, AND THEN I'LL KIND OF SUM IT UP IN A SLIDE AT THE END. WE PRODUCE A BUNCH OF OTHER INDICATORS THAT TRY TO TELL YOU MORE ABOUT WHAT'S HAPPENING IN THE DISTRIBUTION, THE ATKINSON MEASURE TRIES TO TELL YOU WHETHER THE DIFFERENCE IS AT THE TOP OF DISTRIBUTION OR BOTTOM OF THE DISTRIBUTION. HERE ARE SOME DESCRIPTIONS OF THE DISTRIBUTION. SO THIS IS THE SECOND GENERAL TYPE OF DATA THAT ARE AVAILABLE. WE BASICALLY TAKE THE INCOME DISTRIBUTION AND CAN DIVIDE IT INTO SEGMENTS. ONE OF THE THINGS WE CAN DO IS WE DO PRODUCE THE MEDIAN HOUSEHOLD INCOME, MEDIAN FAMILY INCOME, WE DIVIDE THE DISTRIBUTIONS INTO QUINTILES, AND TELL YOU ABOUT THE CUTOFFS. FOR THE HIGHEST QUINTILE IN 2013, THE CUTOFF, THE LOWEST WAS $1700. THE TOP OF THE LOWEST QUINTILE WAS $19,200. YOU COULD TAKE RATIOS. FROM FROM THE HIGHEST TO LOWEST THE RATIO WAS 12.1. EST TO LOWEST THE R ATIO WAS 12.1. ANOTHER WAS TO LOOK AT HOW MUCH OF THE AGGREGATE INCOME IS OWNED BY EACH OF THOSE QUINTILES. HIGHEST TO LOWEST AND HOW MUCH INCOME THE TOP 20 HAVE. IN 2013 THE TOP 20% HAD 51% OF THE TOTAL AGGREGATE INCOME. THE LOWEST QUINTILE HAD 3% OF TOTAL AGGREGATE INCOME. ANOTHER DEVIATION OF THAT, OR ANOTHER WAY TO MEASURE IT, USING QUINTILES, IS TO LOOK AT THE GROWTH OF THAT AGGREGATE INCOME AND IN PARTICULAR SINCE THE GREAT RECESSION THAT TOOK PLACE BETWEEN 2007 AND 2009 PEOPLE WERE STARTING TO LOOK AT HOW CONCENTRATED IS THE GROWTH OF INCOME AS YOU COME OUT OF THAT RECESSION. AND THERE WERE A COUPLE STUDIES OUT THERE, ONE USING I.R.S. DATA, I.R.S. INCOME DATA, SAID THAT 90% OF THE GROWTH OF AGGREGATE INCOME WENT TO THE TOP 10% OF THE INCOME DISTRIBUTION. OUR DATA SHOW CONSISTENT WITH THAT THAT ABOUT 76% OF GROWTH WENT TO THE TOP 20% OF THE INCOME DISTRIBUTION. SO THOSE ARE THE KIND OF MEASURES THAT YOU CAN PLAY AROUND WITH. THIS IS IN MY TAXONOMY THE THIRD GROUP OF MEASURES, POVERTY MEASURES. THEY FOCUS ON THE LOWER END OF THE POVERTY DISTRIBUTION, OF THE INCOME DISTRIBUTION. THERE IS AN OFFICIAL MEASURE OF POVERTY, AS DEFINED BY THE OFFICE OF MANAGEMENT AND BUDGET, AND IT COMES FROM THE CURRENT POPULATION SURVEY WHICH IS CONDUCTED WITH THE BLS AND CENSUS BUREAU, AND EVERY YEAR WE COLLECT DATA AROUND TAX TIME, IT'S ABOUT THE PREVIOUS CALENDAR YEAR, THAT'S A SOURCE OF A LOT OF THE POVERTY DATA. LOTS OF THE ISSUES RELATED WITH THAT OFFICIAL MEASURE, THAT DEAL WITH ITS CASH INCOME, AND IT'S BEFORE TAXES. SO THE MONEY THAT THE FOLKS PAY FOR TAXES CANNOT GO TO MEET THEIR NECESSITIES, SO THAT'S AN ISSUE WITH IT. ANOTHER ISSUE IS THE FACT THAT THERE ARE GEOGRAPHIC DIFFERENCES IN COSTS OF LIVING THAT ARE NOT TAKEN INTO ACCOUNTED IN THE OFFICIAL POVERTY MEASURE, AND THE SIZE OF FAMILY IS INCLUDED BUT THERE ARE OTHER ISSUES RELATED TO THE POVERTY MEASURE. WHAT WE DO IS LOOK AT -- SINCE 2010, WE HAVE STARTED ISSUING A REPORT ON SUPPLEMENTAL MEASURES OF POVERTY, AND THEY BRING INTO ACCOUNT THE AFTER-TAX INCOME, THE NON-CASH BENEFIT, SO WHEN FAMILIES GET ASSISTANCE, HOUSING ASSISTANCE OR FOOD ASSISTANCE, IT TENDS TO BE IN-KIND, RATHER THAN IN CASH, AND THAT GETS INCLUDED IN THIS SUPPLEMENTAL POVERTY MEASURE. WE ALSO TAKE A LOOK AT THE COST OF LIVING DIFFERENCES. IT'S NOT THE SAME THING. HOUSING DOES NOT COST THE SAME IN NEW YORK CITY THAN IN KANSAS CITY, OR I'M JUST THROWING THOSE TWO PLACES OUT THERE, I DON'T KNOW THE COST OF LIVING IN KANSAS CITY OFFHAND, BUT I SEE IT AS BEING VERY DIFFERENT URBAN AND RURAL, AND THEY ARE. SO THE SUPPLEMENTAL POVERTY MEASURE DOES THAT. IN THIS GRAPH THAT WE HAVE UP HERE, YOU SEE THEM AT THE NATIONAL LEVEL TRACKING FAIRLY CONSISTENTLY TOGETHER, BUT AS YOU BREAK IT DOWN BY DEMOGRAPHIC GROUPS, YOU SEE VERY BIG DIFFERENCES. SO FOR CHILDREN, THE SUPPLEMENTAL POVERTY MEASURE IS LOWER THAN THE OFFICIAL POVERTY MEASURE BECAUSE A LOT OF PROGRAMS THAT ARE INTENDED TO HELP FAMILIES WITH KIDS REDUCES THAT SUPPLEMENTAL POVERTY MEASURE, RELATIVE TO THE OFFICIAL. THE ELDERLY, THE OFFICIAL POVERTY RATE IS LOW BECAUSE OF SOCIAL SECURITY BENEFITS, THEY GET CASH INCOME COMING FROM IT, AND IT LOWERS THEIR POVERTY RATE. BUT THE ELDERLY HAVE ADDITIONAL NEEDS IN PARTICULAR WITH MEDICAL BENEFITS, SO AS YOU TAKE MEDICAL OUT OF POCKET EXPENDITURES INTO ACCOUNT, WHICH THE SUPPLEMENTAL POVERTY MEASURES YOU SEE THE SUPPLEMENTAL POVERTY MEASURE BEING HIGHER THAN THE OFFICIAL. THOSE ARE THE KINDS OF ANALYSIS THAT YOU COULD DO WITH POVERTY MEASURES. VERY BRIEFLY, HERE ARE SOME OF THE OTHER ONES THAT I TALKED ABOUT. THE MIDDLE CLASS METRICS, THERE'S REALLY NO DEFINITION, BUT THERE ARE LOTS OF MEASURES THAT ARE RIGHT AROUND THE CONCEPT OF MIDDLE CLASS. MEDIAN FAMILY INCOME, MEDIAN HOUSEHOLD INCOME, YOU CAN LOOK AT THAT OVER TIME TO SEE IF IT'S GROWING OR IF IT'S DECLINING, AND YOU SEE IT GO WITH THE BUSINESS CYCLE. THE SIZE OF THE MIDDLE CLASS BEING PERHAPS THE MIDDLE THREE QUINTILES, AND YOU LOOK AT THOSE CUTOFFS AND SEE THE CHANGE IN THOSE OVER TIME. THOSE ARE THE KINDS OF THINGS THAT DEAL WITH THE MIDDLE CLASS. MANY TIMES PEOPLE THINK ABOUT EARNINGS BECAUSE THAT'S RELATED TO YOUR WORK AND THAT'S SOMETHING THAT YOU CAN CONTROL, AND THAT PEOPLE FOCUS ON EARNINGS AS ONE OF THE DISTRIBUTION MEASURES THAT YOU WANT TO FOCUS ON, AND THE RATIO OF MEN TO WOMEN EARNINGS IS ONE THAT'S COMMONLY DISCUSSED IN THE MEDIA. IN 2013, THE RATIO OF YEAR-ROUND FULL-TIME EARNINGS OF WOMEN RELATIVE TO MEN WAS ABOUT 78%, AND THAT NUMBER GETS A LOT OF PRESS. LIFETIME EARNINGS ARE ANOTHER MEASURE OUT THERE THAT YOU CAN THINK ABOUT, RELATED TO CONSUMPTION, AND ECONOMIC MOBILITY. THE ABILITY TO MOVE UP AND DOWN THE INCOME DISTRIBUTION. THIS GRAPH IS ONE THAT LOOKS AT THREE MEASURES THAT I'VE KIND OF TALKED ABOUT. ONE IS THE GINI COEFFICIENT, THAT SINGLE MEASURE TO TRY TO MEASURE HOW -- THE INEQUALITY MEASURE OF INCOME DISTRIBUTION, THE MIDDLE PANEL IS ABOUT POVERTY AND THE TOP PANEL IS RATIO OF 90th PERCENTILE VERSUS 10th PERCENTILE CUTOFF. THE BAR IN RED IS THE UNITED STATES, THIS IS PUT OUT BY THE OECD IT'S TOWARD THE MORE UNEQUAL DISTRIBUTION, TOWARD THE HIGHER END OF ALL THREE OF THOSE. THE BLUE IS OECD COUNTRIES. THE GREEN ONE IS CANADA. THEY ARE KIND OF TOWARDS THE MIDDLE OF EACH OF THOSE DISTRIBUTIONS. AND THEN THE PURPLE ONE IS FINLAND, WHICH IS TOWARDS THE MORE EQUAL END OF THE DISTRIBUTION. THESE ARE THE TYPES OF INTERNATIONAL COMPARISONS THAT PEOPLE DO IN TERMS OF THE WHOLE ECONOMIC EQUALITY. OKAY. SO THOSE ARE THE MEASURES, BUT WHAT YOU'RE MEASURING IS ALSO IMPORTANT. SO THERE ARE VARIOUS CONCEPTS THAT YOU NEED TO THINK ABOUT. ONE IS THE TYPICAL ONE THAT YOU SEE OUT THERE, INCOME. SOMETIMES THEY TALK ABOUT EARNINGS AS PART OF THAT INCOME, SO THAT IT LEAVES OUT PROPERTY INCOME AND OTHER INTERESTS, THAT KIND OF THING. AFTER TAX INCOME PAYMENTS AND NON-CASH BENEFITS AND VALUE OF HEALTH INSURANCE ARE BIG DEALS WHEN YOU'RE LOOKING AT THE IMPACT OF INCOME THROUGH THE DISTRIBUTION. SO YOU'LL SEE A LOT OF STUDIES THAT COME UP LOOKING AT AFTER-TAX INCOME, ALL OF THOSE KINDS OF THINGS. WEALTH, SO INCOME IS THE FLOW OF RESOURCES OVER A PERIOD OF TIME, TYPICALLY A CALENDAR YEAR, HOW MUCH DID YOU MAKE DURING THAT CALENDAR YEAR. WEALTH IS THE VALUE OF ALL YOUR ASSETS MINUS YOUR LIABILITIES. SO YOUR HOME IS INCLUDED IN, THERE ALL YOUR BANK ACCOUNTS, STOCKS, 401(K)s, THINGS LIKE THAT. IT'S KIND OF YOUR AGGREGATE MEASURE OF YOUR ECONOMIC ASSETS. THAT GIVES YOU -- IT'S MUCH MORE CONCENTRATED BECAUSE IT HAS THE ABILITY -- IT CHANGES OVER TIME. IT ACCUMULATES OVER TIME AND CAN ACCUMULATE ACROSS GENERATIONS. SO WEALTH TENDS TO BE MORE COMPLICATED THAN INCOME, THAT'S ANOTHER MEASURE THAT'S OUT THERE. TO KIND OF LOOK AT STANDARDS OF LIVING, SOME STUDIES FOCUS ON CONSUMPTION, HOW MUCH DID YOU CONSUME IN A PARTICULAR YEAR. AND PEOPLE CAN -- AT THE LOWER END OF THE INCOME DISTRIBUTION CAN DRAW DOWN THEIR WEALTH OR BORROW MONEY TO MAINTAIN CONSUMPTION. PEOPLE AT THE TOP END OF THE CONSUMPTION INCOME DISTRIBUTION CAN SAVE MONEY WHERE THEY DON'T CONSUME AT ALL. THOSE ARE THE KINDS OF THINGS. FAMILY SIZE, $50,000 FOR A SINGLE PERSON IS DIFFERENT THAN $50,000 FOR A FAMILY OF FOUR. YOU NEED TO -- THERE WERE SOME EQUIVALENTS ADJUSTMENTS WITH THAT. THERE'S THE WHOLE ISSUE OF GEOGRAPHIC DIFFERENCES AND COSTS OF LIVING. WHEN YOU INCLUDE ALL THESE, THESE ARE THE KINDS OF IMPACTS. SO MONEY INCOME ALONE, THE GINI INDEX, THAT ONE SINGLE MEASURE IS .47, AS YOU CONTROL FOR FAMILY SIZE, YOU CAN SEE IT GETTING MORE EQUAL, SO IT GOES DOWN TO .46. WHEN YOU THROW IN TAXES, OR YOU TAKE OUT TAXES AND LOOK AT JUST AFTER-TAX INCOME, IT GOES TO .44. WHEN YOU INCLUDE NON-CASH BENEFITS, IT BECOMES THE SMALLER OR CLOSER TO ZERO MEANS THAT IT'S GETTING MORE EQUAL IN DISTRIBUTION. THE FINAL THING I'LL JUST TOUCH ON BRIEFLY IS THE SOURCES OF THE DATA. NOW THAT WE TALKED ABOUT METRICS, AND WE'VE TALKED ABOUT WHAT YOU'RE MEASURING IN TERMS OF INCOME, CONSUMPTION OR WEALTH, THERE ARE VARIOUS SOURCES OF DATA OUT THERE THAT CAN -- THAT HAVE STRENGTH AND WEAKNESSES AND THEY CAN AFFECT SOME OF YOUR ANALYSES. THE CURRENT POPULATION SURVEY, ANNUAL SURVEY, ANNUAL SOCIOECONOMIC SUPPLEMENT TERMINOLOGY IS THE SOURCE OF THE OFFICIAL POVERTY MEASURES WITH NATIONAL DATA GOING BACK TO THE '60s. A VERY GOOD TREND LINE WHEN YOU LOOK AT POVERTY, YOU SEE HOW IT FLOWS OVER TIME, SAME THING WITH INCOME. AMERICAN COMMUNITY SURVEY GIVES YOU BROADER MEASURES OF INCOME BUT GIVES IT TO YOU AT LOWER LEVELS OF GEOGRAPHY, THE STRENGTH OF THE AMERICAN COMMUNITY SURVEY. SURVEY OF PROGRAM PARTICIPATION GIVES ABILITY TO FOLLOW PEOPLE OVER TIME SO THEY GIVE YOU THE ABILITY TO SEE WHETHER SOMEBODY MOVES UP OR DOWN THE INCOME SCALE, AS THEY GO THROUGH FINDING A JOB, LOSING A JOB, GOING THROUGH A DIVORCE, GOING THROUGH A MARRIAGE, THOSE KINDS OF THINGS THAT YOU FOLLOW PEOPLE AND MEASURE THAT OVER TIME. CONSUMER EXPENDITURE SURVEY BY THE BUREAU OF LABOR STATISTICS, I WAS TALKING ABOUT THAT EARLIER. FEDERAL RESERVE BOARD PUTS OUT A HIGH INCOME SUPPLEMENT TO MEASURE CONCENTRATION OF WEALTH AND THEY DO A GOOD JOB. ADMINISTRATIVE DATA, I.R.S. HAS SAMPLE OF TAX RETURNS THAT ALLOWS YOU TO MEASURE THE TAXABLE DISTRIBUTION OF INCOME OVER TIME. AND THEN THE BUREAU OF ECONOMIC ANALYSIS HAS GENERALLY THE GROSS DOMESTIC PRODUCT BUT THEY ALSO DO SOME PER CAPITA INCOME THAT ALLOWS YOU TO COMPARE REGIONS. SO THAT GIVES YOU A WHIRLWIND TOUR OF KIND OF THE TOPICS OUT THERE, KIND OF GIVES -- I THOUGHT IT WAS IMPORTANT TO GIVE AN OUTLINE OF WHAT WE'RE TALKING ABOUT WHEN WE'RE THINKING ABOUT ECONOMIC WELL-BEING. I'M GOING TO TURN IT OVER TO TRUDI RENWICK FROM THE CENSUS BUREAU TO LET HER TALK ABOUT PRODUCTS AND TOOLS AVAILABLE BROADLY, AND THEN LISA WILL COVER OUR OUTLINE OF WHAT WE ARE HOPING TO DO. >> IF I COULD CHIME IN. ENRIQUE, THANK YOU. TRUDI, SORRY TO INTERRUPT. ONE CONTEXT POINT IS LISTENING TO THE PRESENTATIONS, THINK ABOUT THIS AS KIND OF THE HIGH LEVEL DESCRIPTIVE, WHAT DATA WE HAVE, WHAT WE'RE CURRENTLY DOING, EXTRAORDINARY EFFORTS. WE'LL GET TO WHAT SHOULD WE BE DOING NEXT, BUT I WANTED TO PROVIDE THAT FOUNDATION IN ADDITION TO THE READ-AHEAD MATERIALS SO WE KNOW A LITTLE BIT OF FOUNDATION TO WORK FROM. >> GREAT. GOOD MORNING. GREAT TO BE HERE. YOU CAN SEE FROM THIS GRAPHIC THERE ARE MANY DIFFERENT FEDERAL AGENCIES THAT PRODUCE AND DISSEMINATE DATA. IN ADDITION TO THE CENSUS BUREAU AND ECONOMIC ANALYSIS, REPORTS ARE ISSUES BY THE I.R.S., FEDERAL RESERVE, CONGRESSIONAL BUDGET OFFICE, BUREAU OF LABOR STATISTICS, U.S. CONGRESS JOINT ECONOMIC COMMITTEE. THERE'S MANY PRIVATE ORGANIZATIONS, RESEARCH GROUPS, UNIVERSITIES, AND INTERNATIONAL ORGANIZATIONS THAT PUT OUT REPORTS ON THIS TOPIC. ALL OF US USE A VARIETY OF TOOLS TO SHARE THE DATA, INCLUDING REPORTS, TABLES, MAPS, MAPPING TOOLS, INFO GRAPHICS, WEBSITES AND APPS. I WANT TO GIVE YOU A WHIRLWIND TOUR OF WHAT WE DO. HERE ARE OUR CENSUS BUREAU PUBLICATIONS. THIS IS OUR FLAGSHIP, PUT OUT IN SEPTEMBER, LAST YEAR DOWNLOADED 70,000 TIMES, A PDF OF THAT REPORT. THE OTHER REPORTS ARE FROM THE AMERICAN COMMUNITY SURVEY, AND LOOK AT THOSE SMALLER GEOGRAPHIES. LOTS OF OTHER GOVERNMENT AGENCIES PUT OUT REPORTS AND JUST TOOK A FEW OF THEM, I.R.S., CDO, AND ONE IN THE BUREAU OF LABOR STATISTICS THAT PUTS OUT A REPORT ON THE EARNINGS AND INEQUALITY IN EARNINGS. THAT'S OUR TRADITIONAL WAY OF PUTTING OUT OUR DATA, THROUGH THE PRINTED -- WE PRINT OUR REPORTS. DON'T KNOW IF THESE ARE STILL PRINTED. OF COURSE, WE ALSO PUT ONLINE A WHOLE BUNCH OF TABLES, I'M SHOWING YOU THE CENSUS BUREAU TABLES ON INCOME AND INEQUALITY FROM OUR MOST RECENT TABLES, AND I LOOKED AT THE METRICS A LITTLE BIT, THEY ARE HARD TO FIND BUT THEY WERE DOWNLOADED 20,000 TIMES. SO THERE ARE PEOPLE THAT ARE LOOKING AT THESE AND THEY GIVE YOU A REALLY RICH AMOUNT OF DATA ON DIFFERENT MEASURES AND BY DIFFERENT RACE AND ETHNIC GROUPS AND GEOGRAPHY. I'VE GOT LINKS AT THE END OF THIS SO YOU CAN EXPLORE SOME OF THESE YOURSELF. WE'RE NOT THE ONLY ONES THAT PUT OUT TABLES. THE I.R.S., DEA PUTS OUT TABLES. WHAT'S MORE INNOVATIVE IS PEOPLE STARTING TO PUT OUT TOOLS, SO THAT PEOPLE CAN MAKE THEIR OWN TABLES RATHER THAN DEAL WITH STATIC TABLES THAT ALREADY EXIST. YOU'RE ALL FAMILIAR WITH AMERICAN FACT FINDER, THAT WOULD BE YOUR PRIMARY SOURCE FOR GETTING DATA FROM THE AMERICAN COMMUNITY SURVEY. BUT YOU CAN ALSO ACCESS AMERICAN COMMUNITY SURVEY DATA AND CURRENT POPULATION SURVEY DATA THROUGH OUR DATA FERRET TOOL, LETS YOU CREATE YOUR OWN TABLES FROM THE MICRO DATA. INCOME AND POVERTY ESTIMATES HAVE A TOOL THAT LET YOU GET DATA AT THE SCHOOL DISTRICT LEVEL, USED A LOT IN DISTRIBUTION OF EDUCATIONAL FUNDING. WE HAVE SOMETHING ON OUR WEBSITE CALLED THE CPS TABLE CREATOR THAT LETS YOU REALLY DIVE INTO THE CURRENT POPULATION SURVEY DATA AND MAKE YOUR OWN TABLE. AND I HAVE A LITTLE PLUG FOR OUR POVERTY WEBSITE, A TOOL THAT USES EXCEL THAT LETS YOU LOOK AT POVERTY RATES BACK TO 1960, FOR EVERY COUNTY IN THE COUNTRY. WE ALSO HAVE A VARIETY OF MAPPING TOOLS YOU CAN MAKE MAPS OF THE GINI INDEX BY STATE OR BY COUNTY FROM AMERICAN FACT FINDER. THE SMALL AREA POVERTY AREA HAVE A TOOL TO MAP POVERTY AND MEDIAN INCOME DATA. WE HAVE A TOOL CALLED CENSUS EXPLORER THAT LETS YOU LOOK AT INCOME OVER 150,000, THAT USES DECENNIAL DATA, AND ACS DATA TO LOOK AT 1990, 2000 AND 2013, AND BECAUSE IT'S USING AMERICAN COMMUNITY SURVEY DATA WE CAN REALLY THEN FOCUS IN ON -- THIS IS AT THE CENSUS TRACT LEVEL, LOOKING AT INCOMES OVER $150,000 IN SANTA CLARA COUNTY BY CENSUS TRACT. OF COURSE, WE HAVE MAPS. THERE'S TONS OF OTHER MAPS OUT THERE. LOTS OF THEM ARE DYNAMIC AND I JUST PUT ONE EXAMPLE HERE FROM REUTERS WHERE YOU CAN CLICK ON THIS AND SEE INCOME INEQUALITY GROW OVER THE DECADE. I'VE GOT LINKS TO THESE AT THE END IF YOU WANT TO GO AND EXPLORE THEM YOURSELF. KIND OF A NEW IDEA, AT LEAST ON THE GOVERNMENT INFO GRAPHICS, WE'VE BEEN PUTTING OUT THE -- THE FEDERAL GOVERNMENT PUTS OUT INFO GRAPHICS, ONE LAST YEAR ABOUT HOW WE MEASURE POVERTY, THE CONGRESSIONAL BUDGET OFFICE HAS SOME NICE INFO GRAPHIC, LOOKING AT THEIR STUDY OF INCOME INEQUALITY, AND PRIVATE ORGANIZATIONS, NOT FOR PROFIT AND RESEARCH GROUPS HAVE TONS OF INFOGRAPHICS. THESE ARE A LITTLE FLAVOR OF WHAT'S OUT THERE, I PUT SOME LINKS AT THE BACK SO YOU CAN LOOK AT THEM. THERE ARE ALSO I FOUND AT LEAST THREE WEBSITES THAT ARE DEDICATED TO THE SUBJECT OF INEQUALITY. THESE ARE ALL PRIVATE SECTOR WEBSITES. AND OUR NEWEST GAME IN TOWN ARE THESE APPS, SO WE HAVE AMERICA'S ECONOMY AT THE CENSUS BUREAU, AND WE'RE ABOUT TO PUT OUT THE SMALL BUSINESS CENSUS BUSINESS BUILDER, MAYBE A BETA VERSION WENT OUT, MAYBE IT'S GOING OUT THIS WEEK. THERE'S A PRETTY COOL APP THE FEDERAL RESEARCH IS DOING CALLED FRED THAT LET'S YOU LOOK AT A LOT OF THIS DATA AND GRAPH IT. IT'S SUPERIMPOSED TWO SETS, THE WORLD BANK HAS A POVERTY AND INEQUALITY DATA FINDER. AND AT CENSUS, LIKE AT COMMERCE, WE'RE TRYING TO MAKE OUR DATA AVAILABLE THROUGH API SO WE ENCOURAGE DEVELOPERS TO CREATE CUSTOM APPS, THEIR OWN APPS, RECOGNIZING THAT OUTSIDE PEOPLE CAN DO IT MUCH, MUCH MORE EASILY THAN WE CAN. SO WHAT'S OUR CHALLENGE? OUR CHALLENGE IS TO MAKE OUR DATA MORE ACCEPTABLE THAN THEY ARE. WE'VE GOT A LOT OF THINGS UP THERE, BUT THEY CAN BE VERY DIFFICULT. WE NEED TO LINK TO OTHER FEDERAL GOVERNMENT RESOURCES ON THIS TOPIC. WE REALLY ARE IN SILOS. THE CENSUS BUREAU HAS DATA. BLS, EVEN DEA HAS ITS OWN SET OF DATA, THEY DON'T SPEAK TO EACH OTHER ENOUGH. WE NEED TO RECOGNIZE THE WEALTH OF RESOURCES IN THE INTERNATIONAL AND PRIVATE SECTOR THAT WE COULD LINK TO, AND FINALLY PROVIDE MECHANISMS TO GET USER FEEDBACK SO WE CAN IMPROVE WHAT WE'RE DOING AND BUILD ON THAT. AT THE END YOU JUST HAVE LOTS OF LINKS IF YOU WANT TO EXPLORE SOME OF THESE. THANK YOU. I'LL PASS IT ON TO LISA TO TALK. >> ACTUALLY, THANK YOU, TRUDI. IF I COULD CHIME IN AGAIN, YOU CAN SEE ENRIQUE AND TRUDI AND OF COURSE OTHER TEAMS, YOU HAVE THE NATION'S LEADING EXPERTS ON INCOME DATA, INEQUALITY DATA, WHEN WE'RE ACTUALLY A LITTLE BIT OF AHEAD, SHOCKINGLY. >> PLEASE STAND BY FOR CAPTIONS . PLEASE STAND BY. [NO AUDIO] PLEASE STAND BY. [NO AUDIO] PLEASE STAND BY. [NO AUDIO] WITH THE GOAL OF TRYING TO MAKE IT EASIER FOR A PARTICULAR TYPE OF USE TER TO HAVE THE DATA THEY NEED, THAT'S THE CHALLENGE. >> ONE OF THE THINGS THAT'S ALWAYS STRUCK ME ABOUT ECONOMIC DATA IS BY THE TIME GETS TO MOST OF US THROUGH THE PRESS, THE DEFINITIONS ARE OFTEN LOST. SO YOU DON'T KNOW WHETHER SOMETHING IS BEFORE TAX OR AFTER TAX, I READ IT AND I GO, WELL, THAT DOESN'T HELP ME VERY MUCH SINCE I DON'T KNOW WHAT IT MEANS. THIS IS REALLY THE GENERAL PROBLEM WITH META DATA THAT I DON'T THINK WE REALLY TOUCHED ON AT THE LAST MEETING, QUALITY OF META DATA, COMMUNICATING META DATA, SO IT'S A TWO- TWO-PART QUESTION, ONE TO YOU IN TERMS OF HOW WE DO THAT BETTER, THE SECOND ONE IS IN GENERAL, SHOULD WE BE ADDRESSING THAT MORE BROADLY . >> I TOTALLY AGREE WITH YOU, PARTICULARLY SINCE THAT'S KIND OF -- I GAVE YOU THE HIGH LEVEL VIEW OF IT, AND I WAS TRYING TO MAKE THAT EXACT POINT, THAT MANY TIMES WE READ A STORY AND THEY CONFOUND ALL KINDS OF DIFFERENT THINGS AND COME UP WITH A CONCLUSION THAT MAY NOT BE SUPPORTED BY THE DETAILS. WE ARE TRYING TO DEVELOP A SYSTEM AT THE CENSUS BUREAU THAT KIND OF STARTS WITH THE META DATA, SO HOW WE DEFINE THE DATA, HOW WE COLLECT IT, AND THAT THAT GOES THROUGH AUTOMATICALLY THROUGH ALL OF OUR PROCESSES. SO THAT BY THE TIME WE START TO ISSUE IT , THE META DATA WILL BE THERE ALREADY INSTEAD OF HINDSIGHT THAT WE'RE TRYING TO PUT BACK IN AT THE VERY END. I THINK WE'RE GOING TO GET THERE ON THAT ANGLE. THE SECOND PART OF YOUR QUESTION FROM MY POINT OF VIEW IS HOW DO WE COMMUNICATE THAT TO THE PUBLIC. THAT'S THE BIGGER CHALLENGE. AND I THINK WHEN LISA GIVES HER PRESENTATION, YOU'LL SEE A LITTLE BIT ABOUT OF A TOX ON HEE IN MEE IN TAXONOMY, AND WHERE IS THE NEXT LEVEL DOWN. SO I KNOW THE CHALLENGE AND I HOPE THAT WE'LL GET THERE. >> TWO MORE QUESTIONS. >> THANKS, IAN. THANK YOU FOR JOINING US IN MARK'S ABSENCE. YOU IDENTIFIED IT AS A CHALLENGE , I WOULD ACTUALLY KIND OF TURN THAT AROUND AND LOOK AT IT AS AN OPPORTUNITY. IS THERE A WAY FOR THE DEPARTMENT OF COMMERCE THAT DID ACQUISITION IN A DINK DIGITAL WORLD -- I WOULD ACTUALLY JUST RECOMMEND THAT MAYBE FOR THE NEXT QUARTERLY CDA C MEETING, WE SET ASIDE SOME TIME TO TALK ABOUT SURVEY METHODS AND WHAT I WOULD BROADLY CAT GORE CATEGORIZE AS SUPPLEMENTAL -- WHERE YOU COULD GET SIMILAR KINDS OF INFORMATION THAT ALREADY EXIST S. >> MAKING A NOTE ON THAT ONE. I LIKE SUGGESTIONS LIKE THAT. DAN, LAST QUESTION HERE. >> THANKS . >> YOU TALK ABOUT HOW THERE ARE DIFFERENT CHALLENGES NOW WITH C OLLECTING DATA. YOU TALK A LITTLE ABOUT IF THERE ARE SEGMENTS OF THE POPULATION WHERE YOU HAVE THE MOST TROUBLE COLLECTING DATA AS ACTUALLY HOW YOU'RE SEEING -- >> SO YES. WE HAVE LOOKED AT HOW PEOPLE -- WHAT -- WHAT ARE RESPONSE RATES BY DIFFERENT DEMOGRAPHIC GROUPS, AND WE SEE THAT FOR CERTAIN GROUPS, THE ABILITY TO CONTACT THEMED THEM AND THEM AND COLLECT DATA FROM THEM IS MORE DIFFICULT THAN OTHER GROUPS, IN PARTICULAR. WE CALL THEM HARD TO COUNT DPREUPS GROUPS. GROUPS THAT HAVE LOWER RESPONSE RATES TO OUR SURVEYS. THEY GO BY DEMOGRAPHIC CHARACTERISTICS SUCH AS IMRUNG YOUNGER AGE GROUPS ARE M ORE DIFFICULT, IN TERMS OF THEIR MOBILITY, THEY'RE NOT AT HOME WHEN WE GO TO THE HOUSEHOLD, WE GO BY RACE GROUPS, SO AFRICAN-AMERICAN, YOUNG AGE GROUPS ARE HARDER TO CONTACT AND TO GET THE PARTICIPATION. SO WHAT ARE WE DOING ABOUT IT? SO WE HAVE STARTED TO WORK VERY IN INTENSELY ON SOMETHING CALLED ADAPTIVE DESIGN, WHICH IS AS WE ARE IN THE PROCESS OF CONTACTING HOUSING UNITS AND WE'RE GETTING THE DATA BACK, WE CAN SEE THAT WE HAVE COLLECTED INFORMATION FROM WHITE ELDERLY OR WHITE MIDDLE AGE ED GROUPS TO A REPRESENTATIVE LEVEL, ACHED THEN WE CAN TAKE THE RESOURCES THAT WE HAVE BEEN DOING IN CONTACTING AREAS THAT HAVE HIGH CONCENTRATIONS OF THAT GROUP, AND MOVE ING THOSE AREAS TO IT RESOURCES THAT HAVE LOW INCOME, HIGH MINORITY AREAS, AND DOING THAT REALTIME AS WE'RE COLLECTING THE DATA. IT'S CALL ED ADAPTIVE DESIGN. WE HAVE MOVE ED A LITTLE BIT AWAY, WE'RE TRYING TO MOVE FURTHER AWAY FROM RESPONSE RATE AS BEING THE ONLY QUALITY MEASURE, BUT LOOKING AT REPRESENTATIVENESS OF THE SAMPLE THAT WE'RE GETTING AS ANOTHER MEASURE OF QUALITY OF THE SURVEY DATA. JOHN IS RIGHT IN TERMS OF WE SEE RESPONSE RATES DECLINE ING OVER TIME AND IN PARTICULAR, COSTS GOING UP FOR CLEBTING THE COLLECTING THE DATA. WE'VE BEEN TALKING INTERNALLY AT THE CENSUS BUREAU, HOW DO WE BRING IN THE ADMINISTRATIVE RECORDS, AND IN MY WORLD OR WHAT I'M THINKING OF WHERE WE WILL BE IN 10, 20 YEARS IS THAT WE WILL BE -- AND I'VE HAD DISCUSSIONS WITH SOME FOLKS AT THE CENSUS BUREAU ABOUT THIS, INSTEAD OF SUPPLEMENTING SURVEY -- ADMINISTRATIVE RECORDS SUPPLEMENTING SURVEY DATA, WHAT WE WILL BE IS TAKING SURVEYS TO SUPPLEMENT ADMINISTRATIVE RECORDS IN THE FUTURE. KIND OF THE LONG TERM VIEW OF WHERE WE'RE HEADED. I HOPE THAT THAT -- >> HI, I WAS JUST WONDERING, YOU ALSO -- [NO AUDIO] >> SO WE HAVE ALL KINDS OF TEST S ABOUT THE COMMUNICATIONS WE DO WITH THEM, WE COLLECT -- IT'S CALLED CONTACT HISTORY DATA. WHEN WE GO IN, WHAT TIME ARE WE GOING, WHAT KIND OF DATA ARE OUT THERE. WE HAVE DEVELOPED A K IND OF A ROUTING -- EXCUSE ME -- A ROUTING MECHANISM SO THAT WE GO TO THE HOUSING UNIT WHEN THEY'RE LIKELY TO BE THERE, ALL KINDS OF CONTACT STRATEGY IES RELATED TO TRYING TO ELICIT THE DATA. IT'S STILL HARD, THERE ARE FACTORS OUTSIDE OF OUR CONTROL SUCH AS PEOPLE HACKING INTO DATA AND HOW SECURE THEIR DATA IS GOING TO BE, NSA TYPES OF IRVE EU ISSUES THAT MAKE IT MORE DIFFICULT FOR US TO COLLECT THE DATA DATA, BUT WE'RE TRYING TO DO WHAT WE CAN IN TERMS OF CONTACTING AT THE RIGHT TIME, AND THEN PUTTING OUR RESOURCES ON THE AREAS THAT WE NEED THE DATA FOR RATHER THAN PLACES THAT WE ALREADY HAVE THE DATA FROM . >> OKAY. LET US THEN WITH THAT FOUNDATION AND A LITTLE BIT OF AB INVESTIGATIVE SET OF QUESTIONS ABOUT WHAT WE ARE DO ING, WE'LL TRANSITION TO BASICALLY A TRANSCRIPTION OF AN EXPERIMENT THAT WE'RE LOOKING TO CONDUCT, SOME OF YOU HAVE ALREADY SHARE ED RECOMMENDATIONS . SO LISA. >> I LIKE THAT. I LIKE THAT LANGUAGE. GOOD MORNING. THANK YOU, ENRIQUE AND TRUDY. FOR THAT DISCUSSION ON THE CONCEPTS, AND THE DATA INVOLVE ED HERE AROUND THE ISSUE OF INCOME AND EQUALITY. SO HOW CAN WE THEN ADDRESS THE CHALLENGES THAT TRUDY HAS LAID DOWN OR OUTLINED TO BRING THIS DATA AND INFORMATION TOGETHER IN AN EFFECTIVE CUSTOMER- CUSTOMER-DRIVEN WAY. SO AS ENRIQUE SHOWED, THIS CONVERSATION IS HAPPENING ALL OVER THE PLACE, AND IT'S NOT JUST IN THE MEDIA BUT IT'S GOVERNMENT AGENCY IES ARE PART OF THIS CONVERSATION, PRIVATE ORGANIZATIONS, UNIVERSITIES, ALL DIFFERENT GROUPS ARE CONTRIBUTE ING TO THIS. AND I THINK ONE OF THE INTERESTING ASPECTS OF THIS PROJECT IS IT WE'RE VERY USE ED TO PRETTING PRESENTING INFORMATION FROM A SURVEY, AND THIS IS A WAY TO BRING NOT ONLY INFORMATION TOGETHER FROM DIFFERENT SURVEYS AROUND THIS ISSUE OF INCOME AND INEQUALITY, BUT FROM OTHER AGENCY IES AND FROM THE OTHER PARTICIPANTS THAT HAVE ANALYSES AND INFORMATION CONTRIBUTE ING TO THIS EXPLOSION OF DATA AND ANALYSIS AROUND INCOME IN INEQUALITY. SO THE QUESTION WE WERE FACED WITH WAS HOW CAN WE BETTER INFORM THIS DIALOGUE, THIS CONVERSATION THAT'S GOING ON. THERE HAVE BEEN HISTORICAL CHALLENGES TO PRESENTING STATISTICAL INFORMATION ONLINE, SO HOW CAN WE FACE THAT CHALLENGE WITH INFORMATION AROUND INCOME INEQUALITY THAT'S THERE BUT SOMETIMES CAN BE A LITTLE HARDER TO IT FIND. SO SPECIFICALLY SOME OF THE GOALS OF THIS PROJECT IS WE WANT TO HELP BRING A BETTER UNDERSTANDING TO MANY DIMENSIONS OF THIS ISSUE AS ENRIQUE SHARE ED IN HIS PRESENTATION. THERE A RE LOTS OF DIFFERENT CONTRIBUTE ING FACTORS AND DERCH MEASURES AROUND INCOME IN -- DIFFERENT MEASURE MEASURES AROUND INCOME IN EQUALITY, SO HOW CAN WE BRING NOT JUST DATA SOURCES BUT DIFFERENT PRODUCTS AND TOOLS TOGETHER TO PROVIDE THAT BET BETTER ACCESS. HOW CAN WE CREATE A CUSTOMER-DRIVEN SITE, MORE TECHNIQUES THAT WE'VE BEEN EMPLOYING AROUND THAT AGILE, YOU KNOW, GET SOMETHING OUT, ITERATE, GET FEEDBACK. SO WE WANT TO INCORPORATE THAT METHODOLOGY INTO THIS. AND A MORE ASPIRATIONAL GOAL, I THINK, IS CAN WE BUILD A C OMMUNITY OF PEOPLE AROUND THIS ISSUE, AROUND THE STATISTICS, TO HELP US IMPROVE, MAKE SUGGESTION S, YOU KNOW, MAYBE TABLES AREN'T THE BEST WAY TO PRESENT THE DATA, THERE COULD BE OTHERS, SOME NEWER THINGS, WHAT COULD WE BE DOING TO REALLY IMPROVE OR CHANGE THE -- NOT ONLY HOW WE RELEASE THE DATA, BUT THE FORMAT OF THE PRODUCTS THEMSELVES . SO ALSO AS WAS ALLUDED IN THE QUESTION BEFORE, WE HAVE A LOT OF DIFFERENT TRADITIONAL AUDIENCES FOR STATISTICAL DATA, AND THEY RANGE FROM THE POWER USER ALL THE WAY DOWN TO WHAT Y OU MIGHT CALL A NOVICE USER, EVERYDAY CONCERNS, PEOPLE WHO ARE READING ABOUT THIS IN THE MEDIA, WANT IT TO TRY TO DO SOME MORE INFORMATION, FIGURE OUT WHAT THEIR OWN PERSONAL SITUATION IS AND THERE'S SUCH AN EXPECTATION OF DATA TOOLS AND ACCESS TO INFORMATION THAT THIS AUDIENCE HAS REALLY EXPANDED FOR US. SO CAN WE CREATE A SINGLE PORTAL TO SERVE THESE DIFFERENT AUDIENCE S? OVER THE PAST FEW YEARS AT THE CENSUS BUREAU, WE'VE BEEN EMPLOYING A CONTENT STRATEGY AS THE DISCUSSION RIGHT OF BEFORE THIS ALLUDED TO OF DIFFERENT CONTENT TYPES AIMED AT DIFFERENT AUDIENCES, FROM PRESS RELEASES TO INFO GRAPHICS, THROUGH DATA TOOLS, ALL THE WAY DOWN TO API ACCESS FOR DEVELOPERS. SO HOW CAN WE USE THAT TECHNIQUE OR DIFFERENT SORTS OF FUNNELS OR NAVIGATION BASE BASED ON DIFFERENT USER SETS. THAT'S ONE OF THE CHALLENGES WE'LL HAVE HERE. SO THE APPROACH WE'RE TAKING IS REALLY THAT -- THAT CROSS- CROSS-AGENCY APPROACH. THIS IS ALSO SOMETHING THAT COULD BE A GREAT SERVICE OF PULL ING IN THOSE DATASETS, THOSE TOOLS FROM ACROSS GOVERNMENT, FROM LOCAL, STATE GOVERNMENT, FEDERAL GOVERNMENT. WE ARE ALREADY WORKING, OF COURSE, WITHIN COMMERCE ON THE TEAM THAT WE'VE PULLED TOGETHER. IAN IS WORKING ON PARTNERSHIPS WITH UNIVERSITIES AND OTHER NEW WAYS TO REALLY PULL TEAMS TOGETHER TO BE ABLE TO WORK ON THE IMPLEMENTATION PHASE. AS I MENTIONED, WE WANT TO DO THAT AGILE, YOU KNOW, DATA RELEASE OFTEN SORT OF -- SORT OF METHODOLOGY THAT -- THAT ITERATION OVER IMPROVEMENTS, AND REALLY VERY IMPORTANT, WE WANT TO BE ABLE TO ENGAGE WITH THE USERS THROUGH SOCIAL, THROUGH FEEDBACK, THROUGH POTENTIALLY RATINGS, LOTS OF DIFFERENT IDEAS ON HOW WE CAN GET THAT TO NOT ONLY PRIORITIZE DATA AND FEATURES THROUGH THE PROJECT BUT ALSO TO PROVIDE THAT FEEDBACK BACK TO THE PRODUCT OWNERS AND THE PRODUCT PRODUCERS . SO THIS SLIDE IS A LITTLE DENSE, WE'RE NOT GOING OH SPEND TOO MUCH TIME ON IT. IT'S A HIGH LEVEL USER FLOW THAT WE'VE WORKED OUT FOR THIS DESIGN CONCEPT, AND IAN CALLED IT AN EXPERIMENT. AND IT'S AT THE PHASE WHERE WE'RE DESIGNING THE COP CONCEPT AROUND THAT EXPERIMENT SO WE'D LOVE TO GET FEEDBACK ON WHAT WE HAVE SO FAR . I BELIEVE EVERYONE WAS PROVIDE ED WITH THE FULL SCREENS . WHAT I HAVE RIGHT NOW ARE SOME CROPPED SCREENS WITHIN THIS PRESENTATION, BUT IF WE HAVE THE FULL ONES AND WE WANT MORE DISCUSSION, WE CAN BRING THOSE UP. SO WHAT WE'VE DONE IS WE'VE BUILT OUT MOCKUPS THROUGH ONE FLOW, THROUGH THE INCOME DIMENSION FLOW WHERE I CALL THE INCOME DIMENSION FLOW, WE'VE GOT SOME OTHERS . SO I'M REQUESTING GOING TO MOVE ON TO SHOW SOME OF THOSE SCREENS THAT HOPEFULLY IF YOU'VE GOT THEM ON YOUR DEVICE, YOU CAN LOOK AT THE FULLER ONES . SO HOME PAGE CONCEPT, VERY SIMPLE. NOT A LOT TO DO. WE'VE GOT THREE PRIMARY CONCEPTS OF. LEARN, INNOVATE, CONNECT. LEARN IS WHERE YOU GET TO THE DATA. INNOVATE IS WHERE YOU SHARE WITH US WHAT YOU'RE DOING AROUND THE DATA, WHERE YOU SHARE NOT JUST -- NOT WITH US IN TERMS OF THE CENSUS BUREAU, BUT US IN TERMS OF THE PEOPLE COME ING TO THIS SITE, THE COMMUNITY. THEN A CONNECT FEATURE FOR THAT SOCIAL SHARE ING DISCUSSION ASPECT. SO WHAT WE'VE BUILT OUT IS THROUGH THE LEARN, IN EXPLORE ING THE DATA, AND I SHOULD ALSO ADD THAT INNOVATE IS ALSO -- TO TOUCH ON CASE STUDY IES AND THAT SORT OF THING, HOW PEOPLE -- HOW PEOPLE ARE REALLY USE ING THE DATA. SO LET'S WALK THROUGH LEARN. SO THE CONCEPT IS YOU CLICK ON LEARN AND THAT'S WHERE YOU GET THE DIFFERENT DIMENSIONS, SOME OF THE THINGS THAT ENRIQUE HAS OUTLINE ED. INCOME AND WEALTH IS WHERE WE WOULD START FOR THE FIRST ITERATION, AND THEN THERE CAN BE FUTURE DIMENSIONS THAT GET PULL ED IN AS WE MOVE ALONG . SO THE CONCEPT WOULD BE SCALE ABLE TO BE ABLE TO ADD IN OTHER FACTORS. SO WE'LL -- AS I SAID , WE BUILT OUT THE INCOME WORK FLOW, SO WE CLICK ON INCOME, AND NOW YOU'RE ON THAT INCOME TOP LEVEL PAGE. WE HAVE FEATURE ED CONTENT, AGAIN COME ING FROM MULTIPLE AGENCY IES. IT COULD BE A VISUALIZATION, IT COULD BE A NEW DATASET THAT'S OUT, IT COULD BE A NEW ANALYSIS THAT'S BEEN ISSUE ED. ANYTHING THAT WOULD BE FEATURE ED, OF COURSE, FEATURE ING DATA IMPLY I ES A CURE ATION MODEL THAT WE'D HAVE TO EMPLOY FOR THIS. AND THEN THE WAY YOU WOULD CAN -- THAT YOU WOULD THEN GET TO THE OTHER ITEMS UNDER INCOME AND THERE COULD BE ANY WAY TO NAVIGATE THOSE THROUGH VARIOUS FACETS, BY CONTENT TYPE SUCH AS VISUALIZATION REPORT DATASET, IT COULD BE BY AGENCY, WHICH IS A LITTLE BIT MORE OF AN EXPERT USER PATH. IT COULD BE BY MOST RECENTLY ADDED, ANY NUMBER, AND THAT'S ONE OF THE THINGS THAT WE'RE SEEKING BACK ON. SO YOU'VE SELECTED YOUR FACET THAT YOU'RE FILTER FILTER ING ON, AND YOU GET A LIST OF WHAT'S AVAILABLE BY THAT FACET, OR FILTER, SO THIS IS AN EXAMPLE OF THE VISUALIZATION FILTER, AND YOU CAN GO ON OUR RESOURCE NOW. SO WHAT I'M DESCRIBING IS ONE WORK FLOW THROUGH THE SYSTEM , WE'VE GOT IDEAS ON SOME OTHER WAYS TO VIEW THAT AS WELL. SO YOU SEE WHERE DID THIS SOURCE COME FROM AND WHAT TYPE IS IT, YOU CLICK ON THE FIRST ONE, AND NOW YOU'RE GETTING THAT RESOURCE , YOU'RE GETTING THE INFORMATION ABOUT IT, MAYBE YOU'RE GETTING THE METHODOLOGY, WHATEVER IS RELEVANT TO BE ABLE TO WALK THROUGH AND USE THE PRO CAN DUCT THAT'S THERE. YOU THE SOURCE. I THINK ONE THE OF THE THINGS WE WANT TO DO WHICH I THINK IS A REALLY IMPORTANT A SPECT IS IF DATA, FOR EXAMPLE, WERE FROM AMERICAN COMMUNITY SURVEY, WE WOULDN'T JUST WANT TO LINK OVER TO THE AMERICAN COMMUNITY SURVEY AND MAKE THAT USER START AT THE TOP OF THAT PROGRAM AND TRY TO DIVE DOWN AND FIND WHERE THIS DATA CAME FROM. SO WE TRY TO DO SOME VERY SPECIFIC DATA ACCESS, AND FOR WHAT WAS AVAILABLE THROUGH APIs OR DIRECT DOWNLOADS, BE ABLE TO LEVERAGE THAT ON THIS SITE ALSO FOR DATA DOWNLODES. SO SOME QUESTIONS WE'VE HAD AFTER WALKING THROUGH, DEVELOP ING THIS CONCEPT, IS THAT IDEA OF BRINGING IN NON-GOVERNMENTAL RESOURCES. HOW DO WE DO THAT IN AN UNBIASED CURATE ED WAY ? WE DON'T HAVE A LOT OF ANSWERS FOR THAT RIGHT NOW. IT 'S GOING TO BE A BIG CHALLENGE FOR THIS PROJECT, BUT THOSE RESOURCES ARE HIGHLY VALUABLE AND SHOULD BE A PART OF THIS THIS. THEN AS I'VE SAID, WE'VE ALSO BEEN LOOKING THROUGH ACCES S -- WAYS THAT WOULD BE GOOD TO FILTER AND THAT COULD ALSO BE PART OF THE SORT OF POWER USER VERSUS NOVICE USER TRACK, ALLOW ING DIFFERENT SOURCES FILTERING ON CONCEPTS THAT IT MIGHT APPEAL TO DIFFERENT USER BASES. THAT'S THE OVERVIEW OF THE PROJECT. IF YOU HAVE ANY QUESTIONS ON ANY OF THE FULL FULLER SCREENS, I'M HAPPY TO TAKE THOSE.>> ALL RIGHT, THANK YOU, LISA. THIS IS A TOUGH GROUP TO GIVE A PRODUCT DEMO TO, BUT THANK YOU FOR DOING THAT. BEFORE WE GO TO THE NEXT PORTION , WHICH BASICALLY IS A BREAK, AND ALL OF YOU ARE FEELING THAT MAGNETIC URGE TOWARDS THE RECENTLY FRESH COFFEE, ARE THERE ANY COMMENTS OR QUESTIONS FOR LISA BEFORE WE GO TO THE NEXT SECTION HERE? JOY? >> THANK YOU, ALL THREE OF YOU. IT'S A WONDERFUL OVERVIEW, AND SORT OF INSIGHT INTO THE CHALLENGES. I APPRECIATE THE OVERVIEW OF WHAT YOU'RE THINKING FOR THE PRODUCT, AND I'M SURE YOU'RE SORT OF DOING IT ITERATIVE PRO TYPE AND TESTING, USER TESTING AND THAT SORT OF THING, AND ONE OF THE THINGS WE STRUGGLE WITH, AND I'D BE CURIOUS HOW YOU'RE THINKING ABOUT IN TERMS OF THIS PRODUCT, I THINK THE WAY YOU'RE WALKING PEOPLE THROUGH THIS SORT OF GENTLE INTRODUCTION TO WHAT CAN BE SUCH A COMPLEX -- ONE SORT OF THOUGHT I HAD AS I WAS LOOKING AT YOUR SORT OF DEMO ON THE FRONT PAGES, I WAS THINKING, WHAT ARE THE SORT OF BURNING QUESTIONS PEOPLE MIGHT HAVE, AND EVERY ADDITIONAL CLICK TAKES THEM FURTHER AWAY FROM ANSWERING A BURNING QUESTION, AND WHEN I THINK ABOUT -- AND THEN FOR SIMULTANEOUSLY, I THINK ABOUT DATA IS SO IMPERSONAL AND WE KEEP TRYING TO FIGURE OUT HOW TO TELL THE STORY IES IN THE DATA, AND I THINK THE VISUAL THE THAT YOU'RE CREATING S THAT YOU'RE CREATING ARE GOING TO DO THAT, BUT I WONDER IF WE CAN EVEN PERSONALIZE THOSE DATA STORY IES MORE, LIKE HOW AM I DOING, WHERE AM IN THE INCOME DISTRIBUTION, AND I WONDER IF, LIKE, AS YOU'RE CREATING THAT PRODUCT, YOU KNOW, THINKING ABOUT HOW TO ANSWER THOSE KINDS OF QUESTIONS AND TO TAKE IT FROM DATA THAT'S ABOUT EVERYONE ELSE TO DATA ABOUT ME AND HOW I RELATE, HOW I FIT IN TO THAT DATA. AND I'M NOT GOING TO TRY AND GET INTO DESIGNING YOUR PRODUCT, IT'S NOT MY JOB, BUT I WOULD ENCOURAGE TO THINK HOW PEOPLE CAN SEE THEMSELVES IN THE DATA AND HOW IT TO FOSTER THAT. >> THANK YOU. I THINK THAT'S GREAT FEEDBACK, AND ONE IDEA WE'VE ALSO BEEN TOSSING AROUND IS NOT ONLY WHERE AM I IN THE DATA, BUT WHAT CAN I CHANGE, WHAT'S THE OPPORTUNITY THERE, AS SORT OF THE SECOND PIECE TO IN EQUALITY . >> I WOULD JUST ENCOURAGE -- SAN MATEO WORKED WITH BLOOMBERG ON SOMETHING CALLED THE WELL-BEING PROJECT. AND IT'S ALL ABOUT DATA ON SOME LEVEL BUT IT'S PUT PEOPLE FRONT AND CENTER, AND THEY HAVE ABOUT A TWO-MINUTE VIDEO, AND IT'S A LITTLE MUSHY BECAUSE I'M SUCH A DATA PERSON BUT IT'S ALSO REALLY COMPELLING AND IT MAKES IT ABOUT PEOPLE. SO I'D URGE YOU TO CHECK IT OUT. >> THANKS. >> EXCELLENT. KIM. >> SO ACTUALLY THIS IS GOING TO BUILD ON JOY'S COMMENT BECAUSE I DO THINK THAT YOU HAVE TO THINK ABOUT SOME FORM OF REGISTRATION, SO YOU KNOW SOMETHING ABOUT THE USER BEFORE THEY ACTUALLY START TO ASK A QUESTION, AND USE THINGS LIKE NATURAL LANGUAGE, YET TO THE REAL QUESTION, WHEN YOU SEE TABS THAT ARE LABELED INCOME, WEALTH , ET CETERA CETERA, THAT IMMEDIATELY FEELS TO ME LIKE AN ANALYST, IF I WAS ANALYZING SOMETHING, THAT IS GOING TO BE HOW I WANT TO DO IT, BUT THERE'S GOING TO BE -- YOU KNOW, YOU HAVE A WIDE, WIDE, WIDE SET OF -- THE NATURAL LANGUAGE IN SOME FORM OF LEDGE VAITION SO YOU REGISTRATION SO YOU KNOW SOMETHING ABOUT THEM BEFORE THEY COME IN I THINK WILL HELP THE NAVIGATION. >> BEFORE WE GO TO KAREN, I'D ALSO OFFER JUST A PROCESS POINT. WE WILL HAVE A GOOD AMOUNT OF TIME AFTER THE BREAK TO HAVE DIVE A LITTLE BIT DEEPER, BUT I JUST WANT IT TO OFFER THAT OPPORTUNITY TO ASK SOME QUESTIONS. THAT'S FOLKS AREN'T GOING ANYWHERE, THEY'LL BE HERE ALL DAY, BUT LET'S GO TO THE NEXT QUESTION, PLEASE. KAREN. >> I SENSE YOU WANT ME TO MAKE IT BRIEF. >> MY COFFEE IS COAL. COLD . THAT'S JUST MY PERSONAL OPINION. >> IT IS GOING TO BE BRIEF. IT'S A LITTLE BIT MORE OF AN ORGANIZATIONAL QUESTION BECAUSE I UNDERSTAND THE PRESSURE TO BE WORKING -- IT'S HARD TO TALK AND YOU AND THE MIC AT THE SAME TIME -- TO BE -- TRYING TO BE AGILE AND RESPOND TO THINGS IN A TIMELY ENOUGH FASHION TO MAKE THEM HAPPEN, AND BE STABLE SO THAT THE THING WILL GO ON. AND I THINK THAT THAT'S ONE OF THE STRUGGLES THAT -- LIKE A BUSINESS USER OF YOUR DATA TRY ING TO BUILD ON IT ALSO HAS IN THEIR OWN LITTLE ENVIRONMENT, THEIR OWN SORT OF STRUGGLE LIKE THAT. SO THE ORGANIZATIONAL QUESTION I WAS GOING TO ASK IS HOW WELL ARE YOU ABLE TO GET YOUR OWN DEVELOPERS WITHIN CENSUS TO BE USE ING THE API AND TO BE CROSS TRAINING SORT OF EACH OTHER ON THAT SO THAT EVERYBODY'S NOT DEVELOPING A LITTLE TOOL SET HERE AND A LITTLE TOOL SET HERE AND A LITTLE TOOL SET HERE BUT THEY'RE ALL PLIGGED FLUGGED IN THROUGH AN API THAT THEY CAN USE THE SAME TOOLS .>> WOULD ANYONE LIKE TO TAKE THAT ONE? >> I CAN SPEAK TO WITHIN THE DEVELOPMENT OF THE APPS THAT MY DIVISION PRODUCES, A NUMBER OF THE APPS YOU SEE ON CENSUS.GOV, WE USE THE API WHENEVER THAT DATA IS AVAILABLE VIA THE AP ARC. AND ACTUALLY API, AND SO THERE IS A DEVELOP DEVELOPER COMMUNITY THERE THAT DOES SOME OF THOSE THINGS THAT YOU'RE TALKING ABOUT. >> ALL RIGHT. ANY MORE BURNING QUESTIONS BEFORE THE BREAK? JACK HAD A SIGN UP, THEN DOWN. LAST WORD FROM HEATHER, THEN WE'LL GO TO THE BREAK AND COME BACK? >> JUST BUILDING AGAIN ON WHAT JOY WAS SAYING , --[NO AUDIO] REALLY GETTING AT THE POWER USER S AND RESEARCH POLICY, IS THERE -- I'M SURE YOU HAVE THOUGHT ABOUT THIS BUT I'M CURIOUS AS TO WHAT KIND OF PARTNERSHIPS THAT YOU'RE THINKING ABOUT WITH -- THINKING ABOUT THE INDIVIDUAL INTERACTING WITH THIS DATA, WITH KIND OF THE WORK YOU'RE DO DOING WITH THE UNIVERSITIES UP FRONT, BUT AS YOU'RE BUILDING -- ARE YOU GETTING THAT KIND OF FEEDBACK FROM A CERTAIN LAYER OF GROUP, WE'D BE INTERESTED IN IDENTIFY ING WHAT THOSE KIND OF GROUPS LOOK LIKE, TO BUILD ON THAT? JUST CURIOUS. >> DO YOU WANT TO TALK ABOUT ANY OF THE GROUPS THAT -- >> WELL, THAT'S A GREAT POINT. I WOULD SAY THAT THE LEVEL OF ENGAGEMENT IS DIRECTLY PROPORTIONAL TO THE SUCCESS OF THIS PRODUCT, AND AT THIS POINT, WE'LL SAY IT'S JUST INTRODUCTORY. WE DEFINITELY LIKE TO TALK MORE ABOUT HOW WE CAN BETTER ENGAGE WITH THESE DIFFERENT GROUPS. ONE CLASSIC USER -- CLASSIC PRODUCT MANAGEMENT QUESTION, WHICH ONE IS THE RIGHT ONE? NOW WE'VE GOT A FUN TECHNOLOGY CHALLENGE. SO WITH THAT AS A PRO VOK OFTIVE QUESTION, OF PROVOCATIVE QUESTION, LET ME ENCOURAGE A SHORT BREAK BREAK. BEFORE WE DO, WHAT 'S GOING TO HAPPEN WHEN WE COME BACK IS WE'RE GOING TO HAVE AN OPPORTUNITY TO DOCUMENT SOME OF THE TAKEAWAYS, RECOMMENDATIONS, QUESTIONS FROM THE SET OF PRESENTATIONS. I'LL LEAVE YOU WITH ONE LITERAL READOUT FROM YOUR AGENDA. I MEADE A SECTION OF THE AGENDA, THERE'S AN OBJECTIVE FOR THAT SPECIFIC SECTION, SO HOW WILL -- AS IF WE CAN, THE OBJECTIVE BEING FOLLOW ING THE RECOMMENDATION FROM THE PREVIOUS CDAC MEETING, WE'RE STARTING TO ORGANIZE AROUND DATA THEMES. SO INCOME, EQUALITY, REPRESENTATIVE THEMES, AND THE GOAL HERE FOR THE SESSION, CAN WE SOLICIT AND DOCUMENT YOUR FEEDBACK, WHILE ALSO ALLOWING SOME OF THE STAKEHOLDERS TO RECEIVE ADVICE ON THIS SPECIFIC PRODUCT AND INITIATIVE. SO IT'S REALLY -- CAN WE SOLICIT YOUR FEEDBACK AND YOUR RECOMMENDATIONS, THAT'S HOW WE'LL KNOW THAT WE'VE MADE BEST USE OF YOUR TIME, AND SO WITH THAT, STIRRING THE KREE AOF AOFTIVE JUICES, WE'LL SAY A 15- MINUTE COFFEE BREAK AND THEN WE'LL RETURN BACK TO THE TABLE. THANK YOU. [BREAK] ... >> JACK, YOU HAD A COMMENT EARLIER? >> THIS IS BOTH A COMMENT AND A QUESTION OR MAYBE JUST BRAINSTORMING. FIRST I'D LIKE I LIKE ED ALL OF YOUR PRESENTATIONS, THEY WERE GREAT, BUT I LIKE PARTICULARLY THIS LAST INCOME PROJECT, RESEARCH PROJECT I GUESS IS WHAT YOU'RE CALLING IT . BECAUSE IT APPROACHES THE WHOLE PROBLEM DIFFERENTLY, REALLY IT'S KIND OF LIKE AN ORGANIZE ING ORGANIZATION LIKE AN ELECTRONIC BOOK, I WANTED TO OPEN A BOOK ON DND AND HAVE LIVE DATA INTO IT, MULTIPLE SOURCES THAT COULD GO TO ONE SOURCE TO GET ACCESS TO ALL OF IT. ONE SUGGESTION IS PERHAPS IT BE ORGANIZE ED INTO STORY IES, LIKE I LIKE WHAT WAS SAID ABOUT A PERSONAL STORY, MYSELF IN THE DATA, THE STORY ABOUT A COMMUNITY, STORY IES ABOUT POVERTY THAT RELATE TO A COMMUNITY, OBTAINING GRANTS OR WHATEVER, STORY IES AS AN ORGANIZE ING -- INSIDE OF A KIND OF A BOOK ENVIRONMENT. I'M ON A WHITE HOUSE -- TRYING TO LOOK AT HOW WE ORGANIZE AND UTILIZE DATA ON CLIMATES . WE HAVE LIKE 120 DIFFERENT WEBSITES, NOBODY EVER VISITS THEM, PROBABLY KNOW ABOUT THIS --[AUDIO DIFFICULTIES] A COUPLE OF THEM ARE SORT OF -- NOT WHAT I'D CALL POPULAR BUT I IF I WANTED TO IT FIND OUT ABOUT WHETHER IT'S MEASUREMENT, CLIMATE CHANGE, IT'S A MESS. THIS ORGANIZE ING PRINCIPLE OF BEING INTERDK ACTIVE, BEING ABLE TO DOWNLOAD DATA, ORGANIZE AROUND STORY IES, THERE WAS LIKE THE WORD OF A -- OF A PRODUCT. I THINK THERE IS A PRODUCT FOR WHICH -- PRODUCT, SO MY SUGGESTION HERE IS NOT ONLY TO DRILL INTO THE STORY IES, BUT ALSO TO, AS YOU DO THIS PROJECT, IT BECOMES A PILOT FOR DEVELOP ING DEVELOPING -- [AUDIO DIFFICULTIES] TO BE APPLIED TO OTHER AREAS LIKE CLIMATE CHANGE, BECAUSE IT'S A WAY TO ORGANIZE THE CONTENT THAT LIVES ON DIFFERENT DATA AND OTHER WEBSITES, BRINGS IT TOGETHER LIKE A LITTLE STORY POOK, MAKES IT SIMPLE BOOK, MAKES IT SIMPLE SIMPLE. WHAT'S HANGING OFF OF THAT WEBSITE, IF I UNDERSTOOD IT RIGHT, IS ACCESS TO THE RAW DATA, ARC SES TO THE TOOLS TO MANIPULATE THE DATA DATA, ACCESS TO TOOLS THAT MIGHT INTEGRATE DATA, LIKE YOU WERE TALKING ABOUT, PUTTING ONE ON TOP OF ANOTHER, THE IDEA THAT I COULD -- AND EXPLOIT THE DATA AROUND THEMES, VERY POWERFUL WAY TO CONNECT NOT ABOUT THE OPEN DATA, IT'S ABOUT -- BROUGHT TOGETHER IN WAYS THAT ARE ACTUALLY -- [AUDIO DIFFICULTIES] >> I THINK THAT'S EXCELLENT FEEDBACK. BY THE WAY, A LITTLE BIT OF FEEDBACK ON THE AUDIO FOLK, IF YOU CAN LOWER THE MONITOR A LITTLE BIT. THANK YOU . IF IT I CAN JUST MAKE SURE I DISTILL THAT FEEDBACK INTO THESE NOTES, ON SOME LEVEL, THIS PRODUCT, THIS EXPERIMENT IS INTEREST INTERESTING, I'LL INFER THAT TO BE MAYBE WORTH EXPERIMENTING A LITTLE FURTHER, SPECIFICALLY WITH AN EYE TOWARDS DRIVING MORE RAPIDLY TO THE INDIVIDUAL EXPERIENCE, O RGANIZE ING AROUND STORE EE SERVE ING AS A TEMPLATE FOR OTHER ISSUES LIKE CLIMATE, WHICH BY THE WAY, THE CLIMATE DATA INITIATIVE IS A COMMERCE INITIATIVE. MOST OF THE INFORMATION COMES FROM COMMERCE. SO YEAH, THAT -- SO VERY MUCH SEE THE SCALE ABLE POTENTIAL THERE. TEMPLATE. OKAY. THE TYPES OF DISTILL POINTS THAT THAT -- >> THIS PROJECT WHICH YOU'RE LOOKING AT AS A RESEARCH PROJECT TO MAKE A COOL SITE ABOUT POVERTY AS A GENERIC TEMPLATE THAT WOULD SEE A PROBLEM WE ADDRESS ACROSS THE WHOLE FEDERAL GOVERNMENT, WHETHER IT'S IN WATER IT, OR WHATEVER THE SUBJECT -- [AUDIO DIFFICULTIES] IT'S AN ELECTRONIC BOOK RELATE ED TO REAL DATA THAT I CAN EXPLOIT THE REAL DATA, SO AGAIN THE PROFILES THAT WOULD LOOK AT IT WOULD BE ME AS A CITIZEN, OR ME AS A RESEARCHER OR ME AS A COMMUNITY, SO THERE'S THIS WHOLE SECTOR ON DIFFERENT USER PROFILES THAT ONE COULD HAVE -- COULD BE SUPPORTED THROUGH SUCH AN ELECTRONIC BOOK . THIS IS MUCH MORE THAN A BOOK , MORE THAN A DIGITAL BOOK . [AUDIO DIFFICULTIES] WHOLE NEW WAY OF EXPLOITING AND INTEGRATING AND UTILIZING DATA. VERY POWERFUL. >> STAN, I THINK YOU WERE NEXT UP? >> SURE. I SEEM TO RECALL CIRCLE ING THISSISH OOO QUITE A BIT IN OUR LAST MEETING ABOUT KIND OF APPLICATION VERSUS DATA ITSELF, AND WE'RE KIND OF DOING THAT AGAIN HERE, WHERE I GUESS MY THINKING LOOKING AT THE EXPERIMENT THAT YOU SHOWED WAS THAT I GUESS MY FIRST THOUGHT WAS WHAT YOU'RE DOING IS REALLY HARD, BECAUSE YOU WERE TRYING TO -- AND TO JACK'S POINT, YOU ARE TRYING TO TELL STORY IES, AND I GUESS FUND FUNDAMENTALLY, I THINK, WHEN I THINK OF THE COMMERCE CAN DEPARTMENT, I THINK OF THEM AS DATA PROVIDERS AND THEY FUEL OTHER PEOPLE TO TELL STORIES. I GUESS I WAS WONDERING, ARE THERE OTHER PEOPLE THAT CAN DO, YOU KNOW -- THE MAPS AND THE PRETTY U.I. AND EVERYTHING ELSE IS VERY IMPORTANT FOR TELLING STORIES. ABSOLUTELY. I JUST WONDER WHETHER THERE ARE ENOUGH GROUPS IN THE U.S. NOW THAT ARE ABLE TO DO THAT , BECAUSE THERE A ARE A MYRIAD OF STORY IES THAT CAN BE TOLD. WHAT YOU'RE GOING TO BE ABLE TO DO THERE IS TELL CERTAIN STORE EE BUT THEY'RE GOING TO BE -- I DON'T KNOW, THE TIP OF THE ICEBERG. THERE WILL AB WHOLE HOST OF STORY IES THAT ARE ARE UNTOLD, AND I DO WORRY A LITTLE BIT ABOUT ASSET ALLOCATION OF OUR RESOURCE ALLOCATION AROUND SPENDING TIME TO TELL SOME SET OF THOSE STORIES, WHICH ARE VERY IMPORTANT, DON'T GET ME WRONG, VERSUS MORE RESOURCES TO MAKE SURE -- THINKING ABOUT IT MORE MORE, YOUR CONSTITUENTS OR OTHER PEOPLE TO TELL STORE EE WE KIND OF HAD THIS IDEA AT THE LAST MEETING ABOUT VARIOUS GOVERNMENT ENTITY IES ORGANIZE ING CONSTITUENT GROUPS AROUND THEMES OF, LIKE, GROUPS THAT USE INCOME DATA, AND THAT THEN THE JOB OF THIS UNIT WITHIN COMMERCE WOULD BE TO CONVENE THOSE PEOPLE AND SEE ARE THEY HAPPY OR NO, WHAT INCOME DATA WOULD THEY LIKE TO TELL STORY IES ABOUT THAT THEY CAN GET THEIR HANDS ON, AND THEN THE UNIT'S UNIT'S JOB IS TO GO COLLECT THAT DATA. >> QUICK FOLLOW-UP ON THAT TO ALLEN'S POINT ABOUT SUCCESS METRICS. I GENERAL GENERALLY AGREE WITH YOU WHOLE SALE VERSUS RETAIL, WE SHOULD GENERALLY FUEL OTHERS THAT ARE BETTER STORYTELLERS, BUT IF THE DATA IS PERFECTLY ACCESSIBLE, META DATA, GOOD DICTIONARIES, NON-PROPRIETARY, WILL WE BE ABLE TO KNOW WHO IS USE ING IT TO THEN TELL THESE GREAT STORY IES. THIS IS THE STRUG STRUGGLE I THINK THAT'S AT THE CORE -- >> WHAT DO YOU MEAN, TELL WHO'S USE ING IT? >> WE DON'T REQUIRE A LOG-IN TO DOWN DOWNLOAD THE DATA, SO TO SPEAK. >> DO YOU CARE? IF IS THE REAL QUESTION. IF I'M TRYING TO DEMONSTRATE THAT WE'VE HAD THE IMPACT. NOT THE DOWNLOAD METRIC BUT THE ECONOMIC DEVELOP MENT METRIC. I DON'T NECESSARILY -- >> I AGREE WITH YOUR POINT BUT -- >> YOU WERE ASKED TO JUSTIFY AND THEN YOU HAVE IDEOLOGICAL FIGHTS ABOUT -- AND YOUR ARGUMENT IS, LOOK, WE PROVIDE BASE DATA THAT NO ONE ELSE IS GOING TO COLLECT, NO ONE HAS INCENTIVE TO GO HOUSE TO HOUSE AND COLLECT -- THEY'RE NOT GOING TO CAPTURE ALL THE INTELLECTUAL PROPERTY THAT COMES FROM THAT. BUT I DON'T KNOW ABOUT TO WHAT TO DO ABOUT THAT EXACTLY. NO ONE ELSE IS GOING TO SAY I HAVE TO DO THIS, THEN ASK PEOPLE -- SAY RAISE YOUR AND IF YOU USE ACS DATA, AND I'VE GOT TO ASSUME THAT A LOT OF PEOPLE IN THE U.S. RAISES THEIR HAND, I KNOW OF Z ZILLOW RAISES THEIR HAND, CUT THE CRAP, TAKE ING MARRIAGE QUESTIONS OUT OF AC S. SO I'VE GOT TO THINK THAT LONG TERM IT, COOLER MINDS WILL PREVAIL ON THAT, BUT MAYBE I'M WRONG .>> FINDING THE PEOPLE WHO ARE USING ACS DATA IS ACTUALLY REALLY HARD. AND I THINK PART OF THE CHALLENGE WE HAVE IS, AGAIN, THAT WHOLESALE PRODUCE IT VERSUS THE RETAIL WE KNOW IT'S BEING USE ED. AND I DON'T -- I REALLY -- >> I GUESS -- SO THERE'S NO WAY TO CONVENE STAKEHOLDERS? IT'S LIKE I'M IMAGINING THAT -- A PART OF THE ISSUE WITH, I THINK, STORYTELLING THAT'S CONCERNING ME A LITTLE BIT IS THERE'S NO IMPARTIAL STORYTELLERS STORYTELLERS, BUT THERE ARE SOME IMPARTIAL STORYTELLERS. YOU'RE GOING TO THINK A LOT OF PEOPLE -- THERE ARE GOING TO BE SOME PEOPLE WHO ARE MAINSTREAM WHO WILL TELL THE STORY, AND I GUESS CAN I IMAGINE YOU CONVENE ING A STAKEHOLDER GROUP WHERE YOU GET, YOU KNOW, IT'S POPULATED BY AMERICAN PROGRESS, AEI, HERITAGE, BROOKINGS, AND THEY'RE LIKE YEAH, WE USE ACS DATA AND WE'D LIKE TO TELL YOU YOU'RE DOING A GREAT JOB BUT WE'D LIKE THESE FEW ADDITIONAL MEASURES THAT WOULD REALLY HELP US TELL A DIFFERENT STORY. I COULD IMAGINE SUCH A MEETING OCCURRING AND THAT COULD REALLY HELP YOU UNDERSTAND WHERE ARE YOU OFF AND HOW CAN YOU GET BETTER BECAUSE THEN I GUESS THE OBJECTIVE WOULD BE TO MAKE THAT STAKEHOLDER GROUP AS HAPPY AS POSSIBLE, AND WHAT MAKES THAT STAKEHOLDER GROUP AS HAPPY AS P OSSIBLE TO GET THE OBJECTIVE IS PROVIDE PROVIDING -- THE PERFECT OBJECTIVE WOULD BE TO PR OVIDE EVERY WIT BIT OF INFORMATION, EVERYONE WHO WANTS TO UNDERSTAND INCOME AND EQUALITY WOULD HAVE IT AT THEIR DISPOSAL. THERE WILL BE SOME QUESTIONS YOU SAY IT'S TOO EXPENSIVE TO GET THAT, BUT I WOULD IMAGINE YOU COULD MAKE SUCH A STAKEHOLDER GROUP REASONABLY HAPPY. >> JUST REAL QUICK, WE DO HAVE THE APPARATUS OF THE ACS USERS GROUP, WRI WHICH IS LIKE AN ANNUAL MEETING. OUR CHALLENGE IS GETTING IN A MORE DIVERSE SET OF STAKEHOLDERS. TRADITIONALLY IT HAS BEEN MORE OF THE RESEARCH COMMUNITY, SO WE NEED TO DO A BETTER JOB OF REACHING OUT -- INTO THE CONVERSATION. REAL QUICK TO THE HIGH LEVEL OF THE CONCEPT BEHIND THE -- [AUDIO DIFFICULTIES] WHICH IS TO SERVE AS A RESOURCE FOR POLICY MAKING -- WHILE WE APPROACH APPROACH -- A LOT OF THE NEWS ARTICLES TALKED ABOUT ACROSS THE SPECTRUM, WE WERE AGNOSTIC ON WHAT KIND OF -- WE WANTED EVERYBODY TO HAVE THE BEST FACTS POSSIBLE. WE WANT TO FIGURE OUT A NEW WAY TO LIFT THIS INFORMATION UP AND THEN THE QUESTION ON KIND OF THE RAW DATA VERSUS THE STORIES, I THINK -- TO INFLUENCE OR TO BE MEANINGFUL TO POLICY MAKERS, YOU NEED RAW DATA TO BACK UP YOUR CLIENTS, YOU NEED STORY IES SO THEY KUND STAND IT AND ENCAPSULATE IT, AND SO THE ECOSYSTEM WE'RE TRYING TO CREATE AROUND THIS PROJECT HAS THE ABILITY TO INFLUENCE THE POLICY DEBATE FROM A VARIETY OF DIFFERENT CHANNELS, SO THAT'S K IND OF WHERE WE'RE HEADING AT THIS POINT.>> WE'RE ACTUALLY FIVE MINUTES OVER THE AGENDA, BUT I DO THINK THIS CONVERSATION IS BROADER THAN JUST -- WE CAN ALSO -- THIS WILL APPLY TO THE FUTURE DISCUSSIONS, I ALSO HOPE WE SPEND MORE TIME ON THIS GENERAL TOPIC. SO WHAT I'M GOING TO PROPOSE HERE IS SPECIFICALLY ON THE INCOME PIECE OF THIS LARGER QUESTION. I'LL ASK IF YOU CAN HOLD ON TO YOUR COMMENT TO THE LARGER OPERATIONAL QUESTION FOR ALL GOVERNMENT DATA THAT WILL ALLOW US TO WELCOME IN THE NEXT SPEAKER, WHICH APPARENTLY IS IN THE PARKING LOT AND WALKING IN ANY MOMENT NOW, SO I JUST WANT TO BE ABLE TO IT KEEP THAT FRAMEWORK. SO ANY FINAL COMMENTS SPECIFICALLY FOR THE INCOME FOLKS THAT ARE AT THE TABLE? PLEASE. [AUDIO DIFFICULTIES] >> AWESOME. I LOVE IT. THIS IS GOOD. SO I GUESS THE FINAL COMMENTS I THINK IS JOY -- AND ALLEN. SO JOY . >> I THINK TO ALLEN'S POINT SPECIFICALLY ABOUT THIS, IF YOU THINK OF THIS AS INCOME WAYS AND INFORMATION PRODUCT AND INFORMATION AND INTERVENTION, I THINK THERE'S A FEW DIFFERENT WAYS IF YOU'RE CLEAR ABOUT THE DIFFERENT GROUPS AND THE IMPACT YOU WANT TO HAVE, THE MOST OBVIOUS IS SORT OF COUNTING, HOW MANY PEOPLE ARE USE ING AND HAVE WE INCREASED THE NUMBER AND TYPES OF PEOPLE THAT ARE USE ING OUR RESOURCES, BECAUSE WE'VE MADE IT EASIER FOR THEM TO UNDERSTAND AND DISCOVER THEM. I THINK HOW WELL WE'RE DOING THAT , YOU CAN QUANTIFY, YOU KNOW, HOW FAST PEOPLE GET THE THINGS, YOU CAN USE CASE STUDY IES AND USER GROUPS, PERHAPS A USER GROUP THAT STANDS TALKING ABOUT TO HELP QUANTIFY THE QUALITY INCREASES FROM HAVE ING A BROAD ER INFORMATION PRODUCT, THEN THEN I THINK THAT OTHER QUESTION OF WHO'S WET WHO'S BETTER OFF. YOU CAN ACTUALLY CREATE THIS BY LEVERAGE ING THE USER GROUPS, IS YOUR EXPERIENCE OF USE ING THIS DATA EASIER NOW? I THINK THERE ARE LOTS OF WAYS THAT YOU CAN LOOK AT TRYING TO -- WE THINK ABOUT TRYING TO MEASURE THESE SORT OF PUBLIC GOOD THINGS A LOT, AND THERE ARE LOTS OF GOOD FRAMEWORK S THAT YOU CAN LEVERAGE TO DO THAT. >> WHAT YOU WOULD LIKE TO DO IS TO HAVE AN INTERFACE WHERE PEOPLE HAVE A VERY CONCRETE QUESTION, DIFFERENT SET OF QUESTIONS, ACTUALLY GET TO SEE WHO'S CLICKING ON WHICH ONE, WOULD BE VERY DIFFERENT DEPENDING ON WHETHER INDIVIDUAL OR RESPONSIBLE FOR CENSUS TRACT -- [AUDIO DIFFICULTIES] IF YOU HAVE BEEN IN THE BOSTON SCIENCE MUSEUM RECENTLY, THERE'S THE HUMAN BODY EXHIBIT, AND THAT ACTUALLY LURES YOU IN, IN PROVIDE ING MORE DATA ABOUT YOURSELF AS YOU GET TO MORE AND MORE INTERESTING QUESTIONS, AND YOU MIGHT LIKE TO EXPLORE SOMETHING SIMILAR TO THIS. THEY ALSO HAVE A NUMBER OF REALLY NEAT DATA VISUALIZATIONS THAT YOU CAN ACCESS ONLINE AND AT HOME, AND THIS WOULD ALSO GIVE YOU A GOOD WAY OF GETTING POTENTIALLY SOME OF THE DATA THAT YOU OTHERWISE ONLY GET BY SURVEY DATA, AND I CAN EL IT YOU TELL YOU MORE ABOUT THIS . >> PARTICULARLY ON THE INCOME STUFF, ONE OF THE THINGS WHICH I -- IF THE GOAL IS ACTUALLY TO CREATE A MORE MORE ROBUST, MORE VALUABLE DATA EXPERIENCE, GROUPS OF PEOPLE WHO ARE -- [AUDIO DIFFICULTIES] ONE, I DON'T THINK IT'S POSSIBLE IN THAT BY -- PASSIVE PROVIDERS OF -- I THINK UNFORTUNATELY THERE WILL BE A -- BIAS AMONG THE PEOPLE -- AND WHAT THAT MEANS IS THAT THE PEOPLE WHO HAVE THE MOST RESOURCES, WHO HAVE THE PIG BIGGEST AXE TO GRIND, WILL BE YOUR PRIMARY CONSUME ERS OF THAT DATA, AND THE PEOPLE WHO PROBABLY NEED GREATEST REPRESENTATION AND NEED TO -- WHO NEED TO USE THE DATA THE MOST ARE PEOPLE WHO WON'T PARTS THE PAIT. SO WHEN YOU'RE COUNTING ON PEOPLE TO COME GET IT, IT ACTUAL RI ACTUALLY ENDS UP WITH A SELECTION BIAS WHICH PREVENTS -- WHICH EXCLUDE A LARGE VARIETY OF -- SO I THINK IT'S ACTUALLY LIKE ME PERSONALLY, SO I THINK IT'S THE -- IT'S GOT TO BE PART OF THE ROLE, SAY, HOW DO WE MAKE SURE THE DATA IS COMPLETE, ALL THE PEOPLE WHO ARE ACTUALLY STAKEHOLDERS ARE ACTUALLY -- I DON'T MEAN THAT'S EVERYBODY -- [AUDIO DIFFICULTIES] SECOND THING IS THAT IT I THINK IT'S SUPER IMPORTANT THAT YOU GUYS SHAPE THE DEBATE. IF YOU'RE ACTUALLY INTERESTED IN CREATING A CONVERSATION, WHICH IS PRODUCTIVE AROUND THE QUESTIONS OF -- EQUALITY, I THINK IT'S IMPORTANT -- FIRST IT'S SUPER IMPORTANT, I THINK, TO FULLY DEFINE WHAT QUALITY DATA LOOKS LIKE FROM MAKING -- SO IN OTHER WORDS YOU ALL ARE THE LAST WORD. YOU GUYS ARE EXPERTS, SO YOU ARE THE LAST WORD OR I BELIEVE YOU COULD BE THE LAST WORD IN TERMS OF WHAT DATA IS ACTUALLY IMPORTANT TO CONSIDER WHEN CONSIDERING THIS QUESTION. WHICH I JUST DON'T KNOW -- I FEEL LIKE IF THERE'S ANYBODY WHO 'S GOING TO STAND UP, RAISE YOUR HAND AND SAY THIS IS THE RIGHT DATA, THAT'S THE RIGHT DATA, THE COROLLARY OF THAT IS I THINK YOU NEED TO OBJECT WHEN THE DATA IS IS -- IMPROPERLY. SO YOU NEED TO LISTEN TO THE WAY THE DATA IS TEUMLY USE ED. ANY TIME THE U.S. CENSUS BUREAU QUOTED IS QUOTED, WE HAVE TO LOOK AT IT AND MAKE SURE WE'RE NOT -- OUT AFTER COMMENT YOU MADE EARLIER, PEOPLE USE THE DATA IN WAYS THAT ARE UNSUPPORT ED AND THEY DRAW CONCLUSIONS FOR -- THERE'S GOT TO BE SOME WAY TO OBJECT TO THAT , THE BASIC -- NOT ONLY DEFINE I NG IT IN A POSITIVE WAY BUT YOU'RE ALSO CORRECTING IT. >> I THINK THE COMMERCE SHAPE ING A DEBATE IS REALLY DANGEROUS . THE PEOPLE WHO -- NEC, HUD, AND A COUPLE OF IDEAS THAT HAPPEN OUT THERE, I THINK YOUR POINT ABOUT -- I THINK AT AN INDIVIDUAL LEVEL, YOU'RE RIGHT RIGHT, PEOPLE WITH MEANS WILL AVAIL THEMSELVES OF -- I THINK ON THE INSTITUTION LEVEL, IF YOU LOOK AT HOUSING DEBATES, THERE ARE PLENTY OF DEBATES THAT HAPPEN BETWEEN -- THERE ARE GROUPS ON LEFT AND ON THE RIGHT . >> LET ME SEE IF I CAN OFFER THIS AS A TRANSITION TO -- I'M GOING TO TRY TO BE A LITTLE BIT OF A POLICE PERSON ON THE AGENDA , IN TERMS OF THE MIS REPRESENTATION AND THE INTERPRETATION OF DATA, NOT ONLY IS CENSUS BUREAU AT A CORE PIECE OF THAT DEBATE, BUT THE PATENT IT AND TRADEMARK OFFICE IS HEARING THAT A WHOLE LOT. SO THAT'S MY BEST ATTEMPT TO TRANSITION WITH THAT ONE TOPIC. THAT WAS A LITTLE ROUGH, RIGHT? A LITTLE BUMPY? OKAY. TO THE NEXT POSITION PORTION OF OUR AGENDA IF WE CAN. I'D LIKE TO THANK AGAIN ENRIQUE, TRUDY, LISA , THANK YOU SO MUCH FOR BEING HERE, THANK YOU FOR THE MODERATION. [APPLAUSE] WITH THAT, WE WILL CHANGE THE SLIDES, CHANGE THE NAME CARDS AND WELCOME A FEW MORE FOLKS TO THE TABLE. I UNDERSTAND WE'RE ACTUALLY GOING TO DO A LITTLE BIT OF A -- CALL AN AUDIBLE AND CHANGE A LITTLE BIT OF THE ORDER OF OUR PRESENTATION AND SO WITH THAT, I'D LIKE TO WELCOME MICHELLE LEE, WHO I UNDERSTAND A FEW OF THE FOLKS AT THE TABLE ALREADY KNOW, BUT FOR THOSE THAT DON'T, THIS IS -- MICHELLE IS THE UNDERSECRETARY FOR INTELLECTUAL PROPERTY AND THE DIRECTOR OF THE U.S. PATENT AND TRADEMARK OFFICE AND WE'RE VERY EXCITE ED FOR YOU TO BE HERE, MICHELLE, TO SHARE SOME OF YOUR PERSPECTIVES ON DATA. >> THANK YOU SO MUCH, IAN. I'M ALSO AN AREA LOCAL NATIVE AND IT'S GOOD TO BE BACK IN MY HOMETOWN AND SEE SOME FAMILIAR FACES, SO THANKS SO MUCH. I'D ALSO LIKE TO THANK SCOTT AND THE USPTO DATA TEAM, AND OF COURSE IAN AND ALL OF YOU FOR YOUR INTEREST IN YOUR CONTRIBUTIONS TO THIS COMMITTEE AND COUNCIL. BASE ED UPON MY EXPERIENCES WORKING IN THE SILICON VALLEY AND FOR GOOGLE -- BACK IN THE DAY, I UNDERSTAND -- [LAUGHTER] I UNDERSTAND FIRSTHAND THE VALUE OF BIG DATA AND THE BUSINESS OPPORTUNITIES IT PRESENTS. I HOPE THAT YOU WILL FIND OUR DISCUSSION OF OUR PLANS FOR USE OF OUR DATA AND THE EFFORTS THAT WE HAVE UNDERWAY UNDER WAY THAT YOU'LL BE HEARING ABOUT SHORTLY AFTER I SPEAK AND I HOPE YOU'LL GIVE SOME THOUGHT AS TO HOW WE CAN MAKE GREATER STRIDES TOWARDS ACHIEVE ING OUR DATA GOALS MORE QUICKLY FOR THE BENEFIT OF THE PUBLIC. BUT I'D LIKE TO TAKE A MOMENT TO STEP BACK AND FROM THE FROM THE DETAILS AND TALK ABOUT HOW THE DATA FITS INTO THE USPTO IS DOING TO OUR PATENT SYSTEM. YOU MAY KNOW THAT DISCLOSING AND DISSEMINATE ING DATA GOES TO THE VERY HEART OF OUR MISSION EMBODY IED IN, BELIEVE IT OR NOT , ARTICLE 1, SECTION 8, CLAUSE 8 OF THE U.S. CONSTITUTION. IT GOES WAY BACK TO THE CONSTITUTION. WHICH EMPOWERS -- IT EMPOWERS CONGRESS TO PROMOTE THE USEFUL -- THE PROGRESS OF SCIENCE AND THE USEFUL ART BY SECURE ING FOR A LIMITED PERIOD OF TIME TO IT AUTHORS AND INVENTORS THE EXCLUSIVE RIGHT TO THEIR RESPECTIVE WRITINGS AND THEIR DISCOVERY IES. AT THE CORE OF THIS PROGRESS CLAUSE IS A BARGAIN BETWEEN INVENTORS, THE REST OF SOCIETY. THE INVENTOR GETS THE EXCLUSIVE RIGHT TO THE PATENTED INVENTION, IN EXCHANGE FOR TEACHING SOCIETY HOW THAT INVENTION WORK. AND THAT EXCLUSIVITY MAKES IT EASIER TO SECURE INVESTMENT AND TO COMMERCIALIZE THE INVENTION. AND THE PUBLIC DISCLOSURE OF HOW THE INVENTION WORKS ALSO ALLOWS OTHERS TO BEGIN, OF COURSE, WORKING ON THE IMPROVEMENTS AND LETTING BUSINESSES KNOW WHICH TECHNOLOGY IES REQUIRE LICENSES OR A WORKAROUND TO THE IB THE INVENTION. SO THAT BARGAIN , IN WHICH THE INVENTOR PROVIDES THE INFORMATION TO THE USPTO AND THE USPTO PUBLISHES THAT INFORMATION IS AT THE HEART OF THE PATENT OFFICE, WHAT IT HAS DONE FOR 225 YEARS. WHILE THE MISSION HASN'T CHANGE ED, THE ROLE THE PATENTS PLAY IN OUR ECONOMY CERTAINLY HAS. AND IT WASN'T SO LONG AGO THAT THE MOST VALUABLE ASSETS OF A COMPANY WERE OFTENTIMES TANG TANGIBLE ASSETS. IT WAS THE PLANT, THE WAREHOUSE, THE INVENTORY OF A COMPANY, AND MAYBE THE CUSTOMER LISTS, BUT AS YOU KNOW TODAY, WE ARE LIVE ING IN AN INFORMATION ECONOMY. AND IN WHICH THE MOST VALUABLE ASSETS ARE NO LONGER THE TANG IBLE ASSETS, BUT RATHER MORE SO THE INVENTIONS, THE PROCESSES, THE DESIGNS, THE ALGORITHMS, AND THE DATA. AND WE CALL THAT INTELLECTUAL PROPERTY. SO BECAUSE INTANGIBLE ASSETS CAN BE MORES MORE EASILY COPIED, THE SYSTEM THAT WE USE TO PROTECT AND ENFORCE I.P. RIGHTS IS CRITICAL TO PROTECTING INVEST MENTS AND PATENTS ARE AN IMPORTANT PART OF THAT PROTECTION. SO THE USPTO, AS A STEWARD OF OUR PATENT SYSTEM, PLAYS A CRITICAL ROLE. NOT JUST IN MAINTAINING THE SYSTEM EAND SURE ING THAT SURE AND ENSURE ING THAT WE EXAMINE AND GRANT THE BEST PATENT IN A TAME TIMELY MANNER, BUT ALSO ENSURE ING THAT WE CONTINUE TO IMPROVE THE PATENT SYSTEM OH KEEP UP WITH A NEEDS OF A RAPIDLY CHANGING INNOVATION ECONOMY. THE OPEN DATA PART OF THAT ROLE, WHEN OUR DATA IS EASILY ACCESSIBLE TO ALL MEMBERS OF THE PUBLIC, INVENTORS CAN BETTER UNDERSTAND THE SCOPE OF THE THEIR RIGHTS, ENTREPRENEURS AND BUSINESSES HAVE THE INFORMATION THAT THEY NEED TO MAKE BUSINESS DECISIONS, SUCH AS WHERE TO INVEST THEIR LIMITED R & D DLRS, DID DOLLARS, AND WHEN AND HOW THEY MIGHT HAVE -- BUT WE CAN'T JUST STOP AT MAKING OUR DATA ACCESSIBLE. WE ALSO HAVE TO IT MAKE OUR DATA BETTER. AND OUR PATENT EXAMINERS HAVE AN IMPORTANT DUTY OF EXAMINE ING PATENTS, ISSUE ING APPLICATIONS, ISSUE ING PATENTS THAT MEET THE LEGAL REQUIREMENTS AND REJECTING THE PATENTS THAT THEY SHOULD NOT ISSUE. THIS IS ONE O F THE REASONS WHY WE LAUNCHED THE ENHANCED PATENT QUALITY INITIATIVE THIS YEAR. OUR EFFORTS ON QUALITY INCLUDE INITIATIVES TO ENSURE THAT THE SCOPE OF THE PA IT TENT RIGHTS ARE CLEAR. AND THAT THE RECORD IN THE EXAMINATION IS COMPLETE SO THAT THE DATA THAT WE RELEASE AND THAT THE INVENTORS AND ENTREPRENEURS RELY UPON IS THE HIGHEST VALUE AND HIGHEST ACCURACY POSSIBLE. IN CONTRAST IN THE LATE 18TH CENTURY, WHEN THE PROGRESS CLAUSE WAS WRITTEN, THERE IS TODAY NOW A MUCH GREAT GREATER MARKET FOR PATENT ACCESS. I SAW THIS FIRSTHAND DURING MY TIME IN THE PRIVATE SECTOR. IN THE PAST, OPERATING COMPANY IES WOULD BUILD THEIR PATENT PORTFOLIO, SOMETIMES CROSS LICENSE THEM TO COMPETITOR S, BUT THEY WOULDN'T OFTENTIMES SELL OR TRANSFER THEIR PATENT ASSETS. TODAY, THERE'S A MUCH GREATER CHANCE THAT A PATENT WILL CHANGE HAND FROM THE ORIGINAL INVENTOR OR OWNER, AND IN AN ECONOMY AS SOPHISTICATED AS HOURS WITH A PATENT SYSTEM THAT IMPOSES MEANINGFUL PENALTY IES FOR IN INFRINGEMENT, WHAT WE'VE SEEN IS BEHAVIOR OF TRULY MONETIZE ING A PATENT BOUGHT FROM ANOTHER TO THE MAXIMUM EXTENT POSSIBLE WITHOUT CONTRIBUTE CONTRIBUTING ANYTHING INVENTIVE OR NEW AND WITHOUT PRODUCING ANY PRODUCT OR SERVICE. AND WITH THAT COMES A GREATER CHANCE THAT THE PATENT ASSET ENDING UP IN THE HANDS OF THOSE WHO ALLEGE PATENT IN INFRINGEMENT CLAIMS REALLY FOR THE COST OF PERHAPS EXTRACTING COST OF DEFENSE SET WILL SETTLEMENT WITHOUT REGARD TO THE MERIT OF THE CLAIM SOMETIMES. SO THIS IS IN EFFICIENT AND A COSTLY TASK ON EVERYBODY INVOLVE ED, PARTICULARLY SMALL BUSINESSES, STARTUPS WHO HAVE LIMITED FINANCIAL RESOURCES, AND THE USPTO IS MAKING NEEDED REFORMS TO OUR SYSTEM IN ORDER TO ADDRESS THE REALITY OF TODAY 'S PATENT MARKETPLACE. WHILE ALSO MAINTAINING STRONG ENOUGH PROTECTIONS TO PROVIDE THE NECESSARY IN IN16 ITTIVES FOR COMPANY TIVE IT INCENTIVES FOR COMPANIES. SO THE OPEN DATA AND THE GREATER TRANSPARENCY OF THE KIND ENVISIONED IN THE PROGRESS CLAUSE -- FOR EXAMPLE, BY PROVIDE ING PEOPLE WITH MORE INFORMATION ABOUT -- OWNERSHIP INFORMATION, SO THAT THE MARKET CAN BE MORE EFFICIENT FOR PATENT RIGHTS, IF YOU KNOW WHO OWNS WHAT PATENT RIGHTS, YOU KNOW TO WHOM TO GO TO GET A LICENSE OR TO PURCHASE A PATENT. AND IT ULTIMATELY LEVELS THE PLAYING FIELD FOR DATA. NOT ONLY WITH THE SPIRIT OF THE PROGRESS CLAUSE OF THE CONSTITUTION, BUT WITH THE USPTO'S LONG TRADITION OF PUTTING MORE DATA INTO THE HANDS OF INNOVATORS. BEING OPEN AND TRANSPARENT WITH OUR DATA DOESN'T JUST LEVEL THE PLAYING FIELD FOR INNOVATORS, IT ALSO ALLOWS US TO BECOME INNOVATIVE OURSELF BY ENABLE ING OUST IT TAP INTO THE EXPERTISE OF THE DEVELOPER COMMUNITY . WE CAN IMAGINE THAT APIs ONE DAY WILL ENABLE THE CROWD SOURCING OF PRIOR ART FOR PATENT APPLICATION. BY ACHIEVE ING BALANCE AND TARGETED IMPROVEMENTS FOR OUR PATENT SYSTEM , BUT NOT THAT'S NOT JUST THE SOLE PRO PROVINCE OF THE USPTO. IT'S REALLY SHARE SHARED BY ALL THREE BRANCHES OF GOVERNMENT . I'VE SPOKEN ABOUT WHAT THE US PTO IS DOING TO ENHANCE PATENT QUALITY AND TO ENSURE INCREASING TRANSPARENCY, IN CONGRESS WITH LEGISLATION ON PATENT REFORMS, THAT'S WHY I'M PLEASED TO SEE PATENT LEGISLATION LENL LEGISLATION REFORM BEING TAKEN UP BY CONGRESS AND IT'S ALSO WHY I'M OUT HERE IN THE BAY AREA SPEAKING TO IT A WHOLE WIDE RANGE OF STAKEHOLDERS ON A VERY COMPLICATED AREA THAT I'M SURE SOME OF YOU HAVE SOME DEGREE OF INTEREST IN TO VARYING DEGREE VARYING DEGREES, PROBABLY, AND REALLY GETTING THE BROAD INPUT FROM ALL OF OUR INNOVATING COMPANY IES. WE'RE WORKING WITH CONGRESS ON LEGISLA TION TO CURB ABUSE OF IF ABUSIVE PATENT LITIGATION PROCESSES, INCREASE THE TRANSPARENCY OF PATENT OWNERSHIP INFORMATION AND LEVEL OF THE PLAYING FIELD FOR INNOVATORS. OUR GOAL IS TO ACHIEVE TARGETED BALANCE ED LEGISLATION ON THE PRESIDENT'S DESK THAT WILL REDUCE THE INCENTIVES FOR ABUSIVE LITIGATION PRACTICES, BUT CRITICALLY IMPORTANTLY NOT UNDER UNDERMINE ING THE ABILITY OF PATENT OWNERS TO ENFORCE THEIR RIGHTS IF THEY NEED TO. SO THERE'S A LOT GOING ON AT THE USPTO THESE DAYS. THERE'S A LOT GOING ON WHEN IT COMES TO OPEN DATA, AND THERE'S A LOT TO BE EXCITE ED ABOUT AND MY COLLEAGUES TOM AND SCOTT WILL BE SPEAKING TO SOME OF THESE INITIATIVES WHEN I'M DONE SPEAKING. AND I JUST WANT YOU TO KNOW THAT THE OPEN DATA IS N OT JUST A PROJECT AT THE USPTO. IT'S AT THE VERY HEART OF OUR MISSION, AND OUR EFFORTS TO IMPROVE THE PATENT SYSTEM IN AN EVER CHANGING MARKETPLACE. AND I HOPE YOU'LL ALL SHARE YOUR THOUGHTS WITH US TODAY AND IN THE MONTHS AND IN THE YEARS AHEAD, AND AS WE REDOUBLE OUR EFFORTS TO MAKE OUR DAY A ACCESSIBLE AND A USEFUL FORMAT, WE WANT TO BE RESPONSIVE TO THE USER'S NEEDS. SO THANK YOU VERY MUCH, AND WITH THAT, I'LL TURN IT OVER TO WHOEVER IS NEXT ON THE AGENDA. >> THANK YOU, MICHELLE. SO BEFORE OF WE TURN IT OVER TO TOM AND SCOTT SCOTT, I ACTUALLY WANTED TO IT MAKE SURE YOU HAD THE OPPORTUNITY, M ICHELLE, TO SHARE COMMENTS AND Q UESTIONS DIRECTLY WITH YOU. >> OF COURSE. >> BRYAN. >> I THINK THE POINT ON THE -- REALLY I NTERESTED TO HEAR YOUR THOUGHTS ON THIS. HAVE YOU THOUGHT ABOUT CREATING MORE VISIBILITY AREN'T ENFORCEMENT AND LITIGATION P IECES? BECAUSE THAT SEEMS TO BE SOME OF THE MOST KEY PARTS OF THE DEBATE AND SEEMS TO BE ONE OF THE MOST OPAQUE PARTS IN TERMS OF THE UNDERSTANDING OF HOW THIS IS ACTUALLY PLAYING OUT . >> SO IS YOUR THOUGHT TO SHARE MORE INFORMATION ABOUT INFRINGE MENT RULE ING, MISAPPROPRIATION -- >> OR JUST EVEN LIKE LICENSING, WHAT SORT OF KIND OF, YOU KNOW, THINGS AREN'T LIKE BROAD PATENTS BEING -- WHAT SORT OF, LIKE, LICENSING FEES ARE IN PLACE, WHAT SORT OF INFRINGEMENT SUITS ARE PUT INTO PLACE. CREATING VISIBILITY AROUND THAT SEEMS LIKE A REALLY INTERESTING PART IN TERMS OF REFORM. >> THAT'S AN INTERESTING THOUGHT ABOUT INCREASING THE LEVEL OF TRANSPARENCY IN TERMS OF BUSINESS TRANSACTIONS RELATE ED TO INTELLECTUAL PROPERTY RIGHTS. HAVE ING COME FROM THE CORPORATE SECTOR, NEGOTIATING NEGOTIATING -- I CAN'T TELL YOU HOW MANY LICENSING DEALS, THERE'S MANY MANY, SOME OF THESE TEND TO BE PRETTY PROPRIETARY ABOUT BUSINESS TERMS OF THEIR DEAL. T HAT SAID, IF YOU ARE -- YOU KNOW , YOU'VE GOT A STANDARD YOU'VE GOT TA STANDARD FORM AND YOU'RE ACTUALLY REQUIRE ED TO OFFER A LICENSE TO YOUR PATENTS ON FAIR -- TERMS, THERE'S OPINION DISCUSSIONS, SHOULD THOSE RATES BE POSTED AND YOU SHOULD KNOW AND SO THE WHITE HOUSE AND ADMINISTRATION IS THINKING ABOUT SOME WAYS IN WHICH TO SHED GREATER LIGHT ON THAT. SO THAT KIND OF INFORMATION. BUT I DON'T THINK WE QUITE GET IT YET, BUT IF YOU HAVE THOUGHTS IT AND IDEAS ON -- I MEAN, CERTAINLY I HEAR WHAT YOU'RE SAYING AS FOR THE NEED AND BENEFIT TO BUSINESSES TO KNOW A LITTLE BIT MORE, BECAUSE RIGHT NOW YOU REALLY DON'T KNOW WHAT WHAT 'S PAID BY ANYBODY ELSE FOR ANY INTELLECTUAL PROPERTY FOR THE MOST PART, SOMETIMES IT COMES OUT IN LITIGATION, BUT IT'S AN INTERESTING THOUGHT AND WE SHOULD THINK ABOUT THAT. I KNOW THE ADMINISTRATION IS THINKING ABOUT IT, BUT THE QUESTION IS, WOULD BUSINESSES -- SOME BASES BEST BUSINESSES PROBABLY WOULD, MANY OF THEM, I IMAGINE, MIGHT NOT. HOW HELPFUL IS THAT DATA, I'M SURE, BUT COME TO THINK -- [AUDIO DIFFICULTIES] >> STAN . >> THANKS SO MUCH FOR JOINING US TODAY. I WAS WONDERING, KIND OF FOLLOW ING ON THAT, YOU RERCHTIONED -- I THINK YOU USE ED THE WORD OR THE PHRASE ABUSE OF PATENT LITIG ATION PRACTICES, TRYING TO S TRIKE A BALANCE. >> THAT'S A VERY GOOD QUESTION, THAT PUT A LOT OF SCORE PEOPLE THINKING VERY HARD AS WE SPEAK NOW. I DON'T THINK THERE'S A SINGLE POINT, IT'S NOT A SINGLE POINT, BUT IT'S REALLY -- WE WANT TO -- THIS IS REALLY SUBJECT OF A LONGER CONVERSATION , BUT RIGHT NOW LITIGATION IN THE UNITED STATES IS EXPENSIVE. PATENT LITIGATION IS ONE OF THE MOST EXPENSIVE FORMS OF LITIGATION. THE TECHNOLOGY IS COMPLICATED, YOU HAVE TO HIRE EXPERTS, OFTENTIMES THERE ARE REAMS OF TECHNICAL DOCUMENTS THAT YOU HAVE TO GO OVER, PORE OVER TO APPROVE OR DISPROVE DISPROVE -- SO WHAT THAT DOES IS THE ECONOMICS OF PATENT LITIGATION CREATE A LOT OF STRANGE INCENTIVES SO THAT IF IT'S TRUE THAT YOU DON'T HAVE TO DO A LOT OF INVESTIGATION AND ANALYSIS ON THE REASONS FOR YOUR INFRINGEMENT CLAIM AND YOU'RE ABLE TO SEND THAT OUT TO LOTS OF PEOPLE AND YOU DON'T REALLY WANT THEM TO LOOK AT THE NARRATIVE -- YOU KNOW THAT THE AVERAGE COST OF DEFENSE FOR A PATENT LITIGATION CAN BE ANYTBRR 1 TO $3 MILLION AND YOU'RE A TINY LITTLE COMPANY, YOU GET A PATENT CLAIM EVERY ONCE IN A WHILE, THERE'S STRONG INCENTIVE TO JUST WRITE THE CHECK. SO WHAT WE'RE LOOKING AT IN CONGRESS LEGISLATION, THE WAYS TO CREATE THE RIGHT FINANCIAL INCENTIVE SO THAT IF YOU'VE GOT A MERITORIOUS CLAIM AND YOU BELIEVE IT'S VALID, YOU SHOULD BRING IT. AND IF YOU'RE BEING OVERLY AGGRESSIVE IN THE INSERTION OF IT, IF YOU HAVEN'T DONE THE DILIGENCE -- TO FIGURE OUT WHAT IS THE IN FRINGEMENT ARGUMENT. THAT PERHAPS AT THE END OF THE DAY, MAYBE YOU SHOULD BE PAYING FOR CALLS, OR ON THE OTHER HAND, IF YOU'RE A DID DEFENDANT AND YOU'RE FAR TOO VIGOROUSLY DEFENDING WHEN YOU SHOULD HAVE SETTLE ED LONG AGO, MAYBE YOU TOO SHOULD BE ON THE HOOK FOR PAYING THE FEES OF THE ADDITIONAL COST ON THE OTHER SIDE. ONE IS A KEY SHIFTING PROVISION, THE OTHER IS REQUIRING GREATER SPECIFICITY IN THE ARGUMENTS THAT YOU PRESENT, OR IN A DEMAND LETTER SO THAT WHOEVER RECEIVES IT HAS A BET BETTER IDEA OF WHICH PRODUCTS ARE ALLEGEDLY INFRINGE ING AND CAN MAKE A BETTER OF INFORMED B USINESS DESIG AS TO WHETHER TO FIGHT OR TO SETTLE. SO THESE ARE SOME OF THE THINGS THAT, AGAIN, IT'S BALANCE ED RIGHT BECAUSE LEGITIMATE PATENT HOLDER S HAVE TO BE ABLE TO ENFORCE 9 PATENTS 9 PATENTS, IT CAN'T BE SO COSTLY, SO MANY HURDLES, YOU'VE GOT TO BE SENSITIVE TO THE OTHER SIDE, I'M NOT GOING TO GIVE YOU AN ANSWER , IT INVOLVES -- WE'RE LOOKING AT THAT NOW TO MAKE SURE IN THE TOE TOTALITY ALL THE CHANGES THAT ARE SUGGESTED IN LIGHT OF ALL THE CHAINGS -- THAT WE'VE GOT A RANGE OF -- IN THE RANGE OF BALANCE, WE WANT TO -- WE HAVE A GREAT INNOVATION SYSTEM. -- BUT THERE'S ALSO A FEW -- GOING ON. >> FINAL QUESTION FROM CHRIS. >> HI. SO WE'VE ACTUALLY HAD A PRETTY GOOD RELATIONSHIP ABOUT GETTING INFORMATION ON PATENTS AND -- THEY'RE GREAT, BUT ONE THING I'M CURIOUS ABOUT, I THINK IT BE MORE STAN OR TOM THAT WOULD TALK ABOUT THIS IS HAVE YOU CONSIDER ED OR HAVE YOU, AND I JUST MISSED IT, RELEASING LIKE SORT OF ALMOST LIKE A DASHBOARD OF THE CURRENT STATUS OF INCOME ING AND OUTGOING PATENTS, LIKE, EVEN THOUGH -- I KNOW WE CAN'T ALWAYS DIVE DOWN INTO THEM, BUT LIKE, HOW MANY ARE PENDING, HOW MANY ARE REJECTED, HOW MANY ARE BEING SENT BACK FOR MORE INFORMATION, ET CETERA, ET CETERA, ET CETERA, YOU KNOW? I DON'T KNOW IF THAT'S TOO SENSITIVE OR WEIRD OR -- >> SO OUR NUMBERS -- I THINK THE VOLUME, AS WE GET VOLUME, WE SHARE. TECHNOLOGY -- THAT'S INTEREST ING, WE SHOULD -- YOU KNOW, IT'S NOT CONFIDENTIAL INFORMATION TO SHARE HOW MANY PATENT APPLICATIONS WE'VE HAD, THE TECHNOLOGY AREAS IN WHICH WE RECEIVE APPLICATIONS. SO IN OUR EFFORT TO SHARE INFORMATION WITH THE PUBLIC, THAT'S AN INTERESTING POINT. AS TO THE STATUS AND THE PROGRESSION, THAT'S NOT CONFIDENTIAL INFORMATION EITHER, SO I DON'T -- I DON'T SEE WHY INFORMATION LIKE THAT WOULD NOT BE SHARE ED AND THE QUESTION FOR YOU IS, I GUESS FOR YOUR PLANNING PURPOSES , I GUESS IF YOU'RE -- TO SEE THE LEVEL OF ACTIVITY, I MEAN EU NOT SEEING MUCH MORE OTHER THAN TOTAL VOLUME AS WE GET NUMBERS. SOME OF THE APPLICATIONS ARE NOT PUBLISHED UNTIL CERTAIN DATES, 18 MONTHS, BUT STILL GIVES YOU AN IDEA OF LEVEL OF ACTIVITY. >> YOU ALSO GET A LAGGING INDICATOR ON THE EFFECTS OF LITIGATION AND THE EFFECTS OF LAWS THAT ARE PASSED ON IF IT'S -- YOU KNOW -- >> -- >> LIKE I SAID, I HONESTLY DON'T KNOW IF THIS IS POSSIBLE, BUT, LIKE, SO FOR INSTANCE, YOU KNOW, ALL THE CRISPR PATENTS, SURGEON, SO YOU SAY OKAY, SO HAVE PHARMA APPLICATIONS GONE UP AS A RESULT OF THE CRISPR FIGHT , HAVE THEY GONE DOWN, DEPENDING ON HOW LITIGATION EXPOSES A PATENT OR INVALIDATES A PATENT, DOES IT CHANGE HOW PEOPLE FILE. OR DO I HAVE SOME MAGICAL BELIEF -- >> THERE ARE SO MANY FACTORS THAT INFLUENCE THE FILE ING RATES OF PATENT APPLICATIONS INCLUDING MANY MACRO MACROECONOMIC BUSINESS FACTORS. WHILE I'D LIKE TO THINK THAT CHANGE IN LEGISLATION OR CHANGE IN RULE RULE -- I THINK IT MIGHT BE HARD TO DRAW A CORRELATION OR CONCLUSION BUT -- 18 MONTHS, EXACTLY. BUT YOU RAISE AN INTERESTING POINT WHICH IS, WE PROBABLY COULD, WE PROBABLY SHOULD THINK ABOUT PUBLISHING BREAK BREAKDOWNS BY TECHNOLOGY AREAS, THEY'RE CATEGORIZED IN THAT MANNER, THERE'S NO REASON WHY WE CAN'T SHARE THAT -- [AUDIO DIFFICULTIES] >> THIS IS THE FUN PART. THANK YOU, MICHELLE, SO VERY MUCH FOR THE COMMENTS AND QUESTIONS. WHAT WE'LL DO NOW IS WE'LL SHIFT OVER TO THE NEXT PORTION OF THIS TOPIC. I'LL TURN IT OVER TO TOM AND SCOTT TO SHARE THEIR PRESENTATION AND WE'LL ALSO AFFORD THE OPPORTUNITY AT THE END OF THIS SESSION TO PROVIDE SOME VERY SPECIFIC FEEDBACK. SO MICHELLE, THANK YOU AGAIN. AND WE'LL IT TURN IT OVER TO, LOOKS LIKE, TOM AND SCOTT. >> ALL RIGHT. MY NAME IS TOM BEACH, SENIOR ADVISOR HERE AT T HE USPTO WORKING WITH MICHELLE. ONE OF THE GREAT JOYS OF MY ROLE IS EXECUTING ON ONE OF THESE MISSION, WHICH IS OPEN DATA AND PROGRESSIVELY TO BIG DATA, WHICH IS AN AREA THAT WE IN OUR AGENCY AS MICHELLE POINTED OUT, WE'VE BEEN DISSEMINATE ING DATA FOR 2 TA YEARS, WE'VE 25 YEARS, WE'VE BEEN HAVING A CHALLENGE EXTRACTING VALUE. SO THAT IS A LONG-STANDING ISSUE, AND I THINK THE MORE WE PUSH AT THAT IN CONCERT WITH THE OTHER ECOSYSTEM ISSUES THAT ARE GOING ON WITH INTELLECTUAL PROPERTY, ENABLED US TO OPEN NEW DOORS AND OPEN NEW OPPORTUNITIES. SO I'LL TAKE A STEP BACK AND PAINT A PICTURE OF SOME OF THE THEMES I'D LIKE TO HIT ON TODAY WITH SCOTT AND MYSELF. ONE OF THEM IS ACCELERATING, SO WE'LL TOUCH BASE ON AN OPEN DATA ROAD MAP, THERE'S A HAPPENEDOUT FULL OF ACRONYMS THAT SHOULD BRING DERIGHT DELIGHT TO EVERY ONE BECAUSE RIGHT NOW I'M SURE THEY'RE MEANINGLESS. BUT WE'LL TOUCH ON THOSE. THEN WE'RE GOING TO GET TO THE ACCELERATION ASPECT, WHICH IS WHY -- THAT'S THE BIG APP, THE BIG POINT YOU WERE DRIVING AT, WHAT ARE WE TRY ING TO ACHIEVE HERE, WHAT ARE WE COME ING HERE TO ASK FOR. BASICALLY WE'RE ASKING FOR YOUR HELP AND INSIGHT. YOU'LL SEE WE HAVE AN AGGRESSIVE ROBUST PLAN OF ACTIVITY IES TO BE DONE. WE AS A FEDERAL AGENCY FACE MANY CHALLENGES, AS OTHERS, LIMITED RESOURCES AND COMEUTION . SO WE DESPERATELY SEEK ALLY IES IN THE PRIVATE SECTOR TO CREATE NEW WAYS TO COME TOGETHER AND EXECUTE. SO A COUPLE INTERESTING FACTS I'D LIKE TO BRING UP IS THE DATA GROUP . I'LL TRY TO RESIST THE TEMPTATION TO GO INTO WHAT PATENT PROSECUTION IS, UNLESS ANYBODY REALLY, REALLY WANTS TO TALK ABOUT THAT THAT, BECAUSE THAT ASPECT IS FASCINATING TO US, MAY NOT BE EQUALLY FASCINATING TO YOU ALL. TO GET TO THE FIRST 1 MILLIONTH PATENT, IT TOOK 121 YEARS. TO GET TO THE 3 MILLIONTH PATENT, IT TOOK 80. TO GET TO 8 MILLIONTH PATENT, 16. TO GET FROM 8 MILLION TO 9-MILE YON TOOK MILLION TOOK FOUR YEARS. YOU CAN SEE THE RATE AT WHICH WE'RE ACCELERATING . WE RIN JESTING JEST THIS MASSIVE A OF INFORMATION IS COME ING COME MASSIVE AMOUNT OF INFORMATION COME ING IN IS PART OF WHY WE HAVE TO GET AHEAD OF THE CURVE FOR US TO BE AN ENTERPRISE AGENCY THAT CAN MAKE STRATEGIC DID DECISIONS WITH UNLIMITED RESOURCES. HOW DO WE DO THAT? BY GETTING OURSELVES AHEAD OF THE CURVE ON BIG DATA, AND ONLY TO GET THERE, WE HAVE TO START OPENING OUR DATA. WE HAVE 13,000 EMPLOYEES, WE HAVE 8,000 PATENT EXAMPLE ARS, SO IF YOU CAN IMAGINE CONSISTENCY, MICHELLE IT TALKED ABOUT TALK TALKED ABOUT THEY'RE VERY CRITICAL CRITICAL THEMES. ON THIS FRONT, THE LAST TIME WE MET, I WHREEF HOW WE WANT TO DELIVER , ENGAGE AND INNOVATE. SO A SIMPLE WAY TO LOOK AT OUR DATA FROM OUR COLLEAGUES, WE DEAL WITH NOT ONLY MEASUREMENT DATA, SO WE CAN FILE AND FORECAST ON NUMBERS AND VOLUME, TECHNOLOGY SECTOR FILE INGS , INTERESTING INFORMATION LIKE THAT. HOWEVER FOR US, IT'S MORE COMPLICATED BECAUSE THE VALUE IS IN THE LANGUAGE. THE LINGUISTIC ANALYTICS IS GOING TO BE KEY FOR DEMOCRATIZE DEMOCRATIZING OUR DATA. AND WHY I SAY THAT IS BECAUSE AS YOU POINTED OUT, WE TALKED ABOUT INEQUALITY EARLIER, I TEND ED TO LOOK AT THE MORE POSITIVE IT SIDE OF THINGS, DEMOCRATIZE ING, THERE'S USUALLY AN IN INEQUALITY THAT YOUR DEMOCRATIZE ING. SO THE ISSUE HERE IS THAT IT'S COMPLEX, IT'S EXPENSIVE, VERY FEW PEOPLE REALLY UNDERSTAND IT. HOWEVER, WE UNDERSTAND THAT IT BECOMES A PILLAR FOR COMPANY IES TO GET CONTINUE ING AND CAPITAL CAPITALIZATION. SO IN AN EFFORT TO IT RAISE EVERYONE AS THE PUBLIC USER COMMUNITY INTO A WAY THAT THEY'RE ABLE TO UNDERS TAND WHAT WE DO, THAT'S WHERE THE LINGUISTIC SIDE AND ANALYTICS COME IN. AND THAT'S WHY DEMOCRATIZATION OF OUR DATA IS VERY IMPORTANT IMPORTANT. MICHELLE TOUCHED ON WHAT IS IT THAT IS IN A PATENT. I'M NOT SURE IF -- SOME OF YOU MAY HAVE SEEN THEM, SOME MAY HAVE ACTUALLY WORKED ON THEM, SOME OF YOU MAY ACTUALLY HAVE SOME. YOU KNOW, SHE TALKED ABOUT THE PUBLIC CAN DISCLOSURE THAT'S THE DOCUMENT THAT WE DISSEMINATE AS DATA. THE TECHNICAL DESCRIPTION. BURIED IN THE BACK IS THE COLONEL OF A PATENT. THESE ARE CLAIMS, THESE ARE ONE SENTENCE NUMBERED SENTENCES THAT THEY CREATE THE FENCEPOST, IF IT YOU WILL, FOR THIS PATENT IT INTELLECTUAL TERRITORY YOU HAVE STAKE ED OUT. SO IF YOU CAN IMAGINE VISUALLY THAT YOU HAVE AN OPEN PLANE OF TECHNOLOGY AND WHO IS SENSING OUT WHAT PARTS TO THEIR I NNOVATION, THAT'S WHAT THESE CLAIMS DO DO. THEY BEHAVE LIKE FENCEPOSTS. TO UNDERSTAND THAT, TO DO A VISUALIZATION OF LAND VERSUS WORDS, I WANTED TO SHARE WITH YOU GUYS SOMETHING VERY INTERESTED THAT KIND OF CAUGHT MY EYE EYE. TAKE A LOOK AT THIS. THIS IS WHAT A CLAIM LOOKS LIKE. >> CAN ANYONE GUESS? >> SEE IF ANYONE CAN GUESS WHAT THIS CLAIM IS FROM. A PARTICULAR COMPANY THAT OWNS THIS. AND AS YOU READ, I'LL CONTINUE TO TALK FOR -- MANY OF US CAN MULTITASK MULTITASK. YOU KNOW, YOU KNOW IT ALREADY, DON'T YOU? GREAT. SO ONE OF FOUR PATENTS THAT HAVE BEEN ISSUE ED, THERE'S A MULTIPLE SERIES OF CLAIMS CONTAINED WITHIN THESE. I THINK LAST WE CHECKED, VENTURE CAPITAL FUNDING WAS AROUND 9 B ILLION. SO I LOOK AT THIS, I DON'T KNOW THAT I SEE $9 BILLION OR SEVERAL HUNDRED MILLION, IT'S VERY, VERY DIFFICULT TO UNDERSTAND. WHERE DO YOU SEE THE VALUE IN THIS? FOR US THAT WORK IN THIS FIELD, IT'S VERY IMPORTANT THAT WE UNDERSTAND THAT THIS IS ALMOST LIKE ITS OWN SYNTAX. YOU'LL SEE THIS TYPE OF LANGUAGE IS VERY COMPL KATEED KATE COMPLICATED. I CERTAINLY HOPE NOBODY SPEAKS AT HOME LIKE THIS THIS. UNLESS YOU'RE MARRIED TO A PATENT ATTORNEY, OF COURSE . SO I THINK ONE OF OUR REQUIREMENTS IS NOT TALKING SHOP AT HOME. WE'VE REQUIRE ED THAT FOR ANY HAPPY HOURS WE HAVE. >> VERY MUCH A REQUIREMENT. >> YES . SO IT'S DIFFICULT THERE. SOME OF THE INTERESTING THINGS, WE WORK ON -- WE WORK ON 2200 APPLICATIONS EVERY WEEKDAY. SO WE HAVE RECEIVE ED APPLICATIONS -- THE 2200 APPLICATIONS A WEEKDAY, THE AVERAGE NUMBER OF -- WE ISSUE ED ROUGHLY LAST YEAR AROUND 305,000 PATENTS. SO IF YOU AVERAGE THE NUMBER OF CLAIMS IN THERE, ABOUT 16.65. THIS ISSUE THEY ISSUE ISSUED OVER 5 MILLION OF THESE ONE SENTENCE STATEMENTS OF WHICH -- HOW CAN DO YOU FIND WHICH ONE IS WORTH ANYTHING. THIS IS WHAT WE TALK ABOUT THE TREASURE TROVE OF DATA, HOW ARE WE GOING TO GET THERE, HOW ARE WE GOING TO CONVERT THIS INTO A PRECISION MESH MEASUREMENT. SO WHILE THIS IS WHAT I SPOKE OF EARLIER IS SOMETHING THAT'S UNIQUE IS THAT WE DON'T DEAL WITH MEASUREMENT DATA. LINGUISTICS DATA. HOW CAN WE HAVE THE PRECISION AT THE LEVEL THAT NOAA AND NISS AND OTHERS CAN HAVE TO CREATE THIS PRIVATE SECTOR EXPLOSION OF COMPANY IES. SO YOU CAN START TO SEE WHY THIS IS SO COMPLICATED AND TRY TO DECONSTRUCT THIS IN A WAY THAT SAYS OKAY, HOW ARE WE GOING TO GET THERE, DO WE EVEN HAVE TECHNOLOGY THAT CAN GET US THERE . THAT'S YET TO BE DETERMINE ED . THIS IS BLUE OCEAN, WHERE FOLKS NEED TO START PAYING ATTENTION TO SAY YOU KNOW, I COULD RIGHT WRITE A SERIES OF REALLY SOPHISTICATED ALGORITHMS . SO ONE OF THE INTERESTING THINGS ABOUT BEING PART OF THIS PROGRAM, SCOTT AND I GOT TOGETHER ABOUT 20 MONTHS AGO RIGHT AFTER MICHELLE STARTED AT THE USPTO, WE SAT DOWN AND WE GOT TO UNDERSTAND HER VISION, ARE INTEREST AND IMPORTANCE IN THE SPACE. IT STARTED, THE TWO OF US, WORKING ON THIS PROJECT, ONLY TO FIND THERE ARE MANY, MANY PEOPLE, HOPEFULLY SOME ONLINE WATCHING BACK AT HEADQUARTERS THAT ARE ALREADY PART OF THIS PROGRAM. SO WE DISSEMINATE. WE HISTORICALLY HAVE, UP UNTIL 10 YEARS AGO, WE DISSEMINATE ED OUR DATA ON CD- ROM. AND ACTUALLY YOU CAN APPARENTLY STILL ORDER SUCH THINGS. SO WE'RE FLAGGING LAGGING A A BIT. WE WANT TO BE INNOVATIVE HERE. WE ALSO DISSEMINATE OUR DATA IN BULK FILES. THEY'RE VERY DIFFICULT TO WORK WITH , SO THAT'S WHERE WE START STARTED TO GET TOGETHER AND SAY LET'S GET EVERYBODY WHO TOUCHES DATA IN OUR ORGANIZATION AND BE ABLE TO UNDERSTAND IT FROM THE FRONT . I HATE TO JUMP BACK AND FORTH . WHAT WE DO AT THE USPTO, WE HAVE LEGAL REASONS FOR THIS. HOWEVER, WE INGEST OUR DATA PREDOMINANTLY ELECTRONICALLY . THERE'S A SUBSET THAT HAS TO BE PAPER FILE ED WITH SECRET CLEARANCE. AS IT GOES ALONG THIS PROCESS, IT CONVERTS FROM IMAGE FILES BACK TO TEXT, IMAGE FILES BACK TO TEXT, FOR LEGAL REASONS. NOW, WE ALSO HAVE THE JOY OF HAVE ING WHAT MANY OTHER AGENCY IES HAVE AS A LEGACY SYSTEM. SO WE'RE NOT ALLOWED TO PIPE INTO THIS SYSTEM, ACCESS IT, WE ARE A PRODUCTION BASE ED ORGANIZATION, WE -- OUR CIO, JOHN OWENS, WILL EMPHATICALLY TELL YOU THAT WE ARE UP AT ABOUT A 99.9% -- WE HAVE TO BE WORKING. THOSE SYSTEMS HAVE TO BE FUNCTIONING. WE HAVE A LARGE REMOTE WORKFORCE. IT JUST HAS TO BE AVAILABLE AND CONSTANTLY RUNNING. SO THIS AREA, THIS INITIATIVE FOR OUR AGENCY, ALBEI T IT AS IMPORTANT, WE'RE STRUGGLE ING WITH IT DOESN'T BRING IN MONEY AND IT'S DRAGGING DOWN OUR SYSTEM THAT IT ALREADY EXISTS, SO WHY DO WE WANT TO TALK ABOUT OPEN DATA? THIS IS THE -- THE LAUNCHING PAD, IF YOU WANT TO CALL IT, FOR US. SO WHAT WE INITIATED, WE STARTED A PROCESS, WE STARTED A ROAD MAP. WE'RE VERY AWARE THAT WE WANTED TO INVOLVE OUR STAKEHOLDERS AS MUCH AS POSSIBLE, OUR USER COMMUNITY FOLKS. THE LAST OF DECEMBER, WE DID AN OPEN DATA ROUNDTABLE, WHICH WAS A VERY INTERESTING EXPERIENCE . THAT DOCUMENT HAS BEEN PUBLISHED, IT'S ON THE WEB. VERY INTERESTING FOR FOLKS TRY ING TO IT CREATE VALUE OUT OF OUR DATA IN OTHER WAYS BEFORE -- THERE WAS VISUALIZATION, THERE WAS COMPANY IES TRYING TO DO PORTFOLIO MANAGEMENT, GIVE ING A WAY TO MAKE A DECISION ON WHAT INTELLECTUAL PROPERTY YOU SHOULD KEEP OR NOT . WE ALSO PROVIDE ED SOME READ AHEAD MATERIALS, THAT WAS OUR OPEN DATA AND MOBILITY STRATEGY DOCUMENT. I ENCOURAGE YOU ALL TO READ IT, PROVIDE ANY INPUT YOU HAVE, IT'S IN DRAFT FORMAT, WE'D LOVE TO GO PUBLISH ON THAT. WE HAVE SINCE THIS TIME BEEN ABLE TO CREATE A -- 20 MONTHS WITH A GREAT TEAM AT THE USPTO, WE'VE NOW CREATE ADD NEW PORTFOLIO CALLED DATA ANALYTICS AND VISUAL SERVICES, ONE OF SIX PORTFOLIOS IN OUR AGENCY. WE'RE VERY EXCITE ED ABOUT IT, IT'S LAUNCHING, IT'S GOING TO CARRY WITH IT OPEN DATA AND BRING US INTO BIG DATA ANNUALLY ANALYTIC SPACE . SO FOR US, WE'RE JUST AT THE BEGINNING OF IT. I'M GOING TO GO TO OUR NEXT SLIDE, WHICH IS A HANDOUT YOU GUYS HAVE ON THE OPEN DATA ROAD MAP. SO WHAT I WANT TO DO IS DRAW YOUR ATTENTION QUICKLY IN THE EFFORT OF TIME. THE UPPER LEFT OF EACH -- SO ON TOP IS OUR OUT REACH SECTION, AND THAT'S WHAT WE TALK TALKED ABOUT MORE ROUNDTABLES, MORE HACKATHONS, WE'RE BUILDING A DEVELOPER WEBPAGE A GREAT HUB FOR FOLKS TO COME, TRYING TO BUILD THE API FACTORY AND REALLY HARNESS ON THAT. BUT I ALSO FIND VERY INTEREST INTERESTING WE HAVE A VERY TALENTED WORKFORCE. WE CREATED AN AFFINITY GROUP OF ONE OF A KIND, I BELIEVE, THE FEDERAL SPACE CALLED CODE, SO WE'RE STARTING WITH THE PEOPLE WHO DO THIS JOB FOR A LIVE ING. ON THE WEEKENDS , NE THEY HAVE FUN CODING. WHAT BETTER INFORMATION TO GIVE THEM BUT OUR OWN? SO THEY'RE A GREAT GROUP, GRACIOUS ENOUGH TO COME VISIT THEM, THEY WERE VERY, VERY APPRECIATIVE OF THAT. SO ON THE LOWER SIDE SIDE, ON THE UP HE LEFT FOR EACH OF THOSE SECTIONS, THERE'S SOMETHING CALLED PAIR BULK DATA. I WON'T BORE YOU WITH PATENT APPLICATION INFORMATION, RETRIEVAL INFORMATION. HOWEVER, THIS IS THE DOCUMENTS INSIDE THE PROCESS OF GETTING A PATENT. SO AS MICHELLE POINTED OUT, THE WAY IN LITIGATION, THE UNDERSTANDING AND THE METES AND BOUNDS OF AN ISSUE ED PATENT ARE HARNESSED FROM UNDERSTANDING HOW DID WE START AND HOW DID WE GET THERE? IT'S THE THE INBETWEEN. THOSE WERE THE DOCUMENTS I TALK ED ABOUT THAT WERE CONVERTED FROM TEXT TO IMAGE, STATEMENT ON THE RECORD. SO THAT INFORMATION WE HAVE YET TO BE ABLE TO -- WE WERE PROUD TO DO A WEBINAR AND RELEASE OUR VERY FIRST ON THE FAR LEFT -- DATA, IN AN API DOWNLOADABLE SYSTEM. IT'S NOW UP AND RUNNING. WE ALSO HAVE AN ASSIGNMENT SIMILAR WEBSITE THAT RUNS OFF AN API THAT WILL ALLOW SOMEONE TOKER TO SEARCH AND UNDERSTAND WHO THE OWNERS ARE OF A PARTICULAR APPLICATION. ONE OF THE THINGS MICHELLE WAS DISCUSSING THERE WAS ASSIGNMENT INFORMATION IS VOLUNTARY. SO WE WRESTLE WITH ANOTHER ISSUE, WHICH IS WE CAN'T FORCE FOLKS TO TELL US EXACTLY THAT INFORMATION. SO IN THAT, WHAT YOU SEE IS EACH -- DATA OCCURS IN FY16 AND 17, AND UNTIL WE GET TO 17, WHICH IS FULL SERVE SEARCHABLE TECH, HOW DO WE GET THERE? BECAUSE RIGHT NOW, WE'RE AT 15, WE NEED TO BE AT 17 BY EARLY NEXT YEAR. SO FOR US, THAT'S THE ASK, IS HOW DO WE GET OUR AGENCY ACCELERATED , HOW DO WE DO THIS GIVEN WHAT WE HAVE. I'VE SHARE ED WITH YOU OUR CHALLENGES. WE ARE UPGRADING OUR SYSTEMS, WE WILL HAVE NEXT GENERATION TOOLS COME ING IN THE NEXT FEW YEARS, SO IN CONCERT WITH THAT DEVELOPMENT, WE'RE TRYING TO BE CONSCIENTIOUS AND PUT THE SPIGOTS IN THERE FOR BIG DATA ANALYSIS LATER, BUT WE DON'T KNOW NOW, WHEN HE DON'T KNOW, BUT WE'RE DOING OUR BEST TO REALLY OPTIMIZE A BALANCE BETWEEN INSERTING THAT AND MAKING IT AVAILABLE IN THE FUTURE. SO WITH THAT, WE SEEK THE EXPERTISE FROM THE OUTSIDE TO UNDERSTAND WHAT MATTER MATTERS. WE'VE BEEN ABLE TO BREAK THIS OUT INTO THREE DIFFERENT AREAS AREAS, WHICH IS INGESTION, ANALYTICS AND VISUALIZATION, AND WE TALKED A LOT ABOUT VISUALIZATION, SO WHAT WE WANT TO DO IS INITIATE MORE FEEDBACK ON OUR OPEN DATA STRATEGY DOCUMENT, WE WANT TO LEARN MORE ON WHAT THE CUSTOMERS ARE ASKING FOR, WE WANT TO L EARN MORE ABOUT WHAT THEY NEED, AND WE WANT TO UNDERSTAND THE PERSONALITY, THE PEOPLE SIDE THAT JOY WAS TALKING ABOUT, HOW TO MAKE IT PERSONAL, WHY SHOULD SOMEONE ACTUALLY CARE. WELL, IF I'M IN THE PATENT BUSINESS, I SHOULD KNOW WHO ELSE IS IN IT, EASILY UNDERSTAND IT AND BE A PLAYER. I DON'T THINK THE BARRIER OF ENTRY SHOULD BE SO HIGH. AND AND A WAY FOR US TO REALLY UNDERSTAND THAT IS TO PERSONALIZE T SEE HOW SOMEONE COULD FIT INTO THAT PROCESS. WHAT WE WANT TO DO IS LAUNCH DIFFERENT WAYS FOR ASSISTANCE, WHETHER THAT'S DIFFERENT TYPES OF PUBLIC-PRIVATE PARTNERSHIPS, WE'RE VERY, VERY MUCH INTERESTED IN HOW TO DO THAT, SO WE WANT TO CONTINUALLY DRIVE DEVELOPMENT AND CREATE NEW CUSTOMER AND PRODUCTS AND DELIVER . THAT'S JUST OUR GOAL. >> HUE VERY MUCH PORE SHARE ING ALL THAT INFORMATION. THANKS FOR HELP US TO PREPARE. TO OUR EXPERTS HERE. >> YOU CAN SHARE THAT LINK TO THE WEB WEBINAR ON HOW TO USE THE API, IT IF YOU ALREADY HAVE, THAT WOULD BE GREAT. I WOULD LIKE TO POINT OUR DATA -- >> ABSOLUTELY. WE WILL SHARE THAT . ABSOLUTELY. >> THIS IS JUST KIND OF OFF THE WALL FROM HAVING LOOKED AT THINGS LIKE THAT PATENT APPLICATION THAT WAS UP THERE. FOR SOMEBODY WHO'S JUST COME ING AND THINKING OF STARTING SOMETHING, YOU REALLY NEED TO BE READY TO UNDERSTAND WHAT'S GOING ON, AND I THINK THAT PATENT ATTORNEYS MAYBE HAVE SOME KIND OF INCENTIVE FOR KEEPING IT THAT WAY. IS THERE ANY WAY TO -- OR ANY EFFORT TO BE ABLE TO MAKE THINGS A LITTLE MORE PLAIN LANGUAGE? IS THAT PART OF THIS OR ARE YOU REALLY THINKING MORE ABOUT THE INFRASTRUCTURE? >> THAT'S A TERRIFIC QUESTION. SO PLAIN ENGLISH, PLAIN LANGUAGE IS A GOVERNMENT-WIDE MANDATE, SO WE PROBABLY HAVE A VERY INTERESTING CHALLENGE IN THAT SUBJECT. BUT TO YOUR POINT ABOUT ATTORNEYS, YOU KNOW, WE REALLY LOOK AT WHAT WE'RE DOING AS A MARKET MAKER. I DON'T WANT US TO GET INTO THE BUSINESS OF MAKING PRODUCTS, SO OUR BELIEF IS THAT THE BETTER AND MORE SOPHISTICATED THE USER CAN COMMUNITY IS, THE BETTER THEY KNOW WHAT THEY'RE ASKING FOR. SO WHAT THAT TRANSLATES TO IS SOMEBODY WHO WANTS TO FILE A PATENT AND KNOWS MORE ABOUT WHAT THEY ARE ASKING, BECAUSE IT'S MORE COMMON KNOWLEDGE, THEY THINK THEY'RE GOING TO BE MORE EFFECTIVE IN THEIR FILE ING AND PROSECUTING, IT WILL COST THEM LESS, THEY WILL KNOW HOW TO WRITE THEIR OWN. TO YOUR POINT ABOUT ATTORNEYS FEEL LIKE HEY, THIS TAKING BUSINESS AWAY, THEY'RE ALSO GOING TO GET A MORE SOPHISTICATED CLIENT WHICH, YOU KNOW, AS SOMEONE WHO WAS AN EXAMINER, SCOTT AND I WERE BOTH EXAMINER, MANAGING SUPERVISOR, AND I CAN'T TELL YOU HOW MANY TIMES A ATTORNEY WOULD SAY THERE'S NO SLICE, THERE'S DIFFICULTY FOR ATTORNEYS TO UNDERSTAND THAT TECHNOLOGY, BECAUSE AS A SCIENTIST WHO SH I KNOW EVERYTHING ABOUT THIS THING , FOUR CORNERS, NOW YOU'VE GOT A TRANSLATOR, A PATENT ATTORNEY, I THINK I KNOW WHAT YOU'RE TALKING ABOUT, THEN YOU'VE GOT AN EXAMINER SAYING WHAT ARE YOU TALKING ABOUT? SO UNTIL WE GET THAT CONVERSATION BEU EE ED UP, I THINK IT'S ONLY BETTER. I MEAN, THAT'S THE BELIEF I HAVE HAVE. >> JUST A QUICK FOLLOW-UP THAT IT SEEMS TO ME THAT MOST USERS OF THE DATA RIGHT NOW WOULD BE THE PATENT ATTORNEYS, NOT AB INDIVIDUAL COME ING COME AN INDIVIDUAL COME ING IN. WHEN YOU GET FEEDBACK ABOUT THE DATA THAT YOU DELIVER, DOES IT COME MOSTLY FROM PATENT ATTORNEYS OR DO THEY -- ARE THEY KIND OF CLOSE LIPPED BECAUSE THEY MAYBE HAVE THEIR OWN SPECIAL WAYS OF USE ING YOUR TOOLS NOW AND THEY DON'T REALLY WANT OTHER ATTORNEYS TO FIND THAT OUT? >> IT'S A MIX . WE MADE SURE WE COVERED OUR USER COMMUNITY ACROSS THE BOARD, PRIVATE SECTOR FIRMS THAT DO VISH SAYS, TO THE INDIVIDUAL INVENTOR, MAKER ENTHUSIASTS. REALLY ACROSS -- WE'RE LOOKING AT REALLY ACROSS THE BOARD. BIG AND SMALL. >> I NEED MORE FOLLOW UP. BUT THE YOUNGSTERS WHO ARE COME ING IN AND DEVELOPING THINGS, WHAT DO THEY HAVE TO SAY ABOUT, YOU KNOW, THAT -- THIS KIND OF -- >> ANOTHER GREAT QUESTION. ANOTHER ONE OF THE GREAT PROGRAM S IN THE OFFICE OF THE UNDER DID SECRETARY IS THE CAN K THROUGH 12 OUTREACH PROGRAM. >> I WAS THINKING OF YOUNGSTERS BEING MORE LIKE THE 20-YEAR-OLD SET. >> WE ACTUALLY HAVE THE OFFICE OF INNOVATION DEVELOPMENT WHICH IS YOUR COLLEGE TO 25, 30 YEARS OLDS, SO THOSE ARE, I WILL SAY, ANYTHING NEAR COLLEGE IS VERY, VERY SOPHISTICATED SO WHEN YOU SAY YOUNGSTERS, I IMMEDIATELY THINK IN THAT BRACKET, VERY, VERY TALENTED, VERY SMART PEOPLE . SO WE REACH ALL SPECTRUMS. THE OUR ENGAGEMENT IS -- OUR DWOAL IS TO HAVE THAT UNDERSTOOD BY ALL. >> 8 KIND OF GOES BACK TO THAT DEM KRA DEMOCRATIZATION, HOW DO WE LOWER THE BAR, SO YOU CAN UNDERSTAND WHAT YOU'RE LOOKING AT. SIMPLY TO BASICALLY MAKE A BETTER PRODUCT THAT WE CAN THEN LOOK AT -- YOU LOOK AT. >> WITHOUT HAVE ING TO HIRE A LAWYER TO UNDERSTAND IT. >> THAT MAY BE. >> THAT MIGHT BE THE CASE. JOYCE ? THANK YOU FOR THE READ AHEAD MATERIALS, IT'S VERY HELPFUL, AND FOR YOUR PRESENTATION. I FOUND IT VERY HELPFUL TO HAVE A ROAD MAP -- >> WE DO AS WELL. >> I WAS LOOKING THROUGH THE ROAD MAPS AND THERE'S A LOT OF DELIVERABLE, IT LOOKS LIKE, AROUND APIs AND I THINK THIS IS MORE OF A TACTICAL QUESTION, HOW ARE ARE YOU APPROACHING FOR THE -- GOING TO MANAGE THE SHIFT FROM BULK TO API, HOW YOU'RE GOING TO DEAL WITH YOUR BULK REPOSITORY IES AND THEN HOW ARE YOU GOING TO MANAGE THE PROLIFERATION OF APIs -- POTENTIALLY AND SO JUST CURIOUS HOW YOU'RE HANDLE ING THAT. >> SO YEAH, SO I MENTIONED THE PORTFOLIO, THE DIGITAL DATA ANALYTICS AND DIGITAL SERVICES PORTFOLIO. THE GOAL THERE IN OUR AGENCY IS MATRIX-BASE ED FOR THE CIO SHOP SO IT'S VERY COMPLEX, IT'S A GREAT QUESTION ABOUT GOVERNANCE. WE ARE CREATING AN INTERNAL DATA GOVERNANCE BOARD MADE UP OF OUR EXECUTIVES TO NOT ONLY DEAL WITH PRIVACY SECURITY CONCERNS, IT IS AS WELL TO REALLY LOOK AT OKAY, WHERE WHERE'S OUR BEST VALUE? WHEN WE BRING IN DATA SCIENTIST, WHEN WE EXECUTE HOW ARE WE SPENDING AND WORK OG THN IN AN EFFECTIVE WAY? IT VERY CHALLENGING FOR US TO GET FOLKS TO EVANGELIZE AND UNDERSTAND THE VALUE OF APIs, AND TO GET US WAY AWAY FROM AN OPERATIONS AND -- WE'RE AGRES EVIDENTLY DEALING WITH THAT. I THINK WE MUST HAVE THAT -- WE FIGHT THAT QUESTION I THINK FIVE OR SIX TIMES A WEEK. >> IS IT DIFFERENT SUBGROUPS WITHIN YOUR AGENCY ARE CREATING THE THEIR APIs AND THIS IS GETTING IT TOGETHER OR IS IT YOUR HOPE TO BRING THEM IN TO API FOLDS OR -- >> VERY MUCH STITCHING TOGETHER . >> AT FIRST WE WERE JUST SCAVENGER HUNTING AND WE WERE L IKE OH, THERE'S ONE. >> IT FITS TOGETHER TO CREATE A LARGER ENTERPRISE DATA. EARK TECTS, SURE, PI WITH YOU , IN WHICH YOU CAN INTERNALIZE YOUR ORGANIZATION -- >> STANDARDIZATION, YOU OBVIOUSLY KNOW IT'S VERY DIFFICULT TO GET EVERYONE TO GO -- IF YOU COULD JUST STICK WITH THE STANDARD, WE COULD HAVE THE PUBLIC REALLY EP GAUGE ED GAUGE ENGAGED. >> WE HAVE A HYBRID OF CUSTOMERS . WE HAVE BULK CUSTOMERS, WHO WILL REMAIN BULK CUSTOMERS. AND WE HAVE OTHERS WHO ARE LOOKING FOR THE SMALL SUBSET DATASETS. SO WE'RE STILL LOOKING SO SUPPORT IN TERMS OF OUR DISSEMINATION ASPECTS. WE'RE LOOKING AT KIND OF -- TO COIN THE PHRASE, LOOKING AT OUR API DATASETS AS A MEANS TO PROVIDE THE BULK DATASETS. SO WHEN YOU ACTUALLY ARE ACCESSING THE BULK DATASETS, YOU MAY ACTUALLY BE LOOKING THROUGH OUR APIs AND GRABBING A CUSTOM DATASET OF ALL . . >> IN THE PROCESS OF SORT OF WHEN I LOOK AT THE OPEN DATA MOVEMENT BROADLY, NO ONE'S REALLY ADDRESSING THE DOCUMENT IN THIS DISSEMINATION VERY WELL, SO I THINK IF THAT'S AN OPPORTUNITY FOR YOU ALL TO POINT AWAY, THI DINK >> ARE YOU SPEAKING SORT OF -- OR JUST THE IMAGE FILES THAT WE DO? >> >> IMAGE FILES. >> DEFINITELY FOR US IT'S AN ONGOING STRATEGIC PLANNING BATTLE, ABSOLUTELY. WE WELL COMB WELCOME INPUT ON THAT. THAT'S ONE OF OUR CHALLENGES, TO THE GROUP. >> NEXT QUESTION FROM KEVIN, IF BY CHANCE THE CRUMBLE ING OF LUNCH, PLEASE LET IT BE A FUN DI DISTRACTION, WE'LL KEEP USE ING THE TIME. YOU MAY BE GETTING A SURPRISE HERE IN A FEW MINUTES. KEVIN, PLEASE. >> THANK YOU, TOM. CAN YOU TALK A LITTLE BIT ABOUT HOW YOU THINK MORE PROLIFIC SHARE ING OF YOUR DATA EXTERNALLY CAN HELP YOU STREAMLINE YOUR OPERATIONS IN INTERNALLY? FOR EXAMPLE, ARE YOU GUYS THINKING ABOUT MAYBE HUMAN MACHINE LEARNING, RUN THRAW THOSE PATENTS, TRY TO GET 95% OF THE WAY THROUGH MACHINE LEARNING, THEN USE YOUR AT THOUSAND APPLICATION EXAMINER S TO IT REVIEW THAT KIND OF LAST MILE? >> SO YES. I WILL -- IN FULL DISCLOA DISCLOSURE, WE ARE A UNION BASE ED GOVERNMENT AGENCY, OUR EXAMINERS ARE UNION BASE ED, SO THERE ARE SOME CHALLENGES IN TERMS OF ADOPTION RATES AND EVALUATION OF TECHNOLOGY. I WOULD SAY I MYSELF AM WORKING ON A PROJECT CALLED AUTOMATED PREEX-AMONGST, I THINK IS KIND OF WHAT YOU'RE TOUCHING ON. THERE'S AN RFI THAT JUST CLOSED, I BELIEVE IT WAS ACTUALLY -- IN ANY EVENT, IT'S OUT THERE. WE ARE AGGRESSIVELY HAVE ING THIS CONVERSATION, WHEN WHAT CAN WE DO TO PROVIDE THE OCEANS OF PRIOR ART, IS RISE ING. CONSTANTLY. SO WE NEED BEE BEACONS TO TELL YOU HOW ARE WE GOING TO SEARCH EVERY FOUR CORNER OF THIS EARTH TO TELL YOU BINTS LOOKED THROUGH BEFORE. THIS ISN'T A RESOURCE ALLOCATION. WE CAN GET MORE INFORMATION DIGESTED BEFORE THE EXAMINER. THE EXAMPLE EXAMINER IS ALWAYS THINKING THE HUMAN QUESTION, IS THIS NEW OR NOT NOT. NOT THE QUESTION OF DID I LOOK UNDER EVERY TABLE. SOME THINGS WE CAN AUTOMATICALLY, ABSOLUTELY THERE ARE SOME THINGS THAT WE CAN NOT. SO YOUR ANSWER IS YES, THAT'S WHY WE'RE VERY EXCITE ED . WE FEEL LIKE THIS IS A FRONTIER, THIS TO ME, I'M TREMENDOUSLY EXCITE ED TO SEE WHAT'S AROUND THE CORNER. WE SHARE A LITTLE BIT OF FEAR OF WE NEED TO BE MUCH FURTHER ALONG SO ONCE SOMETHING ACTUALLY ARRIVES, WE CAN USE IT. SO I HOPE THAT ANSWERED YOUR QUESTION . >> THE OTHER ISSUE KIND OF UNIQUE IN PATENTS IS RESEARCH PERSPECTIVE, YOU'RE NOT LOOKING FOR WHAT IS ALREADY THERE. SOME OF IT IS CLAIMING THAT THIS HAS NEVER BEEN DONE B. SO THE EXAMINER IS TRYING TO FIND SOMETHING WHICH IS BEING SAID. NEVER BEEN DONE BEFORE. VERSUS MORE TRADITIONAL KIND OF SEARCH, KNOW WHAT YOU'RE LOOKING FOR, YOU ASK FOR. >> THE ONUS IS ON US TO PROVE IT WRONG, RIGHT? >> THE THINK THE NEXT QUESTION WAS FROM -- >> DAN. >> YES. >> I FOUND THIS PRESENTATION REAL INTERESTING ESPECIALLY COP PING OFF THE LAST ONE BECAUSE IT SEEMS LIKE THERE'S THIS REAL TENSION AGENCY IES HAVE BETWEEN TRYING TO BE MORE OF A LAUNDRY PERSON, YOU -- ON THE LIBRARY SIDE SO THAT'S GOOD, THE CAN CONVERSATION. I GUESS MY MAIN QUESTION FOR YOU IS, ARE THERE -- ARE YOU THINKING ABOUT OTHER TYPES OF DATA SOURCES THAT YOU'D BE INTERESTED IN -- IN PARTICULAR I'M THINKING IN THIS CASE JUDICIAL DATA, VERY RELEVANT. WHEN I LOOK THROUGH THE SLIDES -- THINKING ABOUT THE DID YOU PROCESSING SYSTEM, I WAS WONDERING IF YOU INTEND TO MAKE THAT DATA ALSO -- >> REVIEW PROCESSING? >> YEAH, LIKE THE CASE FILES. >> SO THAT IS PAIR. THAT ACRONYM I SAID EARLIER -- OH, F ORGET IT, DON'T WORRY ABOUT IT, IT'S THAT ONE. SO YES, THE P ATENT PROSECUTION DATA. THAT'S ALL THE ITERATIVE POINTS ALONG THE WAY FROM WHICH SOMEONE HAS MADE A STATEMENT. SO THAT'S THE ONE I WANTED TO POINT OUT AND SAY -- JANUARY NEXT YEAR. SO YES, THAT'S THAT AREA. >> WHAT ABOUT THE BROADER KIND OF JUDICIAL -- >> ABSOLUTELY. THE OFFICE OF THE CHIEF ECONOMIST THAT WE HAVE AT THE U USPTO, WHICH IS A GREAT INTERNAL USER OF OUR DATA, GROUP, HAS ALSO DONE SOME WORK IN THE SPACE AND WE HAVE OFTEN BEEN ASKED, AND I ACTUALLY BELIEVE OF THAT -- CONFIRM IN LEGISLATION, THERE IS A REQUIREMENT THAT WE PROVIDE WHETHER OR NOT A PATENT WOULD BE IN LITIGATION OR NOT. THIS WOULD BE YOUR PACER TYPE DATA, AND WE ARE ACTIVELY SEEKING WORK ON THAT, IN FACT, I BELIEVE WE'RE IN DISCUSSIONS WITH NPIS ABOUT HOW CAN WE ORCHESTRATE AWAY TO ACCELERATE THIS PROCESS PROCESS, HOW CAN WE CONNECT IT T . BECAUSE ONE OF OUR GOALS IS TO ULTIMATELY HAVE WHAT WE CALL -- I LIKE TO COME UP WITH GAMES BEFORE THEY'RE REALLY VALIDATED SO THE TRADEMARK SIDE OF THE HOUSE MAY NOT BE HAPPY WITH IT, BUT IN ANY EVENT, THE GOAL BUTTON GOLD BUTTON. YOU KNOW EXACTLY WHAT YOUR CURRENT STATE OF HEALTH IS. SO WHY CAN'T WE JUST ANSWER THE QUESTION, WHAT'S THE CURRENT STATE OF A PATENT, WHETHER IT'S THROUGH THE PATENT TRIAL APPEAL BOARD, WHICH WE HAVE INTERNAL TO OUR AGENCY, SO THE EXTERNAL CORE SYSTEM THAT SAYS THIS CLAIM HAS BEEN -- SO WHY CAN'T I GET A CURRENT STATE OF A PATENT? WE WRESTLE WITH THAT CHALLENGE QUITE OFTEN. I MEAN, THERE'S LEGAL RAM IT FIX AND OTHER HURDLES, I COULD GO ON AND ON WITH THE CHALLENGES, WITH YOU I LIKE TO FOCUS ON WHAT 'S THE GOAL, HOW CAN WE GET THERE, WHETHER IT'S US PROVIDE ING BETTER DATA, CONNECTING IT TO ANOTHER OTHER DATA, AND THE A AND A THIRD PARTY PARTY -- >> IS THAT IN YOUR TIMELINE? >> IT'S CURRENTLY BEING WORKED ON, YES. IT IT IS ONE OF OUR -- TO EXECUTE OFF OF. AND THIS -- IT'S NOT ON HERE EXACTLY, BUT YOU KNOW, IT IS ONE THAT WE DISCUSS AND TALK ABOUT UNDER NE GESH YAITION. >> LIKE NEW PRODUCT DEVELOPMENT . YOU DEBATE OVER FEATURES. >> SO WHAT WE'LL DO HERE WITH THE INTEREST OF SOME OF THE THINGS THAT ARE GOING TO FOLLOW, AGAIN THAT FANTASTIC DISTRACTION, NOT ONLY DO WE HAVE SOME ROCK STAR DATA EVALUATOR, WE'RE GOING TO HAVE SOME COUNTRY ROCK STARS LITERALLY PERFORMING RIGHT OVER THERE IN A FEW MINUTES, SO WHAT I'D LIKE TO DO, I'LL LET -- I'LL ASK MAYBE FOR FINAL TWO COMMENTS COMMENTS, AND THEN WE'LL ADJOURN TO THE NEXT PORTION OF THE AGENDA, WE'LL PROVIDE AN OPPORTUNITY TO PROVIDE SPECIFIC FEEDBACK AND RECOMMENDATIONS ON ON THE PATENT DATA AFTER LUNCH, SO WE'LL BASICALLY KIND OF LOOK AT AFTERWARDS, OPPORTUNITY TO PROVIDE FEEDBACK. BEFORE WE GET TO THE FUN THAT'S GOING TO HAPPEN AFTERWARDS, LET'S GET OUR FINAL TWO COMMENTS OUT SO STAN? APPRECIATE THAT. THEN WE'LL GO TO THE NEXT PART OF THE AGENDA. >> I WAS JUST TRYING TO THINK THROUGH THE FEASIBILITY OF SOME OF WHAT YOU'RE DESCRIBING ABOUT TRYING TO -- I CERTAINLY UNDERSTAND WHY UNDERSTANDING WHY IT'S IMPORTANT, IT IS VERY HARD RIGHT NOW. SCOTT, YOUR POINT ABOUT KIND OF TRYING TO FIND THE DOG THAT DIDN'T PARK IS EXACTLY RIGHT. YOU'RE FINDING THE LAST NEED NEEDLE IN THE HAYSTACK. BUT IT'S ACTUALLY NOT -- IT'S NOT KREAS TO THINK THAT ACTUALLY THE PROCESS IS IT'S KIND OF ORGANIZE ED NOW, IF YOU ALLOW -- PUSHED THAT ON TO PARTIES THAT ARE MOST INTERESTED IN IT, IN TAKING THE LITIGATION , WHERE THEN THEY'RE MOTIVATED TO SAY ACTUALLY THAT IS PRIOR ART AND THAT PATENT WAS VALIDATED. TROUBLE IS IT'S JUST SO EX-PEN EXPENSIVE TO DO THAT, SO THERE'S A LOT OF INCENTIVE TO CREATE A PA THEANT IS JUST PATENT THAT IS JUST -- TO PUT A PATENT OUT IT THERE AND GET IT, CAN CHALLENGE ME OUT IT, YOU USE THAT FOR INFRINGEMENT, SO I'M JUST WONDERING, KAINT THINK OF ANY WAY TO LOWER THE LITIGATION COST. MAYBE A MEDIATION PROCESS WHERE YOU HAVE PATENT AND YOU JUST AGREE TO ADD ADMINISTRATIVE REVIEW THAT'S JUST SO LOW, THEN YOU CAN SAY I'M LOOKING AT THIS THING AND ACTUALLY -- BUT THE PROBLEM ISN'T JUST SEARCHING PRIOR PATENTS, FOR PRIOR ART, YOU HAVE TO SEARCH -- IT'S ALL PRIOR KNOWLEDGE. SO -- >> IT'S REALLY HARD. >> SO THERE'S A COUPLE THINGS IN THERE, SOME WORK ON CROWD SOURCING AND THIRD PARTY FILE ING. SO WE OBVIOUSLY ARE HELD TO LEGAL -- ALL SORTS OF LEGAL STATUTES ON HOW AND WHEN SOMEBODY FROM THE THIRD PARTY COULD FILE, LET'S SAY SWUB KNOWS ABOUT A PARTICULAR PRIOR ART THAT COULD BE APPLIED IN AN APPLICATION. YOU KNOW, THE BEHAVIOR SIDE OF THIS IS A BIT MORE COMPLEX. BECAUSE AS MICHELLE TALKED ABOUT AND I.P. FOCUSED, FORTUNE 500 COMPANY IES, THE S, THERE'S STRATEGY TO COULD VET TING INFORMATION AS WELL. SO YOU DO HAVE TO WRESTLE WITH THE FACT THAT IT FEELS LIKE EVERYBODY WANTS THAT, AND THE INFAMOUS -- BUT I DON'T WANT THAT AGAINST ME. I'M NOT GOING TO PLAY MY CARDS BUT I WANT YOU TO PLAY ALL YOURS. SO I'D LIKE TO LOOK AT IT ONE LEVEL HIGHER, WHICH IS AS A GOVERNMENT AGENCY, WHO ARE WE SERVE ING? WE'RE SERVE ING THE AMERICAN PUBLIC. SO THAT INDIVIDUAL WILL BE BEST SERVE ED IF WE DELIVER ON THE HIGHEST QUALITY PATENT. AS SHE TALKED ABOUT, DID THEY KNOW ANYTHING ABOUT PATENTS OR NOT, IS THAT REALLY THE POINT. THE POINT IS BIGGER THAN JUST OUR USER COMMUNITY, THE I.P. ATTORNEYS, THE INVENTOR. IT'S THE REALLY THE PUBLIC. THAT'S WHO WE REALLY SERVE. SO WITH THAT SAID, IT GETS FLEX, WE CAN ONLY CREATE SYSTEMS TO PROMOTE THAT. SPECIFICALLY ABOUT REDUCING LITIGATION COSTS, IT'S HARD. I'VE HEARD IT SAID BEFORE , IT'S DIFFICULT TO LEGISLATE THAT BEHAVIOR. IT'S AN ADJUSTMENT, IT'S YOU'RE REALLY LOOKING AT WHAT'S THE COST BENEFIT OF PATENT LITIGATION. IT'S CLEARLY RISE ING TO THE LEVEL THAT IT'S AN EVERYDAY CONVERSATION . AT A COCKTAIL PARTY, I WORK THE IT AT THE PATENT OFFICE OFFICE, I WORKED AT NIKE, THEY WERE LIKE, THE PATTERN DEPARTMENT. IT WAS LIKE, OKAY, LET'S READDRESS AND RECALIBRATE HERE. SO IT'S GREAT THAT IT'S PART OF EVERYONE'S CONVERSATION, BUT I THINK WE OWE THE PUBLIC, YOU KNOW, TO PROVIDE A BETTER QUALITY PRODUCT. AND BY -- IT'S GOING TO OFSET ULTIMATELY ISSUE , IT WILL CURTAIL IT. >> OKAY. TOM AND SCOTT, THANK YOU SO VERY MUCH FOR THAT. WHAT'S GOING TO HAPPEN NOW, WE'RE GOING TO BASICALLY SEE A BIT OF A LIVE SHOW SHOW, THEN WE'RE GOING TO ASK THE MEMBERS -- QUICK OPPORTUNITY TO SPHRECH STRETCH OUR LEGS . THERE'S LUNCH IN THE BACK PORTION TO MY LEFT, BASICALLY WHEN WE FIRST WALKED IN. WHAT I'LL ASK THE MEMBERS IS AFTER THE SHOW, KIM WILL BE OUR ESCORT IN A SECRETARY SECOND HERE. PICK UP YOUR LUNCH AND EAT IT HERE AT THE TABLE, BECAUSE WE'RE GOING TO HAVE A WORKING LUNCH, AND HAVE A FEW MORE SESSIONS WHILE WE'RE BACK HERE. BUT I'LL TURN IT OVER NOW TO KIM TO TAKE US OUT OF HERE. >> SURE. SO THIS IS A CONCERT FOR EMPLOYEES, WE RESERVE ED SEATS FORT COUNCIL MEMO BRS OUT THERE, INVITE YOU TO COME TO THE CONCERT AS WELL AS INVITE THE PUBLIC TO COME TO THE CONCERT. HOWEVER, I AM RESPONSIBLE FOR YOU. THIS IS AN INTEL SECURE FACILITY. SO I NEED US TO STAY TOGETHER. WE WILL HAVE SECURITY ES ESCORTS AND OTHER THAN BETWEEN HERE AND THE CONCERT VENUE, WHICH IS 100 YARDS, PLEASE DO NOT LEAVE THAT AREA . IF YOU'RE NOT INTERESTED IN THE CONCERT, THAT'S FINE FINE. AND YOU CAN, YOU KNOW, START YOUR LUNCH AND WE'LL BE BACK IN 20, 25 MINUTES. >> ALL RIGHT. [BREAK] : ... >> GOOD AFTERNOON. IF I COULD HAVE ALL THE MEMBERS BACK AT THE TABLE TABLE, WE'LL CONTINUE THE AGENDA. I ENCOURAGE FOLKS TO CONTINUE EATING WHILE YOU COME ON BACK TO THE TABLE. SO FOR THE FOLKS THAT ARE BACK , LET'S GO AHEAD AND GET STARTED , AND THEN WE'LL CONTINUE WITH THE OTHER STRAGGLERS. ESPECIALLY THE LITTLE QUICHE FRUIT THINGS THAT ARE I AMAZING. I'VE GOT TO SAY, RIGHT ? SO YES, WE DID BRING LIVE MUSIC TO A CONGRESSIONALLY MANDATED FEDERAL ADVISORY, THAT'S HOW WE DO THINGS AT COMMERCE GOV. WE'LL ALSO PROVIDE AN OPPORTUNITY FOR SOME OF YOU TO DEMONSTRATE YOUR DATA EXPERTISE, LOOKING AT THE MEMBERS AT THE TABLE, WANTED TO PROVIDE A LITTLE BIT OF A COMPETITION, A CHALLENGE, IF YOU WOULD, TO SEE WHO ACTUALLY READ ALL THE READ- AHEAD MATERIALS. SO THIS IS ONE SET OF SLIDES THAT WE DID NOT EMAIL YOU BECAUSE THAT WOULD JUST GIVE IT TOO MUCH -- WHAT'S THAT? I APPRECIATE THAT. WE'LL GIVE YOU A CHANCE TO SEE HOW MUCH YOU KNOW ABOUT COMMERCE DATA AND ALSO A LARGE ORGANIZATION. WE'LL HAVE A LITTLE -- SHOUT OUT THE ANSWERS, RAISE YOUR CARD IF YOU FEEL SO INCLINE ED, WE'LL SEE WHO KNOWS THE MOST ABOUT WHAT WE'RE TRYING TO DO HERE. SO 10 QUESTIONS, BIG PRIZE, I THINK I'M ALLOWED TO SAY THAT. COMMITTEE RULES. BIG PRIZE, NON-MONETARY PRIZE TO THE MEMBER THAT CAN ANSWER THE MOST QUESTIONS CORRECTLY. WE'LL START WITH THE FIRST QUESTION. HOW MANY BUREAUS WITHIN THE DEPARTMENT OF COMMERCE? TOO MANY? WRONG ANSWER. YOU CAN'T GO WRONG. 12 SAYS JOY, CONGRATULATIONS, JOY. OK. BRAVO, BRAVO. ONE TO THE CITY -- CIVIC LEADER. ALL RIGHT. ANY GUESSES HERE? PERHAPS SOME FOLKS OF THE WEATHER PERSUASION? ANY ESTIMATES AS TO HOW MUCH OF YOUR FEDERAL TAX DOLLARS ARE SPENT? PUBLIC INFORMATION. THE FISCAL YEAR ENACTED BUDGET OF THE NATIONAL ATMOSPHERIC ADMINISTRATION? GOOGLE ING DOES NOT HELP. SEARCHING IS NOT GOING TO HELP YOU GET THAT ANSWER. ANY GUESS GUESSES? BILL? >> FIVE? >> FIVE? 5.4 BILLION. WOW. BRAVO. SOMEBODY KNOWS THE WAY OUR TAX DOLLARS ARE BEING SPENT. VERY IMPRESSIVE. I WAS WAY OFF ON THAT ONE MYSELF. OKAY. MOVE ING RIGHT ALONG. WHO IS THIS PERSON? THE VISUAL QUIZ, VISUAL TRIVIA. A LITTLE HARD TO SEE ON THE CENTER PANEL. THE SIDE PANEL IS A LITTLE EASIER. NO GUESSES? I'LL OPEN IT UP TO SOME MEMBERS OF THE AUDIENCE, THE PUBLIC. BRUCE ANDREWS, DEPUTY SECRETARY BRUCE ANDREWS, THE NUMBER TWO AT THE DEPARTMENT OF COMMERCE BEHIND SECRETARY PENNY PRITZKER, WHO, OF COURSE, YOU ALL HEARD SPEAK AT THE LAST C CDAC. WE OWE A DEGREE OF GRATITUDE FOR HIS SUPPORT TO MAKE THIS ENTIRE EVENT POSSIBLE. MOVE ING RIGHT ALONG. INSPIRE ED BY OUR PATENT PRESENTERS WITH THE KEYWORDS AND TRICKY PHRASES THAT MAKE INTELLECTUAL PROPERTY SO IMPORTANT AND SO COMPLEX. ANY GUESSES AS TO WHICH COMPANY OWES THEIR SUCCESS AT LEAST TO SOME EXTENT TO THIS ONE SENTENCE? I HAVE ONE CLICK , I HAVE AMAZON. AMAZON. I THINK JOY, AGAIN, WITH TWO CORRECT ANSWERS. FAIR POINT. ALL RIGHT. THAT'S A LONG ONE. ANOTHER ONE HERE. ANY GUESSES ON THIS ONE? IT'S A LONG SENTENCE, SO FEEL FREE TO TAKE YOUR TIME. WOW. PRICELINE. I WAS GOING TO SAY -- SO LAST KEY -- REALLY SMALL TEXT. I'LL WAIT A LITTLE LONGER ON THIS ONE. TWO EBAYS, I THINK. WAS THAT CHRIS AND JOY? ANYBODY ELSE? EBAY. SOMEBODY DID THE READ-AHEAD. ALL RIGHT. OKAY . ANOTHER FUN FACT OF TRIVIA, WHAT DAY OF THE WEEK ARE ALL PATENTS ISSUE ED? ANYONE ELSE WANT TO VENTURE? SEE IF YOU CAN DETHRONE JOY FROM HER TRIVIA MASTERING? GO BACK. TUESDAYS, ? ALMOST AT THE FINAL PIECE HERE, FOR YOU TO GET MORE POINTS THAN JOY. FOR HOW LONG HAVE WOMEN HAD MORE BACHELOR'S BACHELOR'S DEGREES THAN MEN IN THE UNITED STATES? SEVEN YEARS? I HEAR SEVEN YEARS? THANK THE CENSUS BUREAU FOR THIS INFORMATION. ANY OTHER GUESSES? I HEARD 22, FROM THE BACK, FROM THE PUBLIC? AT LEAST TWO DECADES. AS LEAST SINCE TWO DECADES AGO THAT WE STARTED TO MEASURE THAT. QUESTION NUMBER NINE, TRUE/FALSE. FOR U.S. KIDS UNDER THE AGE OF 5, WE ARE A MAJORITY/MINORITY? A FINE TERM BUT I THINK YOU CAN FIGURE IT OUT. THAT WOULD COUNT, YEAH. SO IS IT TRUE OR FALSE? A COUPLE TRUES . ALL RIGHT. THE ANSWER IS TRUE. ALL KIDS BY 2020 IN THE UNITED STATES OF AMERICA, BY 2044. AND LAST QUESTION, WHO IS THE ONE PERSON, THE ONE MEMBER MISSING FROM THIS PHOTO? DEM JEN PAHLKA. SHE SENDS HER REGRETS, NOT ABLE TO MAKE THESE MEETINGS SO FAR. WE WERE VERY EXCITE ED TO HAVE HER LEAD A DISCUSSION THIS AFTERNOON AROUND TALENT, TALENT RETENTION , RECRUITING FOLKS TO WORK NOT JUST IN THE FEDERAL GOVERNMENT BUT FROM HER PERSPECTIVE REALLY ALL GOVERNMENTS FOR THAT MATTER, AND WE REGRET HER ABSENCE BUT WE WERE ABLE TO PULL IN SOME OTHER EXTRAORDINARY EXPERTS TO MODERATE THAT DISCUSSION AND WE'LL BE GETTING TO THAT SHORTLY . THERE YOU GO. CONGRATULATIONS, JOY. BRAVO. BEST KNOWLEDGE OF THE DEPARTMENT OF COMMERCE DATA AND ITS OPERATIONS. OKAY. SO WHERE WE LEFT OFF BEFORE LUNCH WAS BASICALLY ON THE PATENT AND TRADEMARK OFFICE, PRESENTATION OF SOME OF THEIR INFORMATION PRODUCTS. PER THE AGENDA, OBJEC TIVE FOR THAT SESSION WAS TO -- I'LL BE LIT LITERAL AGAIN HERE. WITH A DEEP DIVE INTO THE PTO DATA, ELICITED DOCUMENT FEEDBACK, ALLOWING STAKEHOLDERS TO RECEIVE ADVICE ON PARTICULAR PRODUCTS, BUT NOW WE'RE TALKING ABOUT A DIFFERENT TYPE OF PRODUCT OR EVEN A DIFFERENT SET OF INFORMATION DATA IT TESTIFY SELF, SO TO THE EXTENT THAT WE HAD A MINI DEMO OF THIS INCOME PRODUCT OR INITIATIVE, I THINK IT'S EQUALLY VALUABLE TO LOOK AT THE ROAD M AP THAT TOM AND SCOTT AND A NUMBER OF OTHER FOLKS ARE LEADING TO SEE AS BASICALLY A STRATEGY FOR EXECUTING AND DEPLOYING A MORE EFFECTIVE SET OF DATA OPERATIONS. SO I THINK IT'S EQUALLY SUBJECT TO YOUR FEEDBACK, YOU HAD IT AS A READ- AHEAD, YOU SAW THE ONE SLEED SUMMARY. I'LL OPEN IT UP AT THIS IT POINT FOR JUST A BRIEF PERIOD OF COMMENT, FEEDBACK TO TOM AND SCOTT, AND AFTERWARDS WE'LL KICKBACK IN TO THE REST OF THE AGENDA. THAT SOUNDS GOOD TO EVERYBODY? OKAY. SO WHO WOULD LIKE TO PROVIDE SOME FEEDBACK TO TOM AND SCOTT TO START? KARIN. >> IT'S REALLY HARD TO TOP THE PREVIOUS -- WHAT I WAS RECALL ING FROM JUST BEFORE WE WENT OUTSIDE WAS SOMETHING THAT YOU SAID TOWARDS THE END OF COMMENTS WAS ABOUT THE CHALLENGE OF LINGUISTICS AND THAT THAT'S A REAL -- A REAL INTERESTING AREA FOR DEVELOPMENT, AND I WAS WONDERING IT IF IT YOU HAVE ALREADY, AND YOU MIGHT HAVE ALREADY ADDRESSED THIS IN SOME OTHER MATERIALS AND I JUST HAVEN'T SEEN, DO YOU HAVE SOME STANDARD DATASETS THAT PEOPLE CAN USE TO RESEARCH ON WHERE THEY'VE BEEN ANNOTATE ED A LITTLE BIT WITH WHAT THE THINGS ARE ARE, THE CONNECTIONS BETWEEN VARIOUS PARTS OF THE DATA AND HOW -- AND -- YOU MENTIONED IT SORT OF BEING ITS OWN LITTLE -- THE LANGUAGE BEING ITS OWN LITTLE THING . >> WE'RE NOT PARTICULARLY FAR ALONG ON THIS AREA SO THE SHORT ANSWER IS WE DON'T HAVE A LOT CURRENTLY. WE JUST HAVE THE LARGE 7, 8 TERABIT FILE THAT HAS EVERYTHING IN IT. SO WE'RE AGGRESSIVELY WORKING TO GET TO THAT POINT, LIKE I MENTIONED BEFORE, THERE'S A COUPLE DIFFERENT PROGRAMS THAT WE'RE WORKING ON THAT REVOLVE AROUND SEARCH TOOLS SO THERE WILL EVENTUALLY BE THAT ACCESS. I THINK WE HAVE A RELEASE, WE JUST DISCUSSED YESTERDAY ABOUT ADH RELEASE IN THE FALL, SO BY JANUARY -- PUBLICLY IN JANUARY. THERE WILL BE THE ABILITY TO DO PG PUBS AND PG GRANTS, SO GRANTS ARE ISSUE ED PATENTS, PG PUBS ARE THE SHORT STORY, AFTER 18 MONTHS THEY'RE PUBLISHED AS IS. THEY'RE THE CLOSEST TO WHAT YOU'LL SEE AS ORIGINALLY FILE ED. SO IT'S COME ING.>> I WAS JUST GOING TO SAY, I THINK THAT WOULD BE A REALLY EXCITE ING OPPORTUNITY TO GET COMMUNITY ENGAGEMENT, IS HAVE ING SOME KIND OF A COMPETITION OR CHALLENGE THAT SAYS HERE'S A DATASET WHERE YOU SORT OF KNOW WHAT THE EXPERTS WOULD HAVE SAID ABOUT IT, AND SEE IF CREATIVE PEOPLE COULD COME UP WITH A WAY TO REGENERATE SOMETHING CLOSE TO THE EXPERT OPINION. >> THAT'S GREAT. GREAT IDEA. WE HAVE THE ABILITY TO TAKE AN EXPIRE ED PATENT, POTENTIALLY ONE THAT WAS ABANDON ED, WHICH IS YOUR COURSE OF ACTION OTHER THAN BEING ISSUED, AND WE COULD RUN ALGORITHMS AND SEE IF THE ALGORITHM FINDS THE SAME PRIORITY AS THE EXAMINER DID. I THINK THAT'S WHAT YOU'RE SAYING. GREAT IDEA . >> OKAY. I APPRECIATE THAT. JOY . >> JUST A QUESTION MORE THAN ANYTHING . HOW DO YOU SEE YOUR OPEN DATA STRATEGY AS INTEGRATING OTHER, IF ANY, DATA STRATEGY IES AND THE PATENT OFFICE? MY EXPERIENCE IS THAT OPEN DATA CAN BE A -- OFF TO THE SIDE AND IT'S NOT INTEGRATED INTO SORT OF OTHER DATA WORK ACROSS ENTITY . SO JUST CURIOUS IF YOU COULD COMMENT ON THAT. >> SURE. SO WE LIVE IN A UNIQUE TIME FRAME FOR THE USPTO. THE NEXT GENERATION EXAMINATION TOOL ARE BEING RELEASED CALENDAR YEAR NEXT YEAR YEAR, SO IN CONCERT WITH THAT I.T. DEVELOPMENT, THE STREAT GEE IS TO BE OPTIMALLY INVOLVE ED, AND OF COURSE AS MANY PEOPLE NO, ADDED REQUIREMENTS JUST SLOW IS DOWN, BUT WE DON'T WANT TO BE LOOKED AT AS A DRAG ON THE PROCESS, WE'RE LOOKING AT BEING AN EFFECTIVE WAY TO AUGMENT THE PROCESS. SO GREAT QUESTION, GREAT POINT, SO WE'VE DEVELOP DEVELOPED A PORTFOLIO, WE'VE DEVELOPED A LOT OF AWARENESS AND OUR CIO SHOP IS VERY INVOLVE ED AND SUPPORTIVE. >> THE THINGS YOU NEED FOR OPEN DATA ARE THE THINGS THEY SHOULD EXPECT ANYWAY OUT OF THEIR TECH IT NOLG TECHNOLOGY PROJECT, WHICH IS REALLY STRONG IN READY ACCESS TO THEIR OWN DATA. AND SO I WOULD ALSO BE THINKING NOT THROUGH JUST THE TECHNICAL IMPLICATIONS BUT THE CONTRACTUAL IMPLICATIONS AS YOU ACQUIRE SYSTEMS TO DO THAT. I'M ACTUALLY WORKING WITH SOME FOLKS OVER AT THE SUNLIGHT FOUNDATION AND SOME OTHER PLACES AROUND THE CONTRACTUAL TERMS TO PUT INTO THOSE SORT OF FUTURE I.T. CONTRACTS TO ENSURE THE SORT OF LIQUIDITY AND ACCESS TO YOUR OWN DATA. >> TERRIFIC POINT. THAT'S ONE OF THE THINGS ON THE STLT SIDE, WE HAVE THIS CONVERSATION MANY TIMES, BUT PART OF OUR ROLE HERE IS TO EVANGELIZE, AND WHAT'S BEEN GREAT TODAY I WANT TO SHARE WITH YOU GUYS IS A LOT OF VALIDATION I THINK WE'RE GETTING OUT OF THE EFFORTS THAT WE'RE DOING, SO YOU GUYS ARE ASKING QUESTIONS THAT REALLY VALIDATE WHERE WE'RE HEADED, THE RIGHT WAY TO GO. SO WE KNOW WHERE TO CHANNEL OUR RESOURCES. VERY GOOD POINT. >> OTHER PIECES OF FEEDBACK, COMMENTS, QUESTIONS? OKAY. TOM, SCOTT, THANK YOU SO MUCH FOR BEING HERE. WHAT WE'LL DO -- >> THANK YOU ALL FOR HAVE ING US. >> APPRECIATE IT. OK. SO WHAT WE'RE GOING TO DO NOW, WE'RE GOING TO GO TO THE NECK PORTION OF THE AGENDA, AND DON'T WORRY IF WE'RE A FEW MINUTES BEHIND THE PRINTED CALENDAR, WE HAVE A MASTER PLAN TO MAKE IT ALL WORK. SO WHAT WE'LL DO IS I'LL ACTUALLY BRING UP THE SLIDES FOR THE NEXT PRESENTER, AND I KNOW SOME FOLKS IN THE BACK MAYBE ARE PULL PULLING IT UP, WE'LL ALSO ASK OUR NEXT SET OF FOLKS TO COME TO THE TABLE. WE'RE GOING TO MOVE TO KIND OF A DIFFERENT SET OF APPROACHES. THE FIRST TWO SESSIONS WERE BASICALLY DEEP DIVES INTO INCOME AND PATENT INFORMATION, ADD THEN SORT OF THE PRODUCTS AND SERVICES AROUND THAT PROVIDE ING OPPORTUNITY FOR FEEDBACK. THE AFTERNOON SESSION HAS A SLIGHTLY DIFFERENT APROA. WE'RE GOING TO TALK MORE ABOUT, I'LL SAY, APPROACHES AND OPPORTUNITIES VERSUS THE DATA ITSELF. THE AFTERNOON SESSION WHERE WE TALK ABOUT WORKFORCE AND SKILLS, WE'RE GOING TO TALK ABOUT PUBLIC -PRIVATE PARTNERSHIPS, THEN WE'RE GOING TO HAVE A PUBLIC COMMENT PERIOD AND THAT'S BASICALLY THE HOME STRETCH. OF SO FOR THE WORKFORCE AND SKILLS SESSION, WE HAVE A COUPLE OF FOLKS HERE TO TELL BASICALLY -- SHARE A COUPLE CASE STUDY, SOME SPECIFIC STORY IES ON THE WAY WE'RE APPROACHING THIS LARGER PROBLEM, THIS LARGER OPPORTUNITY OF BRINGING THE BEST AND THE BRIGHTEST FOLKS TO COME INTO GOVERNMENT SERVICE, KEEPING THOSE THAT HAVE THOSE SKILLS TO REMAIN IN GOVERNMENT SERVICE IN THE RIGHT WAY, AND ALSO THE REWARDS THAT GO ALONG WITH THAT AND BUILDING UP OUR OWN CAPACITY INTERNALLY TO FIND AND RETAIN THOSE CAPABILITIES WITHIN GOVERNMENT. SO WE HAVE ASKED HILLARY HARTLEY, A CO-FOUNDER FOR AN ORGANIZATION CALLED 18F, IT TO SHARE A CASE STUDY. I'LL ACTUALLY SHARE A LITTLE ANNOUNCEMENT RIGHT AFTERWARDS, THEN WE'LL OPEN IT UP FOR DISCUSSION. SO HILLARY, YOU WANT TO INTRODUCE YOUR GUEST AS WELL AND KICK IT OFF ? >> HELLO, EVERYONE. I'LL HI HILLARY HARTLEY, CURRENTLY WORKING OUT OF 18F SERVICE OFFICE RIGHT DOWNTOWN AT THE CIVIC CENTER. WITH ME IS STEPHANIE RIVERA. I'M GOING TO GIVE YOU A SHORT PRESENTATION AND THEN STEPHANIE WILL BE HAPPY TO IT TAKE ANY QUESTIONS AND WE'RE ALSO GOING TO HAVE A LITTLE BIT OF A DISCUSSION . THIS IS A HIGH LEVEL OVERVIEW TO GIVE YOU A LITTLE BACKGROUND ABOUT WHAT 18 IF IS 18F IS, HOW WE CAME ABOUT AND WHAT IT IS WE FOCUS ON AS A TEAM . MAYBE. >> JUST VERY BRIEFLY, IN THE BEGINNING, 18F STARTED REALLY KIND OF GREW OUT OF THE PRESIDENTIAL INNOVATION FELLOWSHIP OF WHICH IAN IS AN ALUM, I AM AN ALUM. THE HYPOTHESIS THERE, IF YOU THINK OF THIS AS AN MVP AROUND -- REALLY AROUND TALENT, AROUND -- WHAT IS MAYBE FUNDAMENTALLY A PEOPLE PROBLEM WITHIN GOVERNMENT . SO THE PIF PROGRAM REALLY WAS THIS INITIATIVE STARTED IN 2012 DURING THE BEST, BRIGHTEST FOLKS FROM THE TECHNOLOGY INDUSTRY INTO GOVERNMENT FOR SHORT TOURS OF DUTY TO WORK ON PROJECTS THAT HAD THE POTENTIAL TO SAVE LIVES , SAVE TAX MAYOR TAXPAYER MONEY, FUEL THE ECONOMY , ET CETERA, ET CETERA, MAKING GOVERNMENT BETTER. IN THE SECOND YEAR OF THE PROGRAM, IN 2013, THE WHITE HOUSE -- IT WAS ORIGINALLY A WHITE HOUSE PROGRAM PRIMARILY SPONSORED BY -- WHERE THE PTO'S OFFICE IS, AT THE TIME THE PTO -- IN THE SECOND YEAR, THE C TSM O AND THE ADMINISTRATOR OF GSA WORKED TOGETHER TO ESSENTIALLY BRING THE PIFF PROGRAM PROGRAM MA ICALLY MA PROGRAMMATICALLY GAVE IT THE POWER TO BUILD A PROGRAM AROUND IT IT. I'M JUST GOING TO ASSUME THAT I DON'T NEED TO GO INTO THE GSA FOR THIS AUDIENCE, BUT IF YOU HAVE ANY QUESTION, FEEL FREE TO ASK LATER. ABOUT A YEAR AGO, YEAR AND A HALF AGO, THERE WERE SEVERAL OF US THAT WERE WRAPPING UP OUR SIX-MONTH FELLOWSHIP. SO AT THE END OF 2013, THERE WERE ABOUT EIGHT OF US THAT HAD KIND OF PICKED UP ON SOME THREATS, PULLING A LOT OF THREADS TOGETHER ABOUT HOW CAN WE BUILD A TEAM THAT WILL ESSENTIALLY BE A LANDING PAD FOR SOME OF THE MORE SUCCESSFUL PROJECTS INSIDE THE FELLOWSHIP. 18F WAS BORN. THERE WERE ABOUT EIGHT OR 10 OF US THAT JUST KIND OF FELT LIKE WE WEREN'T QUITE DONE WITH OUR TOUR OF DUTY , WITH OUR SERVICE, AND SO WE STUCK AROUND AND WE'RE ESSENTIALLY GIVEN ROOM TO EXPERIMENT AND GIVEN ROOM TO THINK OF WHAT IT WAS THAT WE NEEDED IN ORDER TO BUILD A PRODUCTION FLOOR, TO BUILT A TRUE KIND OF DEVELOP MENT CONSUL TAN SEE STOP WITHIN THE FEDERAL GOVERNMENT. YOU CAN SKIP THE NEXT SLIDE. SO THAT'S US AND JUST AS A SLIDE SIDE NOTE, 18F, PEOPLE ASK ALL THE TIME WHAT IT STANDS FOR. THE GENERAL SERVICE S ADMINISTRATION HEADQUARTERS BUILDING IN WASHINGTON, D.C. IS AT THE CORNER OF 18TH AND F. IT'S OUR LITTLE HOMAGE TO 30 ROCK ROCK. OVER THE LAST YEAR, WE'VE REALLY EMBARKED ON THIS MISSION, ASKING OURSELVES HOW CAN WE HELP THE U.S. GOVERNMENT TRANSFORM THE WAY IT BUILDS AND BUYS VISUAL SERVICES. WE'RE CURRENTLY WORKING WITH ABOUT 15 DID DIFFERENT AGENCY IES. WE'VE ENGAGED WITH COMMERCE TO HELP THEM DELIVER ON THEIR MISSIONS. WE ARE IN SERVICE, WE ARE A SERVICE ORGANIZATION, HELPING AGENCY IES DELIVER ON THEIR MISSIONS IN A DESIGN-CENTRIC, AGILE, OPEN AND DATA-DRIVEN WAY. NEXT. WE HOPE TO ACCOMPLISH THESE GOALS, AND THE NEEDS OF THE AGENCY IES, PRIMARILY BY THESE THREE KIND OF FUNDAMENTAL DRIVING PRINCIPLES: PUTTING THE NEEDS OF THE AMERICAN PEOPLE FIRST, AGAIN BEING DESIGN- CENTRIC, AGILE, OPEN, DATA DRIVEN THAT, REALLY DRIVES EVERYTHING THAT WE DO, AND KIND OF -- ALWAYS BE SHIPPING, ALWAYS BE DELIVERING, DELIVERY IS THE STRATEGY. AS MIKE BARACKEN SAYS . HE SORT OF FAMOUSLY COINED THIS LINE IN A BLOG POST WHEN HE WAS LEARNING IT TO TALK ABOUT THE GOVERNMENT VISUAL SERVICE IN THE U.K., AND PRIMARILY HERE, THE UNDER UNDERLYING THEME IS THAT IF YOU JUST START, IF YOU JUST DO SOMETHING, DO THE THING, SHOW THE THING, THAT YOU CAN START TO SNOWBALL FROM THERE . AND THAT DELIVERY, DELIVERING SOMETHING, WHETHER IT'S A WIRE FRAME, WHETHER IT'S A PROAT PROTOTYPE, WHETHER IT'S THE COLONEL OF AN IDEA, THAT THAT IS A STRATEGY TOO FOR FUNDAMENTAL CHANGE. WE USE LEAN STARTUP METHODOLOGY IES, AGILE METHODOLOGY IES . REALLY MODERN SOFTWARE TECHNIQUES TO BUILD OUR PRODUCTS BUT WE HAD TO FIRST USE THEM ON OURSELVES. SO IN THE BEGIN BEGINNING OF 2014, OUR GOAL AS A VERY SMALL TEAM OF 10 AND THEN JUST A COUPLE MONTHS LATER OF ABOUT 15 PEOPLE WAS TO FIGURE OUT WHAT OUR PROCESSES WERE, WHAT OUR HIRE ING STRATEGY IES WAS, EVERYTHING FROM SECURE DEPLOYMENT, TO OPERATE THIS TEAM , WE WANTED IT TO FEEL LIKE A SCRAPPY STARTUP, HOW WE WERE GOING TO DO THAT INSIDE A HUGE ORGANIZATION LIKE THE GSA. SO WE FIRST IDENTIFIED OUR FIRST BIGGEST HURDLES TO BUILDING A TEAM, THAT WAS GOING TO BE AGILE AGILE, WE WANTED TO GET PRODUCTS IN FRONT OF USERS AS SOON AS POSSIBLE, WE WANTED TO IT BE ABLE IT TO RECRUIT THE BEST AND THE BRIGHT E. IT'S NOT EST. ON A HOPEFULLY 6 TO 8 WEEK TIMELINE. SO THE TWO THINGS THAT WE STARTED FOCUSING ON RIGHT AWAY WERE HIRE ING AND SOFTWARE DEPLOYMENT. NEXT. BUILDING THIS STARTUP, BY INTERGREATING WITH THE FEDERAL BUREAUCRACY. SOME OF YOU MAY KNOW, DEPLOYMENT PRACTICES HAVE -- AND THE POSSES AND PROCEDURE S AROUND THEM HAVE POSED SIGNIFICANT CHALLENGES FOR SEEMS LIKE -- TEAMS DOING AGILE WORK AND USER CENTER DESIGN, TRYING TO GET THINGS LIKE I SAID IF FRONT OF USERS AS QUICK LE AS LY AS POSSIBLE. BASE ED ON SOME ROUGH RESEARCH AND VERY QUALITATIVE, NOT QUANTITATIVE ANALYSIS. OUR CONVERSATIONS WERE TELL TELLING US IT WAS TAKES TAKING AS LONG AS 6 TO 9 MONTHS FOR FOLKS TO GET HIRED FOR A TYPICAL -- FOR SOFTWARE DEPLOYMENT, IT WAS TAKING ANYWHERE FROM SIX TO 14, 18 MONTHS MONTHS. JUST TO PUT A WEBSITE ON LINE, TO HAVE SOMETHING USERS COULD ACTUALLY GO AND SEE AND FEEL AND LOOK AROUND. SO AS YOU CAN IMAGINE, THESE PROCESSES NEED TO TAKE WEEKS IF NOT DAYS AND DEFINITELY NOT MONTHS. WE START ED HACKING BUREAUCRACY. WE'RE APPROACHING HIRE ING AND SOFTWARE DEPLOYMENT IN THE SAME AGILE OPEN AND USER CENTERED WAY THAT WE APPROACH OUR PRODUCTS AND OUR PROJECTS. THE FIRST FEW ARE PRETTY STRAIGHTFORWARD . YOU NEED A STAKEHOLDER, A CLIENT, PROTOTYPICAL USER FOR WHICH YOU CAN CREATE AN MVP, GET REAL PEOPLE USE ING IT, LEARN AND ITERATE, ET CETERA . BUT THE LAST FEW ARE FAIRLY SPECIFIC TO MAYBE NOT JUST THE GOVERNMENT BUT WORKING INSIDE LARGE BUREAUCRACY IES. AND TRY ING TO BE LEAN AS FAR AS INSIDE OF A VERY LARGE ORGANIZATION. WHAT WE FOUND WAS THAT IT WAS OKAY FOR US TO IT HACK OUR WAY AROUND THE RULES, BUT WE HAD TO SAY PRETTY MUCH ALIGNED WITH THEM. AND AS SOON AS SOMETHING WORKED, SORT OF MAKE THAT PERSON, POINT OF CONTACT, MAKE THEM THE SINGLE POINT OF CONTACT, MEMORIALIZE IT FOR RE-USE SO WE COULD ALWAYS BE ITERATE ING AND LEARNING AND, YOU KNOW, FIGURING OUT WHAT REALLY WORKS. THE NEXT COUPLE SLIDES ARE TO SHOW YOU KIND OF HOW WE'VE GROWN, SO THIS WAS -- WE BECAME KIND OF -- PUBLIC IN MARCH OF 2014, WHEN GSA KIND OF ANNOUNCED THIS TO THE WORLD, WE WERE ABOUT 15 FOLKS. AGAIN, IT WAS 8 OR 10 OF US THAT STUCK AROUND FROM THE FELLOWSHIP, WE GOT A COUPLE OF RETURN PEACE CORPS VOLUNTEERS TO HELP US ON THE OPERATIONS SIDE, WE DETAILED A COUPLE OF FOLKS FROM THE CFPB , THE FINANCIAL PROTECTION BUREAU, GOT A COUPLE OF FOLKS FROM THE SUNLIGHT FOUNDATION REALLY EARLY ON. SO THIS IS OUR FIRST TEAM, THIS WAS IN OUR FIRST, QUOTE-UNQUOTE -- IN 2014. THE NEXT PICTURE IS SEVERAL MONTHS LATER, WE'VE GROWN FROM MARCH TO JULY TO A TEAM OF ABOUT 15 THROUGH ABOUT 75, WE'VE GOT FOLKS CURRENTLY IN DC, SERVICE, WE HAVE 20-PLUS FOLKS IN SAN FRANCISCO RIGHT NOW. WE'VE ALSO GOT PHYSICAL OFFICES IN BOTH NEW YORK AND CHICAGO WHERE WE HAVE SEVERAL FOLKS WORKING OUT OF THOSE OFFICES, THEN WE HAVE FOLKS ALL AROUND THE COUNTRY, WE ARE A DIDN'TED DIDN'T DISTRIBUTED TEAM. BECAUSE GSA HAS A VERY LIBERAL TELEWORKING POLICY, WE EMBRACE THAT AND WE THINK THAT THAT HAS ABSOLUTELY HELPED US TO NOT ONLY REGROUP BUT RETAIN TALENT IN A REALLY UNIQUE WAY FOR US. SO AGAIN BACK TO OUR FIRST ORDER MISSION THAT WE WILL TRANSFORM AND -- HOW THE GOVERNMENT BUILDS AND BUYS VISUAL SERVICES. EVERYTHING THAT WE DO. SO WANTED TO WALK YOU VERY QUICKLY THROUGH HOW WE THINK AND HOW WE ACT AND TRY TO -- THE PRINCIPLES THAT WE TRY TO LIVE BY. FIRST AT FOREMOST, WE REALLY TEND TO LEAD BY EXAMPLE. WE WANT TO BE PROVIDE ING HANDS ON INSTRUCTION , WE WANT TO BE THERE BRINGING OUR STAKEHOLDERS, BRINGING OUR PARTNERS IN THE AGENCY IES ALONG FOR THE RIDE AND ALONG FOR THE JOURNEY AND GIVE ING THEM EXPERIENCES THAT MAYBE THEY HAVEN'T HAD BEFORE AS PROGRAM MANAGERS OR WHATEVER, BUT REALLY GETTING THEM INTO THE NITTY GRITTY WITH US IN TERMS OF MAKING SURE THAT THEY'RE FILLING UP FOR SPRINT REVIEWS AND HELPING US DO SPRINT PLANNING, GOING UP TO OUR KICK OFF MEETINGS AND NOT JUST WORRY ING ABOUT DOCUMENTATION AND PROJECT PLANS BUT HAVE ING THEM SIT AND SCHEDULE WITH US, AND BEING HAND ON AND GOING THROUGH SOMETHING LIKE A DESIGN STUDIO. I THINK WE SKIPPED ONE, BUT WE CAN GO BACK ONE SLIDE. THINKING LIKE A DESIGNER. WE BELIEVE USER CENTERED DESIGN IS FUNDAMENTALLY CHANGING AND WILL CONTINUE TO FUNDAMENTALLY CHANGE THE EXPERIENCE THAT WE ALL HAVE WITH GOVERNMENT. NOT JUST THE FEDERAL GOVERNMENT BUT GOVERNMENT SERVICES IN GENERAL. WE'RE REALLY FOCUSED ON BUILD ING WHAT PEOPLE NEED. NOTHING MORE. USER NEEDS BEING THE DRIVER FOR ALL DECISIONS. AND THE REAL QUICKER KICKER HERE BEING USER NEEDS, NOT STAKEHOLDER OR GOVERNMENT NEEDS. AND WE'VE HAD MANY CONVERSATIONS WHERE THAT CONCEPT MAYBE FEELS FORTUNATE FIRST, AND THEN AGAIN, DELIVERY BEING THE STRATEGY, TELLING WHEN WE'RE ABLE TO GET REAL CONCRETE EVIDENCE IN FRONT OF STAKEHOLDER S, IT JUST BECOMES VERY CLEAR. OH, OF COURSE. THAT'S WHAT THEY'RE GOING TO USE AS OPPOSED TO WHAT WE THOUGHT WE NEEDED TO BUILD. WE USE METRICS AND ANALYTICS, BEING USER CENTER ITED. WE MEASURE EVERYTHING, REALLY AGAIN INCLUDING OURSELVES. I LIKE TO SAY THAT WE DO MORE THAN MAKE WEBSITES. I'M NOT REALLY INTERESTED IN MAKING WEBSITES. WE ENABLE ED THE DISCOVERY OF INFORMATION. WHETHER THAT'S THROUGH DATA, APIs, GUIDING USER S THROUGH A TRANSACTIONAL SERVICE, THAT'S WHAT WE ARE PRIMARILY HERE TO DO. AND WHENEVER POSSIBLE, THE LAST THING THERE SAYING API FIRST REALLY TRYING TO THINK ABOUT BEING API FIRST, LEADING WITH DATA, NOT WANTING TO BUILD THE PRETTY INFOGRAPHIC OR THE PRETTY WEBSITE, BUT BEING ABLE TO ENABLE NOT ONLY US TO BUILD ON TOP OF SOMETHING LIKE AN API BUT THE REST OF THE PUBLIC AS WELL . WREER NOT A WE'RE NOT A CAPITAL AGILE -- AGILE AND LEAN METHODOLOGY IES REALLY DRIVE EVERYTHING THAT WE DO. WE BELIEVE IN DELIVERING EARLY AND OFTEN, WE BUILD SOMETHING SMALL, WE LEARN BY VALIDATING WITH -- AGAIN, WITH REAL PEOPLE . RINSE AND REPEAT REPEAT. HAVE ING QUICK FEEDBACK WITH STAKEHOLDERS HOPEFULLY M EANS VERY, VERY LARGE FAILURES NEVER HAPPEN . THEY ARE OPEN BY DEFAULT. AG AIN, BOTH WHAT WE MAKE, SO WE HAVE AN OPEN SOURCE POLICY THAT IS VERY PROGRESSIVE, WE START, YOU KNOW, SHOVEL IN THE GROUND ON DAY ONE, UNLESS IT'S VERY EXTREME AND EXTENUATING CIRCUM STANCES, BUILD BUILDING AND STAYING OPEN SOURCE, BUT WE ALSO TRY TO LIVE IN THE OPEN AS WELL, TO TO -- SIMPLE THINGS LIKE THRAW OUR BLOG, TRYING TO BE TRANSPARENT ABOUT HOW WE'RE WORKING, KNOWING THAT THAT TRANSPARENCY AND EVANGELISM GO HAND IN HAND, AND THAT HOPEFULLY BY LEADING BY EXAMPLE, AGAIN, NOT ONLY KIND OF THE IN THE TRENCHES OR THE DAY TO DAY WORK WITH OUR PARTNER, BUT ALSO HAVE ING THAT STUFF IN THE OPEN ENABLES TEAMS THAT WANT TO WORK LIKE US OR THAT WANT TO BUILD SERVICES TO LEARN FROM US. SO WHAT IS 18F? REALLY IT'S A HUB. WE STARTED BY THINKING WE WERE SOLVE ING A PEOPLE PROBLEM . HOW CAN WE GET VISUAL AND TECHNOLOGY TALENT BACK INTO GOVERNMENT, HELP MAKE DECISIONS FROM THE BEGINNING, NOT OUT O UTSOURCING EVERYTHING. BUT WHAT WE LEARNED IS THAT WHEN YOU START WITH PEOPLE, YOU GET GOOD THINGS ALONG WITH THEM, YOU GET THEIR PROCESSES THAT THEY KNOW AND LEARN AND LIVE BY, YOU GET THE PRACTICES AND THE TOOLS THEY HAVE, SOMETIMES THAT THEY'VE BUILT OR THAT THEY'VE USE ED IN THE PAST. SO WE ARE A HUB OF PEOPLE, PROCESSES AND PRACTICES. AND ONE OF MY COLLEAGUES PRETTY EARLY ON WHEN TRYING TO DESCRIBE THE TYPE OF PERSON THAT IS AT 18F, HE SAID WE'RE IMPACT JUNKIES. SO WE'RE HERE, WE'RE ON A MISSION TO REALLY HELP THE FEDERAL GOVERNMENT OPERATE JUST A LITTLE BIT BETTER. FOR OUR PARTNER, 18F IS REALLY AN EMBLEM OF CHANGE. I STARTED BY SAYING JUST DO THE THING, SHOW THE THING, AND THAT IN MANY OF THE CASES WITH THE PEOPLE WE'RE WORKING WITH REPRESENTS A SIGNIFICANT CHANGE AND A NEW WAY TO APPROACH THINGS AND APPROACH PROBLEMS. I HAVE A COUPLE OF SLIDES TO SORT OF TALK ABOUT SOME OF OUR EARLY PROJECTS. THE NEXT SLIDE IS A PICTURE OF -- IS A SCREEN SHOT OF A WEBSITE CALLED FEDBIZOPs.GOV, THE PORTAL FOR BUSINESS WHO WANT TO FIND OUT ABOUT OPPORTUNITIES TO WORK WITH THE FEDERAL GOVERNMENT. AS YOU CAN SEE, IT'S FAIRLY STRAIGHTFORWARD. THERE'S A LOT OF INFORMATION THERE. YOU CAN PROBABLY TAKE A GUESS AS TO WHEN IT WAS BUILT. THERE'S NOTHING INHERENTLY WRONG WITH IT, BUT THE WEB HAS EVOLVE ED A LITTLE BIT, AND THE ONE THING THAT WE ALSO LEARN LEARNED AS WE WERE WORKING WITH FOLKS TRYING TO KIND OF GET A HANDLE ON THE DATA AVAILABLE IN HERE, THEY DO HAVE THE DATA ALL OPEN, THEY PUBLISH XML FILES EV EVENING, BUT IT'S NOT AVAILABLE IN A REALLY EASY API-TYPE WAY. SO THE NEXT SLIDE SHOWS -- THIS IS A PILOT PROJECT THAT WAS AN EXPERIMENT THAT KIND OF CAME OUT OF ONE OF THE PRESIDENTIAL INNOVATION FELLOWSHIP TEAMS. GSM SA IS STILL MAINTAINING IT, IT'S NOT UNDER ACTIVE DEVELOP MENT RIGHT NOW, ALTHOUGH IT SORT OF SITS THERE SPURRING ON A LOT OF THE PROCUREMENT-RELAYMENT RELATE ED WORK THAT WE'RE DOING. WE LIKE TO POINT BACK TO THIS TO BE ABLE TO SHOW A SMALL CHANGE IN THINKING CHANGE A LOT. SO ESSENTIALLY WHAT WE DID IS WE STREAMLINE ED IT, WE MADE IT SEARCH-ONLY, REALLY, KNOWING THAT'S WHAT PEOPLE ARE COME ING TO DO. SO THEN ON THE NEXT SLIDE, YOU CAN SEE MORTGAGE OF A MORE MO IT DERN APPROACH TO SEARCH RESULTS. YOU CAN'T SEE EVERYTHING THERE , BUT SEARCHES -- RESULTS ARE RATED, YOU CAN SEE IN A VERY Q UICK GLANCE A LITTLE BIT MORE OF A SNAPSHOT ABOUT WHAT THIS IS REALLY ABOUT ABOUT, HOW IT MAYBE IS TAGGED OR WHERE THE SOURCE IS COME ING FROM, CREATED DATE, ET CETERA. SO MAYBE NOTHING REALLY SORT OF JUMPS OUT AT YOU ABOUT THIS, OTHER THAN MAYBE IT LOOKS PRETDIER, BUT UNDER THE HOOD WHAT WE DID IS WE GRABBED THE XML EVERY NIGHT, WE BUILT AN API AROUND IT, SO NOT ONLY CAN WE BUILD THIS WEBSITE BUT ANYBODY -- ANY VENDOR THAT IS MAYBE WATCHING A SPECIFIC VERTICAL, THEY CAN BUILD THEIR OWN SEARCH AROUND THIS. WE ARE SCRAPING ALL OF THE ATTACHMENT DATA, SO ALL OF THE RESULTS DATA OFTEN HAVE WORD DOCS ATTACHES TO THEM BUT THAT WAS NOT AVAILABLE TO -- WE ARE SCRAPING ALL OF THE ATTACHMENTS AS WELL WELL, BRINGING THAT CONTENT IN. THEREFORE, YOU GET AN EXPERIENCE THAT IS MUCH MORE HELPFUL MUCH MORE RICH, AND YOU KNOW, HOPEFULLY BASICALLY A BET TER EXPERIENCE IN TERMS OF REALLY GETTING TO THE CONTENT THAT YOU NEED MORE QUICKLY. SO AGAIN I MENTIONED WE'RE LEAN AND IT'S NOT UNDER ACTIVE D EVELOPMENT ANYMORE, BUT THAT'S A LESSON LEARNED ALSO. YOU HAVE TO BE WILLING TO KIND OF EXPERIMENT AND THIS SITE ISN'T COSTING US A LOT TO KEEP IT UP THERE AND IT IS SOMETHING WE LOVE TO POINT TO IN TERMS OF THIS IS AN EXPERIMENT THAT PROVE ED A POINT, AND WE HOPE THAT IT EFFECTS CHANGE WITH BIZ OPS AND OTHER SYSTEMS THAT TRYING TO DO THE SAME THING. THE NEXT SLIDE IS A PICTURE OF OUR ONLINE DASHBOARD. AGAIN TRYING TO BE TRANSPARENT ABOUT WHAT WOOR W ORKING WE'RE WORKING ON AND HOW WE'RE WORKING . THIS SCREEN SHOT IS A LITTLE OUTDATE ED BUT AT THIS WEBSITE, YOU CAN SEE ALL OF OUR DELIVERY PROJECTS THAT ARE CURRENTLY IN PROCESS. THERE ARE LINKS TO OUR CODE, THERE ARE LINKS TO REALLY KIND OF ANYTHING THAT WE HAVE DOCUMENTING THESE PROJECTS AND CONTACT INFORMATION. STEPHANIE IS ACTUALLY -- IF THIS PARTICULAR PIECE IS INTERESTING TO YOU, WE CAN TALK ABOUT THE SAME INVESTIGATION, AND AGAIN, WE GOT THIS OUT, THIS IS SORT OF OUR -- NOW EMBARKING ON KIND OF VERSION TWO OF THIS. SOME OF THE FEATURES ARE SCRATCHING OUR OWN ITCHES BUT SOME ARE ALSO JUST TAKING THIS A LIT FURTHER. SO LAST LASTLY, JUST -- THE FEX SLIDE IS SORT AFTER WRAPUP SLIDE. CHANGE IS POSSIBLE. I LIKE TO JUST KIND OF END WITH THAT NOTION BECAUSE, YOU KNOW, A MERE 18 MONTHS AGO, THIS WAS JUST KIND OF A CRAZY IDEA, AND WE WE -- 18F REALLY NOW IS PART OF THE FABRIC OF THE GENERAL SERVICES ADMINISTRATION. WHAT STARTED WITH A TEAM OF EIGHT PEOPLE BEING TOLD TO KIND OF THROW SPA KE TEE AND WALLS AND SEE WHAT STUCK, BECAUSE WE HAD ENORMOUS AND AMAZING CHAMPIONS IN THE ADMINISTRATOR OFFICE, THE ADMINISTRATOR HIMSELF AND NOW HIS PREDECESSOR -- NOT PREDECESSOR, SUCCESSOR, DEKNEES ROSS, THEY REALLY ARE OUR BIGGEST FANS. YOU KNOW, T HEY WANT THIS TO SUCCEED, THEY WANT THE IDEA THAT GSA CAN DELIVER SERVICES IN A NEW WAY AND A NEW REALM, SO THEY'VE BEEN DOING ACQUISITION SERVICES FOR A LONG TIME, BUILDING WORK FOR A LONG TIME, AND THE TECHNOLOGY PORTFOLIO IS EXPANDING AND WE REALLY ARE AT THE TIP OF THE SPHERE FOR THEM. BUT IT WOULD NOT GROW AS FAST AS IT DID WORTH THAT CHAMPION, WITHOUT SOMEBODY SAYING I BELIEVE IN THIS, I WANT YOU GUYS TO GO. WE HAVE AN INTERNAL LOG OF SOME YOU A AWESOME QUOTES THAT I WON'T SHARE PUBLICLY, BUT JUST KNOW THAT HE IS A VERY STRONG CHAMPION OF OURS. SO CHANGE IS POSSIBLE. JUST. THANK YOU VERY MUCH START. >> THANK YOU. ANYONE HAVE ANY QUESTION, COMMENTS OR FEEDBACK FOR THE 18F TEAM? BRYAN. >> THIS IS REALLY, REALLY COOL, A LOT OF THIS REALLY RESONATES. WE DO A LOT OF WORK WITH GOVERNMENT CUSTOMERS. WE FOLLOW LIKE A VERY SIMILAR MODEL OF A BUNCH OF BRIGHT YOUNG PEOPLE AND GET THEM ACCESS TO THE PROBLEM AND JUST LET THEM LOOSE AND FIGURE OUT WHAT WORKS. THE THING WE FOUND THAT'S BOTH, LIKE, DETERMINATIVE OF BOTH LIKE PROJECT SUCCESS AND PEOPLE BEING HAPPY AND ENGAGED IS REALLY, LIKE, GETTING THAT MODEL WITH HOW YOU'RE WORKING WITH A CUSTOMER, HOW YOU'RE WORKING WITH THAT COUNTERPART, REALLY, REALLY RIGHT. IT'S HARD, EXACTLY WITH WHAT YOU SAID LIKE THE EU SUS FORECUSS AND ALL THESE PIECES, THE MORE AGILE APPROACHES TO ALL THESE THINGS, IT'S A CONSTANT BATTLE. AND THAT'S LIKE ONE OF THE THINGS THAT WE FOUND REALLY HARTD. HOW HAVE YOU KIND OF NEGOTIATE ED THAT? I'VE GOT TO IMAGINE THAT'S ONE OF THE KEYS F OR YOU GUYS BEING SUCCESSFUL, IS LIKE REALLY GETTING -- HOW DO YOU SET THAT UP TO REALLY GET THAT GOING WITH THE CUSTOMERS YOU'RE WORKING WITH? >> A COUPLE OF WAYS. ONE, VERY SPECIFICALLY, OUR STATEMENTS WORK. IN OUR INTERAGENCY AGREEMENT AND IN THE D OCUMENTATION THAT WE SET UP WHEN WE ENGAGE WITH ANOTHER AGENCY, NOT ONLY HAVE WE GONE UP TO IT THAT POINT THROUGH VERY CLEAR AND STRONG KIND OF VETTING PROCESS, YOU KNOW, REALLY VET TING THEM AS A CLIENT, AND WILL THEY BE -- WILL THIS BE A SUCCESSFUL PROJECT. WILL THEY BE A SUCCESSFUL CLIENT WITH US. BECAUSE AT THE END OF THE DAY, IT'S NOT ABOUT US WILLING TO TAKE CREDIT BUT REALLY WANTING THEM TO BE BETTER AND BE -- YOU KNOW, NOT ONLY HAVE GREAT TECHNOLOGY BUT BE BETTER CLIENTS FOR US AND FOR OTHER FOLKS. SO WE'RE VERY DILIGENT, STEPHANIE CAN TALK A LITTLE BIT ABOUT IT, IN KIND OF THE VETTING PROCESS, EACH JUST GETTING EVEN JUST GETTING TO, OKAY, WE LIKE THE SOUND OF THIS IT PROJECT, IT SOUNDS LIKE AN INCREDIBLE OPPORTUNITY FOR US, BUT ARE THE PEOPLE INVOLVE ED, THE PEOPLE WHO ARE GOING TO BE CHAMPIONING THIS, ARE THEY GOING TO SHOW UP TO SMART REVIEWS AND DO THEY SEEM LIKE THE FOLKS THAT ARE GOING TO BE THE RIGHT STICK FOR US? SO THAT'S ALL A PART OF KIND OF HOW WE WORK. AND I PROBABLY SHOULD BACK UP A LITTLE BIT, WHICH THIS PRESENTATION, I DIDN'T REALLY GO INTO IT, BUT 18F IS A FEE FOR SERVICE GROUP. WE ARE NOT A GROUP THAT IS KIND OF JUST PARACHUTE ING INTO AGENCY IES OR WITH A MANDATE LIKE MAYBE LIKE THE USDS HQ OR LIKE THE GOVERNMENT SERVICE IN THE U.K. >> I'M SORRY TO INTERRUPT, USDS -- ALL THAT ECOSYSTEM IT IT.> > THE U.S. VISUAL SERVICE IS -- WE ARE ESSENTIALLY PART OF AN ECOSYSTEM OF TEAMS. THE TOP LAYER OF WHICH IS THE U.S. DIGITAL SERVICES HEADQUARTERS TEAM, WHICH IS INSIDE THE CIO'S OFFICE. THAT'S MY KEY DICKER SON SON'S TEAM, AND THEY ARE REALLY WORKING WITH JUST A FEW SPECIFIC AGENCY IES, PRESIDENTIAL PRIORITY PROJECTS, MOST MOSTLY KIND OF MANAGEMENT CONSULTING. THEY AGAIN HAVE A MANDATE OR AT LEAST SOME PRESIDENTIAL BACKING TO GO IN LIKE THEY DID WITH HETCARE .GOV AND REPEAT THAT PLAY AND SORT OF ASSESS OUT THE SITUATION , SEE WE ARE THINGS CAN GET GOING KIND OF IN A NEW DIRECTION OR GET BACK ON TRACK IN CERTAIN WAYS. 18F, ON THE OTHER HAND, WE ARE A CONSUL TAN SEE, WE HAVE TO BE INVITE ED IN, WE HAVE TO SORT OF HAVE THIS THESE WILLING PARTNERS, WHICH IS WHY I WANTED TO BACK UP AND SAY THAT BECAUSE IT'S A BIG PART OF, I THINK, WHAT MAKES US SUCCESSFUL, IS THE ABILITY TO SAY YES, WE LIKE THIS PROJECT, BUT WE DON'T THINK THIS IS GOING TO BE SUCCESSFUL FOR ANY REAP. YOU WANT TO ADD ANYTHING TO THAT?>> YEAH, I WOULD ADD THAT WE DO A LOT OF BETTING. I AM VERY, VERY UP FRONT WITH OUR CLIENT PARTNERS NA N. THAT WE ARE NOT YOUR TYPICAL CONTRACTOR, WE WILL NOT COME AND TAKE YOUR REQUIREMENTS AND THEN LEAVE YOU FOR TWO MONTHS AND THEN COME BACK AND DELIVER SOMETHING. IF THAT'S WHAT YOU WANT, THERE ARE PLENTY OF PEOPLE -- GO FORTH. >> ON THAT SCHEDULE, THAT'S A VERY SPECIFIC GOVERNMENT TERM. IF YOU CAN EXPLAIN THAT A BIT IN THE CONTEXT OF INTERNAL RESOURCES AND EXTERNAL RESOURCES . >> SURE THING. SO BEING ON SC HEDULE MEANS THAT THE THE DEN VENDORS HAVE GONE THROUGH AND DONE PRENEGOTIATIONS THAT THE SUSTAINABILITY FACTOR FOR 18F WASN'T AS BIG OF AN ISSUE, VISUAL SERVICE MIGHT BE AT THE WHIM OF NOT ONLY THE PRESIDENT BUT CONGRESS AND OTHER THINGS. JUST IN JUNE, 18F IS FUNDED BY SOMETHING CALLED THE ACQUISITION SERVICES FUND. IT IS ESSENTIALLY A CAPITAL FUND, GSA IS ABLE TO USE IT TO FIND GOOD FOR GOVERNMENT TYPE PROJECTS AND THINGS THEY THINK CAN BE COST RECOVERABLE. IT'S OUR STARTUP FUND. WE HAVE A PLAN FOR COST RECOVERABILITY SO WE'RE PAYING BACK INTO THE FUND. ALL OF THOSE POWERS SIGNED AN AGREEMENT WITH 18F THEY WILL FUND THROUGH 2018 FOR THREE YEARS FROM JUNE. I THINK WE'LL BE AROUND A LONG TIME. >> DID YOU LOOK AT THE BUDGET LINE OR MODELS? IS LEADERSHIP ALL POLITICAL OR SOME CAREER SLOTS, ALL CAREER SLOTS? >> THAT'S A GREAT QUESTION. THERE'S ONLY ONE POLITICAL IN OUR ENTIRE ORGANIZATION THAT'S A DIRECTOR OF THE PRESIDENTIAL INNOVATION FELLOWSHIP. HE HAPPENS TO BE A SCHEDULE C POLITICAL. EVERYONE ELSE IS A FED EMPLOYEE BUT WE'RE NOT CAREER FEDS. WE USE SCHEDULE A, IT'S ESSENTIALLY AN APPOINTMENT THAT ALLOWS US TO DO WHAT'S CALLED AN INDUSTRY HIRE. I'M ABLE TO SAY STEPHANIE, I WANT TO HIRE YOU BECAUSE YOU HAVE THESE SPECIFIC SKILLS THAT PERTAIN TO THE WORK THAT WE DO, AND IT ALLOWS 18F TO CRAFT ITS OWN INTERVIEW SCHEDULE, HOWEVER WE WANT TO VET THE PEOPLE IN OUR ORGANIZATION, WE'RE NOT BEHOLDEN TO ANY SORT OF COMPETITIVE PROCESS FROM OMS OR USA JOBS. WE'RE ABLE TO DESIGN OUR OWN COMPETITIVE PROCESS. IT ALLOWS US TO SAY I WANT TO HIRE FOR THIS SPECIFIC SKILLS, CRAFTING OUR HIRING INTO WHAT IS RIGHT NOW ABOUT EIGHT WEEKS VERSUS SIX TO EIGHT MONTHS. YOU WANTED TO JUMP IN? >> IT'S SLIGHTLY DIFFERENT. IT'S PART OF THE SAME FAMILY. THERE ARE MANY PARAGRAPHS UNDER SCHEDULE A THAT WE'RE HIRED THROUGH SCHEDULE A(R). THE ONE THAT GOT LAUNCHED IS PART A OH, JUST AN EXTENSION? >> THEY SAID IF YOU DON'T WANT ANOTHER HEALTHCARE.GOV I RECOMMEND YOU MAKE IT EASIER FOR US TO HIRE THESE PEOPLE INSIDE THE FEDERAL GOVERNMENT WHICH WILL MAKE THE GOVERNMENT BETTER CLIENTS FOR VENDORS COMING TO THEM. AND ALSO WE CAN START BUILDING SOME OF THE STUFF OURSELVES. OPM SAID, MEH, I DON'T THINK. I DON'T KNOW. WE'LL LET YOU HAVE A PILOT WITH THE 9/11 COMPETITIVE STATUS AND HIRE 95 PEOPLE. THAT'S IT. LESS THAN A YEAR LATER WE SHOWED HOW MUCH CAN YOU DONE WHEN YOU HIRE THESE TYPE OF PEOPLE WITH THIS TYPE OF TALENT INTO THE FEDERAL GOVERNMENT, AND WITH THE HELP OF USDS AND THE WHITE HOUSE FRANKLY WE WERE ABLE TO EXPAND THAT OUT AND THEN THEY WERE ABLE TO OFFER IT OUT TO THE 24 CFO ACT AGENCIES, YOU KNOW THEM AS THE LARGE DEPARTMENTS. >> LIKE COMMERCE. >> LIKE COMMERCE. TO ANSWER YOUR OTHER QUESTION, AUSTIN, ABOUT VIABILITY THROUGH THE NEXT ADMINISTRATION, IT'S SOMETHING THAT I THINK ABOUT A LOT. WHEN I WAS BROUGHT OVER IT WAS SOMETHING I WAS TAPPED TO THINK ABOUT. GSA IS NONPARTISAN, CONTRIBUTORS RED AND BLUE, AND THE WORK THAT 18F HAS DONE HAS BEEN PRETTY NONPARTISAN THUS FAR. WE GET A LOT OF BACKING FROM THE CURRENT ADMINISTRATION, ALTHOUGH I WOULD SAY THAT WE ARE LAUNCHING INTO DOING WORK FOR CONGRESS AS A WHOLE, AND THAT'S DEFINITELY ACROSS THE BOARD. SO I THINK THAT WE ARE INSTITUTIONALIZING OURSELVES WITHIN THE BUREAUCRACY, ENOUGH THAT WE WILL BE ABLE TO PROVE OUR WORTH TO THE NEXT PEOPLE, AND ABOUT THE ASF FUND, SOMETHING THAT SHOULD BE NOTED IS THAT FUND DOESN'T COME FROM CONGRESS. SO IT'S NOT CONGRESSIONAL FUNDING. IT'S A REVOLVING FUND THAT IS WITHIN THE AGENCY AND SO THAT'S VERY IMPORTANT, WHEN YOU WANT TO THINK ABOUT SUSTAINABILITY GOING FORWARD WITH A PROGRAM OR NOT. >> STAN? >> THANKS VERY MUCH. GREAT PRESENTATION. I WAS CURIOUS THOUGH, SOUNDS LIKE THE ALTERNATIVE TO USING YOU GUYS IS PEOPLE ON SCHEDULE, THOSE ARE PRIVATE CONTRACTORS, RIGHT? WHY DON'T THEY OPERATE THE WAY YOU DO? >> I MEAN, THEY CAN. THEY CAN OPERATE HOWEVER THEY WANT. >> OKAY, BUT DO THEY? SOUNDS LIKE WHAT YOU'VE DONE IS VERY UNIQUE AND FANTASTIC, I'M THINKING THAT YOU GUYS CAME FROM THE PRIVATE SECTOR I ASSUME. >> I DIDN'T. >> WHY WOULDN'T THE GOVERNMENT HIRE THE PRIVATE SECTOR, IS THERE POLICY ON SCHEDULES? >> THERE'S NO POLICY BUT THINK FROM A VENDOR PERSPECTIVE. YOUR PRODUCT IS ONLY GOING TO BE AS GOOD AS YOUR CLIENT. IF YOU GOT A C CLIENT THAT DOESN'T UNDERSTAND TECHNOLOGY, YOU'RE GOING TO GET A C TEAM AND C PRODUCT. WHAT WE HOPE TO DO IS RAISE THE BAR OF THE GOVERNMENT TO BE BETTER CLIENTS, NOT JUST FOR US BUT FOR OTHERS. >> AND ARE YOU IMPROVING YOUR CLIENTS OR JUST PICKING -- FINDING THE GOOD CLIENTS? >> BOTH. BOTH. >> AT FIRST WE WERE DEFINITELY PICKING. >> THOSE CLIENTS ON SCHEDULE, DO THEY HAVE THE SAME RESULTS? >> NOT NECESSARILY. IT'S A BAND WIDTH QUESTION. MY PERSONAL OPINION IS THAT GOVERNMENT AS A WHOLE IS BEING ASKED TO DO MODERN THINGS WITHOUT NECESSARILY HAVING PEOPLE WITH MODERN EXPERIENCES, MODERN TOOLS OR PROCESSES. EXAMPLES GALORE. MY OPINION WHY GOVERNMENT PROJECTS FAIL IS I.T. PROCUREMENT. PEOPLE BEING ASKED TO BUY STUFF HAVE NEVER BOUGHT IT BEFORE. IF YOU GO INTO THAT -- HOLD ON A SECOND. NEVER BOUGHT A CAR BEFORE BUT I NEED TO DRIVE. WHAT KIND OF CAR DO YOU DRIVE? HOLD ON, DO I HAVE ONE KID OR TWELVE? THAT'S A DIFFERENT CAR. STEPPED TO TECHNOLOGY, YOU'RE AT THE CORE, MY PERSONAL OPINION OF WHY SO MANY I.T. PROGRAMS OVERALL ARE CHALLENGING, NOT JUST FEDERAL GOVERNMENT, YOU CAN SPEAK TO CITY AND COUNTY, BUT I THINK THEY HAVE THE SAME PROBLEM. I DON'T BLAME THE PEOPLE DOING THE BUYING. THEY ARE TRYING VERY HARD TO MEET THE OBJECTIVES AND THE REQUEST FROM THEIR LEADERSHIP BUT IF THEY DON'T NECESSARILY HAVE THE EXPERIENCE HE HAVE THE CONUNDRUM, PRIVATE SECTOR TECHNOLOGY HAS RISEN SO FAST AT BEST YOUR CAPABILITY TO DELIVER HAS STAYED CONSTANT, YOU A WIDENING GAP OF EXPECTATION AND DELIVERY CAPABILITY, AND TO SOME EXTEND PRIVATE SECTOR AND NO DISCREDIT TO THE WONDERFUL GOVERNMENT VENDORS THAT MAKE GOVERNMENT FUNCTION, IF YOU GOT RID OF EVERY CONTRACTOR A LOT OF LIGHTS WOULD GO OUT. WE CAN'T LIVE WITHOUT THEM BUT WHAT DID YOU BUY? FROM WHAT VENDOR? I DIDN'T KNOW THEY DID THAT. HOW DID THEY GET TO THIS POINT? PERSONAL EDITOR BUT I HOPE YOU THINK IT'S A FAIR ADDITION. >> IT'S VERY LIKELY THAT'S TRUE, THAT RESONATES WITH MY EXPERIENCE, BUT I WOULD THINK IF THAT'S TRUE WHAT YOU'RE DOING IS FANTASTIC, DON'T GET ME WRONG, I'M TRYING TO FIGURE OUT HOW DO WE SCALE IT MORE AND WONDERING IF THAT'S THE PROBLEM WE HAVE, WHAT YOU'RE DOING IS FANTASTIC, BUT A LOT OF WHAT YOU'RE DOING IS EDUCATING PEOPLE ON THE OTHER SIDE AND IS THERE A MORE DIRECT WAY TO GET PROCUREMENT PEOPLE WHO ARE SAVVY INSTEAD OF THE PEOPLE DELIVERING BECAUSE THERE ARE PEOPLE ON SCHEDULE WHO SOUND LIKE THEY ARE DOING AN AWFUL JOB BECAUSE PEOPLE WHO ARE HIRING DON'T KNOW BETTER. >> LET ME TEASE THIS OUT. I STARTED BY SAYING WE THOUGHT WE WERE SOLVING A PEOPLE PROBLEM. PART OF THAT HYPOTHESIS, HELPING INITIAL DECISIONS BEING MADE, GETTING COMPUTER SCIENTISTS AT THE TABLE WHEN POLICY IS MADE OR WHEN IT IS DECIDED THAT WE NEED PRODUCT A, B OR C, 18F HAS TWO DISTINCT BUSINESS LINES, ONE IS DELIVERY AS I'VE DESCRIBED WE'RE BUILDING PRODUCTS, AGENCIES ARE COMING TO US WITH IDEAS, WE'RE HELPING THEM SCOPE AND THINK ABOUT THEM IN NEW WAYS WE BUILD THE THING. THE OTHER LINE OF BUSINESS, WHAT WE'RE CALLING CONSULTING, AND THOSE PROJECTS ARE MORE QUICK HIT, SHORTER ENGAGEMENTS BUT THEY ARE FOCUSED ON ACQUISITION AND HELPING PROGRAM MANAGERS UNDERSTAND THEY ARE COMING INTO A PROBLEM AND THEY THINK THAT THEY NEED -- THEY NEED THE HELICOPTER WITH ALL THE BELLS AND WHISTLES, AND A MILLION DIFFERENT THINGS, ACTUALLY WHAT THEY NEED IS A MINIMUM VIABLE HELICOPTER THAT WILL GET THEM TO PROVE THE POINT THEY NEED TO PROVE. ONE OF OUR RECENT ENGAGEMENTS SCOPED A PROJECT THAT CAME TO US THINKING THAT THEY HAD THIS $300 MILLION PROCUREMENT AHEAD OF THEM. WE SPENT TWO DAYS WITH THEM. AT THE END HE OF TWO DAYS WE SCOPED IT DOWN, THIS IS WHAT YOU NEED, THIS IS THE FIRST THING YOU SHOULD BUILD, IT WAS $40 OR $50 MILLION. THE BEGINNING PART IS HELPING MAKE THOSE DECISIONS, HELPING SCOPE IT DIFFERENTLY, MAKE THOSE CHANGES. THE SECOND PIECE, YOU CAN READ ABOUT IT MORE ON THE BLOG, SEARCH FOR THE AGILE BPA, A BLANKET PURCHASE AGREEMENT, ESSENTIALLY -- STEPHANIE MIGHT WANT TO TEASE THIS OUT MORE, IT'S HER WHEELHOUSE, A BPA IS A WAY TO SAY WE HAVE VETTED THIS GROUP OF VENDORS, WE WENT TO THE MARKET, TO INDUSTRY, OKAY, WE ARE GOING TO PUT OUT A REQUEST FOR A QUOTE, AND THE COMPANIES THAT ARE SUCCESSFUL WILL THEN BE PART OF THIS POOL THAT WE CAN LEAN ON, WE KNOW WE'RE GOING TO FIND OUT IF THEY CAN WORK LIKE WE DO. THE WAY WE DID THAT WAS NOT BY HAVING THEM PUT TOGETHER A 200 PAGE DOCUMENT OR RFP, WE GAVE THEM TWO WEEKS TO BUILD SOMETHING, A DATASET, API AND PROBLEM STATEMENT AND SAID BUILD SOMETHING AND SHOW US THAT YOU KNOW WHAT USER-CENTERED MEANS, WHAT AGILE MEANS, THAT YOU'RE GOING TO DO RESEARCH AND TESTING OR WHATEVER IT IS. I WILL TELL YOU THE RESULTS HAVE BEEN INCREDIBLE. IT'S AMAZING. THE OTHER CAVEAT HERE IS THAT THERE IS A THING CALLED -- INCREDIBLE IN AN AMAZINGLY GOOD WAY. THIS IS OUR ALPHA PRODUCT, IT'S OUR TEST, IT'S AN EXPERIMENT TO SEE IF SOMETHING LIKE THIS WOULD WORK. WE WEREN'T -- WE DIDN'T GO WHOLE HOG. WE TRIED TO WORK WITHIN WHAT WE HAD. THERE'S THIS THING SCHEDULE 70, I.T. RELATED VENDORS, IT'S A 6 TO 9 MONTH PROCESS OF WORKING THROUGH BUREAUCRACY TO DO BUSINESS WITH THE FEDERAL GOVERNMENT. WE LIMITED THE POOL TO FOLKS ALREADY ON SCHEDULE 70 SO IT'S NOT JUST STARTUPS OR SMALL BUSINESSES THAT MIGHT WANT TO WORK FOR THE GOVERNMENT. THEY HAD TO FIND A PRIME, FIND SOMEBODY ON SCHEDULE 70 TO WORK WITH. WE WERE SKEPTICAL TO FIND -- YOU KNOW, TO THINK WE GET 20 TO 25 HIGH QUALITY VENDORS FOR THE POOL AND WE GOT OVER 200 SUBMISSIONS AND WE HAVE WHITTLED DOWN TO A POOL WE'RE EXCITED ABOUT. SOME OF THEM WERE SMALLER COMPANIES THAT HUSTLED AND FOUND A PRIME, BUT A LOT OF THEM, SOME OF YOUR TYPICAL I.T. VENDORS THAT IF YOU SAY THEIR NAME, YOU SAY, OH, YEAH, THEY PROBABLY HAVE A BUNCH OF GOVERNMENT CONTRACTS. WE FOUND GETTING OUT OF THE WAY AND NOT GIVING THEM 200-PAGE REQUIREMENT DOCUMENTS AND GIVING THEM A WELL SCOPED PROBLEM AND SAYING GO, THEY DELIVERED INCREDIBLE THINGS. THIS WAS LAST WEEK I HAD THE CONVERSATION WITH ONE OF THE GUYS RUNNING THIS PROJECT. HE SAID I THINK WE NEED TO BE GETTING OUT OF THE WAY MORE. >> WHAT YOU'RE GETTING AT, STAN, HOW DO WE SCALE THAT OUT? THERE WILL BE A COUPLE ANNOUNCEMENTS, INFORMATION THAT WILL LEAD TO THE ACTION ITEM IN THE NEXT FIVE OR TEN MINUTES THAT WILL SPEAK TO THAT. I THINK THAT A CORE TAKEAWAY FROM THIS DISCUSSION IS THERE'S WORK TO BE DONE ON EDUCATING THE PEOPLE, DOING THE PROCUREMENT, ON THE PROCESSES, ALLOW THEM TO BE AGILE RATHER THAN MAKING 400 PAGE TECHNICAL SPECIFIC CASES TO LEAD TO MORE HEALTHCARE.GOV. >> I'M WONDERING HOW MANY DO WE BRING IN ON PROGRAM MANAGERS. >> ABSOLUTELY. >> THIS IS STUFF YOU'RE DOING. BUT PROGRAM MANAGEMENT IS NOT QUITE SEXY BUT A GOOD PROGRAM MANAGER IS A LOT OF WHAT YOU'RE TALKING ABOUT. >> EXACTLY RIGHT. >> FIGURE OUT WHAT'S UP AND CAN RUN A PROCESS THAT'S AGILE. >> EXACTLY RIGHT, YES. CONTEXT IN TERMS OF SCALING IT, THE PRESIDENT AND THE USDA DIGITAL COUNCIL THAT LOOKS OVER ALL OF US HAS SET THE GOAL OF 500 VISUAL SERVICES EXPERTS INTO THE GOVERNMENT BY THE END OF 2016, THAT'S A GOAL WE'RE AIMING FOR THAT MIGHT BE SETTING UP WITHIN AGENCIES, 18F PLUS USDS HEADQUARTERS TEAM, THERE'S A PLAN TO RECRUIT AND HAVE THIS RECRUITMENT ENGINE GETTING PEOPLE IN, BUT ALSO THE FLIP SIDE OF THAT IS AGAIN THIS BPA IS SCRATCHING AN ITCH OF OURS. WE DON'T HAVE ENOUGH PEOPLE TO TAKE ON THE PROJECTS THAT WE WANT TO TAKE ON, BUT AGAIN WE THINK IF WE CAN GET A GOOD PROGRAM MANAGER, A GOOD PROJECT MANAGER AT THE HELM FROM OUR TEAM AND WORK WITH A VENDOR THAT'S EASY TO GET TO, THAT HELPS US SCALE AS WELL. SO THAT'S A HUGE PART OF OUR PLAY THERE. >> JUST A FEW MORE COMMENTS BEFORE THE BREAK, DAN, YOU WERE NEXT. >> YEAH, ONE OF THE KEY THINGS IN GOVERNMENT IS ACTUALLY GETTING MORE GOVERNMENT CONNECTED, RIGHT? SOMETIMES I FEEL LIKE WE GET CAUGHT UP ON THE STEPS WE TAKE TO GET THERE, AND SO BLS USED TO MEASURE GOVERNMENT PRODUCTIVITY, THEY DON'T ANYMORE, AND I UNDERSTAND YOU GUYS ARE DATA CENTRIC. WE'RE TALKING ABOUT OUTCOMES, OUTPUT IN CUTTING COSTS, A LOT OF AGENCIES STILL HAVE THESE CHALLENGES, HOW THEY GET COST SAVINGS OUT OF I.T. PROJECTS. AS WE'RE DOING MORE, HOW ARE YOU SEEING THE BEST WAY TO PROVIDE THAT EVIDENCE THAT WE ARE ACTUALLY ABLE TO CUT COSTS ON OR MAYBE WE'RE NOT AND PROVIDING THAT EVIDENCE, TACKLING THAT PROBLEM. >> YOU KNOW, YEAH, IT IS A GREAT QUESTION BECAUSE YOU HERE ALL OF THESE FAILED I.T. PROJECTS. AND WHAT YOU WOULD REALLY NEED TO HAVE IN ORDER TO COMPARE THAT IS YOU WOULD ALMOST NEED LIKE A FAILED I.T. PROJECT AND THEN YOU WOULD HAVE TO COME IN WITH THE SAME REQUIREMENTS AND SAME TEAM AND BUILD AGAIN BUT BUILD SMARTER SO YOU CAN COMPARE WHAT YOU WOULD HAVE PAID FOR VERSUS WHAT YOU'RE GOING TO PAY FOR NOW. THAT'S NOT A LOT OF WHAT WE DO. I WILL SAY THAT WE DID HAVE ONE SUCCESS STORY THAT'S LIKE THAT. I DON'T THINK WE CAN TALK ABOUT WHO THE CLIENT IS ANYWAYS. WE HAD SOME PEOPLE THAT CAME IN, YOU KNOW, OUR SOW WAS WRITTEN, IT DIDN'T GIVE A CLEAR DELIVERABLE BUT WE SAID WE'RE GOING TO SCOPE AROUND THIS PROJECT. WE CAME IN, THEY WERE VERY -- IT WAS VERY NEW, IT FELT VERY WEIRD FOR THEM. AND SO I WOULD SAY NOT SO TRUSTING OF THIS NEW PROCESS, AND THESE WIZ KIDS COMING IN, WHY ARE THEY WEARING JEANS? SO WE HAD FOUR PEOPLE, WORKING WITH THEM FOR QUITE SOME TIME, AND THEY WERE REALLY PUSHING US ON HOW MUCH DID THIS COST, HOW MUCH DID THIS COST? WE NEED TO KNOW HOW MUCH THIS IS GOING TO COST. AND SO WE WENT BACK AND WE CALCULATED OUR HOURS, YOU KNOW, ALL OF THE INFRASTRUCTURE THAT WE BOUGHT ON THEIR BEHALF, IT WAS ABOUT 400,000, I THINK THIS WAS LIKE, I DON'T KNOW, A COUPLE MONTHS, 400,000. AND WHEN WE CAME BACK -- >> WE HAD BEEN WORKING ON THE PROJECT ALMOST A YEAR. >> YES, ALMOST A YEAR. WE CAME BACK, OH, IT'S ABOUT $400,000. THE ENTIRE ROOM ERUPTED IN LAUGHTER. LAUGHTER! THEY SAID, THAT'S GREAT, BECAUSE WE'VE BEEN PAYING $19 MILLION IN OPERATION COSTS FOR OUR OLD SYSTEM. A YEAR. AND WE BUILT AN ENTIRELY NEW SYSTEM THAT THEY COULD THEN STAND UP THEMSELVES. IT'S STILL IN BETA, HASN'T BEEN RELEASED, I'M SORRY I CAN'T SAY EXACTLY WHAT IT IS. >> IS THAT THE KIND OF SUCCESS STORY YOU CAN PUBLISH? >> YES. >> I THINK THAT'S VERY INCREDIBLE. >> IT WAS LIKE ALMOST COMICAL, BECAUSE WE FELT REALLY BAD ABOUT IT, YOU KNOW? OH, GOD, $400,000! REALLY SORRY ABOUT THAT, GUYS. MAYBE WE COULD HAVE DONE OUR SPRINTS FASTER. MAYBE WE SHOULD HAVE PUT MORE PEOPLE ON IT. AND THEN THEY WERE BESIDE THEMSELVES. THEY COULDN'T EVEN -- I THOUGHT THE GUY WAS GOING TO SPIT OUT COFFEE. IT WAS PRETTY FUNNY. >> TAKING OFF MY 18F HAT FOR A MOMENT, THIS IS HILARY SPEAKING, IT IS DIFFICULT BECAUSE EVEN WHEN WE HAVE AN AMAZING SUCCESS STORY LIKE THAT, THERE IS FEAR THAT REVEALING THE OTHER SIDE OF IT IS DETRIMENTAL AND BAD, SO IT IS A CONSTANT CONVERSATION TO SAY WE NEED TO BE TALKING ABOUT THIS. WE NEED TO BE PUTTING THESE STORIES OUT THERE. AND THERE'S A LOT OF FEAR ABOUT EVEN PUTTING THE GOOD NEWS OUT THERE BECAUSE THEY ARE SO WORRIED IT'S GOING TO COME BACK BECAUSE IT SOUND SO AWFUL. WE DO HOPE THAT WE CAN START TALKING ABOUT SOME OF THAT STUFF, BUT IT'S A CONSTANT CONVERSATION. >> DO YOU THINK YOU'RE ABLE TO -- (INAUDIBLE). >> YES, YES. >> DO YOU THINK YOU CAN TALK ABOUT SOME OF THE FAILURES AS WELL? IT'S NECESSARY TO HAVE A BALANCED CONVERSATION. >> WE HAVE THE SUPPORT WITHIN OUR TEAM, WITHIN OUR CHAMPIONS, WITHIN OUR AGENCY. BUT IT IS -- IT'S HARD. EVEN INSIDE OUR OWN AGENCY DEALING WITH SORT OF THE VARIOUS HOOPS TO PUBLISH CONTENT OR SOMETHING. YOU KNOW, THEY WANTED TO BE FOCUSED ON SUCCESS AND DELIVERY, AND WHAT ARE WE DELIVERING? IT'S HARD TO SAY WE NEED TO TALK ABOUT FAILURE BUT WE AS A TEAM VERY MUCH ARE ON BOARD WITH THAT AND ARE CONSTANTLY PUSHING TOWARDS THAT. SO I THINK WE'LL GET THERE. >> JOY? >> THANK YOU. THE PHRASE "IMPACT JUNKIES" IS OFFICIALLY GOING INTO MY VOCABULARY. I THINK JUST ONE QUICK COMMENT TO STAN'S QUESTION. I THINK A LOT OF US IN THIS SPACE TALKED FOR A LONG TIME, THERE'S BEEN A LACK OF HONEST BROKER AROUND BUYING I.T. AROUND THE RULES BUT NOT QUALITY. I SEE YOU PLAYING THAT ROLE. ONE SORT OF -- YOU TALKED A BIT ABOUT CLIENT SORT OF READINESS AND CLIENT CRITERIA AS PART OF A KEY SELECTION MECHANISM FOR THE PROJECTS YOU TAKE ON. SORT OF HOW -- I'M WONDERING HOW YOU PLAN ON EXPANDING MECHANISMS, IN PARTICULAR WITH THE THOUGHT OF A LOT OF TIMES A SINGLE DIGITAL SERVICE IS ACTUALLY ONE IN A TRAIL OF SERVICES, AND SO HOW DO REALLY FIX PORTFOLIOS AND BODIES OF SERVICES AND THE HANDOFF BEHIND THEM, AND WHAT YOUR THINKING IS ABOUT TO APPROACH AND TACKLE THOSE THINGS WHILE BEING A FEE-BASED ENTITY. >> YEAH, I THINK IT WAS STAN WHO SAID YOU PICKED GOOD CLIENTS SO FAR, YOU KNOW, WHICH WE HAVE. BUT WE'RE ALSO EDUCATING THEM ALONG THE WAY. AND I THINK THAT IN TERMS OF EVOLVING THAT AND BEING ABLE TO STILL TAKE ON PROJECTS THAT WE THINK HAVE A MASSIVE IMPACT BUT MAYBE THE CLIENT ISN'T QUITE READY OR DOESN'T MEET ALL OF THE CHECK BOXES IN OUR SCORE CARD THAT WE HAVE, ONE OF THE WAYS THAT WE'RE THINKING ABOUT THAT IS ACTUALLY SORT OF FRONT LOADING IT SAYING WE REALLY WOULD LOVE TO WORK WITH YOU AND HERE IS THE COST OF DOING BUSINESS WITH US, PERHAPS IN THE FORM OF A WORKSHOP, OR FORM OF SOME SORT OF TRAINING OR SOME SORT OF PRE-WORK WITH US, THAT CAN, YOU KNOW ESSENTIALLY BE AN EDUCATION MECHANISM TO GET THEM READY FOR THAT PIECE OF THE QUESTION. (INAUDIBLE). >> YES, YES. (INAUDIBLE) >> YES. NO, ABSOLUTELY. WE HAVEN'T -- THE CONCEPT OF SERVICE DESIGN, MEANING WE'RE NOT JUST WORKING ON A SINGLE TRANSACTION LIKE YOU'RE TALKING ABOUT BUT THERE ARE MANY THINGS TOUCHING THIS WHOLE EXPERIENCE FOR A USER, FOR A CUSTOMER. WE HAVEN'T REALLY HAD A PROJECT OF THAT MAGNITUDE YET BUT THEY ARE COMING AND I THINK IT'S VERY MUCH SOMETHING THAT OUR FOLKS, OUR TEAM IS CRAVING, THAT KIND OF SOMETHING TO SINK OUR TEETH INTO. IT'S REALLY NEEDED. WE DO WANT TO BE TAKING ON THOSE PROJECTS WHERE, YES, THERE'S PROBABLY A DIGITAL TRANSACTION AT THE HEART BUT THERE ARE KIOSKS IN THERE, DESKS PEOPLE ARE WALKING UP TO, YOU CAN WALK IN WALMART AND GET A LICENSE OR OVER DIGITAL TRANSACTIONS THAT ARE PART OF THE BIGGER PICTURE, ABSOLUTELY. OUR FOCUS OVER THE NEXT YEAR OR SO IS GOING TO BE ON WHAT I THINK TIM O'REILLY COINED AS GOVERNMENT AS A PLATFORM, THINKING WHAT ARE THE PLATFORM PIECES THAT WILL ENABLE THOSE TYPES OF SERVICES TO BE SUCCESSFUL. SO WE'RE KIND OF -- WE HAVE A COUPLE OF THOSE IN THE WORKS, THINGS AROUND IDENTITY, THINGS AROUND PAYMENT INTERFACES. (INAUDIBLE). >> WHAT'S THAT? (INAUDIBLE). >> YEAH, EXACTLY, DIGITAL SIGNATURES AND NOTIFICATIONS, ALL THE THINGS THAT WOULD MAKE A WHOLE THING WORK. WE'RE GOING TO START FOCUSING ON PIECES OF THOSE THINKING OF THEM AS PLATFORM PIECES, YEAH. >> TWO MORE COMMENTS BEFORE THE BREAK. I SEE A NATURAL POINT WHERE WE MAY HAVE TO RECOVER FROM THE LUNCH, SO KIM? >> THANKS. SO I WAS GOING TO MAYBE PILE ON. BUT THE -- SEARCHING FOR YOUR CUSTOMER, ASK 500, LOW TARGET, YOU KNOW, EASY TO FIND THOSE EARLY ADOPTERS, SMALL QUANTITIES, HOW ARE YOU THINKING ABOUT THE LONGER-TERM SUCCESS AND BASICALLY YOU NEED A SALES FORCE THAT CULTIVATES CLIENTS ACROSS THE GOVERNMENT AND BRINGS IN, THE EARLY ADOPTERS TO GET THE TRUE TRANSFORMATIVE FEEDBACK. >> YOU'RE EXACTLY RIGHT. AS AN ENTITY THAT IS A SERVICE ORGANIZATION, WE DO. WE'RE GOING TO HAVE TO DO SOME SALES, BE DOING BUSINESS DEVELOPMENT AND SALES AND HAVING A TEAM THAT IS SORT OF IDENTIFYING IMPACTFUL PROJECTS AND GOING AFTER THEM AND CONVINCING THE AGENCIES, YOU WANT TO WORK WITH US, YOU WANT TO PAY US TO DO THIS WORK. STEPHANIE WILL BE WORKING ON A LOT OF THAT. I DON'T KNOW IF YOU WANT TO FLESH THAT OUT AT ALL. >> I WAS GOING TO SAY, WELL, ONE, IT'S NOT THAT EASY TO FIND THE EARLY ADOPTERS BECAUSE YOU HAVE TO REMEMBER THAT THE EARLY ADOPTERS ARE SURROUNDED BY NON-EARLY ADOPTERS. SO EVEN IF YOU FIND A KINDRED SPIRIT THEY DON'T WORK BY THEMSELVES. YOU HAVE TO CONVINCE EVERYONE AROUND YOU TO WORK THE WAY YOU WORK OR YOU WAY YOU WANT THEM TO DO. WE HOPE WE'LL HAVE A CULTURAL EXPANSION. WE TELL A LOT OF PEOPLE THAT THIS IS NOT ILLEGAL, OKAY TO DO THIS, WE'VE GONE OVER THIS BEFORE, SEVERAL AGENCIES JUST LIKE YOURS, MAYBE THIS ONE. THEY SIGNED THESE SOWs. I THINK IN THE BEGINNING WE CAME WITH SOME SMALLER PROJECTS, AND I DON'T THINK THAT WE ACTUALLY ALWAYS PICKED GOOD CLIENTS, THAT'S WHY PICKING GOOD CLIENTS NOW IS SOMETHING WE REALLY FOCUS ON. IN THE BEGINNING WE KIND OF TOOK THOSE PEOPLE THAT WERE WILLING TO TAKE A RISK ON US, RIGHT? WE WERE NEW, WE WERE WEIRD. SO THEY WERE WILLING TO TAKE A RISK AND HOPEFULLY THROUGH THAT WE HAD SOME EDUCATION, AND NOW THEY ARE BETTER CLIENTS FOR THE NEXT PEOPLE THAT THEY WORK WITH. WE DO WANT TO MOVE AWAY FROM JUST THESE SMALLER PROJECTS INTO MORE HOLISTIC PLATFORM PROJECTS THAT WILL HAVE LASTING IMPACT AND TRANSFORMATIVE CHANGES BUT WE'LL HAVE TO -- FIRST WE'LL HAVE TO GO TO MARKET WITH SOME PRODUCTS THAT WE PROBABLY MADE FOR OUR EXISTING CLIENT PARTNERS TO SHOW PEOPLE HOW IT CAN BE DONE, AND TO START TAKING THOSE AND SEEING IF WE CAN HELP BY REPLICATING THOSE AROUND A DIFFERENT AGENCY, THAT'S MY FIRST PLAN OF ATTACK. >> ALSO SOME OF THE WORK WE'RE DOING AROUND BUILDING THE BPA OR OTHER MARKETPLACES, I HOPE THAT WE AREN'T THE ONLY TEAM THAT IS DOING THIS. WHAT I REALLY HOPE IS THAT WHEN WE TAKE ON A PROJECT, PART OF WHAT WE ASK OURSELVES IS IF WE BUILD THIS, WHAT IS THE LIKELIHOOD THAT IT COULD BE REUSED? DOES IT SEEM LIKE SOMETHING ANOTHER AGENCY WOULD BENEFIT FROM? ARE THERE PIECES THAT WE THINK WOULD FIT WELL INTO OTHER PROJECTS? BUILDING A PAYMENT INTERFACE THROUGH A CERTAIN PAYMENT ENGINE OR BUILDING A KNOWLEDGE LIBRARY, OF COURSE WE'LL BE ABLE TO REUSE THINGS LIKE THAT. WHAT I HOPE IS THAT, YES, WE CONTINUE TO BE A VIABLE BUSINESS INSIDE GSA BUT I HOPE THAT PEOPLE ARE STEALING FROM US RAMPANTLY, YOU KNOW, EVERYBODY FROM THE CITY AND COUNTY OF SAN FRANCISCO TO THE STATE OF CALIFORNIA TO OTHER FEDERAL AGENCIES, I REALLY HOPE THAT -- AND IT'S PART OF WHAT WE'LL DO BETTER OVER THE NEXT YEAR OR SO IS THINK ALONG THE LINES OF ALMOST LIKE AN APP STORE, HOW DO WE IDENTIFY THOSE DISCRETE THINGS AS DISCRETE, YOU KNOW, OBJECTS OR THINGS THAT WE BUILT THAT PEOPLE CAN TAKE AND USE VERY EASILY EVEN IF IT'S NOT THE WHOLE PACKAGE OR WHOLE PRODUCT THAT WE BUILD. YES, I HOPE PEOPLE ARE STEALING FROM US AND THAT WE'RE NOT THE ONLY PEOPLE HAVING TO DO THAT SALES JOB. >> I WILL SAY COMMERCE IS SHAMELESSLY STEALING AND WE'RE A CUSTOMER, WE'RE WITH YOU WITH THE WEIRD PART RIGHT THERE, RIGHT ALONGSIDE. LAST COMMENT BEFORE THE BREAK, AUSTIN? >> I WANT TO SAY IT'S REALLY EXCITING WHAT YOU GUYS ARE DOING. IT'S DESPERATELY NEEDED. WE'RE IN THE SPECIAL PLACE, ONE OF THE FEW I GUESS SILVER LININGS OF THE BUDGETARY ENVIRONMENT, THERE'S A MORE RECEPTIVE AUDIENCE FOR WHAT YOU'RE PROVIDING. BEFORE IT MIGHT HAVE BEEN SQUASHED FOR VARIOUS POLITICAL REASONS. I COULD POINT THAT OUT TO THE CDAC MEMBERS, THE WORK THEY ARE DOING. >> WITH THAT I WILL JUST SUMMARIZE THAT THERE WERE TWO SEE ACTION ITEMS I HEARD FROM THE DIFFERENT COMMENTS MADE, ONE AROUND EDUCATING PEOPLE DURING THE PROCUREMENT, A CATCH-ALL FOR LARGER ASPECT OF THE PUZZLE AND I HEARD PERHAPS A COMMITMENT FROM 18F TO PUBLIC THE SUCCESS STORY ON SOME MASSIVE COST SAVINGS. WE'RE HAPPY TO HELP WITH THAT AT THE DEPARTMENT OF COMMERCE. UNLESS THERE ARE OTHER ACTION TIMES OR TAKEAWAYS FROM THIS PORTION OF THE AGENDA WE RECOMMEND WE MOVE TO A 15-MINUTE BREAK AND TALK ABOUT THE OTHER SIDE OF THE TALENT EQUATION, HOW DO WE BRING THAT SPECIFICALLY INTO THE DEPARTMENT OF COMMERCE. ANY OTHER FINAL COMMENTS BEFORE THE BREAK? WE'LL TAKE 15 MINUTES AND IF EVERYONE COULD PLEASE RECONVENE AT THE TABLE AT WE'LL SAY 2:40. THANK YOU . (RECESS) (RECESS) LADIES AND GENTLEMEN, IF I COULD ASK YOU TO PLEASE RETURN TO YOUR DESKS PLEASE. >> WE'RE GOING TO MOVE AHEAD TO THE NEXT PORTION OF THE DISCUSSION, I VERY MUCH APPRECIATE OUR FRIENDS AND COLLEAGUES AT 18F FOR THEIR PRESENTATION AND EVERYTHING TO MODERNIZE THE FEDERAL GOVERNMENT. I'M GOING TO OPEN MYSELF UP FOR YOUR COMMENTS AND SHARE AN ANNOUNCEMENT IN THE SPIRIT OF 18F, AFTER THAT WE'LL HAVE A BRIEFCASE STUDY AND SET OF STUDENTS FROM JOHN THOMPSON LOOKING AT AN OPPORTUNITY AT THE CENSUS BUREAU AND KICK INTO THE REST OF THE AGENDA. I'M SO EXCITED ABOUT THIS ANNOUNCEMENT I CAN'T SIT DOWN FOR IT. IF I COULD ASK FOR THE HAND-HELD BECAUSE IT'S PHYSICALLY IMPOSSIBLE TO SHARE THIS SITTING DOWN. I TRIED EVERYTHING ELSE, I CAN'T DO IT. I'LL ASK FOR HELP WITH THE SLIDES. SOUNDS LIKE THE MIC IS WORKING. I'LL WAIT FOR SOME INFORMATION TO COME UP. I'LL GO AHEAD AND WAIT FOR THE SLIDES TO CATCH UP. I'M SO INSPIRED BY THE ACCOMPLISHMENT, SUCCESS, THE SPIRIT AND INITIATIVE FROM 18F, THE FELLOW, THE U.S. DIGITAL SERVICE, WHEN I CAME IN AS THE NEW CHIEF DATA OFFICER AT THE DEPARTMENT OF COMMERCE I'VE BEEN HERE FOR ABOUT 4 MONTHS, I TOOK THOSE EXPERIENCES AND IN MANY WAYS THEY FUELED MY OWN RECEPTION OF THE OPPORTUNITIES WITHIN THE DEPARTMENT TO IMPROVE THE DIVERSE MISSIONS AND OBJECTIVES OF THE 12 BUREAUS AND THIS HOLDING COMPANY CALLED THE COMMERCE DEPARTMENT. WE HAD THE LEADERSHIP. YOU HEARD FROM SECRETARY PRITZKER, CABINET SECRETARY, ADVISER TO THE PRESIDENT, THIS IS OUR OPEN FOR BUSINESS AGENDA, DATA IS A PILLAR, THESE ARE MY OBJECTIVES. THIS IS WHAT WE'RE GOING TO DO TO SPUR ECONOMIC GROWTH, IMPROVE THE SAFETY AND ENVIRONMENTAL RESPONSIBILITY OF OUR WORLD, AND DRIVE INCREASED OPERATIONAL EXCELLENCE. WE'RE GOING TO GET OUR DATA OUT THERE IN A BETTER FASHION. SHE LOOKED AT OUR OWN INVENTORY, OUR WAREHOUSE OF INFORMATION WE SOURCES THAT WE'RE NOT DOING ENOUGH, WE'RE GOING TO GET MORE FOLKS BEHIND IT AND SOME OF THE HARD WORK, THE BLOOD SWEAT AND TEARS FOLKS LIKE AUSTIN, LEADERS LIKE JOHN THOMPSON, WITH BROADER VISION OF UNDERSECRETARY MARK DOAMES SET FORTH TO IMPROVE THE WAY WE DELIVER THESE INFORMATION RESOURCES BUILDING ON TOP OF THE CENSUS BUREAU AND PATENT AND TRADEMARK OFFICE THAT HAVE LITERALLY CONSTITUTIONAL FOUNDATION. WHAT I SAW COMING IN, I RAN AROUND AND DID WHAT I'LL CALL AN OPPORTUNITY ASSESSMENT AND SAW A BUNCH OF WAYS TO IMPROVE A WHOLE BUNCH OF THIS IS AND TRIED TO DIGEST INTO ONE SLIDE, ONE SET OF PERSPECTIVES AND A LOT OF IT I HOPE YOU'LL SEE FOLLOW THE PATTERNS AND OBSERVATIONS FROM SOME OF THE FOLKS THAT WORKED AT 18F, WE HAD EVEN WITH THE PRIME LEADERS' DIRECTION A LOT OF DISCONNECTS AT OTHER PARTS OF THE ORGANIZATION THAT DIDN'T KNOW HOW TO SPECIFICALLY DELIVER ON THAT VISION, DIDN'T KNOW HOW TO OPERATIONALLIZE THAT STRATEGY. I SAW PEOPLE THAT WERE ASKING FOR TRAINING. HEY, I DON'T KNOW WHAT I'M SUPPOSED TO GO BUY. HOW DO I DO IT? WHY IS GIT HUB BLOCKED, TWITTER, REQUIREMENTS FOR OPEN SOURCE SOFTWARE I DON'T KNOW WHAT THAT MEANS. THEY DIDN'T HAVE THE TOOLS TO DELIVER. COMBINE THAT WITH THE PROCESSES WE TALKED ABOUT ON THE PROCUREMENT SIDE, DIGGING IN ON THE TALENT SIDE, RULES OF GOVERNMENT HAVE NOT ADVANCED AS FAST AS INNOVATIONS TO BRING THESE TECHNOLOGY TOOLS ON BOARD AND OF COURSE JUST THE TOOLS THEMSELVES, ARE WE ABLE TO -- THE EQUIPMENT THAT EVERYBODY ELSE IS. OKAY, I CAN'T DO EVERYTHING. WE DON'T HAVE THE TIME OR RESOURCES. YOU HAVE TO NARROW IT DOWN, FOCUS ON THE PEOPLE AND SEE IF WE CAN FIND A WAY TO IMPROVE UPON THE INDIVIDUALS THAT ARE ASKING FOR THIS HELP AND ALSO BRING IN SOME OF THE CAPABILITIES AND CAPACITY THAT HILARY AND 18F CREW ARE TRYING TO DELIVER. WITH THAT, I'D LIKE TO MAKE AN ANNOUNCEMENT. WE'RE LAUNCHING THE COMMERCE DATA CORE CUT FROM THE SAME CLOTH. IF YOU LIKE 18F, WE'RE STEALING IT SHAMELESSLY BUT EVEN WITH -- I SAID THIS BEFORE, THE BEST ASPIRATIONS OF 18F, I HAD TO FIGHT, BEG, PLEAD AND STEAL FOR ONE PERSON COMING TO HELP 45 POW PEOPLE DO THEIR JOBS. 18F CAN'T SCALE EVEN WITH 500 OR 5000, RIGHT? REALISTICALLY. WITH MUCH RESPECT FOR THE MODEL, I'M ANNOUNCING A START-UP. A START-UP WITHIN A LARGE AND HISTORIC ORGANIZATION. THE LANGUAGE OF THIS REGION, CLOSED MY VENTURE ROUND, I HAVE $3 MILLION TO INVEST IN PRODUCTS AND SERVICES TO EMPOWER BUREAUS IN A SHARED SERVICE MODEL. VALUES TO THE BUREAUS WILL BE WE WILL DELIVER EXPERTS TO INTEGRATE WITH OUR TEAMS, TO HELP THEM ACCOMPLISH THEIR GOALS ON PRODUCTS THEY ARE ALREADY WORKING ON. YOU LEARN BY DOING. WE'LL BE THERE PAIRING THE BRILLIANT DATA EXPERT, DATA SCIENTIST ALONGSIDE LIKE YOU SAW THIS MORNING FROM SOME OF OUR PRESENTERS FROM THE CENSUS BUREAU, PATENT AND TRADEMARK OFFICE, PEOPLE WITH DECADES OF EXPERIENCE COMBINED WITH ENGINEERS WHO HAVE THE VELOCITY TO BUILD ON THAT MOMENTUM IN THE GOVERNMENT ORGANIZATIONS. THE VALUE PROPOSITION TO THE BUREAUS, YOU WON'T JUST GET A GENIUS, AN ENTHUSIASTIC EXPERT. YOU'RE GOING TO GET A CLEAR RETURN ON INVESTMENT AND WHAT'S COME OUT OF SOME INITIAL EXPERIMENTS FROM THE FIRST CDAC MEETING, WE DID FIVE EXPERIMENTS, EACH HAD A SET OF VALUES WHICH I'LL TALK ABOUT BUT KEY AMONG THEM IS COST SAVINGS. WE'RE MITIGATING OTHERWISE INEFFICIENT I.T. PROCUREMENTS, SAVE AT LEAST $10 FOR EVERY DOLLAR THEY SPEND ON EXPERTS. $100,000 TO US, WE'LL SAVE PATENT OFFICE, CENSUS BUREAU, AT LEAST $1 MILLION. THAT'S THE VALUE PROPOSITION. IT'S SUPER CHARGING THE INFRASTRUCTURE HISTORY OF WHAT A LOT (INAUDIBLE) HAVE BEEN ASKED TO DO. WE HAVE A RANGE OF METHODS I'VE BEEN PROPOSING TO ENGAGE, A LOT IS BASED ON REALITIES OF WHAT EXISTS IN BUREAUS, PEOPLE HAVE A SPECIFIC REQUEST, YOU MAY ALREADY HAVE GREAT FOLKS WORKING ON THAT, YOU MAY NOT NEED A FULL LEVEL BUILD FROM SCRATCH, MAYBE WE NEED TO HELP YOU WRITE THE TECHNICAL SPECIFICATION BETTER SO YOU CAN GET SOME OF THOSE FOLKS MENTIONED EARLIER IN ED EARLIER IN THESE SCHEDULES HAVING INNOVATIVE TECHNOLOGY COMPANIES RATHER THAN MASSIVE SPECIFICATIONS WHICH BLOCK INNOVATIONS, BLOCKS COMPANIES FROM COMING IN. WE HAVE SOME FANTASTIC CAPABILITIES AND LEGAL MECHANISMS THAT MOST FOLKS DIDN'T KNOW ABOUT. ONE BUREAU, THE NATIONAL TECHNICAL INFORMATION SERVICE, NCIS. THEY HAVE THE ABILITY, I'M GOING TO SAY THIS AND PUT A COMMA AND GIVE A QUALITY INDICATION. WE CAN GO DIRECTED TO ONE COMPANY OR A FEW UNDER A JOINT VENTURE PARTNERSHIP, BUILD THE TECHNICAL SPECIFICATION COLLABORATIVELY, WE THINK WE NEED THIS, ACTUALLY WE NEED THIS, WHAT ABOUT THIS WHITE BOARD, AND THEN AFTER GOING THROUGH ROUNDS OF ITERATION, THEN GO THROUGH THE ACTUAL PROCUREMENT EXERCISE OF BRINGING THAT COMPANY ON BOARD TO DELIVER THE PRODUCT. COMMA, AS LONG AS IT'S SUBJECT TO THE OVERSIGHT AND REGULATORY AUTHORITY OF A CERTAIN NON-COMPETITIVE, OVERLIGHT FROM LEGISLATIVE BODIES, WAYS TO GET IT DONE, WHAT 18F WAS TALKING ABOUT. ONE OF THEIR EXECUTION PARTNERS IS COMMERCE. NCIS HAS THE ABILITY TO HELP US BUY BETTER. EVERYTHING IN BETWEEN, AND BY THE WAY ON THE INCUBATE THAT'S NOT JUST HOW DO WE BRING SOME FELLOWS, WHO US FELLOWS, PRESIDENTIAL INNOVATION FELLOWS INSIDE GOVERNMENT TO INCUBATE ITSELF AS A PRODUCT INSIDE, HOW DO WE FIND A WAY TO DO INVESTMENT IN A CERTAIN BATCH OF START-UP COMPANIES SO THEY CAN BE BROUGHT INTO GOVERNMENT FOR PERIODS OF TIME AND WORK ON THEIR PRODUCTS IN THE COURSE OF HELPING US DO OUR JOBS. YES, THAT'S LEGAL TOO. VENTURE IS NOT KNEW. INCUBATION IS NOT NEW. BRINGING DATA SCIENTISTS ON BOARD YOUR COMPANY, THESE DON'T FEEL LIKE REVOLUTIONARY ACTIONS. THIS IS GOING TO TRANSFORM MUCH OF THE WAY THE DEPARTMENT OF COMMERCE DOES ITS BUSINESS. AND SO FAR OUR EXPERIMENTS HAVE DEMONSTRATED THERE'S REAL VALUE TO THE BUREAUS TO EMPOWER THEM TO ACCELERATE VENTURES. A BRIEF SUMMARY OF THE SPECIFICOI FOR THESE PROJECTS, START A PRESENTATION ON THE INCOME PLATFORM, WE'RE NOT SEEING SAVINGS YET BUT IN THE COURSE OF BUILDING THESE PRODUCTS WE'VE LEARNED A TREMENDOUS AMOUNT HOW WE CAN BETTER ENGAGE CUSTOMERS, ASK TOUGH QUESTIONS ON WHO IS USING THIS INFORMATION AND EVEN WITHIN A BUREAU LIKE THE CENSUS BUREAU ANY GOVERNMENT ORGANIZATION HELP UNCOVER SOME INSTITUTIONAL SILOS PREVENTING DIFFERENT INNOVATORS FROM BUILDING THE PRODUCTS AND BETTER SERVICES TO CUSTOMERS. THIS WE HOPE TO SCALE IN SOME FASHION. I DON'T KNOW IF WE'RE GOING TO GO ALL IN ONE PRODUCT OR CHOOSE A BUNCH, BUT IF I CAN GO BACK A STEP, THE MODEL IS A SHARED SERVICE. THE QUESTION ABOUT STABILITY. THE HOPE IS THIS DOESN'T JUST HELP A LOT OF PEOPLE. THE HOPE IS THIS BECOMES THE STANDARD WAY THAT PEOPLE BUILD DATA PRODUCTS, THAT THEY CAN NOT -- THAT PEOPLE THAT BUILD UP AN EXPECTATION, THE NEXT TIME THEY GO DOWN THE DIGITAL PATH THEY SHOULD ASK HAVE WE MADE SURE THOSE FOLKS HAVE TAKEN A LOOK, TO ENSURE WE'RE DOING IT THE DATA CORE WAY, THAT IS ALMOST A MEASURE OF SUCCESS BEYOND THE ACTUAL RETURN ON ASSESSMENT TO ENSURE WE CAN LIKE ANY OTHER START-UP GROW. CONTINUE TO THRIVE AND BECOME AN INSTITUTION ITSELF WITHIN THIS HISTORIC COMMERCE DEPARTMENT. THAT'S IT. THAT'S MY ANNOUNCEMENT. WE'RE ACTIVELY RECRUITING. WE ARE BUILDING OUR TEAM. I DON'T KNOW IF I CAN COMPETE WITH SOME OF THE 500 METRIC HEAD COUNT BUT I WILL SAY 18F, USDS, WE'RE COORDINATING OUR PIPELINE, SHARING R脡SUM脡S, COORDINATING ON RECRUITMENT, TO THE EXTENT THEY HAVE A FANTASTIC MODEL THAT'S BEEN TESTED, I WANT TO MAKE IT MORE PERSONAL, I WANT TO MAKE SURE COMMERCIAL HAS THEIR OWN VERSION, THAT WE FIND AN OPERATIONAL PARTNERSHIP. SO THAT'S IT. I'LL CLOSE MYSELF OFF HERE. ANY COMMENTS, FEEDBACK, QUESTIONS, CONCERNS ABOUT THIS NEW START-UP? HILARY? YAHOO! WE'RE DOING IT! WE'RE GOING TO CHANGE THE GOVERNMENT. YEAH. [APPLAUSE] ANYTHING ELSE, ANY OTHER WARNINGS, CONCERNS? WE'RE GOING TO HIT PROCUREMENT, NCIS, WE'RE GOING TO BUY BETTER. YEAH, PLEASE. >> SO I WOULD APPLAUD TOO, YAY. BUT A COUPLE THINGS. I WOULD -- IN YOUR FLOWCHART THERE, I WOULD ADD A BLOCK ON REUSE, BECAUSE THE SEED OF DEVELOPMENT IS GOING TO BE NOT IN THE BUILD BUT IN THE REUSE, IT'S AN IMPORTANT PIECE TO CONVINCE STAKEHOLDERS THAT IF YOU'VE GOT A REUSE LIBRARY, IT'S INTUITIVE YOU'RE GOING TO GET THERE'S FASTER, THEY HAVE NO COMPONENTS. IT'S TECHNICALLY PART OF BUILD. >> IT'S A FAIR POINT. >> OPTICALLY REUSE SHOULD BE CALLED OUT. >> YEAH. >> AND THEN WHEN I STARTED THE INTEL DATA SCIENCE TEAM, WE HAVE A LONG HISTORY OF DATA SCIENCE AT INTEL, BUT EXPANDING FROM THE CORE TECHNOLOGY DEVELOPMENT WHAT I PROMISED WAS FIVE PEOPLE, SIX MONTHS, $10 MILLION IN ROI. 5+6 EQUALS 10, WE'RE AN ENGINEERING FORM AND THE EQUATION DOESN'T WORK BUT IT WAS CATCHY. IT REALLY WAS, THIS IDEA OF DOING SOMETHING IN SIX MONTHS, THAT INCREASES PEOPLE'S APPETITE FOR RISK, RIGHT? BECAUSE IT'S SHORT TERM, SHORT-LIVED. WHETHER YOU DO 5+6 EQUALS 10 OR SOMETHING ELSE BUT KEEP THE IDEA OF THE SHORT TERM AND SHORT TERM DELIVERABLES IN AN AGILE METHOD. >> I'LL LOOK INTO MEMBERS IN THE ROOM THAT MAY OR MAY NOT ALREADY BE ON THAT TEAM, HOPING THEY WRITE THAT DOWN AND WE CAN COME BACK TO IT. ONE OTHER THING, THE COMMENT OR QUESTION WAS RAISED ABOUT ADVERTISING, HOW DO YOU SHARE INVESTMENT, SOME WAYS IN WHICH WE'RE SAVING MONEY IN EXPERIMENTS IS NOT FLATTERING TO THOSE THAT ARE PART OF THIS, IT'S REALLY HARD FOR FOLKS WHO WANT TO BE AGILE AND INNOVATIVE TO ADVERTISE IN ANY CULTURE, EVEN IN TECHNOLOGY, FAILURE COM IS ONE EXAMPLE, IT WOULD NEVER HAPPEN. NOT THAT IT SHOULDN'T BUT CULTURALLY WE'RE NOT THERE YET. I DO WREST WITH EXPECTATION OF THE VALUE TO FIND A WAY TO (INAUDIBLE) JUST LIKE 18F WITH THEIR CUSTOMERS, FOLKS THAT ARE (INAUDIBLE) THAT THEY ARE CELEBRATED THAT THEY (INAUDIBLE) SO THE GOAL IS TO GET -- TO HELP SOME FOLKS TRANSITION SOME OF THOSE SKILLS [ INAUDIBLE ] SOME SCALE SHOULD BE THE CRITERIA FOR SELECTING SHOULD BE FAIL NOT JUST ACROSS THE DEPARTMENT OF COMMERCE BUT OTHER FEDERAL AGENCIES AS WELL. I HAVE THREE BUREAUS RIGHT NOW, PERHAPS I SHOULDN'T SAY WHO THEY ARE, ALL BUILDING THEIR OWN (INAUDIBLE) ON SOME LEVEL YOU HAVE TO ASK WHY? HOW DO THEY EVEN HAPPEN? WAIT, HOLD ON. YOU PULL THE STRING. [ LAUGHTER ] YEAH, YEAH. SO THIS IS WHERE WE GET -- AGAIN, IS THAT -- HOW DISPARAGING ISING THAT? I'M SURPRISED BY IT. IT'S AN EXAGGERATION, BUT IT'S LIKE WOW, WE HAVE TO GET TO THE CORE OF HOW WE GOT TO THAT. AND SO I BELIEVE THAT SOME OF THE SUCCESSES WILL BE REPLICATED WHEN THE SUCCESS MAGNETICALLY ATTRACTS MORE PROJECT, BUT IT'S GETTING RID OF DUPLICATION. >> IT MIGHT BE WORTH MAKING AN EXPLICIT GOAL THAT THE REUSE LIBRARIES WILL BE ACCESSIBLE BY THE BUREAUS AND THEN EVEN OTHER AGENCIES AS APPROPRIATE. BECAUSE THAT'S A WAY TO TEACH THEM TO FISH, RIGHT? VERSUS FEEDING THEM. >> YEAH, YEAH. >> SO THE QUESTION WAS ABOUT OPEN SOURCE. YES. PART OF THE OTHER PART THAT IS -- (INAUDIBLE) IS NOT NECESSARY PUTTING YOUR CODE ON GET HUB BUT LEVERAGING MODERN TOOLS EVERYBODY ELSE IS USING, EVEN THE SHARE LIBRARY, I DON'T KNOW IF YOU REALIZE HOW HARD -- IF EVERY MEMBER OF CDAC SHARED A LINK, DO YOU HAVE ANY IDEA HOW HARD THAT WAS? CLOUD STORAGE IS SO FOREIGN FROM OUR ABILITY WITH THE GOVERNMENT TO THINK ABOUT THAT IT WAS BASICALLY A SMALL CULTURAL (INAUDIBLE) TO EVEN GET THAT PASSED, ONE OF THE REASONS (INAUDIBLE) THE DEPARTMENT OF JUSTICE, THAT TOOK 13 MONTHS, WHEN IT GOT APPROVED IT MADE THE FRONT PAGE OF "THE WASHINGTON POST." SHOULD THAT REALLY MAKE THE FRONT PAGE OF THE PAPER WHEN GOVERNMENT -- YEAH, BECAUSE IT'S SO HARD TO EVEN GET TO THAT POINT. I DON'T CONSIDER THAT A LEVERAGING OPEN SOURCE TOOL, BUT IT ACCOMPLISHES A COUPLE THINGS. ONE, IT WILL HELP ME RECRUIT, IF I BRING THE BEST SCIENTISTS IN, USING GET HUB OR WHATEVER, I'M NOT GOING TO BE ABLE TO KEEP THEM. IT'S LIKE NOT HAVING ELECTRICITY. WHY WOULD YOU BRING ME -- RIGHT? WE NEED THAT. IT CREATES A SCALE OF OPEN SOURCE LEVERAGE EVEN IF WE BUILD AN OPEN SOURCE FASHION WE SHOULD LEVERAGE TOOLS THAT ARE COMMON, AT SOME LEVEL EVEN SOFTWARE SCALING TO REPLICATE SERVICES WE SHOULD LEVERAGE THE COMMERCIAL SUBSCRIPTIONS THAT ARE AVAILABLE. OPEN SOURCE, IT'S AN OPEN SOURCE PLUS THE COMMON STUFF TO EFFECTIVELY SCALE THE SOFTWARE. >> THAT APPLIES TO TRAINING TOOLS LIKE LINDA OR WHATEVER. >> YEAH, YEAH, YEAH. >> THE TRAINING LIBRARY ALSO THAT YOU COULD PURCHASE SUBSCRIPTIONS FOR, FOR EVERYBODY, AND THEY HAVE ACCESS, RIGHT? >> YEAH, EXACTLY. >> THAT KIND OF THING. >> JACK? >> A SHOT LIKE SEARCH, TO HUNT FOR THE PLATFORMS, MAYBE SAYING -- (INAUDIBLE) WHAT PLATFORM TECH KNOWLEDGE -- (INAUDIBLE). >> RIGHT, EXACTLY. WHAT ARE THE PLATFORM THINGS -- (INAUDIBLE) >> IT'S A GREAT POINT, YEAH. SO THAT'S A BUILDING BLOCK. THAT WILL VARY BECAUSE DIFFERENT ORGANIZATIONS HAVE DIFFERENT PREFERENCE. WHAT YOU WANT TO HAVE IS THE ABILITY TO HAVE MULTIPLE PATHWAYS FOR FIGURING. SEEMS TO ME YOU AND ALSO (INAUDIBLE) 14F IS WORKING ON (INAUDIBLE). >> YEAH, YEAH. >> PEOPLE IN TECHNOLOGY BECAUSE (INAUDIBLE) >> RIGHT, RIGHT. THAT TRANSFORMED, COMPARED TO WATERFALL APPROACHES, ANOTHER STEP IN THE DIRECTION. JOY? >> FIRST OFF, CONGRATS. IT'S CHALLENGING TO SHIFT GOVERNMENT DOLLARS, AWESOME. A QUICK CLARIFICATION, ONE CLARIFICATION ON FOLLOW-UP. HOW ARE YOU THINKING OF DISTINGUISHING THE PRODUCTS FOR THE DATA CORE FROM THE NOTION OF DIGITAL SERVICES AND TRANSACTIONS, IS THERE A BRIGHT LINE THERE OR HOW DO YOU FRAME THAT? AND THEN THE SECOND SORT OF QUESTION IS LIKE WHAT DO YOU HOPE TO LOOK DIFFERENT? >> YEAH. THE FIRST PART OF THE QUESTION, SO MUCH OF ORGANIZATIONAL APPROACH IN MY CASE DEPENDS ON WHAT I DIAGNOSE AS THE -- (INAUDIBLE) -- IT WOULD BE DIFFERENT IF I WAS TRYING (INAUDIBLE) BASED ON WHAT I OBSERVED AS COMMERCE I SAW A DIAGRAM OVERLAP WITH A COUPLE OTHER ORGANIZATIONS AND REPRESENTED BY A FEW (INAUDIBLE) HIS APPROACH, HIS STAFF, HIS PRIORITIES, YOU'RE GOING TO HEAR IN A FEW MINUTES FROM A BRILLIANT PERSON OVER HERE, ALAN DAVIDSON. I LOOK TO HIM AND HIS EXPERTISE. WOW, OKAY. POLICY, OKAY. NOW I SEE THAT THOSE ARE CLEAR, AS A VENN DIAGRAM OVERLAP, I SEE THE DIGITAL SERVICE ORGANIZATION PRODUCTS DELIVERY. THE INFRASTRUCTURE IS CAN WE EVEN GET ON THE INTERNET. WE DIDN'T HAVE WI-FI IN THE BUILDING UNTIL SIX MONTHS AGO. WOW! HE MADE THAT HAPPEN AND HIS TEAM. AND NOW IT'S A QUESTION OF WHAT SHOULD WE DO ABOUT THINGS LIKE PRIVACY? LOCALIZATION? OR SOME OF THE ACCESS LIKE YOU SAW. THAT'S A POLICY (INAUDIBLE) I HAVE OPINIONS ABOUT IT BUT I WANT TO MAKE SURE WE'RE COORDINATING WITH THE DIGITAL ECONOMY TEAM. HOW DO WE GET THE MEGABYTES OUT OF OUR WEBSITE? UNDERSTAND WHO OUR USERS ARE. THEY DEPARTMENT OF COMMERCE BASICALLY WE DO NOT HAVE (INAUDIBLE) BY ANY MEASURE OF HOW YOU DEFINE THAT IT DOESN'T EXIST. NOT FOR LACK OF EFFORT, AND NOT THAT THAT'S NOT THE CASE AT INDIVIDUAL BUREAUS. IT'S LIKE THE IMPACT I CAN MAKE (INAUDIBLE) I KNOW HOW TO RECRUIT DATA SCIENTISTS. LET'S SEE IF THE PEOPLE PART CAN BRING THE VALUES THAT 18F TEAM WAS TALKING ABOUT, LET THEM CREATE A DEMONSTRATION OF VALUE THAT CAN DELIVER A SET OF PRODUCTS THAT WOULD HELP THE BUREAUS BECOME THE BALANCED DEMAND FOR CUSTOMERS FROM A FINANCIAL PERSPECTIVE. I HOPE THAT ANSWERED THE FIRST PART OF THE QUESTION. I'M TRYING TO REMEMBER THE SECOND PART OF THE QUESTION. WHAT LOOKS DIFFERENT? TECHNICALLY IT'S THINGS LIKE SEARCH, INTERRUPTIBILITY AND (INAUDIBLE). DO WE HAVE A GOOD UX (INAUDIBLE) UNINTERRUPTABILITY, EVERYTHING ETL, DATA STANDARDS, THAT SHOULD BE A FUNDAMENTAL CHANGE AT EVERY STATISTICAL ORGANIZATION, ALL THE WAY THROUGH THE ENTIRE STACK, OF DATA OPERATION AT COMMERCE AND INSIGHT, THINGS LIKE SHIFTING FROM DESCRIPTIVE TO PREDICTIVE WITH OUTLIERS OF ECONOMIC MODEL. ON THE WEATHER SIDE, YOU MAY KNOW THAT THE NATIONAL WEATHER SERVICE HAS A NOTIFICATION SYSTEM. IF THERE'S A TORNADO HERE NOW OR PENDING, WHETHER OR NOT YOU SIGNED UP, YOU'LL GET A TEXT MESSAGE, SEEK SHELTER. HOW MUCH TIME BEFORE THE INCIDENT, 5 MINUTES, 20, AN HOUR? BASED ON THE POINT OF DIAGNOSIS OF THE DISASTER. IN INDIANA THIS HAPPENED THIS YEAR, I THINK I TOLD THE STORY LAST TIME. THAT TOWN HAD AN EF-4 TERRIBLE TORNADO, UNFORTUNATELY (INAUDIBLE) THERE WAS A 27-MINUTE WARNING BEFORE THE TORNADO HIT THAT TOWN. THE AWKWARD PART OF THAT STORY, A SAME KIND OF TORNADO HIT THE TOWN 10 YEARS EARLIER, THEY HAD 5 MINUTES. 5 MINUTES TO 27 MINUTES, I PREAPPRECIATE THAT TIME THE NATIONAL WEATHER SERVICE WAS GIVEN ME. THE DELTA, THE IMPROVEMENT, 5 MINUTE NOTIFICATION, 7 MINUTE NOTIFICATION, THEY GOT BETTER AT LOOKING AT DATA. THAT IS AN EXAMPLE OF AN INSIDE PRODUCT THAT CAN BE IMPROVED AND CONTINUE TO IMPROVE OVER TIME. MORE STORIES LIKE THAT IS ANOTHER MEASURE OF SUCCESS. IT'S A TECHNICAL ANSWER TO THE QUESTION. ON SOME LEVEL, YOU KNOW IT WHEN YOU SEE IT. THESE ARE THE TYPES OF WAYS WHICH I'M EVALUATING WHETHER THE PRODUCTS THEMSELVES HAVE BEEN VALUABLE. DOES THAT ANSWER YOUR QUESTION? ANY OTHER FEEDBACK? STAN? I'M A NAVY VETERAN, SO NAVY IF YOU WOULD. (INAUDIBLE) (. [OFF MIC] >> OH, YEAH. >> SOUNDS LIKE 18F'S SUCCESS, A LOT OF IT, WAS FORMER INVASION FOLKS AND SCHEDULE A FOLKS. WHO ARE YOUR PEOPLE GOING TO BE? >> WELL, THE SCHEDULE A A HIRING MECHANISM TO BRING THE FOLKS ON BOARD. I'M GOING TO RETREAT RECRUITING LIKE I USED TO TREAT SALES, THE POTENTIAL UNIVERSE OF APPLICANTS AND CANDIDATES, NARROW THAT TO EARLY ENGAGEMENT LEVEL, SELL ON THE VALUE PROPOSITION, GET THEM INTO NEGOTIATION STAGE, CLOSE THE DEAL AND GET THEM ON BOARD. IT'S A SALES STRATEGY. I'M GOING TO LEVERAGE SOME OF THE VALUABLE BRANDS AS THE WHITE HOUSE RECRUITMENT RIGHT NOW FOR U.S. DIGITAL SERVICE. I MAY HAVE EXTENDED NETWORKS INFORMALLY FROM FOLKS THAT WE KNOW HAVE WORKED IN AND AROUND GOVERNMENT, A BIT OF A TIMING (INAUDIBLE) AND I'LL ASK ANY OF YOU HERE HAVE ANYONE WHO YOU KNOW WHO WOULD DO A TOUR OF SERVICE IN GOVERNMENT FOR ANY LENGTH OF TIME THAT YOU THINK IS WILLING TO IMPROVE THE FEDERAL GOVERNMENT DATA OPERATIONS PLEASE LET ME KNOW BECAUSE WE'RE HUNTING AND FARMING FOR THE WORLD'S GREATEST TALENT FOR THAT TYPE OF WORK. IS THAT OFFICIAL YET? ALL RIGHT. THE CHIEF OF STAFF IS SAYING SO. AMONGST FRIENDS, THERE'S SOMEONE IN THAT CAMERA, I DON'T KNOW IF YOU CAN SEE, JEFF, PLEASE STAND UP IF YOU WOULD. IN THE CORNER OVER HERE I'D LIKE TO INTRODUCE TYRONE GRANDERSON, JOINING US SOON FOR AS THE CHIEF DEPUTY OFFICER, AND JEFF CHEN WILL BE OUR FIRST EVER CHIEF DATA SCIENTIST. [APPLAUSE] FORMER (INAUDIBLE). DIDN'T PLAN IT THAT WAY. THE BEST FOLKS WE FOUND. OKAY, DAN. >> REAL QUICK, TWO THINGS. ONE, ARE YOU INCLUDING DATA VISUALIZATION? THAT WASN'T YOUR -- >> ABSOLUTELY YES. I MEANT TO INCLUDE THAT IN THE BUCKET. I THINK THERE'S A UX SIDE OF THAT AND I THINK (INAUDIBLE) PROBABLY BY THE WAY WE'LL HAVE THE QUICKEST (INAUDIBLE) I THINK WE DON'T HAVE A DATA (INAUDIBLE). AND SO BEING ABLE TO CREATE THESE, (INAUDIBLE). >> AS YOU'RE GOING INTO THE (INAUDIBLE) WHAT'S YOUR END GAME? I CAN SEE VARIOUS DIFFERENT OUTCOMES. >> YEAH. >> ARE YOU LOOKING FOR THIS TO BE SOMETHING THAT'S HIGHLY RELEVANT? OR ARE YOU LOOKING FOR (INAUDIBLE) I WONDER IF NOW YOU NEED TO DECIDE WHICH DIRECTION YOU'RE THINKING ABOUT GOING BECAUSE THAT MIGHT IMPACT HOW YOU (INAUDIBLE) ON THIS. >> A GOOD QUESTION. I ALSO FEEL LIKE, AGAIN, PRIVATE SECTOR ANALOGY, CLOSING YOUR VENTURE ROUND AND ASKING ABOUT YOUR GOING PUBLIC STRATEGY. WE JUST WENT PAST THE ANGELS, GIVE ME A FEW YEARS TO FIGURE OUT THE I.P.O.. STRUCTUREALLY I BELIEVE THAT (INAUDIBLE) AND DELIVERED AS A SHARED IT WAS EMBEDDED WITH THE PROJECT. I DON'T WANT THIS TO BE MY ANALOGY, BUT THINK ABOUT WHAT LAWYERS ARE IN GOVERNMENT, OFFICE OF GENERAL COUNSEL, EVERY AGENCY HAS A GENERAL COUNSEL, YOU CAN'T BUY ANYTHING OR HIRE WITHOUT GOING THROUGH THE LAWYERS. WHAT'S THE DATA VERSION OF THIS? IMAGINE IF WE SHOULDN'T BE ABLE TO -- WE CAN'T FUNDAMENTALLY MAKE A DECISION ON POLICY, CAN'T JUSTIFY ECONOMIC DEVELOPMENT GRANT, WE CAN'T RELEASE A NEW PRODUCT UNLESS THERE'S DATA TO SUPPORT IT. WHO IS GOING TO PROVIDE THAT DATA? THAT SKILL SET IS INCREASINGLY (INAUDIBLE) TO YOUR ORGANIZATION. (INAUDIBLE) LOOK AT THE SLIDES. THE FACT THAT TECHNOLOGY HAS ON GOVERNMENT, THE PYRAMID IS AT THE BOTTOM. IT'S BARELY BEEN INTRODUCED. A LOT OF THE DEFINITION OF SUCCESS WILL BE CATCHING UP TO WHAT THE PRIVATE SECTOR IS ALREADY DOING. I DON'T KNOW IF THAT ANSWERS YOUR QUESTION, IT'S DIRECTIONALLY WHERE WE ARE. LONGER TERM, I THINK WE STILL NEED FOLKS ON BOARD TO REFINE THE MEASURE OF SUCCESS. IT SHOULD ALIGN WITH THE ORGANIZATIONAL MISSION PUSHING ECONOMIC GROWTH. AS BROUGHT UP WITH ALAN, SPECIFICALLY COMMENTS FROM ALAN AND STAN HOW DO WE MEASURE DATA? WE'RE NOT DOING A GOOD JOB MEASURING OR DEFINING THAT NOW. I THINK THE STRONGER WE GET ON THAT, THE MORE TARGETED THE DATA CORE CAN BE ON ITS OBJECTIVES TO ACCELERATE THAT. IT'S A START-UP. I HAVE A SET OF PRODUCTS, NEEDS, USERS, FOLKS CAN DO GREAT THINGS IN A SHORT PERIOD OF TIME TO START TO DELIVER THOSE AND OVER TIME FIGURE OUT THE RIGHT ORGANIZATION (INAUDIBLE). >> CAN YOU STEP BACK ONE SLIDE? >> STEP BACK ONE SLIDE? YES. SURE. >> I THOUGHT I KNEW THE ANSWER TO THIS AND YOU BROUGHT UP THE TORNADO EXAMPLE. I'M WONDERING HOW FAR, HOW DEEP INTO DATA PRODUCTION YOU EXPECT THIS TO REACH, I THOUGHT THAT YOU WERE GOING TO SAKE IT'S MOSTLY DATA DISSEMINATION BUT THE TORNADO EXAMPLE WAS ABOUT DATA PRODUCTION, PRETTY SOPHISTICATED SOFTWARE MODELING TOOLS. >> IT WILL BE HOW WE EVALUATE PROJECTS COMING IN. 18F HAS A SELECTION, WE'RE DEVELOPING OURS, I BROUGHT THAT EXAMPLE, I KNOW THERE HAPPENS TO BE A LOT OF PEOPLE WORKING ON THIS RIGHT NOW AND I DON'T KNOW IF -- PICK A NUMBER, THREE PEOPLE BEING AUGMENTED TO THE TEAM CAN MOVE THE NEEDLE BUT I'M WILLING TO ASK, EXPERIMENT AND TRY. NOW, YOU CAN COME UP WITH AN ATTRIBUTION PROBLEM IF WE GET THAT NUMBER TO AN HOUR, WAS IT BECAUSE OF THE DATA CORE? I DON'T CARE. IF WE'RE HELPING FOLKS OUT AND GET TO THEIR OBJECTIVE AND ON SOME LEVEL SHARED SERVICE PULLS BACK WE'LL PROVIDE SCALABLE WAY TO DELIVER SERVICES WE PROVIDE, THAT EXAMPLE MAY BE A SET OF SCALABLE TOOLS WHICH DOESN'T EXIST IN CONGRESS. NOW, THAT'S THE PREVIOUS SLIDE ABOUT THE PARTNER PROCURER APPROACH, HELPING CONNECT SERVICES, THAT COULD BE A SCALABLE WAY TO -- NOT TO TAKE MILITARY EXAMPLE BUT LAND THE MARINE CORPS, OCCUPY THE BEACHHEAD, ROTATE THE ARMY AND HAVE THE AIR FORCE PROVIDE SUPPORT FROM A DISTANCE. DROP IN DATA CORE SET OF EXPERTS, HELP BUILD A SET OF PRODUCTS AND TOOLS AND SUPPORT THROUGH THE VENDOR COMMUNITY TO PROVIDE SOFTWARE, SCALABLE SOLUTIONS, THAT MODEL MAY BE REPLICABLE AND WE COULD HIT THE DATA ANALYTICS WITH THE EARLY NOTIFICATION. MAYBE WE ONLY TO LOOK AT THE WEBSITE THAT'S UNDER DEVELOPMENT, ONE WEBSITE THAT PRODUCES GDP INFORMATION, IT'S ONE WEBSITE. IT'S THREE PEOPLE TYPING IN ONE AT A TIME. WOW, WE CAN HELP YOU WITH THAT. ARE WE HITTING GDP? YEAH, WE'RE HELPING YOU DELIVER THAT INFORMATION. SO WE'LL HAVE TO TRIAGE THAT, BUT I DON'T PERSONALLY THINK IT'S AWAY FROM THE BIG PROJECTS. WHO WAS NEXT? JOY? JOY AND ALAN. >> JUST GOING BACK TO YOUR OFFICE OF LEGAL COUNSEL EXAMPLE, WHICH I WOULD MAYBE PICK A DIFFERENT ONE. >> NO ONE LIKES US COMPARE THEM TO LAWYERS, I DON'T KNOW WHY. >> FOR MANY REASONS. BUT ONE THING THAT I THINK AS YOU MOVE FORWARD ON THIS IS THINKING THROUGH THE NATURAL ALLIES, AND IT STRIKES ME WHEN YOU WERE -- YOUR ANALOGY THAT REMINDED ME, THERE'S A LOT OF SMART PEOPLE THAT MIGHT NOT HAVE ACCESS TO MODERN TOOLS AND EVEN MODERN TRAINING BUT THOSE PEOPLE ARE GOOD AND SOMETIMES NOT USED AS WELL AS THEY COULD BE. THEY STRIKE ME AS A GROUP OF NATURAL ALLIES THAT CAN EXTEND SOME OF THE STUFF YOU'RE TRYING TO DO. >> ABSOLUTELY. WE CAN'T DO THIS OURSELVES. WE HAVE TO FIND THOSE ANALYSTS, DATA FOLKS, CHAMPIONS. EVEN EARLY EXPERIMENTS INSIDE, MOST PEOPLE ARE LIKE, YEAH, I'D LIKE THIS TO HAPPEN, 13 YEARS AGO WE DID THIS AND THIS. THOSE PEOPLE, THOSE ARE THE GREAT ONES TO PARTNER WITH. YOU'VE ALREADY BEEN WORKING ON THIS, HOW CAN WE BRING THE RIGHT TYPE OF PEOPLE. ALAN? >> IT SOUNDS GREAT. I RECOMMEND THAT YOU (INAUDIBLE), YOU ACTUALLY BUILD THINGS AS WELL AS A SMALL NUMBER OF PROJECTS, CHERRY-PICKING THE ONES THAT WILL WORK, ALL THAT STUFF IS SUPER IMPORTANT. JUST BECAUSE -- ESPECIALLY WHEN YOU'RE BUILDING INFRASTRUCTURE, LIKE THIS, IT IS SO EASY SIMPLY A REQUIREMENTS PROVIDER, INTERN CUSTOMER, INSTEAD OF BECOMING (INAUDIBLE) YOU NEED TO BRING NOT ONLY THE (INAUDIBLE) EVEN IF YOU'RE NOT (INAUDIBLE) >> THANK YOU FOR SAYING THAT. FOR THOSE THAT HAVEN'T SEEN THE PLAY BOOK, I DON'T KNOW THE URL. GOOGLE U.S. DIGITAL SERVICES PLAYBOOK EVERY TIME. 19 STEPS. 18 STEPS. A STRANGE NUMBER, YEAH, OF EVERYTHING YOU SAID. I CONSIDER THAT (INAUDIBLE). THAT'S THE WAY WE SHOULD DO IT, ABSOLUTELY. ANY OTHER COMMENTS, FEEDBACK, SUGGESTIONS, RECOMMENDATIONS? OKAY. THANK YOU. THANK YOU SO MUCH. I'M EAGER TO REPORT ON THE STATUS OF THE INITIATIVE AT THE NEXT CDAC AND HOPE YOU'LL HOLD US ACCOUNTABLE. NEXT WE'LL TURN IT OVER TO ANOTHER QUICK PRESENTATION OF TYPE BUT REALLY OPEN MORE BROADLY TO THE LARGER SET OF OPPORTUNITIES AROUND TALENT AND GOVERNMENT. IRED LIKE TO TURN IT OVER TO JOHN THOMPSON. >> WHAT IAN ASKED ME TO DO, WHAT MARK ASKED ME TO DO, PUT IN ONE PLACE VARIOUS TOOLS THAT WE HAVE AT OUR DISPOSAL IN THE FEDERAL GOVERNMENT TO BRING IN VARIOUS TYPES OF TALENT, AND THIS WOULD INCLUDE I.T. TALENT SPECIFICALLY. SO ONE THING WE HAVE IS WE HAVE AN ABILITY FOR ANYTHING THAT RELATES TO I.T. SECURITY, WE'VE BEEN ABLE TO ACQUIRE THE RIGHT TO DO WHAT'S CALLED DIRECT HIRE WHICH GIVES US GREAT FLEXIBILITY TO BRING PEOPLE IN, FAIRLY NON-COMPETITIVE IF WE BELIEVE LOOKING AT THE R脡SUM脡 THEY CAN DO THE JOB. IN THE FEDERAL GOVERNMENT THAT'S A BIG THING FOR US. WE ARE ALSO ABLE TO HIRE THIS -- THIS IS SPECIFIC FOR THE 2020 CENSUS, THIS WAS ALSO BIG, WE HAVE DIRECT HIRE AUTHORITY TO HIRE DIGITAL SERVICES PEOPLE, THE CATCH HERE IS WE WERE ONLY ABLE TO GET THIS SPECIFICALLY RELATED TO THE 2020 CENSUS AND ONLY FOR TWO YEARS, BUT THAT'S BETTER THAN NO YEARS, AND THERE'S THE OPTIMISM OF GETTING IT EXTENDED. THE OTHER GOOD THING IS 2020 CENSUS IS A FAIRLY BROAD ACTIVITY WHICH TOUCHES ALMOST EVERY PART OF THE CENSUS BUREAU. SO IT DOES GIVE AUTHORITY TO BRING IN SOME PEOPLE THAT WAY. WE HAVE THE PRESIDENTIAL INNOVATION FELLOWS THAT WE HAVE BEEN TAKING GREAT ADVANTAGE OF, AND I COULD MENTION TODAY WE'VE HAD GREAT SUCCESS WITH JEFF MICEEL, LOOKING FORWARD TO WORKING WITH THE NEXT CLASS. WE ALSO HAVE SOME REALLY GOOD AUTHORITY IF WE CAN FIND VETERANS THAT HAVE THE RIGHT SKILLS WE NEED, THEN WE HAVE A VERY EASY TIME BRINGING IN VETERANS. THAT GOES FOR DISABLED VETERANS. WE HAVE A PROGRAM CALLED PATHWAYS, AND THIS IS A WAY THAT WE CAN LOOK AT SOME SPECIFIC THINGS, AND WE BRING PEOPLE ON AS EITHER AN INTERN OR VARIOUS WAYS TO COME INTO THE CENSUS BUREAU AND THEN AFTER THEY COMPLETED CERTAIN LEVELS OF THEIR SERVICE, WE'RE THEN ABLE TO BRING THEM IN AND HIRE THEM WITH GREAT EASE. IT'S A WAY TO GET SOMEONE IN. IT'S A WIN-WIN. THEY GET TO SEE IF THEY LIKE WORKING AT THE CENSUS BUREAU AND FEDERAL GOVERNMENT. WE GET TO SEE IF WE LIKE THEM AND THEN WE CAN EVENTUALLY GET THEM IN. WE OF COURSE HAVE AUTHORITIES TO HIRE PEOPLE WITH DISABILITIES AND WE HAVE AUTHORITIES TO HIRE PEOPLE THAT HAVE SERVED IN THE PEACE CORPS. NOW, ONE THING THAT WE'RE WORKING ON, LOOKING AT GETTING THIS COOPERATIVE AGREEMENT AUTHORITY WHICH LETS US FORM A COOPERATIVE AGREEMENT WITH SAY A UNIVERSITY OR NON-PROFIT OR AN ORGANIZATION LIKE THAT AND WE CAN PUT IN SOME EFFORT, THEY CAN PUT IN SOME EFFORT, BUT IT'S A WAY FOR US TO DRAW ON THE STAFF OF SAY A PROFESSOR, GRADUATE STUDENTS, WHO WORK ON SPECIFIC PROJECTS, AND WE PUT SOMETHING IN THE GAME, THEY PUT SOMETHING IN THE GAME, WE BOTH GET SOMETHING OUT OF IT. WE USED TO HAVE THAT AUTHORITY, WE DON'T HAVE IT. WE'RE OPTIMISTIC WE'RE GOING TO GET IT SOON. WE HAVE THE INTERGOVERNMENTAL PERSONNEL ACT, WE'RE ALLOWED TO BRING IN PEOPLE FOR A PERIOD OF TIME. I BELIEVE IT'S UP TO 3 YEARS, PROBABLY EXTENDIBLE FOR ANOTHER 3, AND THIS MEANS THAT SOMEONE'S AT A UNIVERSITY OR A NON-PROFIT, WE CAN BRING THEM IN. WE SIMPLY PAY THE UNIVERSITY FOR THEIR SERVICE OR THE NON-PROFIT. SOME PEOPLE ARE PUT OFF BY GOVERNMENT SALARIES. THIS IS AN OPPORTUNITY FOR SOMEONE TO COME INTO GOVERNMENT AND DO SOME GOOD BUT THEN RETURN TO THEIR ORGANIZATION. RIGHT NOW WE HAD SOMETHING LIKE THAT IN PLACE FOR THE INDIVIDUAL THAT HEADS UP OUR RESEARCH AREA, AND RIGHT NOW WE HAVE A MAN IN FROM JOHNS HOPKINS, AND HE'S BEEN DOING THIS FOR THREE YEARS. IT'S AN OPPORTUNITY FOR HIM TO GROW. HE CAN COME IN AND MANAGE A LARGE RESEARCH PROGRAM WHICH IS UNUSUAL FOR A UNIVERSITY PROFESSOR, AND SO HE WILL GET TO GO BACK WITH SOME SKILLS AND HE'S BRINGING INTO THE CENSUS BUREAU THE KIND OF RESEARCH TALENT AND DIRECTION THAT WE CAN GET VERY, VERY EASILY AND QUICKLY AND PROBABLY COULDN'T ATTRACT INTO THE GOVERNMENT LONG TERM BUT THAT'S FINE WITH US. WE STILL WILL CONTINUE TO USE THAT TO GET ADDITIONAL TALENT IN IN. WE ALSO HAVE A JOINT PROJECT AGREEMENT WHICH IS SIMILAR TO A COOPERATIVE AGREEMENT. AGAIN, THIS IS WITH WE BOTH PUT IN SOME MONEY TO WORK ON SOMETHING TOGETHER. SO IT'S ANOTHER WAY WE CAN FORM A PARTNERSHIP WITH THE OUTSIDE. AND FINALLY, YOU HAVE TWO OTHER THINGS. ONE IS A REIMBURSABLE DETAIL WHICH MEANS WE CAN GET PEOPLE FROM OTHER AGENCIES FAIRLY EASILY IF THEY WANT TO COME WORK ON AT THE CENSUS BUREAU AND WE DO THAT BOTH -- WE SEND PEOPLE TO OTHER AGENCIES TO GET EXPERIENCE AND HELP OTHER AGENCIES AND WE CAN BRING PEOPLE IN. FINALLY, THERE'S CONTRACTING, SO WE CAN CONTRACT, SIGN CONTRACTS AND BRING PEOPLE IN ON CONTRACTS AND FIND THAT FOR SOME OF THE I.T. EXPERTISE THAT WE NEED RIGHT NOW, SPECIFICALLY RELATED TO INFRASTRUCTURE, WE'VE HAD TO DO QUITE A BIT OF CONTRACTING TO BRING THE TALENT IN TO THE CENSUS BUREAU. THE DOWN SIDE WITH CONTRACTING A LOT IS YOU JUST DON'T BUILD UP AN INTERNAL CAPABILITY. WE WOULD LIKE TO TRY TO BUILD UP MORE OF THE INTERNAL CAPABILITIES. THAT'S SORT OF A NUTSHELL OF THINGS WE CAN DO. I WOULD MENTION SHAMELESSLY THAT WE HAVE BOTH A PROBLEM AND OPPORTUNITY AT THE CENSUS BUREAU, SO WE HAD A VERY GOOD CHIEF INFORMATION OFFICER AT CENSUS, A PERSON NAMED BRIAN McGRAF DID WONDERFUL THINGS AT THE CENSUS BUREAU THAT HELPED MOVE US FORWARD IN TERMS OF CERTAIN TYPES OF I.T. GOVERNANCE, CERTAIN TYPES OF CONTRACTS HE'S PUT IN PLACE ON ENTERPRISE LEVEL THAT WILL ALLOW US TO ACQUIRE SERVICES, AND A REALLY, REALLY FINE VIRTUAL DESKTOP INFRASTRUCTURE WHICH LETS PEOPLE WORK IN A SECURE FASHION REMOTELY AND IT'S -- IT WORKS VERY WELL, TRANSFORMED THE WAY THAT WE DO TELEWORK AT THE CENSUS BUREAU AND THE WAY WE CAN PROTECT OUR DATA BECAUSE THE DATA -- NO DATA COMES OUT OF THE BUREAU AND YOU CAN USE YOUR OWN COMPUTER AND THINGS LIKE THAT. IT'S VERY GOOD. BUT HE LEFT AND WENT TO THE DEPARTMENT OF JUSTICE, AND NOW WE'RE IN THE PROCESS OF GETTING OUT THE PAPERWORK TO RECRUIT A NEW CIO, IF YOU KNOW SOMEONE THAT WOULD BE INTERESTED. I'LL TELL YOU A COUPLE THINGS WE'RE LOOKING AT THAT MAY BE GOOD OPPORTUNITIES THEY WOULD FIND VERY REWARDING. WE'RE TAKING THE 2020 CENSUS AND MAKING IT MODERN, GETTING RID OF PAPER, USING MODERN MAPPING TOOLS, A HUGE OPPORTUNITY TO REALLY LOOK AT DOING SOME CUTTING EDGE THINGS. RIGHT NOW WE'VE DONE SOME GOOD PROTOTYPING, BUT WE'RE GETTING TO THE POINT WE HAVE TO MAKE SOME SERIOUS BUILD OR BUY DECISIONS WE WOULD BE GOOD FOR A CIO TO PARTICIPATE IN. WE HAVE AN ENTERPRISE EFFORT WHERE WE'RE TAKING ALL OF OUR SURVEY DATA COLLECTION SYSTEMS AND WE'RE ACTUALLY SORT OF STANDARDIZING THEM INTO AN ENTERPRISE LEVEL SYSTEM THAT INCLUDE THE 2020 CENSUS SO WE DON'T WANT TO BUILD SYSTEMS AND THROW THEM AWAY. WE WANT TO BUILD CONSISTENCIES ITEMS WE CAN REUSE AND BUILD ON AND IF WE DO THIS RIGHT THEN IT'S GOING TO UNLOCK THE POTENTIAL AT THE CENSUS BUREAU TO REALLY BECOME MUCH MORE INNOVATIVE BECAUSE WE'RE NOT REINVENTING THE WHEEL BUT BUILDING ON EACH OTHER'S SUCCESS AND ANYWAY THAT'S A REALLY GOOD OPPORTUNITY THERE. WE'RE GOING TO DO THE NEXT ECONOMIC CENSUS TOTALLY DIFFERENT. WE'RE GOING TO GET RID OF PAPER ALTOGETHER AND DO IT ON THE INTERNET. SO THAT'S GOING TO BE A LOT OF FUN. FINALLY, AS IAN MENTIONED, OR WAS MENTIONED THIS MORNING, WE'RE CHANGING THE WAIT WE DO DATA DISSEMINATION, EXCITING THINGS WE'RE DOING TO MOVE THE CENSUS BUREAU INTO THE 21ST CENTURY, AND I THINK IT'S A GREAT OPPORTUNITY FOR THE RIGHT PERSON TO COME IN AND REALLY, YOU KNOW, HAVE SOME FUN AND MAKE A CONTRIBUTION TO PUBLIC SERVICE. ANYWAY, IT'S PART OF THE DATA COMMITTEE, WE'LL SEND OUT THE ANNOUNCEMENT AND PUT THIS IN WRITING AS TO WHY IT'S EXCITING BUT WE WOULD LOVE TO START THINKING ABOUT IT, YOU MIGHT THINK OF INDIVIDUALS THAT MIGHT BE INTERESTED, THAT WOULD BE VERY GOOD. >> OUTSIDE OF GIVING JOHN A R脡SUM脡 IN THE NEXT FIVE MINUTES, THAT'S THE BOOK END PRESENTATION TO THIS TOPIC ON TALENT AND WORK FORCE AND RETENTION AND TRAINING, A BUNCH OF ANNOUNCEMENTS, PROGRAMS HERE, ANY OVERARCHING FEEDBACK OR RECOMMENDATIONS AS WELL, ANY SPECIFIC RESPONSES TO JOHN'S STATEMENTS? KAREN? >> A SPECIFIC QUESTION, YOU MIGHT HAVE SAID IT BUT I DIDN'T HEAR YOU MENTION TITLE 42 AUTHORITY TO LET YOU CHANGE THE GOVERNMENT FOR A POSITION. DO YOU HAVE THAT? >> NO. WE WISH WE DID BUT WE DON'T. >> PART OF THE DEMONSTRATION FROM THE EXAMPLES, THIS IS A LITANY OF HIRING AUTHORITIES, EVERYTHING IS ON THE TABLE. ON SOME LEVEL EVERY LEGAL WAY TO BRING SOMEBODY ON BOARD WE'RE CONSIDERING FOR THE CIO POSITION, DATA SCIENTISTS, FOR FRONT END ENGINEERS, VISUALIZATION EXPERTS, EVEN SOME THAT I KNOW SOME OF THE ORGANIZATIONS QUOTE/UNQUOTE REPRESENTED HERE THERE'S WAYS WITHIN YOUR OWN COMPANIES IF YOU CAN HAVE AN EXECUTIVE LOAN PROGRAM, A LOT OF THE FOLKS AT HEALTHCARE.GOV, SOME EXECUTIVES AT TECHNOLOGY COMPANIES NEARBY EVEN THOUGH PAID BY THEIR OWN COMPANIES CAME TO WORK FOR GOVERNMENT FOR A YEAR. LIKE A -- NOT A FELLOW, A SABBATICAL, THANK YOU. THERE'S LOTS OF WAYS TO BRING TALENT IN. WE HAVEN'T USED THEM UNTIL RECENTLY WITH 18F AND OTHER PROGRAMS. JOY? ACTUALLY I THINK I'M OUT OF ORDER. I THINK KIM. DAN? OKAY. I APOLOGIZE. LINE OF SIGHT. FORGIVE ME. >> JUST A QUICK THING. WE'VE TALKED ABOUT HIRING AUTHORITY. (INAUDIBLE) WE'RE TALKING ABOUT ON-BOARDING TALENT (INAUDIBLE) CAN YOU TALK ABOUT THE OPTIONS YOU HAVE THERE? >> I MISSED THE QUESTION. WAS IT THE BUDGET WE HAVE? >> NO, THE FIRING AUTHORITY, WHEN YOU WANT TO GET RID OF EMPLOYEES WHAT KIND OF FLEXIBILITY DO YOU HAVE THERE? ALSO INNOVATIVE WAYS TO ADDRESS THAT. >> YEAH, SO THAT COMES BACK TO HOW YOU HIRED SOMEONE. IN SOME WAYS IF YOU HIRED THEM IT'S VERY EASY TO LET THEM GO. IT'S VERY EASY TO LET SOMEONE GO IN THE FIRST YEAR. THERE ARE SOME SITUATIONS WHERE YOU HAVE A LONGTIME GOVERNMENT EMPLOYEE MAYBE COVERED BY A UNION THAT IT TAKES A VERY LONG TIME TO GET RID OF THEM BUT DEPENDS ON THE WAY IN WHICH THEY ARE HIRED. >> YEAH, JOHN, I ACTUALLY THINK YOU HAVE A PRETTY MEATY INTERESTING AGENDA TO ATTRACT TALENT, RIGHT? GOOD WORK. THAT'S THE NUMBER ONE. THERE HAVE BEEN A NUMBER OF CIOs, CTOs THAT HAVE GONE INTO GOVERNMENT SERVICE, TONY SCOTT, ET CETERA. I WOULD GET ONE OR TWO OF THEM ON THE INTERVIEW TEAM TO BE MYTH BUSTERS. >> YEAH. >> YOU KNOW, BECAUSE THERE ARE LOTS OF CIO JOBS AVAILABLE TODAY, AND IT'S -- IT'S A RICH MARKET FOR PEOPLE WITH THE RIGHT SKILLS. PEOPLE WILL NEED SOME ROLE MODEL OF SUCCESS. I RECOMMEND THAT. AND I WOULD BE HAPPY TO HELP YOU THINK ABOUT THE SPECS, HOW YOU POSITION THE JOBS, BECAUSE THE TRADITIONAL VIEW OF WHAT THE CIO DOES IN GOVERNMENTAL BUREAU, INSIDE OF AN AGENCY, PROBABLY IS GOING TO BE TOO LIMITING TO MAKE THAT WORK THAT YOU HAVE TO DO SHINE. >> THANK YOU. >> UNIVERSITIES HAVE DATA SCIENCE CURRICULUMS AND DEGREES, YOU CAN CHECK OUT THOSE AND SOME STUDENTS ARE PRETTY (INAUDIBLE) HAVE A LOT OF INDUSTRY AND OTHER EXPERTISE AND THEY JUST NEEDED THAT ALSO BIT OF UPDATE. >> GREAT POINT. WE HAVE A DEVELOPING FUNNEL OF WE'LL SAY TWO VERY SECURE, FIVE IN NEGOTIATION, MAYBE TEN UNIVERSITIES THAT HAVE EITHER REACHED OUT TO US, REACHED OUT TO THEM, BECAUSE THEY HAVE A CORE DATA SCIENCE CURRICULUM, PREVIOUS RELATIONSHIPS WITH OTHER PARTS OF THE BUREAU, WE CONSIDER THEM PART OF THE OVERALL ECOSYSTEM. A LOT OF IT IS THAT THE BAND WIDTH -- IT'S LIKE THE 18F CRITERIA, YOU CAN'T WORK WITH 18F UNLESS YOU GET FOLKS TO MEET ON A REGULAR BASES. WE HAVE TO HAVE SOMEONE TO SIT DOWN WITH STUDENTS AND ANSWER QUESTIONS. A STUDENT COULDN'T GET HOLD OF THE GOVERNMENT PERSON, IT'S DAMAGING. VERY GOOD POINT. APPRECIATE YOU MENTIONING THAT. AND JOY? >> YEAH, JUST A THOUGHT. YOU ALL ARE TALKING ABOUT ACQUIRING TALENT, I WONDER WHAT DEGREE YOU'RE THINKING ABOUT INTERNAL TALENT ACQUISITION, AND FOR US WE FOUND THAT WE HAVE LOTS OF TALENTED PEOPLE IN THE CITY BUT SOMETIMES THEY DON'T FEEL EMPOWERED, OR THEY DON'T HAVE THE RIGHT TRAINING THAT THEY MIGHT NIGHT OR THE RIGHT TOOLS. OR THEY ARE SORT OF TUCKED IN SOMEWHERE, WHERE THE LEADERSHIP IS NOT LISTENING. WE HAVE LOST PEOPLE WHO WERE VERY GOOD, BUT WE WEREN'T ABLE TO SORT OF ALLOW THEM TO BLOSSOM. SO I THINK THAT'S ONE SIDE OF THE INTERNAL TALENT ACQUISITION BUT I THINK THERE'S ALSO THE STAFF DEVELOPMENT AND PROFESSIONAL DEVELOPMENT SIDE, AND SO I WOULD JUST BE WORRIED ABOUT CREATING THESE ELITE FORCES WHO ARE BETTER THAN THE PEOPLE WHO HAVE BEEN SPENDING TIME IN GOVERNMENT WORKING HARD AND BEING SENSITIVE TO THE CULTURAL IMPACT OF THAT. >> I WASN'T ON YOUR LIST. (INAUDIBLE) THE REASON I ASK -- >> WELL -- >> ONE OF THE PRIMARY SOURCES OF SMALL GROUPS OF TALENT WHO KNOW HOW TO WORK WITH EACH OTHER AND ARE HIGHLY INNOVATIVE COME AS PRE-PACKAGES CALLED COMPANIES. >> I LOVE THAT YOU ASKED THAT QUESTION. SO WE, THE GOVERNMENT, HAVE AN AMAZING DIVERSITY OF TOOLS THERE, SOME OF THEM SHOULD NEVER BE USED IN THIS CASE. I'LL DEFER. WELL, ACTUALLY, HERE IS THE RIGHT WAY TO DO IT. I THINK THERE'S PARTNERSHIP MODELS THAT CAN RESEMBLE INVESTMENT MODELS FOR THE PERIOD OF TIME WE'RE TALKING ABOUT. THERE'S A SMALL NON-PROFIT IN SAN FRANCISCO CALLED BAY'S IMPACT, IT HAS I'LL SAY TEN OF THE MOST EXTRAORDINARY DATA SCIENTISTS, SMALL SHOP LOOKING TO ENGAGE. IF WE INVEST IN THEM, SECURE SOME RESOURCES FOR SIX MONTHS OR A YEAR, THAT GETS TO SOME OF THESE DEPLOYMENT MODELS KIM WAS TALKING ABOUT, WIN FOR THEM, WIN FOR US, CHEAPER RECRUITING, NOT OBLIGATORY, IT ACHIEVES THE SAME OUTCOME FOR A SHORT PERIOD OF TIME, AN INTERESTING QUESTION. LOOK AT PROGRAMS LIKE DARPA, THEY DO ACQUIRE, FUND, INVEST, AND THERE ARE SOME EXTRAORDINARY DATA TOOLS, SOFTWARE TOOLS COMING OUT OF THOSE PROGRAMS, THE GOAL IS NOT TO KEEP THEM WITHIN GOVERNMENT, TO SET THEM FREE BUT FOR A PERIOD OF TIME THEY ARE GOVERNMENT OWNED, BEING ABLE TO LEVERAGE THAT SET OF EXPERTS SHOULD BE PART OF OUR OVERALL PORTFOLIO. VERY ASTUTE COMMENT. JOY, JACK. >> I THINK THE ACRONYM FRDC, DOES COMMERCE HAVE THAT? >> YES, YEAH. >> THROUGH NIST, OKAY. >> THIS IS THE KEY WORD AND TRICKY PHRASE THAT MAKES GOVERNMENT WONDERFUL AND TERRIBLE. IT'S ANOTHER MECHANISM, THAT WOULD BE MORE OF A SCIENTIFIC NATURE TO TAKE A Ph.D. STUDENT, BRING THEM INTO GOVERNMENT FOR TWO YEARS AS A FAST TRACK HIRING AUTHORITY WITH MUCH BROADER PAY SCALE CAPABILITY, WE SOME OF THOSE LABS AT NIS. IN COMMERCE WE HAVE ALSO HAVE THAT. FRDC. >> THEY HAVE MUCH MORE LIBERATED HIRING PRACTICES BECAUSE THEY ARE NOT TECHNICALLY FEDERAL EMPLOYEES SO THEY COULD BE AN INTERESTING PLACE TO HAVE MORE INNOVATIVE LIGHTWEIGHT START ONES THAT ARE VERY TIED NOT JUST TO LIKE A BROAD-BASED RESEARCH AGENDA BUT DELIVERING ON KEY NARROW TERM GOALS. I THINK THAT MODEL WORKS BETTER IN CERTAIN DEPARTMENTS ACROSS -- >> WE HAVE ACCESS TO MIGHTER THROUGH FRDC THAT THEY HAVE WITH TREASURELY AND THEY ALLOW US TO GET ON. IT'S A CONVENIENT WAY TO GET CONSULTING AND TALENT FROM MIGHTER. MIGHTER IS A DECENT COMPANY. (INAUDIBLE). >> HE WAS GREAT. CAN'T YOU GET HIT BACK? THAT'S WHAT WE DO IN THE PRIVATE SECTOR. >> DO THEY HAVE A LOAN EXECUTIVE PROGRAM? >> HE WOULD BE PERFECT BECAUSE HE KNOWS THE HISTORY, JUST DID THAT PEER REVIEW WITH TY MARKS (INAUDIBLE) HAD ALL THE MODERN STUFF, SO I (INAUDIBLE). I'M SERIOUS. IT'S A MILLION DOLLAR ISSUE. >> BELIEVE ME, JACK, WE -- THERE IS A LOT OF TRYING TO KEEP HIM AT CENSUS BECAUSE I AGREE, HE WAS VERY, VERY GOOD. >> I WILL SAY FROM THE BROADER PERSPECTIVE ON SOME LEVEL IT'S NOT A COMPLETE LOSS, HE'S STILL WORKING FOR GOVERNMENT, FOR YOU, THE TAXPAYER. THIS BRIDGE IS ALSO TO JOY'S POINT ABOUT RETENTION AND DEVELOPMENT OF CURRENT TALENT. WE HAVE TO FIGHT TO KEEP THE BEST TALENT, BUILD IT AND RETAIN IT. A LOT OF WHAT WE'RE GETTING AT HERE, SPENDING SO MUCH TIME ON THIS, MANY PARTS OF THAT JUST DON'T EXIST IN GOVERNMENT. PEOPLE AREN'T GETTING COMPENSATED. EVEN THE MANAGERS DON'T NECESSARILY KNOW WHAT TOOLS THEY HAVE. A LOT OF THIS DATA STUFF ENDS UP GETTING TO THE CORE OF GOVERNANCE AND BUSINESS, THIS IS NOT A TECHNOLOGY PROBLEM. A LOT OF TIMES IT'S JUST THE PEOPLE. HOW DO WE FIND WAYS TO BROUGHTEN THESE RETENTION AND DEVELOPMENT SKILLS? WHAT I ENCOURAGE YOU AS COUNCIL MEMBERS TO DO IS TO -- FOR THE NEXT -- ON THE HOME STRETCH, AN HOUR PLUS THAT REMAINS, THINK ABOUT HOW YOU CAN DISTILL SOME OF THESE RECOMMENDATIONS INTO CLEAR ACTIONS, THINGS WE CAN WRITE DOWN IN SHORT SENTENCES AS YOUR ACTION ITEMS TO US, YOUR GOVERNMENT, WHAT WE SHOULD DO TO RETAIN THE RIGHT TALENT, AND THAT FRANKLY I DON'T KNOW IF YOU'VE SEEN ME TAKING NOTES BUT WE'RE TREATING THESE AS ACTION ITEMS AND WILL TAKE THEM BACK TO OUR OF THE JOBS. FOR EVERY ACTION YOU GIVE US, I AM GOING TO ASK FOR YOUR HELP IN MAKING IT HAPPEN. THAT'S THE ONLY WAYS THIS IS GOING TO BE SUCCESSFUL. I BROADEN INTO A LARGER TOPIC ABOUT RETAINING THE RIGHT TALENT. ANY OTHER COMMENTS OR QUESTIONS ON THIS TOPIC BEFORE WE MOVE ON? ALAN? >> RETENTION IS NOT SPECIFICALLY GOVERNMENT, THE PEOPLE YOU'RE TRYING TO HIRE HAVE SO MANY OPPORTUNITIES, SO MANY DIFFERENT (INAUDIBLE) IN SOME WAYS ONE OF THE SUREST WAYS TO (INAUDIBLE) TO HELP A PERSON UNDERSTAND YOU CARE ABOUT WHAT THEIR JOB IS AFTER THEY LEAVE GOVERNMENT, HELP THEM MAKE SURE YOU CARE ABOUT THAT ALONGSIDE (INAUDIBLE) HIGHLY LIKELY DIFFICULT TO HOLD ON TO ANYBODY FOR MORE THAN (INAUDIBLE) PERIOD. >> I APPRECIATE THAT. OKAY. HERE IS WHAT I PROPOSE. I PROPOSE WE TAKE A SHORT BREAK, 5-MINUTE BREAK, YOU KNOW, FOR THE HOME STRETCH AND AFTER THAT WE'RE GOING TO DO A LIGHTNING ROUND OF ACTIVITIES HERE, WE'LL HAVE A COUPLE PRESENTATIONS, SPECIFICALLY ON SOME DATA POLICIES, SPECIFIC MEMBER PRESENTATIONS ON RECENT INNOVATIONS. I'M GOING TO CALL AN AUDIBLE AND CUT OUT A BIT OF THE NEW BUSINESS TO SAVE TIME AND GET TO THE PUBLIC COMMENT BY 4:40. I THINK WE CAN DO IT. I'M GRATEFUL FOR YOUR CONTINUED PARTICIPATION AS WE CLOSE OUT THE DAY. LET'S TAKE A 5-MINUTE BREAK NOW AND WE'LL HIT THE LAST PORTION OF THE AGENDA. THANK YOU. (RECESS) >> WE'RE GOING TO KICK BACK IN IF I COULD ENCOURAGE FOLKS TO TAKE THEIR SEATS. I'D LIKE TO INTRODUCE -- I'LL SAY IT SLOWLY TO LET THE GENTLEMAN TAKE HIS SEAT. OKAY. SO LADIES AND GENTLEMEN I'D LIKE TO INTRODUCE EVERYONE TO THE -- ACTUALLY I'LL DO THIS. FOLKS BY THE CHECK-IN TABLE, IF I COULD ASK FOR YOUR HELP TO CORRAL THE CONVERSATIONS IN THE HALLWAY IF WE NEED TO. THANK YOU SO MUCH. I'D LIKE TO INTRODUCE ALAN DAVIDSON, THE NEW DIRECTOR OF THE DIGITAL ECONOMY FOR THE DEPARTMENT OF COMMERCIAL AND WE'VE ASKED HIM TO SHARE SOME BRIEF REMARKS ABOUT HIS PERSPECTIVES ON HIS ROLE WITHIN OUR LARGER DATA OPERATIONS. ALAN, TAKE IT AWAY. >> THANK YOU. WE HAVE A COUPLE SLIDES. THANK YOU, IAN, FOR INVITING ME. CONGRATULATIONS ON THE LAUNCH OF THE NEW COMMERCIAL START-UP ON DATA WHICH WILL BE FANTASTIC. PEOPLE ARE VERY EXCITED INTERNALLY ABOUT IT. I WOULD SAY THANK YOU TO ALL OF YOU HAVING BEEN IN AN OUT OF THE CONVERSATION TODAY, IN AND OUT OF THE ROOM, I'VE BEEN IMPRESSED WITH THE INTERACTION. I KNOW WE'RE GRATEFUL FOR YOUR TIME AND ENERGY HYPED ALL THESE CONVERSATIONS. SO THANK YOU FOR THAT. I'M ALAN DAVIDSON, THE NEWLY MINTED DIRECTOR OF DIGITAL ECONOMY AT THE DEPARTMENT OF COMMERCE. IT'S A NEW ROLE, FIRST TIME ANYBODY HAS DONE IT. THE THEORY BEHIND IT IS TO TRY AND PULL TOGETHER THE MANY DIFFERENT WAYS THAT THE COMMERCE DEPARTMENT IS ENGAGING, PARTICULARLY AROUND POLICY ISSUES IN THE DIGITAL ECONOMY. SO I'M CHAIRING A RELATIVELY NEW GROUP, DIGITAL ECONOMY LEADERSHIP TEAM, A SET OF BUREAU HEADS OR SENIOR BUREAU LEADERSHIP IN THE PARTS OF COMMERCE DEPARTMENT ENGAGED ON DIGITAL ECONOMY POLICY ISSUES AND WE'VE BEEN TASK WITH PUTTING TOGETHER THIS FRAMEWORK FOR THINKING ABOUT HOW WE THINK ABOUT POLICY IN THE DIGITAL ECONOMY, AND PARTICULARLY ALSO FEELING THERE'S AN OPPORTUNITY FOR THE COMMERCE DEPARTMENT TO TAKE A GREATER LEADERSHIP ROLE IN SETTING POLICY IN THE U.S. GOVERNMENT AND GLOBALLY EXERCISING LEADERSHIP IN THIS STATE. I KNOW WHEN I WAS OUTSIDE OF GOVERNMENT, WE RAN INTO A PUBLIC POLICY ISSUE AROUND THE INTERNET, PRIVACY AND SECURITY, IT WASN'T ALWAYS CLEAR TO GO. IT'S STILL NOT. IT DEPEND ON THE ISSUE BUT WE HOPE THE COMMERCE DEPARTMENT CAN BE -- IT'S A LOGICAL PLACE GIVEN ITS MANDATE TO REPRESENT COMMERCIAL INDUSTRY AND THE BROADER INTEREST OF THE ECONOMY TO THINK ABOUT BUSINESSES AND CONSUMERS AND THEIR INTERESTS IN GROWTH AND OPPORTUNITY IN THE DIGITAL ECONOMY. WE THINK THERE'S AN OPPORTUNITY TO BE THAT ONE-STOP SHOP AND HAVE A BIGGER VOICE IN THIS AREA. THAT'S OUR MODEST MANDATE TO THINK ABOUT ALL THESE ISSUES. YOU KNOW WE'RE ENGAGED IN A LOT OF THESE AREAS, IF WE HAVE THE NATIONAL INSTITUTE OF STANDARDS AND TECHNOLOGY THINKING ABOUT CYBERSTANDARDS, NTIA THINKING ABOUT BROADBAND AND SPECTRUM, PRIVACY ISSUES, SECURITY ISSUES. BIS, BUREAU OF INDUSTRY AND SECURITY WORKING ON EXPORT CONTROL ISSUES WHICH HAVE COME UP RECENTLY, INTERNATIONAL TRADE ADMINISTRATION DUTCHING ON DIGITAL ECONOMY POLICY ISSUES. SO -- TOUCHING ON DIGITAL ECONOMY POLICY ISSUES, TRYING TO BUILD A FRAMEWORK AROUND THAT. TWO QUICK CAVEATS, I'M VERY EARLY IN THIS JOB. THIS IS WEEK SEVEN, SO I'VE STARTED COUNTING WEEKS, NOT DAYS, BUT NOT MONTHS YET. SO THIS IS AN EARLY VIEW OF HOW WE'RE THINKING ABOUT FRAMEWORK FOR OUR DIGITAL ECONOMY WORK, AND THE OTHER THING I WOULD SAY IS THAT ONE OF THE THINGS THAT CLEARLY IS MISSING IN A LOT OF WAYS IS HOW TO THINK BEST ABOUT DATA POLICY, THAT'S ACTUALLY ONE OF THE REASONS WE THOUGHT THIS WAS A GOOD STEPPING OFF POINT FOR A CONVERSATION. SO WE STILL DON'T HAVE SLIDES. IT'S OKAY. BUT I'LL JUST KEEP CHUGGING ALONG. DO I NEED TO HIT SOMETHING? YEAH, OKAY, COOL. A COUPLE WORDS ABOUT MOTIVATION. I THINK I'M PREACHING TO THE CHOIR. THE DIGITAL ECONOMY IS A HUGE PART OF THE FUTURE OF THE AMERICAN AN GLOBAL ECONOMY, BIG BELIEVERS IN ITS IMPORTANCE TO PROMOTE JOB GROWTH, ECONOMIC OPPORTUNITY AND FURTHER CERTAIN BROAD VALUES AROUND THE WORLD, NOT ACCESS TO INFORMATION AND IDEAS, ACCESS TO THE GLOBAL ECONOMY FOR PEOPLE AROUND THE WORLD. AND THOSE ARE IMPORTANT VALUES BEYOND JUST THE IMPORTANCE OF PROMOTING THE AMERICAN ECONOMY. I THINK WE ALSO SEE EVEN THOUGH IT'S BASICALLY BEEN A HUGE SUCCESS STORY IN A LOT OF WAYS FOR THE AMERICAN ECONOMY SO FAR, WE KNOW WE CAN'T TAKE THIS SUCCESS FOR GRANTED, HUGE AMOUNT OF DISRUPTION IN THE MARKET, A LOT OF THE POLICY IDEAS THAT WE HAD TAKEN FOR GRANTED IN THIS SPACE, THINGS AROUND INTERMEDIARY LIABILITY, PRIVACY SECURITY, GOVERNMENT ACCESS TO INFORMATION, THOSE IDEAS ARE NOT STABLE, RIGHT? WE HAVEN'T NECESSARILY COME TO A GLOBAL CONSENSUS, ISSUES LIKE INTERNET GOVERNANCE, THERE'S A CONTINUED GLOBAL DEBATE. THERE ARE 3 BILLION PEOPLE ONLINE RIGHT NOW. WE KNOW THE NEXT 2 BILLION PEOPLE WHO COMMON LINE, MANY WILL BE COMING FROM ECONOMIC AND POLITICAL TRADITIONS THAT ARE VERY DIFFERENT FROM THE FIRST 3 BILLION PEOPLE ONLINE. WE'LL HAVE TO BE READY TO APPRECIATE THAT, UNDERSTAND IT AND IN SOME WAYS MAKE THE CASE FOR THE VALUES AND APPROACHES WE THINK ARE IMPORTANT. THAT'S A BIG CHALLENGE AHEAD OF US. IN TERMS OF THINKING ABOUT THE DEPARTMENT'S AGENDA, WE'VE GOT FOUR GRAND CHALLENGES FOR 2015 OR GRANT OPPORTUNITIES AS WE SEE THEM IN AN OPTIMISTIC WAY, FIRST MAKING THE CASE FOR FREE EXCHANGE OF INFORMATION. WE SEE A FREE AND OPEN INTERNET WHERE DATA AND SERVICES CROSS BORDERS SEAMLESSLY UNDER ATTACK AND UNDER SIEGE, PART OF IT IS JUST VERY DIFFERENT VALUE SYSTEMS AT TIMES, PART IS POTENTIALLY COULD BE VIEWED AS A FORM OF THE TRADE BARRIER. WE WANT TO BE ADVOCATES FOR OPENNESS BECAUSE WE THINK IT'S GOOD FOR TRADE, WE KNOW IT'S GOOD FOR THE GLOBAL ECONOMY AND THINK IT'S IMPORTANT FOR COMPETETIVENESS HERE. A SECOND MAJOR AREA IS ABOUT TRUST AND SECURITY ONLINE, WE KNOW E-COMMERCIAL IS NOT GOING TO FLOURISH, PEOPLE WON'T USE SERVICE IF THEY CAN'T TRUST THEM, IT'S ABOUT PROTECTING SECURITY, PROMOTING GOOD PRIVACY PRACTICES, AND INTELLECTUAL PROPERTY, FINDING THE RIGHT BALANCE, INNOVATIVE PATENT SYSTEMS, SO THAT'S BIG. A THIRD AREA IS AROUND ACCESS AND SKILLS, DEPARTMENT DOES A HUGE AMOUNT OF WORK KEENLY INTERESTED IN MAKING SURE IT GOES INTO BROADBAND WORK, SPECTRUM WORK, THINKING ABOUT SKILL BUILDING IN THE DIGITAL ECONOMY, A MAJOR PRIORITY. FINALLY ENGAGING ON EMERGING TECHNOLOGIES EARLY IN THE DEVELOPMENT CYCLE, THINKING HOW WE CAN BE A PROMOTER OF BUSINESS OPPORTUNITIES AND ALSO HELP BE AN ISSUE SPOTTER, ASSESSOR OF POTENTIAL POLICY CONCERNS LONG-TERM AND SOMETIMES IT'S EASIERS TO ADDRESS THOSE EARLY IN THE DEVELOPMENT CYCLE RATHER THAN WHEN THINGS ARE FULLY BAKED. TOES ARE AREAS -- THOSE ARE AREAS FOR 2015. HERE IS A SIMPLE MAPPING OF THOSE MAJOR AREAS TO SOME PROJECTS ONGOING RIGHT NOW, AN INCOMPLETE LIST, A WORK IN PROGRESS, BUT IN THE AREA AROUND PROMOTING GLOBAL FREE EXCHANGE OF INFORMATION WE HAVE AN INITIATIVE ABOUT PROMOTING FREE FLOW OF INFORMATION, TAKING A HARD LOOK AT DATA LOCALIZATION RULES, AND TRYING TO BE -- A VIEW ABOUT OPENNESS WHEN WE ENCOUNTER THOSE, DEPARTMENTS WORKING HARD TO FINALIZE THE EU SAFE HARBOR, IMPORTANT FOR BUSINESSES WHO WANT TO WORK IN EUROPE. WE'RE ACTIVELY ENGAGED ON THE EUROPEAN DIGITAL SINGLE MARKET INITIATIVE IN EUROPE. SECRETARY PRITZKER WAS IN BRUSSELS LAST WEEK TALKING TO HER COUNTERPARTS, VERY INTERESTED -- WE THINK THE DIGITAL SINGLE MARKET INITIATIVE HAS POSITIVE ASPECTS IN TERMS OF OPENING UP THE BARRIERS TO TRADE WITHIN EUROPE. WE'RE ALSO KEENLY INTERESTED IN MAKING SURE IT DOESN'T BECOME A NEW MECHANISM FOR BUILDING WALLS AROUND EUROPE, AND I THINK WE'VE HEARD GOOD THINGS OUT OF YOUR COUNTERPARTS IN EUROPE BUT WE'RE GOING TO BE WATCHING THAT CLOSELY AS IT EVOLVES. ANOTHER AREA THE DEPARTMENT IS DEEPLY INVOLVED IS IN INTERNET GOVERNANCE, OUT OF THE HANDS PURELY OF THE DEPARTMENT OF COMMERCE OF THE U.S. GOVERNMENT, A BIG ISSUE INTERNATIONALLY, DOING THAT IN A WAY THAT'S ACCOUNTABLE AND IS GOING TO BE A BIG ISSUE FOR US GOING FORWARD AND A HIGH PRIORITY FOR THE DEPARTMENT THIS YEAR. I'M GOING TO TICK THROUGH THESE, HAPPY TO TAKE QUESTIONS OR COMMENTS AFTERWARDS. SECOND AREA, TRUST AND SECURITY ONLINE, TO GIVE YOU A FLAVOR OF SOME THINGS WE'RE WORKING ON, NIST HAS A CYBERSECURITY FRAMEWORK, WORKING MORE PEOPLE TO ENGAGE, NIST IS DOING WORK AS A CENTER OF EXCELLENCE AND DEVELOPING BEST PRACTICES AROUND CYBERSECURITY. WE'RE ENGAGED IN CYBERSECURITY INFORMATION, THERE'S LOTS OF PARTS OF THE U.S. GOVERNMENT THINKING OUTSIDE OF CRITICAL INFRASTRUCTURE. PATENT REFORM YOU HEARD ABOUT EARLIER.. WE NEED PARTICULARLY INTERNATIONALLY, PEOPLE ARE LOOKING CLOSELY AT WHAT WE DO IN THE UNITED STATES, AND POST THE SNOWDEN DISCLOSURES, I THINK PEOPLE ARE LOOKING CRITICALLY AT U.S. INDUSTRY, AT U.S. GOVERNMENT. SO WE THE COMMERCE DEPARTMENT EVEN THOUGH IT'S NOT KIND OF -- WE'RE NOT THE LEAD AGENCY ON A LOT OF THESE CONVERSATIONS, WE ARE DEEPLY ENGAGED AND MAKING SURE THE COMMERCIAL DIMENSION OR TRADE DIMENSIONS ARE RECOGNIZED. A COROLLARY IS THE CONVERSATION NOW ABOUT ENCRYPTION POLICY. I COULD TELL YOU MORE ABOUT IT. IT'S AN ACTIVE CONVERSATION IN WASHINGTON RIGHT NOW, WHICH IS PROBABLY REMARKABLE TO A LOT OF PEOPLE IN THE INDUSTRY. BUT THE PRESIDENT HAS SPOKEN CLEARLY, WE NEED STRONG ENCRYPTION. HE SAID HE'S CONCERNED ABOUT THE CONCERNS OF LAW ENFORCEMENT AND WANTS TO NARROW THE GAP AND SO THAT'S THE CONVERSATION THAT'S GOING ON NOW AND WE'RE KEENLY INTERESTED IN REPRESENTING THE TECHNICAL AND ECONOMIC REALITIES THAT ARE PART OF THAT ISSUE. WE'RE DOING WORK AROUND PRIVACY, PARTICULARLY AROUND A SET OF MULTI-STAKEHOLDER PROCESSES WITHIN COMMERCE, WHERE WE TRY AND BRING TOGETHER LOTS OF DIFFERENT PLAYERS TO HASH OUT BEST PRACTICES OR EVEN CODES OF CONDUCT AROUND PARTICULAR AREAS AS A KIND OF ALTERNATIVE TO LEGISLATIVE OR REGULATORY PROCESS. WE'RE DOING ONE NOW ON FACIAL RECOGNITION, LAUNCHED ONE ON SECURITY VULNERABILITY, ANOTHER ONE ON UNMANNED AERIAL SYSTEMS, ON DRONES, I DON'T KNOW WHY WE DON'T SAY DRONES BUT FOR SOME REASON WE DON'T SAY DRONES. I JUST SAID IT THREE TIMES, SORRY ABOUT THAT, WHOEVER IS LISTENING OUT THERE. [ LAUGHTER ] AND SO THOSE ARE SOME AREAS WE'RE INVOLVED IN. THROUGH THE OTHER ONES QUICKLY, BROADBAND ACCESS A BIG ISSUE RIGHT NOW, THE SECRETARY CO-CHAIRS A BROADBAND OPPORTUNITY COUNCIL THAT REPORTS TO THE PRESIDENT NEXT MONTH ON WAYS THE GOVERNMENT CAN DO MORE TO GET MORE BROADBAND. SPECTRUM POLICY CHARGED WITH BRINGING UP OVER 500 MEGAHERTZ OF GOVERNMENT SPECTRUM ONGOING, A HUGE AREA OF OPPORTUNITY, AND SKILL BUILDING. NIST IS LEADING AN EFFORT AROUND CYBERSECURITY EDUCATION, TRYING TO FIND INNOVATIVE WAYS TO HELP BUILD SKILLS, GET PEOPLE MORE CONNECTED TO THE DIGITAL ECONOMY, NOT JUST IN SILICON VALLEY BUT AROUND THE COUNTRY. LASTLY I TALKED ABOUT MULTI-STAKEHOLDER INITIATIVES. WE'RE KEENLY INTERESTED INNED GOODING ENGAGED ON NEW TECHNOLOGY. WE RECOGNIZE SOME TENSIONS BUT WE KNOW ALSO THERE ARE TIMES WHEN COMING AT THESE ISSUES FROM THE PERSPECTIVE OF PROMOTING AND EVANGELIZING NEW INDUSTRIES AND GROWTH OPPORTUNITIES CAN BE HELPFUL, AND ISSUE SPOTTING, TRYING TO COME UP WITH BEST PRACTICES AROUND NEW AREAS, LIKE WE'RE DOING WITH FACIAL RECOGNITION OR SECURITY VULNERABILITY CAN BE HELPFUL TO THE CAUSE. THAT'S WHAT WE'RE INTERESTED IN TRYING TO DO AND TO HELP THE GOVERNMENT AT LEAST THE COMMERCE DEPARTMENT BE SMARTER ABOUT NEW TECHNOLOGIES COMING OVER THE HORIZON. THAT'S THE KIND OF QUICK RUNDOWN OF SOME THINGS WE'RE WORKING ON. THINGS FOR US TO DISCUSS AND THESE CAN BE RHETORICAL QUESTIONS DEPENDING ON OUR TIME, BUT I WOULD SAY WE'RE INTERESTED IN THIS CONVERSATION ABOUT DO WE HAVE -- DOES THIS LOOK RIGHT, ARE THERE THINGS MISSING, REFLECTIVE OF THE WORK THE COMMERCE DEPARTMENT DOES, BUT WHAT ELSE IS OUT THERE WE SHOULD BE THINKING ABOUT. THE SECOND IS BUCKET OF DATA POLICY ISSUES. A LOT OF ISSUES I MENTIONED OBVIOUSLY TOUCH ON HOW WE THINK ABOUT DATA AND THE DEPARTMENT HAS ITS OWN MECHANISMING FOR DEALING WITH PRIVACY, A CHIEF PRIVACY OFFICER, SECURITY HAPPENS IN OUR INFRASTRUCTURE OPERATION AND UNDER THE CIO BUT WE'RE THINKING HOW CAN WE BE AN EVANGELIST IN GOVERNMENT FOR THE RIGHT KINDS OF DATA POLICIES, AND CURIOUS ABOUT YOUR THOUGHTS AROUND THAT. EMERGING TECHNOLOGIES, AND THE VALUE OF THE INTERNET, THAT HAS COME UP TODAY. WE'RE PART OF MAKING THE CASE INTERNATIONALLY FOR OUR VIEW OF THE FREE AND OPEN INTERNET HAS TO BE ABOUT EXPLAINING TO PEOPLE ITS VALUE AND WHY THIS IS A GOOD VALUE PROPOSITION FOR PEOPLE AROUND THE WORLD, NOT JUST FOR AMERICANS COMPANIES, RIGHT? AND SO BEING ABLE TO MEASURE, DISCUSS, DESCRIBE THE VALUE AND OPPORTUNITY THAT COMES FROM THE DIGITAL ECONOMY TO EVERYBODY AROUND THE WORLD IS A HUGE PROJECT FOR US IF WE'RE GOING TO MAKE PROGRESS IN THESE OTHERS. IT'S A BIG DATA ISSUE, A BIG AREA OF PARTNERSHIP WITH ESA, AND THE UNDERSECRETARY IS SUPER INTERESTED IN THIS AREA TOO, WE LOOK FORWARD TO A CONVERSATION ABOUT THIS AND ANYTHING ELSE YOU WOULD LIKE TO TALK ABOUT. WHAT'S THE WHIRLWIND TOUR OF OUR FRAMEWORK FOR THINKING ABOUT DIGITAL ECONOMY POLICY AT LEAST AS OF WEEK SEVEN IN MY TENURE HERE IN THE MIDDLE OF 2015. THANK YOU. >> ANY FEEDBACK OR SUGGESTIONS FOR WHAT ALAN DESCRIBED? >> A HUGE APPLAUSE, IMPORTANT WORK GOING ON IN THE COMMERCE DEPARTMENT AND GLAD TO SEE YOU COME IN. >> THANKS. >> SPECIFIC QUESTION -- >> I THANK YOU FOR YOUR WORK. YOU'VE BEEN LEADING IN THIS AREA FOR A WHILE SO THANK YOU. >> ON THE IOT INITIATIVE ONE OF THE ISSUES HAS COME UP IN THE HOUSE AND SENATE RESOLUTIONS AROUND IOT IS DEVELOPING A NATIONAL STRATEGY FOR THE INTERNET. SIMILARLY MODELED TO THE SEC AND BROADBAND, IT SEEMS LIKE THIS COULD BE HOUSED IN THE DEPARTMENT OF COMMERCE, IF I CAN MAKE THAT AN ACTION ITEM, I'D LOVE TO DO IT. >> WE WOULD LOVE IT TO BE AN ACTION ITEM. I DON'T THINK WE'VE HAD SPECIFIC CONVERSATIONS WITH PEOPLE ON THE HILL ABOUT THOSE PARTICULAR RESOLUTIONS, WE'RE KEENLY INTERESTED BUT I'LL SAY IT'S EARLY DAYS FOR US IN TERMS OF FIGURING OUT WHAT THAT NATIONAL STRATEGY WOULD LOOK LIKE AND HOW WE WOULD BE PART OF IT. WE'RE MOSTLY IN INFORMATION GATHERING AND DISCUSSION MODE AND I THINK OUR APPROACH WOULD BE TO TRY TO GATHER THOUGHTFUL PEOPLE, HAVE A WORKSHOP, GET INPUT FROM FOLKS LIKE YOU IN AN ADVISORY COMMITTEE MODEL. I DON'T THINK ANYBODY IS READY TO LAUNCH A STRATEGY TOMORROW. PUBLIC COMMENT WILL BE AN ESSENTIAL PART OF THAT. WE WOULD LOVE TO DO IT. >> I WROTE IT DOWN. ALL RIGHT. JOY? >> YEAH, WHAT A FUN AGENDA. SO I WANTED TO ASK SOMETHING TO LINK IT TO THE -- I THINK THE DISCUSSION WE HAD EARLIER THIS AFTERNOON AROUND SORT OF TECHNOLOGY AND GOVERNMENT AN INNOVATION. GOVERNMENT AND THE CYBERSECURITY PIECE, AND I THINK THERE'S SOMETHING THERE ABOUT HOW THOSE DON'T NECESSARILY WORK TOGETHER ALL THE TIME, AND GIVEN THAT NIST FALLS UNDER THE PURVIEW OF DEPARTMENT OF COMMERCE AND NIST ESSENTIALLY PUTS OUT REGULATIONS FOR INFORMATION, CYBERSECURITY AND PRIVACY TO THE FEDERAL GOVERNMENT, I THINK STEPPING BACK THE LONG THEMATIC ARCH, IT STAMPS OUT TECHNICAL INNOVATION. IT PUTS GOVERNMENT SYSTEMS IN A VULCANIZED WORLD OF LIKE WEIRD OFF CLOUDS FROM THE PRIVATE SECTOR SO WE DON'T ACTUALLY GET TO BENEFIT AND LEVERAGE MODERN TOOLS, AND FED RAMPS TAKEN FOREVER TO HAPPEN. I REMEMBER A FEW YEARS AGO HAVING A GROUP CONVERSATION WITH RON ROTH, TALKING ABOUT WE PUT OUT THIS FRAMEWORK AND EVERYONE TOOK IT AT A COMPLIANCE THING AS OPPOSED TO A SET OF THINGS BASED ON RISK, AND THE LACK OF A RISK-BASED APPROACH TO INFORMATION AND CYBERSECURITY AND GOVERNMENT DIRECTLY AFFECTS GOVERNMENT'S ABILITY TO INNOVATE AND OFFER DELIGHTFUL SERVICES AND WE DON'T SEE A BALANCED CONVERSATION AND I WOULD BE INTERESTED IN HEARING YOUR THOUGHTS ON THAT. >> WELL, MY THOUGHTS ARE THAT THAT ABSOLUTELY RESONATES WITH THE EXPERIENCE OF ANYBODY WHO WORKED IN GOVERNMENT AND TRIED TO BUILD SYSTEMS LIKE THIS IN GOVERNMENT. YOU'RE ABSOLUTELY RIGHT. I DON'T KNOW WHAT THE ANSWER IS ALTHOUGH I THINK YOUR POINT ABOUT TAKING A RISK-BASED APPROACH IS IMPORTANT AND IT'S SOMETHING FOR US TO -- I'M PUTTING IT IN MY AREA BECAUSE THIS DOES HAVE A BIG ROLE HERE. I THINK THE -- I DON'T NEED TO TELL YOU, THE ENVIRONMENT THAT WE'RE WORKING IN RIGHT NOW IS ONE LEADING TO ANXIETY, I CAN'T EVEN -- I CAN'T UNDERSTATE THE IMPACT OF THE OPM ACT, PERSONAL FOR PEOPLE IN GOVERNMENT OR EVER HAD A SECURITY CLEARANCE IN GOVERNMENT. SO I THINK IT'S A HEAD WIND FOR US RIGHT NOW ON THIS, RIGHT? IT SHOULD BE THE OPPOSITE. >> WHAT IS THAT YOU'RE REFERRING TO? OPM STUFF? >> THE OFFICE OF THE -- ATTACK ON THE OFFICE OF PERSONNEL MANAGEMENT, IT'S BEEN FAIRLY WELL PUBLICIZED ABOUT THE -- >> THE DATA BREACH ITSELF? >> THE DATA BREACH ITSELF. I WAS SAYING I THINK MY -- AS A NEW COMER, IT'S PERSONAL FOR A LOT OF PEOPLE AND BROUGHT IT HOME TO A LOT OF FOLKS. LISTENING TO THE 18F PRESENTATION, SAYING THIS IS A MOMENT TO BREAK DOWN BARRIERS, TAKING A RISK BASED APPROACH, THINKING MORE OPENLY ABOUT I -- I THINK THE CURRENT RESPONSE IS I DON'T WANT TO SAY OPPOSITE BUT IT'S A TOUGHER SELL. I DON'T MEAN TO SOUND NEGATIVE. THAT'S MY REACTION TO CONVERSATION, BUT YOU RAISED AN ESSENTIAL POINT AND IT'S A GOOD THING LEAKING AT IAN TO TALK TO OUR COLLEAGUES BECAUSE THEY ARE ESSENTIALLY PART OF THIS. >> I DON'T KNOW IF I'M GETTING THIS RIGHT. >> NO, THERE HAS NEVER BEEN THAT OTHER VOICE THAT HAS BEEN OUT THERE, AND POINTING THIS OUT, AND IT'S A RATCHET THAT NEVER STOPS, AND I MEAN IF YOU HAD TO DEAL WITH THE SORT OF SECURITY IMPLICATIONS IN GOVERNMENT, THEY ARE ABSURD, SO IT ABSOLUTELY STIFLES THOSE PEOPLE AND SO I THINK -- >> IAN IS NODDING WHICH I'LL TAKE AS WE AGREE IT'S ABSURD. >> YEAH. >> I EMPATHIZE, THIS IS SO ESSENTIAL. YOUR POINTS ABOUT EMPOWERMENT IF WE DON'T GIVE THE TOOLS TO SUCCEED WE'RE TELLING THEM TO FAIL. WE'VE DONE THAT IN GOVERNMENT. ONE RAY OF HOPE TO DEMONSTRATE HOW SOME OF THE FOLKS IN THE POSITIONS WE'RE IN NOW ARE NOT SUFFERING A TOUGH ENVIRONMENT BUT WE CAN MAKE CHANGE, WE CAN DRIVE INNOVATIONS, NOT JUST IN ONE VIEW BUT THE ENTIRE FEDERAL GOVERNMENT. SHORT VERSION. STORY, DEPARTMENT OF COMMERCE AUTHORIZED NEW TOOLS THAT SHOULD BE USED BY THE WORKFORCE TO INCREASE PRODUCTIVITY. IT'S FREE TOOLS, THINGS LIKE -- THIS IS NOT AN ENDORSEMENT BUT JUST THE ONCE THAT COME TO MIND, ASANA, GETHUB, SOME FOLKS AT GOOGLE DRIVE, BOX, DROPBOX, IT'S NOT CARTE BLANCHE, USING THE EXISTING INFRASTRUCTURE TO BRING THE TOOLS TO THE WORKFORCE, THE POLICY NEVER EXISTED IN ALL OF THE I.T. POLICIES WITHIN COMMERCE BRINGING THAT FORWARD AND IT'S BEING AUTHORIZED AND LED BY THE CIO AND CHIEF INFORMATION SECURITY OFFICERS. IT'S HUNDREDS OF NEW TOOLS THAT FOR FREE YOU SHOULD BE ABLE TO START REQUESTING AS SOON AS THE POLICY GETS SIGNED BY THE OFFICE OF GENERAL COUNSEL PROBABLY TUESDAY, BUT WE'RE DOING IT, AND AGAIN WHEN I FIRST CAME INTO THE DEPARTMENT A LOT OF THOSE TOOLS I MENTIONED WERE FIREWALLED. HOW ARE WE SUPPOSED TO HAVE A VIDEO CHAT? OH, CYBERCHAT IS BLOCKED. IT'S A SECURITY VIOLATION. WHAT? HOW ABOUT MEETINGS? FACE TO FACE CONVERSATION, ARE THOSE OUTLAWED TOO? SOME STUFF WAS ALMOST ABSURD IF IT WAS ONLY A COMPLIANCE TYPE RISK APPROACH, WE HAVE TO BALANCE. LOOK, WE'RE NOT LETTING PEOPLE GET THEIR JOB DONE. ARE WE CRAZY, TRYING TO HURT PEOPLE? THAT'S BASICALLY THE APPROACH WE SEEM TO HAVE TAKEN WITH THE SECURITY POSTURE. THERE HAS TO BE THAT BALANCE, EVEN WITHIN THIS HEIGHTENED FRAMEWORK WHERE WE MAKE PROGRESS AND EMPOWER FOLKS TO DO MORE. >> YOUR POINT THAT THERE'S NO VOICE ON THIS SIDE IS A GREAT ONE. WE WANT TO BE THAT VOICE. >> ALAN PLEASE. >> SO JUST ON A COUPLE OF THESE, NUMBER FIVE, ACCESS, ONE OF THEM IS ABOUT INTERNET ACCESS. IT SEEMS LIKE THAT'S THE KIND OF THING THAT SHOULD BE (INAUDIBLE) IT IS OUR DATA PIPELINE. >> UNIVERSAL AXIS. >> UNIVERSAL AGRICULTURE. >> IS IT AGRICULTURE? >> YES. >> WOW, TAKE 'EM OVER. >> SORRY, I DON'T KNOW THE CONTEXT. INTERBUREAU ACTION ITEM? >> WELL, YOU'RE SAYING TO BE ABLE TO MEASURE BETTER WHAT'S HAPPENING OUT THERE. >> WHAT DO YOU MEAN VISIBILITY, SUPER VALUABLE IN TERMS OF DRAWING ATTENTION? >> RIGHT. >> THAT STRIKES ME AS STRAIGHTFORWARD. >> WELL, YOU WOULD SAY IT'S STRAIGHTFORWARD BUT IT'S BEEN -- IT HAS BEEN LIKE NOT STRAIGHTFORWARD. AND THIS IS REALLY THE FCC AND COMMISSION HAS DONE A LOT OF WORK TO TRY TO MEASURE AN ACTIVITY. IT IS ALSO TO BE HONEST BEEN -- THE METRICS, HOW YOU MEASURE THAT, IF ONE PERSON IN ONE ZIP CODE, THIS WAS THE OLD EXAMPLE, THEY ARE MEASURING IN A MORE GRANULAR WAY, IF ONE PERSON IN A ZIP CODE HAD ACCESS TO BROADBAND THEN THAT ZIP CODE HAD ACCESS TO BROADBAND. THAT'S NOT A GOOD WAY TO MEASURE. THERE'S BEEN STEPS TAKEN, IMPROVEMENT THERE, IT'S THE FCC THAT'S TAKING THE LEAD IN THAT BUT NCIA AT THE COMMERCE DEPARTMENT HAS A ROLE IN THAT ALSO AND IT'S IN CLOSE COMMUNICATION. >> IS THERE A WAY, QUICKLY, THAT COMMERCE TO BE (INAUDIBLE) AND THEREFORE DEMAND MUCH BETTER (INAUDIBLE). >> THAT'S A GOOD SUGGESTION. >> I THOUGHT THERE WAS A COMMERCE DEPARTMENT STUDY THAT SHOWED THE PROPORTION OF BROADBAND PENETRATION AFTER ONE PERSON IN A ZIP ROAD, IT BODED WELL FOR THE INCOME IN THE ZIP CODE. >> ON THE SECOND THING, SKILL BUILDING, SO FORTH, WE HAD A BRIEF CONVERSATION. >> YEAH, RIGHT. >> THE PART OF MAKING THAT HAPPEN IS (INAUDIBLE) THE EDUCATION PART IS THE ONLY PART THAT (INAUDIBLE) BECAUSE INDUSTRY HAS EVER REASON TO CHANGE IN ORDER TO PROVIDE GREATER (INAUDIBLE) EDUCATION HAS VERY LITTLE. THE QUESTION IS WHETHER THERE ARE MECHANISMS THAT COMMERCE CAN (INAUDIBLE) THAT WOULD ENCOURAGE THE (INAUDIBLE) AS A WAY OF HELPING MORE S.T.E.M. EDUCATION. I HAVE NO IDEA WHAT THE POSSIBLE (INAUDIBLE) >> WELL, I'LL SAY THIS IS A CONVERSATION WE WERE KEENLY INTERESTED IN CONTINUING WITH ANYBODY WHO WOULD LIKE TO. WE COULD TALK ABOUT IT MORE OFFLINE, IT'S AN AREA THE SECRETARY IS SUPER INTERESTED IN. THERE ARE OTHER DEPARTMENTS THAT HAVE MORE LEAD RESPONSIBILITY IN DOE AND EDUCATION, COMMERCE HAS A ROLE AS WELL, THERE'S A LARGER CONVERSATION HAPPENING ADMINISTRATION-WIDE ABOUT THE FUTURE WORK AND WE'RE PART OF THAT. >> THE FINAL THING IS NUMBER FOUR, REGARDING PROVING THE VALUE. (INAUDIBLE). >> QUITE HELPFUL, YES. >> THANK YOU. AND WE NEED MORE OF THAT. THERE HAVE BEEN A FAIR NUMBER OF PRIVATE SECTOR STUDIES. THIS IS AN AREA IN TERMS OF UNDERSTANDING IN THE REAL ECONOMIC METRIC, I DEFER TO MY COLLEAGUES AT ESA WHO LIVE IT BUT THAT ALSO IS A PROJECT FOR US AT COMMERCE WHICH IS HOW YOU MEASURE, THE SAME WAY WE MEASURE OTHER ECONOMICS. >> KAREN? >> I ENJOYED THE WHOLE DISCUSSION. ONE OF THE THINGS THAT CAPTURED ME, HAVING COME FROM AN INTERAGENCY PROJECT A BIG DATA A COUPLE YEARS AGO, KNOWING HOW HARD IT IS TO TAKE A ROOM FULL OF PEOPLE LIKE THIS REPRESENTING SEPARATE AGENCIES AND GET ANY KIND OF EVANGELISM REALLY TAKING OFF, I THINK THAT'S A REALLY IMPORTANT ROLE FOR COMMERCE TO BE PLAYING AND TAKING A LEADERSHIP ROLE IN FORMS LIKE THE NATIONAL INFORMATION TECHNOLOGY RESEARCH AND DEVELOPMENT COMMITTEE AND THINGS LIKE THAT REALLY PARTICIPATING FULLY, AND LETTING PEOPLE KNOW AT OTHER AGENCIES HOW ENTHUSIASTIC YOUR LEADERSHIP IS ABOUT MAKING CHANGES BECAUSE I THINK A LOT OF AGENCIES ARE FRUSTRATED, THE 18F PEOPLE WERE SAYING IF THEY CAN'T MAKE THE DECISION WHILE WE'RE TALKING TO THEM THEY WON'T BE ON THE CHERRY-PICKING LIST, I REALLY LIKE BEING OUT THERE AND COMMERCE IN GENERAL BEING ON THOSE COMMITTEES. >> TOTALLY APPRECIATE THAT. IT'S A GOOD VALIDATION, A KEY PART OF YOUR STRATEGY. IT'S NOT A TOUGH SELL, THERE IS EAGERNESS TO EMBRACE AND FIGURE OUT THE RIGHT DIRECTION ON DIGITAL. >> THE NEXT FOUR COMMENTS ARE LAST TO RESEARCH TIME FOR PRESENTATIONS. NEXT UP IS KIM. >> I'LL BE BRIEF. WE TALKED TO MERGING TECHNOLOGIES BULLET. WE'VE TALKED A LOT ABOUT THE APPLICATION DEVELOPMENT TOOLS AND DATA MANAGEMENT TOOLS TODAY, BUT THERE IS ALSO A SET OF INFRASTRUCTURE TOOLS THAT COME ALONG WITH THOSE THINGS, SO THAT YOU TAKE ADVANTAGE OF THE POWER OF PROCESS WHETHER IT'S NETWORK FUNCTION, PERSONALIZATION, MEMORY DATABASES, NEW MEMORY TECHNOLOGY, A WHOLE LIST OF THEM. IT'S PROBABLY THE DOMAIN OF THE CIOs BUT I WOULD MAKE SURE THAT YOUR INFRASTRUCTURE IS PROGRESSING TO SAME RATE APPLICATION DEVELOPMENT IS. >> A GOOD POINT AND GOOD REMINDER TO TAKE BACK TO THE CIO'S OFFICE. >> ABSOLUTELY. JOY IS NEXT. >> I THINK ANOTHER ISSUE ON THE DATA POLICY SIDE OF THINGS, I THINK WE'RE TOUCHING ON IT WITH THE BROADBAND CONVERSATION, IS THAT THERE'S A LOT OF BIG PUBLIC CHALLENGES, BROADBAND IS ONE, ENERGY USE IN THE ENVIRONMENT IS ANOTHER, CONSUMPTION NOT ONLY OF ENERGY BUT WATER, TRAFFIC INFORMATION, THERE ARE ALL THESE AREAS WHERE THEY ARE VERY PUBLIC CONVERSATIONS AND PUBLIC IMPACTS THAT ARE QUITE TREMENDOUS, YET THEY -- BEING FULLY INFORMED RESTS DEEPLY ON PRIVATELY HELD DATA. FLIPPING IT ON ITS PRIVATE HEAD, WHAT ARE THE EXPECTATIONS THAT IN THE PARTNERSHIPS, PUBLIC/PRIVATE PARTNERSHIP SECTION HERE, AROUND REPEATABLE AND SUSTAINABLE PRIVATE DATA SHARING ESPECIALLY AROUND THINGS THAT HAVE SUCH TREMENDOUS IMPACT ON THE ECONOMY AND THE ENVIRONMENT, AND THERE'S A HANDFUL OF SORT OF ONE-OFF EXAMPLES IN THIS SPACE BUT NONE ARE SUSTAINABLE OR WIDESPREAD OR STRUCTURAL AND SYSTEMATIC, AND SO AS A NATION, WE SHOULD BE THINKING ABOUT WHAT THE EXPECTATION IS AROUND SOME OF THESE PRIVATE DATA STREAMS THAT ACTUALLY HAVE A HUGE IMPACT ON OUR ABILITY TO MAKE -- >> GIVE US ONE OF THE ONE-UPS. >> YOU KNOW, WAVE SHARING, YOU KNOW, SOME DATA LIKE LOCAL MUNICIPALITY OR, YOU KNOW. >> UBER IS ANOTHER EXAMPLE. >> SOMEONE TRYING TO GET SOME KIND OF ENERGY CONSUMPTION DATA OUT OF SOME SUPPLIER AT THE RIGHT LEVEL OF ANONYMIZATION, BUT WE SORT OF HAVE A DATA DESERT WHEN IT COMES TO PRIVATE DATA SHARING. IT'S A HARD CONVERSATION, THERE'S COMPETITION, TO THE EXTENT WE DON'T HAVE A GOOD PICTURE OF OUR CHALLENGES WE NEED TO AT LEAST LOOK AT IT. >> GREAT COMMENT. THIS AREA IS FRAUGHT ALSO WITH PRIVACY ISSUES WITH DATA ESPECIALLY WHEN BEING SELECTED AND NOT EXPECTED TO BE SHARED PUBLICLY IN THE PUBLIC SECTOR, I DEFER TO FEDERAL COLLEAGUES ABOUT WHAT WE'VE DONE IN THE PAST AND HOW COMMERCE HAS ACTED, THERE'S A BULLY PULPIT AND POWER OF THE GOVERNMENT IN THE SPACE AND I WILL JUST SAY I THINK WE ALSO ARE AND NEED TO BE HUMBLE ABOUT THE FACT THAT A LOT OF INNOVATION IN THIS AREA IS HAPPENING AT THE MUNICIPAL AND STATE LEVEL TO LOOK FOR EXAMPLES. I'D LOVE TO HEAR MORE. >> A FEW COMPONENTS, I'LL DEFER ONE PART OF THE PRIVATE/PUBLIC DATA SHARING OPPORTUNITY, THIS IS ONE OF THE PRESENTATIONS MADE IN A FEW MINUTES SO WE'LL HAVE ONE SUCCESS STORY TO SHARE AND MAYBE SOMETHING WORTH EMULATING. IT'S BILL AND CHRIS AND THEN WE'LL MOVE TO THE NEXT SECTION. BILL? >> A SPECIFIC ISSUE THAT CROSS-CUTS, AN INTERESTING EXAMPLE OF A NUMBER OF THESE AREAS. THAT'S THE ISSUE OF AUTHORITATIVE DATA SOURCES, I SEE THIS IN THE WEATHER COMMUNITY. MOSTLY OUTSIDE THE U.S., SO IF YOU GO TO INDIA AND OTHER PLACES THEY WILL SAY, WELL, WE CAN'T POSSIBLY ALLOW OTHER SOURCES OF INFORMATION BESIDES THE GOVERNMENT BECAUSE THEN PEOPLE WOULDN'T KNOW WHAT TO TRUST. WE SEE THIS IN THE U.S. A LITTLE BIT WITH WEATHER WARNINGS AND THINGS LIKE THAT BUT NOT QUITE SO MUCH. AND I THINK IT WOULD BE HELPFUL TO BREAK DOWN THE BARRIERS ELSEWHERE IN THE WORLD BUT IT'S ALSO KIND OF A MORE GENERAL ISSUE. >> PART OF WHAT IS AN UNDERLYING MOTIVATOR FOR PRONG ONE OF OUR AGENDA ABOUT THE FREE FLOW OF INFORMATION IDEAS ACROSS BORDER, OUR BELIEF AND UNDERLYING FAITH IN THAT ACCESS TO INFORMATION IS A GOOD THING, GOOD FOR MARKETS, GOOD FOR PEOPLE AROUND THE WORLD. AND I THINK THAT'S GOING TO CONTINUE TO BE A MAJOR THEME, I APPRECIATE THAT ANGLE ON IT. >> FINALLY CHRIS. >> SO I'LL KEEP IT TIGHT. IN THE DATA POLICY REALM DATA RETENTION RULES FROM THE ARCHIVES KEEPING THEM MODERN WOULD BE PROBABLY SOMETHING THAT COULD TAKE A MILL STONE FROM AROUND THE DEPARTMENT'S NECK, EVEN WHEN I WAS IN GOVERNMENT 20 YEARS AGO, WE WERE MAINTAINING MACHINES SIMPLY TO MAINTAIN THEM AND IT WAS RIDICULOUS TO KEEP SPINNING DISKS SPINNING WITH NOTHING CONNECTED. AND THEN THERE'S LIKE A FUNNY EXPERT OPPORTUNITY THAT GETS OVERLOOKED, MOSTLY DUE TO ITAR AND THE REST, THERE'S A LOT OF TECHNOLOGY COMPANIES THAT GET STUCK AND THE DEPARTMENT GETS STUCK ON THIS TOO, ON BRINGING TECHNOLOGY INTO THE COUNTRY BECAUSE IT'S NOT CLEAR WHEN DIGITAL SERVICES ARE IF VIOLATION OF EXPORTED RULES. IT'S FUNNY HOW MANY STARTUPS I'VE HEARD IN THE VALLEY WHEN YOU MENTION ITAR OR EXPORT RESTRICTIONS THEY HAVE THE LOOK ON THEIR FACE, I HAVE NEVER HEARD -- WHAT ARE YOU TALKING ABOUT? I'M LIKE THERE'S THIS PERSONAL CRIMINAL LIABILITY IF YOU OFFER THIS TO THESE IP ADDRESSES, AND THEY GO, WHAT ARE YOU TALKING ABOUT? AND THEN YOU JUST GO, IF I TALK TO MUCH THEY ARE GOING TO GET IMPLICATED. DO I WANT TO DO THAT? SO IT'S GOING TO HIT WHEN YOU BRING PEOPLE IN LIKE WITH GET HUB, SO ARE YOU DOING RESTRICTION ON TECHNOLOGY? THEY ARE LIKE, UM... STUCK. >> ON THE SECOND POINT I'LL SAY I THINK THAT ISSUE IS REALLY SQUARELY BEFORE US BECAUSE OF THE PROPOSED RULE COMING OUT OF BUREAU OF INDUSTRY AND SECURITY, BIS, ABOUT EXPORT CONTROLS AND OUR COMMITMENT UNDER THE ARRANGEMENT, I WOULD BE HAPPY TO TALK OFFLINE PROBABLY BUT JUST BECAUSE OF OUR TIME. THAT'S SQUARELY BEFORE THE DEPARTMENT, PEOPLE ARE THINKING ABOUT IT SERIOUSLY, A TON OF IMPORTANT AND GOOD COMMENTS, WE'VE TELEGRAPHED ALMOST A CERTAIN NOTICE IN THE AREA. I DON'T THINK IT'S GOING TO RESOLVE IT AND WE HAVE A BIG -- WE HAVE A LOT OF WORK TO DO. >> PART OF THE INTERBUREAU GUSH. >> OH, YEAH. IT'S WORTH RECOGNIZING -- GOOD IDEAS HAVE MOTIVATED ABOUT USE OF DUAL USE TECHNOLOGIES, CONCERNS ABOUT HUMAN RIGHTS, WHAT'S HAPPENING IN WASNR, PEOPLE HAVE NOT SEEN THE IMPACT ON SECURITY RESEARCH AND INNOVATION GENERALLY. WE'RE KEENLY AWARE. >> WE'RE SHORT ON TIME, BUT THIS IS SUPER HELPFUL. THIS IS GOOD. I HOPE IT WILL BE AN ONGOING CONVERSATION. IAN AND I ARE EAGER TO DEVELOP MORE OF A DATA POLICY AGENDA TOGETHER AND SO TO THE EXTENT YOU FOLKS HAVE COMMENTS ON THINGS ON THE LIST, PARTICULARLY ON WHAT WE'RE MISSING ON THE LIST THIS IS GREAT AND WE'RE EAGER TO CONTINUE THAT CONVERSATION. WE APPRECIATE YOUR INPUT. >> ALAN, THANK YOU. >> THANK YOU. >> WE'LL MOVE TO REALLY JUST THE LAST TWO QUICK HIT ITEMS ON THE AGENDA, AND THEN THAT WILL BE IT FOR THIS SESSION. I'VE RECORDED 22 ACTION ITEMS TODAY. SO I'M NOT SURE HOW -- I HAVE TO LOOK TO A COACH FOR THE BEST WAY TO MANAGE THIS AND REPORT BACK OUT ON THESE. WE APPRECIATE THE PARTICIPATION UP TO THIS POINT. WE'RE NOW AT SOME FUN SHOW AND TELL SECTIONS AND WE GET TO PUBLIC COMMENT. I'D LIKE TO LOOK TO ONE VOLUNTEER FROM THE E-MAIL SENT OUT FOR AN INDIVIDUAL MEMBER PRESENTATION, AS MENTIONED BRIEFLY THERE ARE A NUMBER OF INTERESTING PUBLIC/PRIVATE PARTNERSHIPS AROUND DATA THAT ARE CREATING GREAT BENEFIT FOR A DIVERSE ECOSYSTEM, ONE THAT I THOUGHT WOULD BE RELEVANT IS FROM ZILLOW. WITH AN EYE ON THE CLOCK, THERE ARE A NUMBER TWEETING ACTIVELY ABOUT HOW TO -- THEY HAVE STARTED ASKING US QUESTIONS. I WANT TO PROVIDE SOME TIME FOR THAT AND OUT OF RESPECT FOR THE PUBLIC CALENDAR WE SET THAT WOULD START AT 4:40, FIVE OR TEN MINUTES, SHARE YOUR PERSPECTIVE, STAN, AND OTHERS AS WELL. WE'LL SEE IF WE CAN SQUEEZE THEM? >> WE CAN STOP FOR ONE COMMENT AND COME BACK. >> DO I HAVE A CLICKER? >> THANK YOU. ALL RIGHT. I WAS ASKED TO PULL UP OPEN EXAMPLES OF DATA ON ZILLOW. ZILLOW IS INVOLVED IN NUMEROUS EFFORTS AROUND BOTH THE CREATION OF OPEN DATA, WE'RE A HUGE CONSUMER, AND ALSO IN DIFFERENT EFFORTS TO TRY TO PROMOTE MORE OF THE SHARING OF THAT DATA AND STRATA HAS BEEN A BIG PARTNER, BILL'S EFFORTS, I'LL TALK ABOUT EXAMPLES OF WHAT WE'VE DONE. I'LL TRY TO BREEZE THROUGH. OPEN DATA IS A HUGE PART OF ZILLOW'S DNA, THE ACTUAL SERVICE ITSELF WHEN WE LAUNCHED WAS ABOUT AGGREGATION OF NOMINALLY PUBLIC DATA, VERY HARD, EARLY EFFORTS WERE SCROUNGING AROUND COUNTIES AND PULLING IN PUBLIC DATA THAT PEOPLE COULD FIND IF THEY WANTED TO GO DOWN TO A DUSTY COURTHOUSE AND DIGITIZE IT AND BRING IT ONLINE FOR PEOPLE TO FIND. ANY GIVEN HOME DETAIL PAGE ON ZILLOW YOU'LL FIND INFORMATION ABOUT PROPERTY ATTRIBUTES, MORTGAGE, SALES INFORMATION OUT OF THE PUBLIC RECORD. WE'RE HUGE CONSUMERS OF PUBLIC DATA. WE'RE HUGE CONSUMERS ON OTHER PAGES ON ZILLOW, YOU'LL FIND INFORMATION ABOUT NEIGHBORHOODS, THINGS LIKE THAT, LEVERAGING CENSUS DATA PRODUCTS, DECENNIAL CENSUS, ATS, THE PEOPLE THAT ARE LIVING IN THE AREA. WE'RE ALSO HUGE CREATORS OF NEW DATA WHERE IF YOU GO TO ZILLOW.COME/DATA, MOST CONSUMERS DON'T FIND THEIR WAY TO, AROUND DERIVATIVE PRODUCTS, WE TRY TO FIGURE EVALUATIONS ON HOMES FOR 115 MILLION AND PRODUCTS THAT HELP YOU UNDERSTAND NEGATIVE EQUITY OR FORECLOSURE OR WHAT HAPPENS HAPPENING TO HOME OR RENTAL VALUES IN YOUR NEIGHBORHOOD, WE THEN AGGREGATE AND PROVIDE IT BACK OUT TO THE PUBLIC FOR FREE. WE'VE GOT NOW MORE THAN 50, 60 DIFFERENT METRICS WITH TIME SERIES OVER 20 OR 30 YEARS AVAILABLE FROM THE COUNTRY TO THE NATION DOWN TO STATE, DOWN TO ZIP CODE. WE'RE BIG BELIEVERS IN REALLY RETURNING A LOT OF THE DATA WE'VE CONSUMED BACK OUT TO THE PUBLIC FOR FREE SO YOU CAN DOWNLOAD THIS FOR FREE AND THIS FINDS ITS WAY BACK INTO THE PUBLIC DOMAIN BY POWERING PEOPLE TO DO THEIR OWN DATA ANALYSIS OR THIS IS UNIVERSITY OF CHICAGO, A BURNING OF WORK USING ZILLOW DATA AROUND RENT AND AFFORDABILITY AND INCOME EQUALITY, OR YOU'LL FIND THE FEDERAL RESEARCH IS A HUGE CONSUMER OF ZILLOW DATA, THIS IS FREE PUBLIC DATA. FEDERAL RESERVE SLURPS IN A HUGE AMOUNT OF WHAT WE PRODUCE BECAUSE IT'S ALL FOR FREE AND IT'S FANTASTIC DATA. DATA ASSET IS CREATED, WE'RE A MEDIA BUSINESS AND MONETIZE THROUGH ADVERTISING. WE BELIEVE CONSUMER DATA WILL BE ENTIRELY FREE, WE THINK IF WE WERE TO CHARGE FOR THIS IN TEN YEARS SOMEONE'S GOING TO COME ALONG, FIVE YEARS OR TWO YEARS AND GIVE IT AWAY FOR FREE AND WE MIGHT AS WELL GIVE IT AWAY FREE NOW. WE BELIEVE THAT AND YOU WOULDN'T BE THE FIRST GUY TO MAKE IT FREE. GETTING INTO HOW DO WE MAKE MORE AVAILABLE? WE THINK ABOUT DATA AND OPEN DATA, WE'VE TRIED INITIALLY TO MAKE A LOT OF IT AVAILABLE BY PUTTING IT ON OUR OWN WEBSITE. BUT OTHER INITIATIVES THAT WE'VE WORKED IN MORE RECENTLY REFERENCE THE WORK WE'VE DONE WITH SACRATA, BUILDING PERMIT STANDARD, OUR WORK WAS MOTIVATED BY SOME WORKING IN CODE FOR AMERICA WORKED WITH SAY SAN FRANCISCO AROUND CREATING OPEN DATA STANDARD AROUND RESTAURANT HEALTH RATINGS WHICH YELP WAS A BIG INITIAL CONSUMER OF THIS DATA, DATA ABOUT WHETHER YOU GOT AN A OR B RATING FOR A GIVEN RESTAURANT AND WHETHER THEY HAD HEALTH VIOLATIONS, MUNICIPALITIES CAPTURE BUT NOT IN A STANDARDIZED WAY BECAUSE THERE WAS NO WAY TO ACCESS THAT DATA. SO IT WAS INTERESTING WHAT HAPPENED WAS CREATING AN INITIAL DATA STANDARD, YELP SHOWED IT, MORE CITIES CODED BECAUSE THEY KNEW IT WOULD END UP ON YELP, A CYCLE, NOW STUDIES SHOW THE FOOD BORNE ILLNESSES ARE LOWER IN PLACES THAT HAVE RATINGS ON YELP BECAUSE PEOPLE WON'T GO TO PLACES WITH Ds AND CS, REINFORCING THE NOTION THAT YOU CAN'T THINK ABOUT IT LIKE A CHICAGO AND EGG PROBLEM. WE'RE NOT GOING TO CODE FOR DATA BECAUSE WE CAN ONLY GET TWO OR THREE COUNTIES TO CODE THE STANDARD, BUT WE REALIZE BY CREATING THAT STANDARD AND PUTTING IT ON ZILLOW MORE COUNTIES WILL CODE TO IT AND THEN IT WILL GROW OVER TIME. WE WORKED WITH KEVIN'S ORGANIZATION AND IT TOOK NINE MONTHS TO CREATE THIS DATA STANDARD ON PERMIT DATA AND AT THE END OF AUGUST IT WAS LIVE ON ZILLOW, IT WILL GO LIVE FOR SIX CITIES INITIALLY, WE'RE HOPING IT WILL GROW, YOU'LL BE ABLE TO FIND EVERY BIT OF PERMIT DATA AROUND HOUSING. THIS IS WHAT IT WILL LOOK LIKE. >> I HAVE TO STOP YOU HERE. YOU CAN COME BACK. WE ARE ON RECORD THAT WE WILL OPEN TO PUBLIC COMMENT AT 4:40. WE'LL TAKE TEN MINUTES AND COME BACK AND FINISH THE DISCUSSION. >> ALL RIGHT. >> I'LL TAKE THE FAULT FOR NOT CORRALLING THE AGENDA EARLY ENOUGH TO GIVE YOU THE APPROPRIATE TIME. FORGIVE US THE INTERRUPTION, WE'LL COME BACK TO THIS VERY IMPORTANT TOPIC. >> I FIRST NEED TO OPEN TO ANYONE IN THE ROOM OR ANYONE WHO SIGNED UP TO COMMENT ON PROCEEDINGS OR ANYTHING WE COVERED. >> WE HAVE A COUPLE MICROPHONES STOOD UP SO THERE ARE SOME OBSERVERS IN THE ROOM. FEEL FREE TO STAND AND BE HEARD. >> WE HAVE BEEN TRACKING ON TWITTER AND FACEBOOK AND I KNOW RIHANNA IN THE BACK HAS BEEN TRACKING THIS ALL DAY, AND SHE'S -- >> YEAH, NO QUESTIONS PHYSICALLY. I'M SORRY. I DIDN'T REALIZE YOU WERE AT THE MICROPHONE. YES, PLEASE, PROVIDE THIS GENTLEMAN A MIC. LET'S GET STARTED IN THE ROOM. >> CAN YOU HEAR ME? MY NAME IS (INAUDIBLE) DIRECTOR OF ITF (INAUDIBLE). I WANT TO THANK EVERYONE HERE (INAUDIBLE) I WANTED TO ASK A QUESTION. HAVE THERE BEEN ANY THOUGHT OF HAVING SUPPORT OF (INAUDIBLE) STANDARDIZING (INAUDIBLE) ALL SORTS OF DATA. >> THANK YOU FOR THE QUESTION. WOULD ANYONE LIKE TO RESPOND? FOR ALL GOVERNMENT DATA AND API ACCESSIBILITY? AM I REPHRASING CORRECTLY? I HAVE MY OWN PERSONAL OPINION ABOUT IT. [OFF MIC] >> DATA.GOV IS DESIGNED TO BE THE REPOSITORY TO SEARCH DATA ON ANY DOMAIN, THERE'S TO STANDARD API. ALL THE APIs ARE DIFFERENT. >> I WILL ADD TO SAY THAT'S THE EFFICIENT OF DATA.GOV BUT IT'S A FAIR QUESTION HOW EFFECTIVE THAT'S BEEN AND A FEW YEARS IN, IT'S STILL NOT WORKING, WHY IS IT NOT WORKING AND HOW CAN WE BETTER ACHIEVE IT. I WILL SAY DATA.GOV IS THE CENTRAL EXPERIMENT TO ACHIEVE WHAT YOU'VE ASKED FOR. >> BURTON, WOULD YOU SAY THAT'S FAIR? >> ONE OF THE REASONS WE HAVE THIS COMMITTEE WE HAVEN'T GOTTEN THERE YET. WE'RE TRYING TO FIGURE OUT WHAT'S IN THE DEPARTMENT, NOW THROUGH COUNCIL AND COUNCILS LIKE THIS HOPE TO GET THERE ONE DAY. >> PLEASE, PLEASE. >> I THINK IT RAISES AN INTERESTING QUESTION ABOUT HOW EXISTING DATA INFRASTRUCTURE LIKE DATA.GOV WILL BE CREATED WITH NEW INITIATIVES. WEEP TALKING ABOUT INCOME INEQUALITY, I DID A SEARCH ON INCOME INEQUALITY ON DATA.GOV, THERE ARE ACTUALLY NO RESULTS. NOT THAT IT DOESN'T EXIST BUT YOU'RE NOT USING THE RIGHT TERM. IT'S AN INTERESTING QUESTION HOW WE MERGE DIFFERENT CONCEPTS. >> ANYONE ELSE IN THE ROOM WHO WANTS TO -- -- WHY DON'T WE LOOK AT WHAT WE'VE GOT. >> SURE. THERE'S A FEW DIFFERENT QUESTIONS FROM A FEW DIFFERENT PEOPLE. I'LL DO MY BEST TO SYNTHESIZE AND BE RESPECTFUL. I'LL MISPRONOUNCE THE LAST NAME, GRAY ACHEW, THE QUESTION IS WHAT STORIES DOES OPEN DATA BRING TO THE TABLE, WILL DECISION MAKING IMPROVE, HE ASKED A FOLLOW-UP QUESTION, BASICALLY REGARDING THE TIMING WAS THE EARLIER DISCUSSION AROUND THE INCOME PORTAL IN PARTICULAR IF WE GO BEYOND DATA AND DO STORY TELLING AS WELL, HOW DO WE MEASURE THE SUCCESS OF THAT. INTERESTING QUESTION BECAUSE IT WAS ALSO A CONVERSATION THAT GOT CUT OFF EARLIER SO I DON'T KNOW IF WE WOULD LIKE TO OPEN THAT UP TO THE COUNCIL NOW, HOW WOULD YOU RESPOND TO THE QUESTION FROM GRAY, HOW THAT STORY TELLING WILL IMPROVE THE FACTS AND OUTCOMES. IS IT A RESPONSIBILITY FOR US AS GOVERNMENT TO GO THE EXTRA STEP FOR STORY TELLING? KEVIN? >> I DON'T HAVE AN ANECDOTE WITH RESPECT TO (INAUDIBLE) INEQUALITY BUT I DO HAVE AN ANECDOTE OPEN DATA DOES DIRECTLY IMPACT PERFORMANCE AND OUTCOME. (INAUDIBLE) THE EXAMPLE I'LL GIVE IS FAIRLY AFFLUENT COUNTY IN THE (INAUDIBLE) SCHOOL PERFORMANCE DATA ONLINE WHEN THEY DECIDED TO DO THIS, THEY ASKED THE HEAD OF THEIR DEPARTMENTS TO COME UP WITH (INAUDIBLE) FOR WHAT THEY WANTED TO ACHIEVE AND AS YOU WOULD EXPECT, THIS DEPARTMENT OF EDUCATION SAID, WELL, I WANT TO STATE THE GOAL OF 60 KIDS READY FOR COLLEGE BY THE (INAUDIBLE) IN HIGH SCHOOL, SO THE PERSON WHO WAS RUNNING THIS INITIATIVE, WHY DO YOUOME -- ONLY WANT THREE OUT OF FIVE KIDS? I'M ALREADY AT (INAUDIBLE) SO WHAT THEN HAPPENED IS SHOWED HOW THE WAY THEY WERE GOING TO PRESENT THE DATA IT WASN'T JUST RAW DATA BUT WAS IN THE CONTEXT OF A NARRATIVE STORY. IT'S IN THAT LIGHT THE DEPARTMENT OF EDUCATION WAS ABLE TO SAY, WELL, 9.7%, WHAT WE WANT TO GET TO IS 90% BY 2030 AND RELATIVE TO ALL THE OTHER COUNTIES WE'RE ACTUALLY DOING WELL RIGHT NOW AND HERE IS THE PLAN THAT WE'RE GOING TO ROLL OUT OVER THE NEXT 15 (INAUDIBLE) SO IT WAS THAT CONTEXT OF THAT NARRATIVE THAT ALLOWED THAT DEPARTMENT OF EDUCATION COMFORTABLE PUTTING THEIR DATA ONLINE MOVING TOWARDS IMPROVEMENT ON IT. >> WITH THAT STORY YOU WOULD ADVOCATE FOR STORY TELLING AS PART OF DATA RELEASE. >> YEP. >> KIM? >> WELL, I ALSO WOULD BE AN ADVOCATE FOR STORY TELLING, GOING BACK TO INCOME INEQUALITY, WE TALKED ABOUT HOW SOME OF THIS WOULD DRIVE COST SAVINGS AT THE GOVERNMENT WHICH IS GREAT BUT I THINK THE IMPORTANCE OF STORY TELLING IN THAT AREA WOULD HELP PEOPLE WHO ARE IN THE INEQUALITY BUCKET TO BE WHERE OPPORTUNITIES ARE, JOB MAPPING, WHETHER IT'S BETTER COST OF LIVING AND OTHER AREAS SO THEY COULD DRIVE CONDITIONS TO IMPROVE THEIR CONDITIONS EVEN UNDERSTANDING THE DIFFERENCE BETWEEN THE POVERTY LINE AND SUPPLEMENTAL POVERTY LINE BEGINNING TO SEE THAT AND I THINK JOY SAID IT VERY WELL EARLIER, SEEING YOURSELF IN THAT DATA CAN ALLOW YOU TO THEN TAKE ACTION TO CHANGE THAT SITUATION, THAT HAPPENS IN STORY TELLING, MAKING YOU FEEL FOR THE PARTICIPANTS OF THAT DEMOGRAPHIC. >> I BELIEVE KAREN WAS NEXT AND THEN BILL. >> THIS IS JUST ECHOING KIM, SHE'S NO LONGER ALLOWED TO SPEAK. [ LAUGHTER ] NO, IN ADDITION TO MAKING THEIR OWN INDIVIDUAL DECISIONS ABOUT WHERE MAYBE TO GO OR SOMETHING LIKE THAT I THINK IT'S ALSO -- THE STORY TELLING ALSO BY LETTING PEOPLE SEE THEMSELVES IN THE DATA AS WE'VE MENTIONED A FEW TIMES BEFORE, IT GIVES MORE INFORMATION TO PETITION FOR THINGS THAT WOULD CHANGE THAT WITH THE PEOPLE WHO ARE THE POLICY MAKERS, IT MAKES THEM MORE INFORMED, BEING ABLE TO GIVE BETTER ARGUMENTS AND KNOW HOW TO APPROACH PEOPLE LIKE CONGRESS PEOPLE AND OTHER POLICY MAKERS AND I THINK THAT'S A REAL EMPOWERING THING THAT THE STORY TELLING GIVES A LOT MORE THAN AN API TO DATA GIVES. >> BILL? >> YEAH, I THINK STAND MORE OR LESS SAID THIS BEFORE, BUT STORY TELLING IS PROBABLY HIGHLY VALUABLE IN SOME CASES BUT IN OTHER CASES THERE ARE STORY TELLERS YOU WANT TO GET INFORMATION AND YOU SHOULD BE FOCUS ON GETTING INFORMATION TO STORY TELLERS. THERE'S A KEY PROCESS TO THIS SIDE WHERE THAT LINE IS BETWEEN TELLING THE STORIES AND ENABLING STORY TELLERS. >> AND LAST ON THIS QUESTION IS JOY. JACK, I'M SORRY. OR JACK AND JOY? JOY THEN JACK. >> AS ALWAYS I THINK YOU NEED BOTH. AS A GOVERNMENT ENTITY IT'S MORE THAN JUST DISSEMINATING DATA. SOMEONE SAID THE PHRASE DATA DEMOCRATIZATION EARLIER, AND I THINK AS A PUBLIC ENTITY YOU HAVE TO BE INCLUSIVE. SIMPLY PUTTING OUT RAW DATA IS NOT INCLUSIVE. IT REACHES A VERY NARROW PART OF THE POPULATION. SECOND THING, I THINK PEOPLE ARE THINKING STORY TELLING CAN BE VERY ELABORATE OR VERY SIMPLE. IT CAN BE THE UNKING PAING OF -- UNPACKING OF A DATASET, I THINK OF THAT AS A CRUCIAL PART OF DISSEMINATING BECAUSE A LOT OF THESE DATASETS ARE DEEPLY COMPLEX AND THE COLLECTORS AND DISSEMINATORS ACTUALLY HOLD A LOT OF INFORMATION ABOUT THAT DATASET THAT ISN'T CAPTURED IN METADATA, AND STORY TELLING AND UNPACKING DATASETS THROUGH A VISUALIZATION OR SOMETHING LIKE THAT IS A WONDERFUL WAY OF TRANSFERRING THEIR DOMAIN EXPERTISE AND A WAY THAT IS SCALABLE AND ACCESSIBLE TO INCREDIBLY LARGE AUDIENCE. >> THANK YOU. ALSO GIVE A PROCESS POINT. WE'RE GOING TO GO PAST AT FIVE P.M. HARD ADJOURNMENT TO PROVIDE A FEW MORE MINUTES FOR COMMENTS. JACK? >> THIS IS A SCALE BETWEEN RAW DATA STORY TELLING, WHERE DO YOU STOP? POLICY QUESTIONS, CERTAINLY IN YOUR ORGANIZATION YOU ARE OFTEN ASKED FOR THE STORY BEHIND THE DATA BY CONGRESS OR BY IS OTHERS. THERE IS A POLICY QUESTION FOR THE FEDERAL GOVERNMENT TO WRESTLE WITH, ALMOSTER AGENCY DEALING WITH HOW FAR DO YOU GO. AND THAT HAS TO DO WITH COMMERCIAL TRADEOFFS BECAUSE ONE MIGHT ON THE OTHER SIDE OF THE ARGUMENT, WELL, WE SHOULD LEAVE STORY TELLING TO THE PRIVATE SECTOR BECAUSE YOU GO TOO FAR, THE PRIVATE SECTOR (INAUDIBLE) AND WATCHING IT OVER THE ENTIRE CAREER, I GO BACK AND FORTH A WAYS, I AGREE WITH JOY THAT YOU HAVE TO HAVE BOTH (INAUDIBLE) A RICH ECOSYSTEM, PRIVATE AND PUBLIC SECTOR, I THINK THAT'S HEALTHY. GOING ALL THE WAY BACK TO (INAUDIBLE) CENSUS DATA USE PROGRAM, PRIVATE SECTOR (INAUDIBLE) LABS CONTROVERSY (INAUDIBLE). THAT WAS BEFORE YOUR TIME. IT WAS EXACTLY THE SAME POLICY ISSUE THAT WE'RE TALKING ABOUT TODAY. MY PERSONAL VIEW IT'S GOING TO BLOCK OUR (INAUDIBLE) I WOULD (INAUDIBLE) VISION ABOUT POLICY IF IT'S SCALED. (INAUDIBLE) (INAUDIBLE) WHAT THEY ARE DOING THERE IS CLEARLY A DIFFERENT METHODOLOGY, THE PRIVATE SECTOR WOULD (INAUDIBLE) YAKKITY-YAK. CONGRESS DEBATING WITH, SO I (INAUDIBLE). BY THE WAY THAT HAPPENS ALL OVER THE DEPARTMENT. (INAUDIBLE) (SPOTTY AUDIO CLOSE PREP (SPOTTY AUDIO) (SPOTTY AUDIO) (INAUDIBLE) GO TO A SPECIAL WORKSHOP WITH SO IT'S NOT JUST ONE GROUP, KIND OF ELITISM. >> THANK YOU. THERE'S A GREAT NUMBER OF COMMENTS FROM ONE TWEET. LAST POINT HERE ON THIS ONE QUESTION, I'M GOING TO GET TO ONE MORE INTERNET QUESTION, I'M GETTING THE WAVE THERE'S MORE GOING THROUGH TWITTER. LAST COMMENT FROM STAN AND THE NEXT QUESTION. >> I WAS GOING TO DRAW THE DISTINCTION BETWEEN THE GOVERNMENT SHOULD CERTAINLY BE -- ALSO DRAW THE DISTINCTION BETWEEN FACILITATING AND INTERPRETIVE MISSIONS. THE GOVERNMENT SHOULD BE IN THE ROLE OF STORY TELLING. THE DEPARTMENT IS WHETHER THE DEPARTMENT OF COMMERCE AS AN ORGANIZATION THAT PROVIDES DATA FACILITATES A LOT OF THINGS, SHOULD BE IN THE BUSINESS OF INTERPRETATION, IT'S DIFFICULT TO MERGE FACILITATION AND INTERPRETATION. SO, YOU KNOW, I GUESS I THINK ABOUT IT LIKE NOAA'S MISSION ON BUOY'S AND WEATHER STATION. THERE'S AN ORGANIZATION THAT DOES IN A, NOT THE CLIMATE ON PANEL CHANGE WITH GLOBAL WARNING. PEOPLE GET SKITTISH ABOUT THOSE THAT COLLECT DATA AND INTERPRET THE DATA. I THINK IT'S GREAT. THE GOVERNMENT SHOULD TELL STORIES. THE GOVERNMENT, PART OF THE GOVERNMENT IS POLITICAL, THEIR JOB IS TO TELL STORIES AND PROMOTE CHANGE, THE NATIONAL ECONOMIC COUNCIL AND A VARIETY OF ORGANIZATIONS ARE GOING TO TAKE CENSUS DATA AND TELL STORIES, THE QUESTION IS WHETHER CENSUS SHOULD BE TELLING THOSE STORIES. >> I WANT TO TAKE ONE STEP BACK TO THE QUESTION ABOUT THE (INAUDIBLE) (SPOTTY AUDIO) >> THERE'S ONE PERSON WHO HAS BEEN ACTIVE ON TWITTER, DENNIS McDONALD ASKS MANY QUESTIONS. SOME ARE SPECIFIC TO PEOPLE WHO UNFORTUNATELY HAVE ALREADY LEFT THE ROOM. I'M CHOOSE ONE OF HIS ICONIC QUESTIONS AND OPEN IT UP TO ANYONE. HOW DO YOU INCREASE THE RISK APPETITE INSIDE GOVERNMENT? JACK? >> EXCITING FOCUS PROJECTS, I'D LOVE TO BE ASSOCIATE WITH IT. THAT SPEAKS ACTUALLY TO THE RETENTION ISSUE LIKE JOHN LOSING HIS CIO. I MEAN, I WOULD HAVE WORKED ON THAT GUY AND SHOWED HIM HE'S UNIQUELY QUALIFIED TO PULL OFF THE 2020, ONE OF THE MOST ESSENTIAL IMPORTANT ELEMENTS OF COMMERCE. >> OUR RECOMMENDATION IS ACQUIRE THE DEPARTMENT OF JUSTICE AND BRING HIM BACK IN. >> SET UP THE RIGHT CONTEXT FOR JOBS THAT ARE INTERESTED AND THRILLING. PEOPLE LIKE TO PARTICIPATE BECAUSE THEY CAN SEE THEIR LIFE MATTERING. THAT MOTIVATES ALL OF US. THAT'S WHY ALL OF US ARE ON THIS COMMITTEE. >> WHILE THE 18F DATE A CORE ARE NOT EXACTLY TARGETED USING RISK APPETITE, I BELIEVE WHEN YOU GET A FLOW OF NEW TALENT ON EXCITING WORK TAKING -- RISK COMES IN MANY FORMS. YOU'LL START TO SEE MORE OF THAT NATURAL RISK TAKING, SUCCESS BREEDS SUCCESS, SO I THINK SOME OF THE ACTIONS UNDERWAY ARE GOING TO BE VERY SUPPORTIVE OF THAT CULTURAL (INAUDIBLE). >> HEATHER? >> I THINK ONE OF THE THINGS THAT THE 18F TEAM SAID RESONATED WHICH WAS THE METHODOLOGY JUST STARTING, GETTING SOME -- ITERATING, ALLOWS YOU TO FAIL SMALL. THAT PHRASE, FAIL SMALL, STRUCK ME, PART OF TAKING RISK IS YOU'RE GOING TO FAIL A LOT OF TIME. THAT HAS TO BE ALL RIGHT. BUT CREATING PARAMETERS OF A CULTURE WHERE FAILURES ARE -- THEY CAN ACTUALLY BE CONSTRUCTIVE IS A GOOD LESSON. >> ANYONE ELSE? JOY? YEAH, JOY. >> I THINK THAT'S EXACTLY RIGHT. I THINK WE'RE IN THE MIDST OF TRYING TO MAKE OUR IMPLICIT SORT OF MODES OF HOW WE OPERATE FOR EXPLICIT, ONE IS FAIL EARLY AND OFTEN IS LITERALLY ONE OF THE THINGS. WE'RE HIRING AND WE'RE LIKE, OKAY, WE HAVE TO GET PRINCIPLES OUT THERE SO PEOPLE WHO COME ON UNDERSTAND IF YOU DON'T FAIL, THAT MEANS YOU'RE NOT LEARNING AND SO I THINK FRANKLY IT COMES FROM LEADERSHIP, A, PUTTING IT OUT THERE BUT THEN ACTUALLY MAKING SURE IT STICKS. EVEN THE EARLIER CONVERSATION ABOUT TELLING THE WINDS OF, OH, SOMETHING WORKED OUT, SPENDING $19 MILLION AND BEING TOO AFRAID TO HAVE THAT CONVERSATION, THAT'S A FORM OF RISK AVERSION. >> THANK YOU. ANY OTHER COMMENTS ON THIS ONE QUESTION? WE'LL CLOSE OFF THE PUBLIC COMMENT PERIOD AND ANYTHING ELSE? I'M WATCHING TWITTER. I DIDN'T SEE ANYTHING ELSE. ANYTHING ELSE YOU'D LIKE TO SHARE? >> YEAH, WE HAVE ANOTHER QUESTION. HE WAS GOING BACK TO THE POINT WHERE EVERYONE WAS TALKING ABOUT STORY TELLING, STORY TELLING HAS SIGNIFICANT COST IMPLICATIONS, DO FEDS WANT TO GIVE UP THIS ROLE? >> I VERY MUCH APPRECIATE THE QUESTION. IF DENNIS CAN FORGIVE ME WE ACTUALLY COVERED IT IN SOME OF THE SUBSEQUENT ANSWERS ON STORY TELLING, SO IF IT'S OKAY, WITH NO DISRESPECT TO DENNIS, THANK YOU FOR THE QUESTION. AND I THINK WE'LL CONTINUE TO ADDRESS IT AS RECOMMENDED BY THE COUNCIL. ALSO WITH THAT I'D LIKE TO PROPOSE THAT WE CLOSE THE PUBLIC COMMENT. >> AND TURN IT BACK TO STAN TO FINISH OUR DISCUSSION OF ZILLOW. YOUR DISCUSSION OF ZILLOW. >> YEAH, I'LL DO THIS AS A CONFESSION. HERE ARE THE THINGS I'D LIKE TO GET DONE BEFORE WE BELIEVE, GIVE STAN TIME TO FINISH HIS STORY. A COUPLE RECENT WINS FROM HEATHER AND KAREN'S WORLD, AN OPPORTUNITY TO SHARE SOME SUCCESSES AND WE CAN JOIN THEM AND THEN I'M GOING TO LOOK TO THE CO-CHAIRS FOR RECOMMENDATIONS FOR HOW TO DISSTILL THE ACTION ITEMS AND TAKEAWAYS THAT I'VE BEEN WRITING DOWN, WE CAN FIGURE THAT OUT HERE. WE'LL COME BACK TO THAT QUESTION. I'LL THINK ABOUT HOW DO WE TRANSLATE THIS INTO A SET OF ACTIONS. THAT'S THE AGENDA LEFT. I'D LIKE TO CONTINUE CHARGING FOR A FEW MORE MINUTES PAST THE PREVIOUSLY SCHEDULED TIME TO FINISH THOSE TOPICS, IF THAT'S OKAY. NODS OF APPROVAL. STAN, TAKE IT AWAY. >> I'LL TRY TO SPEED IT UP EVEN MORE NOW THAT I'M STANDING IN THE EXIT SQUARELY, BETWEEN FINISHING THE MEETING AND GETTING ON THEIR WAY. I MENTIONED PERMIT DATA, OTHER DATASETS THAT WE'RE INTERESTED IN WORKING WITH PARTNERS FOR UNLOCKING THIS STUFF. IT'S HELD IN CITY LEVEL DATABASES, AND UNLOCKING IT, GETTING IT ON PLACES LIKE ZILLOW, WE'RE VERY EXCITED ABOUT THAT. HOW TO GET MORE PEOPLE USING IT. IT MIGHT BE USEFUL TO HIGHLIGHT WHERE SOME THINGS WE'VE DONE HERE, YOU KNOW, WE DID HOUSING HACK-A-THON, OSTP UNDER PARKS AND UNDER VAN ROKEL DID A GREAT JOB OF PUSHING THE HACK-A-THONS IN DIFFERENT AREAS OF ENERGY. WE STEPPED UP AND DID ONE WITH HOUSING, UNIVERSITY OF WASHINGTON, SOCRATA WAS A HUGE PARTNER, AND JEFF MIZELL FROM COMMERCE, AND WITH 18F AS WELL IF I'M NOT MISTAKEN. OKAY. ANYWAY, THEY WERE GREAT PARTNERS AND WE HOSTED A HOUSING HACK-A-THON IN SEATTLE ON UNLOCKING DATASETS, MUNICIPAL DATASETS, HUD AND MUNICIPAL DATASETS, WORKING ON ISSUES AND HOUSING THAT DON'T GET A LOT OF LOVE, HOW DO YOU FIND WHEELCHAIR ACCESSIBLE HOUSING, SECTION 8 HOUSING, WHICH ENDED UP BEING THE LARGEST OPEN DATA HACK-A-THON EVER IN SEATTLE AND I DON'T KNOW, KEVIN, IF YOU HAVE ANYTHING ELSE TO ADD? >> QUICKLY, THE APP THAT WON THAT (INAUDIBLE) BASICALLY PATHWAYS BUILDING (INAUDIBLE) LOTS OF BUILDINGS ARE ON SLOPES (INAUDIBLE). >> YEAH, IT WAS GREAT. GREAT PARTICIPATION AND COOL APPS. ONE OF THE IDEAS I WAS TELLING JEFF IN THE BREAK, ONE IDEA THAT CAME OUT IS SHIPPING ON ZILLOW, THIS IDEA OF COMMUNITY PILLARS, IDENTIFICATION OF PEOPLE WHO WILL TAKE SECTION 8 VOUCHERS TO HELP THAT COMMUNITY FIND HOUSING APPROPRIATE FOR THEM MORE EASILY. THAT WAS A BIG SUCCESS THAT CAME OUT THAT WE'LL SHIP ON THE WEBSITE. THAT'S PRETTY MUCH IT. WE WANT TO HIGHLIGHT USING, CREATING DATA, GETTING MORE UNLOCKED THAT'S ON LOCAL LEVELS AND BRINGING THAT INTO THE LIGHT OF DAY AND GET MORE PEOPLE USING IT FOR CREATIVE THINGS LIKE AFFORDABLE HOUSING. >> EXCELLENT. >> ONE COMMENT. >> PLEASE, PLEASE. >> THOSE OF YOU WHO (INAUDIBLE) REMEMBER THAT THE AUDIENCE IS (INAUDIBLE) ALWAYS GOVERNMENT WEBSITE, HOW CAN YOU (INAUDIBLE) >> I COULDN'T AGREE MORE. MAYBE WE'LL HAVE ONE COMMENT IN RESPONSE TO STAN'S PRESENTATION. WHO WOULD LIKE TO MAKE THAT COMMENT? JAY OR JOY, I'LL LET YOU ARM WRESTLE AGAIN. OH, KAREN, THERE WE GO. >> I WAS JUST THINKING I COULD TILL TWO BIRDS WITH ONE STONE QUICKLY. WHAT I WAS GOING TO SAY, I DON'T HAVE A WHOLE PRESENTATION OR ANYTHING SO IT'S PROBABLY -- YEAH, YEAH. I WAS REACTING TO STAN'S PRESENTATION IN TERMS OF THE FEDERAL GOVERNMENT BEING A CONSUMER OF ZILLOW'S DATA AND HOW USEFUL YOU HAVE MADE THAT DATA. I'M KIND OF ON THE RECEIVING END OF FINDING CENSUS DATA IN PARTICULAR BEING EXTREMELY USEFUL, AND THEIR NEW PRODUCTS FOR CREATING APIs FOR LITTLE COMPANIES LIKE MINE TO USE. WE'VE GOT A VERY SMALL COMPANY, VERY NEW, WE DON'T HAVE A LOT OF RESOURCES. WE DON'T HAVE PEOPLE WHO CAN GO SIFT THROUGH ALL KINDS MUCH SITES TRYING TO FIND JUST THE RIGHT DATA. WE'VE GOT FAR MANY MORE CREATIVE IDEAS COMING THROUGH PEOPLE'S MINDS ABOUT WHAT WE MIGHT WANT TO ADD TO MAKE OUR CLIENTS' DATA MORE VALUABLE TO THEM, AND THIS API THAT HAS COME OUT IS SOMETHING THAT WE'VE BEEN ABLE TO ADOPT IN THE LAST SEVERAL MONTHS THAT'S BEEN HELPFUL IN SAVING TIME AND GIVES US SORT OF THIS ASSURANCE THAT WE'LL ALWAYS BE ABLE TO KEEP UP TO DATE WITH THAT DATA. WE FIND, YOU KNOW, A FEW MORE INTERESTING PROBLEMS AND THESE ARE THE ONES THAT WE WOULD RATHER BE THINKING ABOUT INSTEAD OF JUST GETTING THE DATA, WE WOULD RATHER BE THINKING ABOUT WHAT IT MEANS, HOW THE METADATA TELLS US WE MIGHT ARRANGE THE HIERARCHIES OF THAT DATA FOR OUR OWN PURPOSES, AND I REALLY LOVE HOW THAT API HAS MADE IT SO THAT WE CAN FOCUS ON INTERESTING PARTS OF THE DATA, NOT JUST FINDING IT AND GETTING IT. I REALLY LIKE THIS. NOT SO MUCH OUR SUCCESS STORY BUT SUCCESS STORY AT COMMERCE. >> THANK YOU. BRAVO TO THE TEAM. SOME KEY FOLKS ARE HERE TODAY. WELL, WE'LL GO TO HEATHER TO SHARE RECENT SUCCESS. >> (INAUDIBLE) IN SPECIFIC RESEARCH DATA REPORTING ON THE RESULTS OF (INAUDIBLE) WE'VE BEEN VERY PLEASED THAT THE CURRENT ADMINISTRATION ISSUED A DIRECTIVE ASKING FEDERAL AGENCIES TO LOOK AT MAKING ARTICLES PUBLICLY ACCESSIBLE, AGENCIES HAVE BEEN DOING A FANTASTIC JOB AT COMING UP WITH COORDINATED PLANS. THE CONCERN IS EVERY OTHER DIRECTIVE THE IDEA OF SETTING THE DEFAULT TO OPEN FOR THIS LAYER OF RESEARCH INFORMATION AND DATA IN PARTICULAR COULD GO AWAY WITH THE STROKE OF A PEN. WE'VE BEEN WORKING WITH CONGRESS ON LEGISLATION TO CODIFY THIS AND FREE OPEN AS THE DEFAULT, LAST WEEK AFTER HAVING LEGISLATION FOR SIX YEARS IN FRONT OF CONGRESS WE FINALLY HAD A HEARING IN THE SENATE (INAUDIBLE) OUT OF THE HOMELAND SECURITY AND GOVERNMENT AFFAIRS COMMITTEE, CONSIDERED BY THE FULL SENATE. THE BILL BASICALLY CODIFIES ESSENTIALLY THE PRINCIPLE THAT IF THERE IS -- THERE ARE RESEARCH OUTPUTS GENERATED OUT OF TAXPAYER-FUNDED SCIENTIFIC RESEARCH THEY NEED TO BE MADE FREELY AND OPENLY ACCESSIBLE FOR THE PUBLIC TO BE ABLE TO ACCESS TO BUILD ON. VERY EXCITING. [APPLAUSE] >> THAT WASN'T LITTLE. >> ANY OTHER BRIEF SUCCESSES FROM THE WORLD OF THE DATA ECOSYSTEM ANYONE WOULD LIKE TO SHARE BEFORE WE MOVE TO THE NEXT AND FINE AGENDA TOPIC? IF NO TAKERS LET ME BRAINSTORM FOR WHO TO PROCEED WITH SOME OF THE CONTRIBUTIONS RECORDED, ONE SIMPLE IDEA IS FOR THE COMMERCE TEAM TO DIGEST THESE INTO A COLLECTION OF KEY TAKEAWAYS AND THEMES, PRESENT IT BACK BY MONDAY, SHARE THE DOCUMENT FOR COMMENT TO ALL THE MEMBERS, GIVE EVERYONE A COUPLE DAYS TO PROVIDE FEEDBACK, ADD TO IT, NO MORE THAN ONE WEEK FROM TODAY PUBLISH THE TAKEAWAYS AND ACTION ITEMS, IS THAT FAIR? IT'S PROPOSED, I LOOK TO YOU FOR LEADERSHIP. >> THAT MAKES SENSE. WE HAD OUR SUBGROUPS FROM LAST SESSION TO THE EXTENT THEY FIT INTO THAT TO PROVIDE CONTINUITY OF PEOPLE WORKING ON THAT. YOU'RE FREE TO CHANGE GROUPS IF YOU WANT TO CHANGE GROUPS BUT SOME CONTINUITY USUALLY IS HELPFUL. >> MAYBE THAT'S A GOOD USE OF TIME WE HAVE HERE. I'LL ASK THIS AS A FINAL OPEN-ENDED QUESTION. I THINK YOU HAVE MAYBE YOUR FAVORITE, SOMETHING THAT SPECIFICALLY RESONATED WITH YOU TODAY. COUNCIL MEMBERS, IF THERE ARE ANY ACTION ITEMS THAT SPECIFICALLY CALL TO YOUR INTEREST AND TO YOUR BAND WIDTH AND AVAILABILITY THAT YOU WOULD LIKE TO CONTRIBUTE TOWARDS, I CAN GIVE AN EXAMPLE, THE STORY TELLING, WE'RE GOING TO WORK ON THAT IN THE CONTEXT OF SOME OF OUR PRODUCTS, IF YOU HAVE ENTHUSIASM OR EXPERTISE ON THAT POINT I'M ASKING FOR A RAISE OF HAND ON ANY OF THE ACTION ITEMS, THINGS YOU WOULD LIKE TO SPECIFICALLY WORK ON, EVEN IF IT'S JUST ONE CONFERENCE CALL, IS THERE ANY OPEN VOLUNTEERS HERE AT THE COUNCIL TABLE THAT ANYONE WOULD BE INTERESTED IN CONTRIBUTING TO? >> IT MIGHT BE SOMETHING YOU COULD E-MAIL PEOPLE WITH. >> I'LL DO BOTH. I DON'T LOSE THE OPPORTUNITY FOR THE DIRECT SELL FACE TO FACE, EYE TO EYE. WHO IS WILLING TO VOLUNTEER AND SIGN UP? IT'S AN OPEN-ENDED QUESTION. KAREN? >> I COMMENTED ON THIS EARLIER. I REALLY THINK THAT THE ROLE OF THE ADVOCACY IN THE CENTER (INAUDIBLE) IS IMPORTANT AND I CAN VOLUNTEER TO TALK TO WHOEVER IS INTERESTED ABOUT MY EXPERIENCE WITH THE BIG DATA INITIATIVE A FEW YEARS AGO, AND THAT'S SOMETHING THAT WOULD BE, YOU KNOW, A GREAT CONFERENCE CALL SORT OF JUST REVEAL OF WHAT WAS THAT LIKE AND SOME OF THE CHALLENGES THERE. >> ANY OTHER ACTIONS FROM TODAY? STUFF THAT INSPIRED YOU TO OFFER A BIT MORE TIME WE'LL SAY TO WORKING GROUP, REACH OUT, A LITTLE EXTRA GUIDANCE? WAIT FOR THE FULL LIST BEFORE YOU VOLUNTEER, WITH THAT AS I THINK THE LAST ACTION ITEM LET ME MAKE SURE WE HAVEN'T MISSED ANYTHING. THAT'S IT. WE'RE GOING TO MOVE NOW TO CLOSING REMARKS. I DON'T KNOW IF KIM OR DAN, ANYTHING YOU WOULD LIKE TO SAY AND I'LL HAVE ONE MORE POINT AND TURN IT OVER TO BURT. >> I'M GOING TO SAY THANK YOU TO THE COMMERCE TEAM FOR ORGANIZING THIS AND FOR HOSTING IT, IT'S FANTASTIC. THANK YOU. [APPLAUSE] >> WELL, I WANT TO THANK YOU FOR COMING. A LOT OF YOU HAD TO TRAVEL A LONG WAY. BURT AND HAS STIFF DID A TREMENDOUS AMOUNT OF WORK. THANK YOU. AS WE CLOSE, WE HAVE THE INTEL MUSEUM IN THIS BUILDING, A COUPLE DOORS DOWN. AND I'VE ARRANGED FOR A GUIDED TOUR FOR ANYONE WHO WANTS TO DO IT. IT TAKES ABOUT 30 MINUTES, IF YOU WANT TO DO THE TOUR, WE'LL JUST GATHER OUR STUFF AND WE'LL WALK OVER AND YOU'LL SEE THE HISTORY OF INTEL. >> I WILL ADD FOR THOSE INTERESTED IN THE TOUR, HOPEFULLY IT PROVIDES A GOOD WINDOW OF TIME STILL FOR SOME OPTIONAL EVENTS THAT WERE DISCUSSED PREVIOUSLY, DINNER PLANS, YOU SHOULD BE ABLE TO MAKE IT WORK. I ENCOURAGE THAT AS WELL, FIT IT IN FOR THOSE SEEKING TO ATTEND THAT OPTIONAL EVENT. SO MANY PEOPLE TO THANK ON SO MANY LEVELS. I'M OVERWHELMED BUT I'LL START WITH EVERYONE WHO PRESENTED HERE TODAY, AND IN CASE IT'S NOT OBVIOUS A LOT OF FOLKS SPENT A LOT OF TIME PREPARING THEIR INFORMATION, PRESENTATIONS, TO PRESENT TO YOU TO PROVIDE THE MAXIMUM FEEDBACK FROM THE COUNCIL, SO THANKS TO MY COLLEAGUES AT THE DEPARTMENT OF COMMERCE, I VERY MUCH APPRECIATE ALL THE MEMBERS HERE, YOUR CONTRIBUTIONS ARE INSANELY VALUABLE. WE TAKE THESE SO PERSONALLY AND SO SPECIFICALLY, THEY BECOME OUR MARCHING ORDERS AND WE HOPE TO EARN THE ABILITY TO CONTINUE SOLICITING YOUR FEEDBACK AS WE MARCH THROUGH AND INTEGRATE INTO OUR DAILY OPERATIONS AND FROM THE STAFF AND CORE TEAM I WANT TO GIVE A SHOUT OUT, A LOT OF THANK YOU, I'M GOING TO ADD. BURTON, AUSTIN, TANYA, BRANDON, THAT'S THE CORE TEAM THAT MADE THIS POSSIBLE. THANK YOU FOR GIVING US THIS OPPORTUNITY TO BE HERE AND I WILL CLOSE AND SAY IN MANY WAYS IT'S BEEN A LONG DAY, COVERED A LOT OF TOPICS, HARD TO KEEP TRACK OF OUR ACTION ITEM LIST BUT I DO WANT TO REPORT ON BEHALF OF THE DEPARTMENT FOR US THE WORK IS JUST BEGINNING. WE TAKE FEEDBACK AND CONTRIBUTIONS DIRECTLY TO THE SECRETARY OF COMMERCE. SHE ASKED ME ABOUT THEM, ABOUT THE FOLLOW-UP, IT WILL BE CARRIED THROUGH TO FOLKS WORKING EVERY DAY ON THIS LARGE INITIATIVE IMPROVING THE ECONOMIC PROSPERITY OF YOUR NATION. I APPRECIATE YOUR TIME AND EFFORT. WITH THAT I GUESS I'LL BRIEFLY TURN IT OVER TO BURTON. >> I'M GOING TO NAME SOME NAMES AROUND WHAT WE'VE BEEN SAYING HERE. KIM, IT'S BEEN GREAT WORKING WITH YOU. DAVID HOFFMAN AND DEBBIE DURAND AND I HAVE BEEN TALKING SINCE THE LAST MEETING. ELISA, KAREN, HEIDI FROM INTEL WERE INSTRUMENTAL IN MAKING THIS WORK. FOR OUR OWN TEAM, MIKE MORGAN AND HIS TEAM OF PRODUCERS, FRANK, RACHEL, MARK, THE AUDIO TEAM, TORRANCE BROWN, PAUL AND MARK AND MIKE KRUEGER WHO IS SITTING IN THE DEPARTMENT OF COMMERCE HEADQUARTERS AS WE SPEAK MAKING SURE THE LIVE STREAM IS INTACT AND HAS BEEN SMOOTH AND I KNOW THERE HAVE BEEN SOME WORK BEHIND THE SCENES TO KEEP THAT MOVING FORWARD BUT I THANK YOU ALL. I WANT TO SAY THE LIVE STREAM IS A PERMANENT RECORD OF OUR WORK. ONE THING WE'LL BE DOING IS PULLING OUT KEY ELEMENT ALSO OF TODAY'S DISCUSSION FOR US ALL TO SEE THAT KIND OF CAPTURE IN EACH TOPIC AREA THE HEART OF WHAT WAS BEING DISCUSSED THERE. THE TRAVEL MANAGEMENT TEAM AND ADMINISTRATIVE SUPPORT TEAM, ELAINE RUSSELL AND A HOUSE HAVE BEEN CRUCIAL FOR US AND THEN RIHANNA WHO HAS BEEN TRACKING SOCIAL MEDIA AND TAKING NOTES AND HELPS IN SO MANY WAYS. THIS HAPPENS BECAUSE OF TANYA WHITE WHO OWNS EVERY MINOR DETAIL OF THIS. THANK YOU. [APPLAUSE] AS WE APPROACH A MEETING, HER DAYS GET LONGER AND LONGER AND LONGER, AND THERE'S SO MANY THINGS THAT COULD GO WRONG THAT DON'T BECAUSE OF HER ATTENTION, BUT THE ATTENTION OF ALL OF THESE FOLKS I'VE MENTIONED. AND I ALSO THINK IT WOULD BE REMISS NOT TO THANK JOHN AND THE CENSUS BUREAU FOR THE MANY CENSUS BUREAU BUREAU PEOPLE MAKING THIS HAPPEN, THROUGH DEDICATED STAFF AND THROUGH DETAILS WE HAVE, WE'RE GRATEFUL TO THE CENSUS BUREAU FOR YOUR SUPPORT. THANK YOU FOR ALL OF THAT. WILL THAT I WILL ADJOURN THE MEETING UNTIL NEXT TIME. >> THANK YOU.

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